Music Trade Review

Issue: 1925 Vol. 81 N. 15

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
48
THE
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MUSIC TRADE REVIEW
OCTOBER 10, 1925
"You Can't Go Wvon&
With Any FEIST' Song'
WOILDNT
KIDS „ 7
LOVE YOU 1
PARADE
^IM
TIRED
Beamy Davis New! DjEereMl MveI/A
YOU
GOTO
.Joe Burke's New
OF
EVERYTHING'
Hit/
KNOW HOW • BUT YOU* WANT YOU
[ALL FOR. ME
FOXTROT
A Great
Ballad
• ^ " ^ •
FOX TROT
^
• •
^K
«•
FOX TROT
f
J>v GUS KAHN
.WALTER. DONALDSON
FOXTROT
A New Comedy Idea
Mh a Fascinating Khythra.
.Gus KaluUWalter.
Donaldson
ISHAM^ONES
A Popular Ballad
(FOXTROT)
CHESTER^ C O H N
MARK
FISHELR.
NED M I L L E f
'
Thompson and Archer Score Another
Success in New Production, "Merry Merry"
New Musical Comedy at the Vanderbilt Theatre, New York, Makes Third Successful Offering
of This Team of Writers in as Many Years—Leo Feist. Inc., Publish Score
THOMPSON and Harry Archer
H ARLAN
arc responsible for the new big musical
success, "Merry Merry," which recently opened
at the Vanderbilt Theatre, New York City. This
makes the third popular offering by this suc-
cessful writing team in as many years. Roth
of their previous successes, "Little Jessie James"
and "My Girl," are still producing profits, as a
number of companies playing these shows are
on tour.
This makes the third season for "Little Jessie
James" and second season for "My Girl." "Mer-
ry Merry," the latest offering, has all the ear-
marks of being a production with even a longer
life. No show in recent years has been hailed
with so much enthusiasm by the dramatic critics
and music lovers. If mere words of praise were
to send a show on its way to success, "Merry
Merry" would be assured of long life. The book,
while good, however, is not the basis of the
show's success.
"Merry Merry" is alluring and satisfying
through its music. It is brimful with melody.
be credited with creating words that will add
considerably to the volume in the sales.
T^p nntstand'ne soncs are "It Must He Love"
Old Songs and Older
Sonic months back various radio broadcasting
stations had a series of programs based upon
the revival of old songs. Most of these num-
bers were popular a generation ago, and their
appearance via the air for a short period brought
lorth numerous requests for their continuance.
This demand for the old songs from radio
broadcasting stations seems to be waning. The
pmbahiliti's are that they have again been heard
too often. The love for the old melodies prob-
ably remains, but an occasional hearing is more
appreciated than the frequent programming.
Much of their value is based upon reminiscences,
and recalling the past occasionally does one
good, but too much of it spoils the effect.
Harry Archer
and "I Was Blue." Another song that will be
remembered is "My Own." The words of the
last are particularly worth while and will do
much to create a call for it so that the homes
throughout the country can have the gem at
hand. Leo Feist, Inc.. are the publishers of the
New Series Announced
by M. Witmark & Sons
104 Popular Numbers, Chosen on Basis of De-
mand, Issued by This Publisher in New
Format
Harlan Thompson
Three of. the numbers will be huge successes
before the season closes, and all of them are
musical gems. The dance numbers are original,
lending themselves to novelty performance, the
type that make the feet respond.
Too much cannot be said for the music, all
of which is by Harry Archer. But in respond-
ing to the enthusiasm which these melodies
create, Harlan Thompson, who wrote the book
and who is also responsible for the lyrics, must
theatres, besides meeting the wants of teachers
of the piano through their attractive variety and
unusual merit. Among the eminent composers
represented in the first set of the new series are
Victor Herbert, Theodore Bendix, Paul Wachs
and other composers of similar note. All of
the names will be familiar to music lovers.
In conjunction with the issuance of this new sc-
ries, M. Witmark will carry on a very active cam-
paign to help the dealer in selling the material
to teachers, conservatories and others who arc
in the market for finely edited, fingered,
phrased, pedaled and metronome marked pub-
lications.
M. Witmark & Sons recently announced as
ready for the trade the first set of a series of
unusual instrumental numbers, which have been
reissued in very attractive dress in response to
many requests from dealers in various parts of
the country. This new series will total 104 num-
bers, all of which, however, have been chosen
on the basis of demand from enterprising deal-
ers. The new edition includes a great many of
the very best instrumental numbers in the Wit-
mark catalog. They will now be issued in the
new standard size and printed from finely en-
graved plates on the highest quality stock.
The compositions are especially adapted for
use by pianists and organists of motion picture
Secretary of the Stale of New York has
granted a certificate of incorporation to B. C.
Hilliam for the purpose of publishing music.
The incorporators are B. C. Hilliam, the com-
poser, F. W. Proctor and L. H. Bradshaw.
School, Lodge and
Assembly Marches
March Victorious
(Mabel Metsrer-Wright)
Pacific Patrol
(Mabel Met«*er-Wright)
Reliance March
(Clifford)
Victorious Eagle
(Rosejr)
American Beauty March
(Williams)
Knights of Columbus March
(Clifford)
Valiant Volunteers
(Mabel Metsger-Wrlght)
Order Through Jobber or Direct
Hinds, Hayden & Eldredge, Inc.
Publisher*
New York City
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
OCTOBER 10,
THE
1925
STOCK-UP!
You will need a goodly
supply of
CENTURY'S
Best
Sellers
This Season
STOCK-UP!
Century Music Pub, Go.
235 West 40th St.
New York
"Tomorrow Mornin\" New
Song by J. R. Robinson
Indianapolis the Inspiration of New Number
by Waterson, Berlin & Snyder Writer
J. Kusscl Robinson, the well-known pianist
for Q R S rolls and a member of the writing
staff of Waterson, Berlin & Snyder, recently
wrote a new song called "Tomorrow Mornin'."
Robinson, who hails from Indianapolis, states
that in thinking of home he was impelled to
write the song. Following its completion, he
visited his home city. "Tomorrow Mornin'" is
a home-and-mammy song with an entirely new
style. Most popular songs are built upon an
idea; few of them are the works of inspiration,
as many suppose. Songs are constructed
around titles. Invariably the chorus is written
Sequel to
'love Sends a Little Gift of Poses"
une Brougtit the Rose
HARMS, INC.
62W.4-5mST.,NY.C.
MUSIC TRADE
REVIEW
first and, with that set, the verse is easily com-
pleted. However, when a song does appear that
is based upon inspiration and is the work of a
full-fledged writer, it is more "sure fire" than
the commercially constructed offerings. "To-
morrow Mornin' " has that something that the
average commercial song does not contain. For
that reason, it will have a wide appeal in the
home about which it is written, and which, after
all, is the ultimate consumer of sheet music.
"Hugo" New Feist Number
During the past year there have been several
European hits that have repeated their successes
in this country. The outstanding of these num-
bers was "O Katharina," and the writers of
this song have also given the world a successor,
"Hugo" (I Go Where You Go). This number
has already proved a winner on the other side
and the American publisher, Leo Feist, Inc.,
has arranged plans not only to duplicate but
far exceed its earlier popularity.
New Carroll-Axt Ballad
Earl Carroll, producer of the "Vanities," and
one of the most prominent men in Broadway
theatrical affairs, has collaborated with Dr. Wil-
liam Axt, of the Capitol Theatre, in a beautiful
semi-high-class ballad, which bears the title,
"When Love Sings a Song in Your Heart."
Rarely have two such celebrities combined to
produce a popular song. Robbins-Engel, Inc.,
publishers to Dr. Axt, will publish the new Car-
roll-Axt opus.
New Boosey Numbers
Boosey & Co., from their new home in Stein-
way Hall, New York City, announce the first of
a new series of songs of lighter caliber, all of
which are to be introduced on a wide scale
through concert and vaudeville programs. The
first of these new issues is "Roses of Love," a
melodious popular number which undoubtedly
will be heard frequently throughout the Fall
season. The publishers have arranged the pro-
gramming of this issue with numerous concert
artists.
New Feist Numbers
Among the new songs published by Leo Feist,
Inc., are "Sleepy Time Gal," an unusual fox-trot
song; "Sandy," issued for and exploited in con-
• VEST GREAT DIVIDE
M . ERNEST R. BALI'S
^LATESTAND GREATEST BALLAD
AMERICAS POPULAR
BALLAD SUCCESSES
ROSES OF PICARDY
THEWORLDISWAHlNG^SUNRISt
IN THE GARDEN OF TOMORROW
THE SONG OF SONGS
LOVES FIRST KISS
SMILETHRU YOUR TEARS
IF WINTER COMES
CHAPPELL-HARMS.INC.
185 MADISON AVE
NEW YORK
49
RIGHT NOW
5
Can't Go Wr<
f FEIST/
YOU AND I
MARGUERITE
0 KATHAR1NA
MIGHTY BLUE
LOVELY LADY
BECAUSE OF YOU
1 MISS MY SWISS
HAUNTING MKLODY
HONEST AND TRULY
KINKY KIDS PARADE
YOU GOTTA KNOW HOW
THE MIDNIGHT WALTZ
WHEN I THINK OF YOU
I WANT YOU ALL FOR ME
WHO WOULDN'T LOVE YOU
PAL OF MY CRADLE DAYS
TELL ME YES, TELL ME NO
LET IT RAIN, LET IT POUR
I'LL SEE YOU IN MY DREAMS
NO WONDER (THAT I LOVE YOU)
HONEY, I'M IN LOVE WITH YOU
I'M TIRED OF EVERYTHING BUT YOU
WHEN THE ONE YOU LOVE LOVES
YOU
LET ME LINGER LONGER IN YOUR
ARMS
SHE WAS JUST A SAILOR'S SWEET-
HEART
Write for' Dealers'jPrices
LEO
junction with serial story of the same name now
running in Hearst newspapers; "We'll Meet
Again in Normandy," a romantic waltz ballad,
and "I'm So Disappointed in You," a story
ballad by two of the industry's most successful
writers, Gus Kahn and Walter Donaldson.
Leonard Concert Tour
Eddie Leonard, the old-time minstrel and
song writer, plans a concert tour with a troupe
and orchestra this season. During the tour he
will feature old and new songs, including his
new "On a Lovely Day in June." This latter
number is published by the F.dward IV Marks
Music Co.
Put this book
to work for you
SELLING MUSICAL
MERCHANDISE
BY JAMES A. FPEW
The only book published which shows music dealer*
how to go about organizing a musical merchandise
department and how to run one at a profit.
It it written by a man who has used every method
he describes in his own business and every one of
them made money for him. Put them to work
for yourself.
Sent to you FREE
for five days
Test this book by reading it at our expense.
Fill out the inspection coupon and mail
it for our free five-day inspection offer to
Music Trade Review, readers.
Mail This Coupon
Edward Lyman Bill, ! • « . .
383
TBAOC MARK REGISTERED
STOCK UP
M.WITMARK & S O N S
1650 BROADWAY
NEW YORI Maditon Avenu«. New York City.
You may send me a copy of "Selling
Musical Merchandise" for which I here-
with remit $3.
City

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