Music Trade Review

Issue: 1925 Vol. 81 N. 13

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
52
THE
SONGS THAT SELL
Yes,
Sir! That's My Baby
Oh, How I Miss You Tonight
E
Remember (Irving Berlin's Latest)
Yearning
MUSIC TRADE
REVIEW
When You and I Were Seventeen
Sonya (Yup Alay Yup)
Cecilia
Silver Head
On a Night Like This
My Sweetie Turned Me Down
Ida I Do
Alone at Last
Waitin' for the Moon
Summer Nights
So That's the Kind of a Girl You Are
The Whole World Is Dreaming of Love
Suite Sixteen
Say, Arabella
One Smile
Speech
BOOKS THAT SELL
STRUM IT WITH CRUMIT—Songs for
Ukulele
TIDDLE DE UKES—Comic Songs for
the Ukulele
X Universal Dance Folio No. 9 (New)
Peterson's Ukulele Method

World's Favorite Songs
Hits from TOPSY and EVA
"Footloose" Proves Popular
on the Records and Rolls
Century Music Go. to
Mark Silver Jubilee
The publishers of "Footloose" report that this
snappy fox-trot, written in conjunction with the
NEA serial story of the same title, is soon to
be released on all important makes of talking
machine records and player-piano rolls.
The Victor Paul Whiteman record has been
selling big. Brunswick has just issued it, played
by Carl Fenton's Orchestra, a favorite with New
York society. Some of the other makes now on
the market include Vocalion, Pathe, Cameo and
QRS.
In celebration of its silver anniversary the
Century Music Publishing Co. has not only in-
creased its advertising appropriation so as to
include twenty-five nationally known publica-
tions of wide circulation, but it has also ar-
ranged the "Century's Twenty-fifth Anniversary
Window Display Contest."
The prizes this year include the choice of
fourteen articles, including a Hamilton 14-kt.
solid gold seventeen-jewel watch or a Howard
or Elgin watch, the latter set with diamonds
and sapphires. There is also a choice of a
selection of sterling silver for the first prize
winner.
The second prizes also include the well-known
make of men's and women's watches or a selec-
tion of sterling silver and the third prizes arc
Elgin and Waltham watches or a selection of
sterling silver.
The contest is open to all dealers in the United
States and Canada and there are no special rules
or qualifications other than a display of Cen-
tury material. Upon request any dealer decid-
ing to enter the contest will be furnished with
title pages, window signs and other attractive
matter gratis.
The contest opens at once and closes Decem-
ber 31, 1925. The judges of the contest are
F. C. Bruns, of the Federal Advertising Agency,
V. D. Walsh, B. W. McClellan and A. F. Boyl-
ston.
"Footloose" Record Sales
Average One a Minute
Carl Rupp, Writer of Song, Reports a Very
Active Hour at the Grinnell Bros.' Store in
Saginaw, Mich.
Rememb'ring
I Never Had a Mammy
IRVING BERLIN, Inc.
1607 Broadway, New York
Shapiro-Bernstein Numbers
Among the new songs published by Shapiro,
Bernstein & Co. is "Breezin' Along Through
Georgia." The number is by the writers of "Al-
abamy Bound" and the early indications since
its release seem to mark it as the successor of
the former offering. Benny Davis and Harry
1925
Warren have contributed "Want a Little Lovin'."
There is also a new ballad entitled "I Wonder If
We'll Ever Meet Again (Dear Old Gal of
Mine)," and a dance song recently introduced in
Earl Carroll's "Vanities" called "Somebody's
Crazy About You."
Elaborate National Advertising Campaign and
Window Display Contest to Celebrate Anni-
versary
Ukulele Lady
SEPTEMBER 26,
What can truly be termed a "record" sale
recently occurred at Grinnell Bros.' Saginaw,
Mich., store. Carl Rupp, writer of the popular
hit, "Footloose," paid a visit to his home town
the other day and was induced by the manager
of Grinnell's music department to treat the home
folks with a personal appearance in their de-
partment and autograph records and sheet music
copies of his famous song hit.
He reports that in one hour he autographed
sixty Victor records—a speed of one a minute—
and the stock of both records and sheet music
was exhausted in quick time.
Several Companies Make Special Releases of
Number to Meet the Public Demand
"Cameo Dance Folio"
Contains Thirty Numbers
All of Them With Ukulele Arrangements and
Are Outstanding Waltz and Fox-trot Titles
The first "Cameo Dance Folio" has been
issued by Henry Waterson, Inc. It contains
thirty numbers, all with ukulele arrangements,
and includes some outstanding titles in fox-trot
and waltz forms. Such numbers as "In Shadow-
land," "My Sugar," "Blue Eyed Sally," "Because
They All Love You" and "Some Day" (We'll
Meet Again) appear in this first issue.
The title page of the "Cameo Dance Folio
No. 1" is attractive and carries miniature title
pages of the six songs mentioned above. The
twenty-four other numbers that are included in
the offering are about the same standard of
popularity.
Worth Weil Tunes
Worth While Having
I'M KNEE DEEP IN DAISIES
WHAT DO WE CARE IF IT'S ONE
O'CLOCK
BACK HOME IN ILLINOIS
I WONDER
HEADIN' FOR HOME
SOMEONE IS STEAUNG YOU
FROM ME
IF I EVER CRY (You'll Never Know)
LADY OF THE NILE
WHY SHOULD I BELIEVE IN YOU?
AT THE END OF A WINDING LANE
SPAIN
Published by
MILTON WEIL MUSIC CO., INC.
81 W. Randolph St., Chicago, 111.
FOOT LOOSE
Sam Fqv' Publisfiing (3o<, Cleveland »*A Ncwyovkj
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
SEPTEMBER 26,
THE MUSIC TRADE
1925
STOCK-UP!
more often than not appear in concert programs.
John McCormack is always one of the first to
record them for the Victor records and he also
uses them as popular encore offerings.
"Remember" is up to the usual Berlin stand-
ard, and it should continue to be one of the
most active sellers of the Irving Berlin, Inc.,
catalog during the Fall and Winter seasons.
You will need a goodly
supply of
Now Western Manager for
Hinds, Hayden & Eldredge
CENTURY'S
Charles Warfel, Long in Charge of Trade De-
partment of New York Publishers, to Have
His Headquarters in Chicago
Best
Sellers
This Season
Charles Warfel, who for many years has been
in charge of the trade department for Hinds,
Hayden & Eldredge, Inc., publishers of "Most
STOCK-UP!
Century Music Pub. Co.
235 West 40th St.
Latest Ballad Composition of Irving Berlin
Achieves an Immediate Response in Popu-
larity
HARMS, INC.
6 2 W.4-5THST.,N.Y.C.
AMERICAS POPULAR
BALLAD SUCCESSES
ROSES OF PICARDY
THEWORLDISWAiriNG^SUNRlSE
INTHE GARDEN OFTD-MORROW
THE SONG OF SONGS
LOVE'S FIRST KISS
SMILETHRU YOUR TEARS
IF WINTER COMES
CHAPPELL-HARMS.INC.
185 MADISON AVE
NEW YORK
*
YOU AND I
MARGUERITE
<) KATIIAKINA
MIGHTY BLUE
LOVELY LADY
BECAUSE OF YOU
I MISS MY SWISS
HAUNTING MELODY
HONEST AND TRULY
KINKY KIDS PARADE
YOU GOTTA KNOW HOW
THE MIDNIGHT WALTZ
WHEN I THINK OF YOU
I WANT YOU ALL FOR ME
WHO WOULDN'T LOVE YOU
PAL OF MY CRADLE DAYS
TELL ME YES, TELL ME NO
LET IT RAIN, LET IT POUR
I'LL SEE YOU IN MY DREAMS
NO WONDER (THAT I LOVE YOU)
HONEY, I'M IN LOVE WITH YOU
I'M TIRED OF EVERYTHING BUT YOU
WHEN THE ONE YOU LOVE LOVES
YOU
LET ME LINGER LONGER IN YOUR
ARMS
SHE WAS JUST A SAILOR'S SWEET-
HEART
LEO
I I I
Charles R. Warfel
1 1 1
Popular Music Books" and other publications,
has been appointed district manager for his
company in the Middle West territory and will
occupy offices at 2008 Calumet avenue, Chi-
Irving Berlin, Inc., which recently released
cago, 111.
"Remember," the newest ballad from the pen of
Mr. Warfel left New York for Chicago on
Irving Berlin himself, has in a short space of
Saturday of last week by motor and will stop
time made this number one of the most prom-
at some of the larger trade centers in the inter-
inent in its catalog. Berlin compositions seem-
vening territory.
ingly are eagerly awaited, as no sooner are they
In his new position Mr. Warfel will handle
placed on sale than there is immediate response.
textbook sales in the West during the school
The fact that vaudeville singers also are anxious
periods and will continue to call on the music
to present his offerings helps considerably the
trade in the same territory; however, confining
early period of their exploitation.
most of his activities in that- respect to- the
Another remarkable event with Irving Ber- Summer months.

lin's songs of recent vintage is the fact that they
The trade will be glad to know that "Charlie"
has won promotion and that he will for a time
at least continue to keep in touch with the music
trade. Mr. Warfel in the past has toured from
Sequel to
coast to coast and counts as his friends dealers
' 'love Sends d Little Gift of Roses *
in all sections of the country.
wie Brought the Rose
Can't Go Wr<
FHST
Write for Dealers' {Prices
New York
New Berlin Number
"Remember" a Success
53
REVIEW
New Friml Operetta
Scores Immediate Success
Opening of "The Vagabond King" at the Casino,
New York, Hailed by Critics and the Public
Rudolf Friml, composer of "Rose Marie" and
numerous other popular pieces of the better
type, is the writer of probably the first operetta
success of the Fall season. The new piece, pro-
duced by Russell Janney, opened at the Casino
Theatre, New York City, on Monday night of
this week and is known as "The Vagabond
King."
The book is based upon Justin Huntly Mc-
Carthy's "If I Were King" and is by Brian
Hooker and W. H. Post, who are also respon-
sible for the lyrics. Herbert Corthell, Max Fig-
man, who also staged the piece; Carolyn Thom-
son, Dennis King and numerous other stars
are in the cast. The show is described as a
superfine musical play. It is elaborately staged
and it has a well-trained and well-voiced chorus.
Despite all this the laurels of the presentation,
described as a triumph, must be awarded to the
music.
The outstanding songs were "Song of the
Vagabond," "Only a Rose," "Love for Sale" and
"Some Day." The publishers of the score, Wat-
erson, Berlin & Snyder, have at least three big
hits to open their Fall season. They are of
the type of numbers that will still be selling
next Spring, unless the success of "The Vaga-
bond King" justifies numerous road shows dur-
ing the Fall in which case other parts of the
country will be permeated with these song gems
at an earlier period.
Many Feist Numbers
Are in Wide Demand
"I Miss My Swiss" (My Swiss Miss Misses
Me), "Pal of My Cradle Days," "Marguerite,"
"Because of You," "Tell Me Yes, Tell Me No,"
"Let Me Linger Longer in Your Arms" and
"She Was Just a Sailor's Sweetheart," all froirj
the catalog of Leo Feist, Inc., are numbers
which are heard frequently not only in vaude-
ville, but which are among the outstanding suc-
cesses on the dance floors of the country. With
the numbers of the late Spring in the same caN
alog, that are still in big demand, the Feist or-
ganization has opened the Fall season with one
of the most prosperous catalogs in the history
of the company.
• WEST of the
GREAT DIVIDE
2^ ERNESTR.BALLS
^LATEST AW GREATEST BALLAD
^5*
Lyric In] GEORGE WHITING
RIGHT NOW
THE
irv
TRAM. HARK OCGISTEftED
STOCK UP
M.WITJMARK & S O N S
1650 BROADWAY
NHVV YORK

Download Page 52: PDF File | Image

Download Page 53 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.