Music Trade Review

Issue: 1925 Vol. 81 N. 1

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
JULY 4, 1925
MUSIC
TRADE
43
REVIEW
IN THE WORLD OF MUSIC PUBLISHING
Conducted By V. D. Walsh
Victor Herbert's "Kiss Me Again" Love
Theme of New Film of the Same Title
SONGS THAT SELL
Warner Bros.' New Release Featuring Marie Prevost and Monte Blue Gives Opportunity to
Link Up Song—Witmark Issues Special Souvenir Edition of This Number
'^J'O melody is more inseparably associated
with the name of the late Victor Herbert
than that of "Kiss Me Again." It will live for-
ever and has helped to make Victor Herbert
immortal. One of the finest tributes ever paid
to any song or melody, and one that recognizes
the national significance of it, was recently
familiar melody is bound to enhance the charm
of the film, and neither the producers of the
picture nor the publishers of the song, M.
Witmark & Sons, have lost any opportunity of
co-operating in the most effective manner pos-
sible to make the tie-up complete and to the
last degree effective. The preliminary publicity
work done by both concerns has been unusually
attractive and, exhaustive, and music dealers
will certainly take advantage of the inevitably
increased sales that are bound to result.
M. Witmark & Sons have issued a special
souvenir edition of "Kiss Me Again" for the
run of the picture, covering, of course, a period
of from two to three years. This is in addition
£ovc Theme for the
to the regular issue in various keys of The Wit-
WARNER BROS
CLASSIC OF TKE SCK1&N
mark Black and White Series, where "Kiss
• KISS MU AGAIN"
Me Again" stands at the top of a notable lisi
of favorites. Attractive counter and window
mm IMTSCII
placards are also available and the wise dealer
1> RODUCTJU N
MARIE PRKVCXST
can avail himself of the extraordinarily wide
ami MONTE BLUK jjt^^i
choice of phonograph discs and player rolls fea-
turing "Kiss Me Again." Altogether there are
fourteen or fifteen vocal records available, in-
cluding those made by Galli-Curci, Mabel Gar-
Cyricby
rison, May Petersen and Rosa Ponzelle. There
HENRY BLOSSOM
are at least twenty different instrumental rec-
ords of- the same composition to choose from;
W T O R HERBERT
while the same number of rolls have been is-
M WITMARK &SONS
NEW YORK
sued by the various piano roll manufacturers.
offered by the American Society of Composers, With all this wealth of material, music dealers
Authors and Publishers. The Society has re- should have little difficulty in commanding tre-
produced the complete melody of the refrain mendously effective displays and greatly in-
of "Kiss Me Again" as the ornamental and ap- creased sales for one of America's finest and
propriate border for the new membership most favorite songs, particularly as "Kiss Me
certificates it issues. "Kiss Me Again" is Vic- Again," the film, looks like a real success.
tor Herbert's undying and choicest gift to a
world on which he bestowed lavishly the many
gems of music he created.
And now "Kiss Me Again" is to be still fur-
E. B. Marks Music Co. has secured the song
ther enshrined in the hearts and memories of
America through the medium of the screen. success from the 1925 edition of the "Grand
Warner Bros, are about to release their big Street Follies." This song is entitled "Glory,
seven-reel photoplay under the title of "Kiss Glory, Glory" (I Want to be Glorified). The
Me Again." This is an Ernst Lubitsch produc- number has received wide comment from met-
tion featuring Marie Prevost and Monte Blue. ropolitan critics and it bears indications of
While there is no connection whatever between being an unusual success.
this feature film and Victor Herbert's master-
Consult the Universal Want Directory of
piece of song, yet it was inevitable that "Kiss
Me Again" should be chosen as the love theme The Review. In it advertisements are inserted
for the picture whose title it bore. Such a free of charge for men who desire positions.
Marks Gets "Glory" Song
I MISS ,M\ SWISS
/
AMidhty Blue
Fox Trot Son^ ^
When You and I Were Seventeen
Yearning
Oh, How I Miss You Tonight
Ukulele Lady
Oh, Mabel
All Alone


Listening
Show Me the Way
AH Aboard for Heaven
Please Be Good to My Old Girl
Hot Tamale Molly
My Sweetie Turned Me Down
One Night Like This
Marie, Marie, Marie
What'U I Do?
Suite Sixteen
Summer Nights

BOOKS THAT SELL

STRUM IT WITH CRUMIT—Songs for
Ukulele
TIDDLE DE UKES — Comic Songs for
the Ukulele
Universal Dance Folio No. 9 (New)
Peterson's Ukulele Method
World's Favorite Songs
4th MUSIC BOX REVUE, 1925
In the Shade of a Sheltering Tree
Tell Her in the Springtime
Tokio Blues
DIXIE TO BROADWAY
Mandy, Make Up Your Mind
Dixie Dreams
Hits Irom TOPSY and EVA
Rememb'ring
1 Never Had a Mammy
IRVING BERLIN, Inc.
1607 Broadway, New York
5bx Trot
Melody With u
Great Dance Rhythm
\r/
Ij L.WOLFE GILBERTS ABEL BAER.
Introduced in
RAYMOND EGAN
/RICHARD WHITIf
.
xX
AL SHERMAN
BEN BE&NIE.
BALIEFFS
%/CHAUVE SOURIS'' -1
You
Can't
Go
Wrong
With
Any
uerite
FEIST
Solid
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
44
THE
MUSIC
TRADE
REVIEW
JULY 4, 1925
If It Wasn't
For You
letftRainl I WOULDNTfiM SOlOneHse
IetItMrlBtCRm[ A SHAMEDJ^ei
/ / / Be In Vir&iim , ,
In The Morning
A dixie Fox Trot & W
With a Great Melodu
A Neu) Ballad by
NUff
& A the Neu)
Writers Ballad
2^*Why bu
A Great Song
and a
Should ICryO'fer'&u'i
ter Youte Gone)
u
Dandy Fox Trot
Miami Is Golden in More Senses Than
One, Says Richmond Upon His Return
Head of the Richmond Music Supply Corp., of New York, Goes Back Over the Week He Spent
in That Famous Resort City—The Why and the Wherefore of the Statement
"P\UE to lack of space, it was impossible for
^'^ me to give you a resume of my activities
while in Miami after all business had been com-
pleted.
My trip to Miami, according to my original
plans, was to be a
purely business one
and of course a short
visit with my dear
friend, Sam E r n e s t
Philpitt. B u t , l i k e
everyone e l s e w h o
comes to Miami, I was
infatuated w i t h t h i s
Garden of Eden and
decided to spend a
solid week there—and
oh boy, I was just
Maurice Richmond
beaming w i t h j o y—
what a good time I had. Just let me tell you
briefly how I spent the days at Miami.
The first was a sort of "Get Acquainted With
Miami" day. On the second I was on the wa-
ters of Biscayne Bay. The third day was dif-
ferent. I met a couple of high-geared real es-
tate men and they carried me out to their coun-
try club where we talked a good game of golf.
On the fourth day we made a tour of the beach,
where I noticed a sign posted as a city ordi-
nance by the mayor of Miami. This read, "All
girls must wear bathing suits or stay in the
water." I had been hoping all along for an op-
portunity to take a dip in the surf and you may
be sure I took advantage of it. I became ac-
quainted with a few old-timers from Philadel-
phia and we went fishing on the fifth day.
Miami's fish are certainly queer looking, but
they taste mighty sweet. There is the barra-
cuda—someone said they come from Bermuda—
then there's the trout, the snapper and the pom-
pano, and some other six hundred varieties that
I know nothing about. Travel is a source of
education and I have traveled enough to know
real "Virginia Ham" when I taste it. One of
the party was good enough to bring a large
basket of these sandwiches with him, but the
real thrill of the day was that there was "real
beer" along with them. Oh, and never miss a
trip to the Everglades. I made it on the sixth
day. By that time, I knew quite a gang, we
became real chummy and were traveling in a
troupe. On the trip to the Everglades, you go
through extensive citrus country—grape'. fruit,
oranges, lemons, limes, avacados and other
tropical fruit. The Good Book says the Lord
worked six days and rested on the seventh.
Good people usually go to Church on Sunday.
Did you know that the world's largest Sunday
M H 9 )e l Someone
i IOU |
Fox Trot Sortff
l lie exquisite show place of the city. The
famous Manna Zucca is Mrs. I. M. Cassell in
private life—and those who know her only pro-
fessionally would be surprised to see how much
at home she is in a domestic atmosphere. She
takes the greatest pleasure in her home, looking
after the minutest details, supervising all inte-
rior work, the gardens, etc.
Everything is so delightful in Miami that
when you go to sleep you dream of a future
world where everyone is an angel and can
actually fly.
I was fortunate in having such a good host as
Sam Ernest Philpitt. But Sam was rather exacting.
I had to account for myself every day, giving a
complete report of my program. One fine day
I received a 'phone call from Mr. and Mrs. Cas-
sell. That perfectly wonderful family invited
me out to lunch but I forgot to tell Sam about
it. Sam sent out an alarm to the police depart-
ment and had them searching the town for me.
When my checks gave out and I was ready
to leave, I had nothing to give Sam Philpitt but
some advice. I suggested that he have two
slogans instead of one, because he lives up to
"Everything Musical" so religiously that I was
afraid it might become overheated or over-
worked. "There should be an alternative," I
thought. "Trade With Philpitt—You'll Feel
Fit" was something I suggested, but I know
Sam can do better than that.
The tootin' of the whistle on the S. S. "George
Washington," going North, was a pleasant
sound to me, and I sailed away to the great
white wav.
School class assembles every Sunday morning
at the Royal Palm Park and who do you sup-
pose is the teacher—William Jennings Bryan!
The greenbacks and myself weren't on very
good terms for we parted often. At the end
of each day I had to go in to see my friend Sam
Philpitt and cash a brand-new check. Sam
never asked me any questions about my bank
balance, and never hesitated to do this -favor
for me. I said a lot about Sam Philpitt and his
business ability last week—but I'd like to give
you my personal opinion of him. One form of
"greatness" befitting our friend, Sam Ernest
Philpitt, which does not depend upon wealth
or position, is his indescribable poise and his
graciousness of manner, a dignity of bearing,
confidence and faith revealed by his counte-
nance and expressed by his voice. That is
something that money cannot buy or society
cultivate. It is the greatness of "simplicity 1 "
that the superior in mind and heart possess,
the greatness that comes from appreciation of
beauty, the truth and obedience to the world-
old rules of clean living and rightful thinking—
the greatness that makes life abundantly rich
without wealth of the world and our stay on
earth a contribution to the real value of hu-
manity. As our friend, John Wanamaker, once
said: "No man can live safely or wisely a
haphazard life. He should know himself and Music Men Ass'n
put to use every faculty he possesses, establish-
Holds Annual Outing
ing right relations to the affairs of life and at
the end of each day count up his doing and be Third Annual Event Proves Most Successful
able to hold his own self-respect. The game is
That This Organization Has Held in Its His-
worth the candle well lit and trimmed."
tory
You have to be a good bargain hunter in order to
The third annual outing and. dinner of the As-
get along during the tourist season at Miami. That
is what a lady of the American middle classes sociation of Music Men was held at Bamberg-
told me. In traveling about the city, I found
er's Hotel, Eltingville, S. I., N. Y., on Saturday
many people were anxious to save as much as afternoon and evening of last week. The trip
they could on their railroad fares so that they to the grounds was made in large sight-seeing
could meet their weekly board or hotel bills. buses which gathered at. the Charles H. Ditson
You will often see a dame trying to pay half- warerooms at 1:30. Arriving at the Bamberger
fare for her grandfather, explaining to the con- grounds a baseball game was a feature of the
ductor that he was in his second childhood. afternoon. Later bathing and a number of
One of the boys down there told me that a other sports were indulged in. The affair was
lady who came from Philadelphia never takes the most successful ever held by the Associ-
her fifteen-year-old son riding on any public ation and the outing committee headed by Bill
conveyance without borrowing a five-year-old Ackerman came in for some enthusiastic con-
birth certificate from the lady next door. When
gratulations. On Friday evening, June 26, the
one conductor saw the boy, he looked at the monthly meeting of the Association of Music
certificate and said, "I guess you're right, lady, Men was held in its regular meeting rooms in
children are certainly born older now-a-days."
the Grand Opera House Building, New York-
Another lady warns her grown-up son to cut City.
out his swearing and use baby talk, so that she
can pass him for half fare.
Consult the Universal Want Directory of
I. M. Cassell, brilliant pianist, poet and pub- The Review. In it advertisements are inserted
lisher, has his home in Miami and it is one of free of charge for men who desire positions.

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