Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MAY
157
THE MUSIC TRADE REVIEW
30, 1925
Century
Preferred!
Dealers Prefer "CENTURY"
BECAUSE
ONE—It is the
procurable!
(That P l e a s e s the
Public)
TWO—It Shows an
Profit of Over 200%!
(That Pleases the Dealer)
THREE—It Is Nationally Ad-
vertised !
(That Makes Selling Easy)
this young but enterprising publishing house
into the heart of the music district should be an
auspicious occasion in its life. R. L. Hunt-
zinger, Inc., has won its chief successes through
its vocal numbers, many of which are appear-
ing in the programs of leading concert artists.
Some of the outstanding numbers are "The
Nomad," by Bernard Hamblen, "God Touched
the Rose," by Mary Helen Brown, "The Living
God," by Geoffrey O'Hara, "Someone Worth
While," by Ward Stephens, "Give A Man A
Horse He Can Ride," also by O'Hara, and
"You Will Forget" and "Take All of Me" from
the "Samoan Love Songs Cycle" b^v William
Stickles.
Pluggers for Popular
Songs Working in Buffalo
Some Excellent Work Being Done in Exploita-
tion of Popular Print—A Clever Stunt to At-
tract Attention to "Don't Bring Lulu"
BUFFALO, N. Y., May 25.—Sheet music sales are
holding up well in Buffalo, but this can be
traced almost directly to novel exploitation
schemes of publishers' representatives in this
district.
Beginning with the opening of the
235 Wttt 40th St.
New Y«rk
baseball season in the Buffalo Stadium, a Sum-
mer campaign is underway. The "Midnight
Serenaders," composed of William McDermott,
of Jerome Remick Publishing Co.; Max Court-
ney of Stasny; Murray Whiteman for Watter-
son, Berlin and Snyder, and Max Friedman,
Buffalo publisher, performed as song leaders
Well-known Standard Publisher to Occupy
before the throng of more than 5,000 spectators
Elaborate Quarters in Center of the New
at the opening baseball game. The "Serenad-
Music Dealers
ers" led the audience through a series of the
most up-to-date popular ?ongs, between innings
R. L. Huntzinger, Inc., will shortly move from
and during the game. The City band assisted
its present address, 56 West Forty-fifth street, to
in the exploitation program.
new and enlarged quarters in the Steinway
William McDermott has created a novel plan
Building, Fifty-seventh street, New York City.
for
exploiting one of Remick's latest songs,
For a number of years the Huntzinger organiz-
ation occupied one of the best locations on "Don't Bring Lulu." He has had printed 5,000
Fifty-seventh street, opposite Carnegie Hall. Its invitations to a particular outing, and at the
lease in the Steinway Building brings the com- bottom of the invitation is printed in large
pany back to the locality of its earlier successes. black type, "Don't Bring Lulu," and the words
Flans for an elaborate professional studio, of the song appear on the back of the invita-
reception and stock rooms as well as executive tion. These invitations will be distributed in
local dancing studios and on the lake boats.
offices are now being drawn and the re-entry of
Mr. McDermott has also been booked by the
Crystal Beach Transportation company to sing
on the boats, three nights each week, when
Sequel to
he will work on an exploitation campaign for
'love Sends a. little Gift of Roses'
"Don't Bring Lulu," "By the Light of the
Stars," "Swanee Butterfly" and "Isn't She The
Sweetest Thing."
H. C. Weasner's newest release "Argentine
Tango Serenade," gives promise of a good sale.
The song is making a good appeal on the radio,
and numerous requests have been received by
WGR to have the song repeated. It gives
promise of being one of the radio hits of the
Summer.
Century Music Pub. Co.
Huntzinger to Move to
the New Steinway Hall
une Brought the Rose
HARMS, INC.
62W.4-5TMST.,N.Y.C.
Organ Transcriptions
Issued by Ditson
AMERICAS POPULAR
BALLAD SUCCESSES
ROSES OF PICARDY
THE WORLD IS WAITING^SUNRISE
INTHEGARDENOFTD-HORROW
THE SONG OF SONGS
LOVE'S FIRST KISS
SMILETHRU YOUR TEARS
I f WINTER COMES
CHAPPELL-HARMS.1NC
185 MADISON AVE -
NEW
YORK
Ten Added to Company's "New Fifty Cent
Series"—Eighteen Other Organ Numbers
Are Announced
The Oliver Ditson Co. has added to its "New
Fifty Cent Series" ten transcriptions for the
organ. These are by well-known arrangers and
include publications of John Carver Alden,
Homer N. Bartlett, Georges Bizet, Carl Busch,
Leo Delibes, Edvard Grieg, Fini Henriques,
Cedric W. Lemont, Gabriel Pierne and Paula
S/alit.
"On the Breast of the
Silvery Yellowstone Lake"
Fox-trot Ballad
Arranged
Colored picture of Yellowttone Lake on title page. Art
by Harry Alford who hai arranged to many nits
GOOD MARGIN FOR PROFIT
M. CHRISTIANSEN, Publisher
W U e River. Mont.
^
/-^ou Can't Go Wr<
TP
DEAR ONE
YOU AND I
0 KATHARINA
LOVELY LADY
SONG OF LOVE
I'M SO ASHAMED
DOODLE DOO DOO
HAUNTING MELODY
HONEST AND TRULY
THE MIDNIGHT WALTZ
WHEN I THINK OF YOU
THE PAL THAT I LOVED
PAL OF MY CRADLE DAYS
ROCK-A-BYE-BYE-BABY DAYS
WILL YOU REMEMHKR ME
LET IT RAIN, LET IT POUR
I'LL SEE YOU IN MY DREAMS
NO WONDER (THAT I LOVE YOU)
HONEY, I'M IN LOVE WITH YOU
LET ME LINGER LONGKR IN YOUR
ARMS
MY GAL DON'T LOVE ME ANY MORE
WHEN THE ONE YOU LOVE LOVES
YOU
1 HAD SOMEONE ELSE BEFORE I
HAD YOU
IF IT AVASN'T FOR YOU I WOULDN'T
HE CRYING NOW
Write for Dealers' Prices
Also in the same series has been added ten
Russian organ pieces, the latter transcribed by
American organists.
New Music Publisher
Ted Fiorito, the well-known orchestra direc-
tor and composer of "No, No, Nora," "When
Lights Are Low," "Charley, My Boy," "Eliza,"
"Oh Mabel" and others, together with Victor
^ oung, the director of symphony orchestras
and concert master and arranger for the Bala-
ban & Katz Orchestras, associated with Car-
roll Martin, musician of note and well-known
composer, and Dan Russo, co-director of the
Oriole Orchestra, have organized the Oriole
Music Publishers Co. The new firm has opened
offices at 6312 Broadway, Chicago, 111. In the
same building Russo and Fiorito operate an or-
chestral exchange and it also houses the new
radio station in which Russo and Fiorito and
Nelson Brothers Bond & Mortgage Co. have
substantial interests.
Without These
Music Counters
Are Not Complete
West of the Great Divide
When the Sun Goes Down
Give Me One Rose to Remember
Me Neenyah (My Little One)
That's Why You're Mary Mine
When Irish Eyes Are Smiling
Sing Along!
Home to My Joy and Thee
That Wonderful Mother of Mine
Dear Little Boy of Mine
Mother O! My Mother!
Just Been Wond'ring AH Day Long
Gypsy Love Song
Mother Machree
My Wild Irish Rose
Sunrise and You
Smilin' Through
Kiss Me Again
China Rose
Wonderful Wonder
M. WITMARK & SONS
1650 Broadway
New York, N. Y.