Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
AUGUST 16, 1924
THE
MUSIC TRADE
REVIEW
J. W. Greene Co. Features Window
Display Showing Progress of the Vose
Toledo Music Merchant Shows Vose Instrument of Seventy Years Ago in Comparison With the
Latest Product of the Boston Factory—July Piano Sales Ahead of Last Year
'TTOLEDO, O., August 12.—August is desig-
•*• nated in local piano stores as grand month.
It is a noteworthy fact that persons respond
to a special drive of this type far more read-
ily and in greater numbers than they do to an
ordinary cut and dried series of advertisements
exploiting this particular style of instrument.
It strikes many when spoken of in a large way
as the proper time to buy and the correct or
fashionable thing to own.
Small goods stores and departments are pre-
paring for a brisk Autumn volume. Nearly
every store has established a teaching branch
in conjunction with the department. Banjo,
saxophone and harmonica orchestras are either
in formation or soon will be. Several work in
connection with the schools and director of
music. All of which attracts customers and
enables the enterprise to broaden its acquain-
tance among those interested in mastering a
string or wind instrument. Sheet music sales
are seasonable, with dance music leading the
list.
At the J. W. Greene Co. a recent window
made a comparison of the Vose piano manu-
factured seventy years ago and that of to-day.
An instrument of each period was shown. Then
the Brambach small grand for apartment use is
exploited in windows and newspapers and sales-
men are devoting much effort to featuring it
for the current week. At the Monday sales
meetings usually one type of instrument is rec-
ommended for special attention. Recently for
a week sample pianos and lines to be discon-
tinued were worked, with the result that the lot
was cleaned up. This concentration work is
highly successful, Preston P. Brown, sales man-
ager, stated.
July piano sales were 15 per cent above the
corresponding period of last year. Total sales
for the year about equal those of 1923. In this
Ampico sales have had an important part.
August sales of this type are already splendid.
Interest in the Ampico is very wide, it is said.
Vose, Mason & Hamlin, Fisher and Marshall &
Wendell pianos are also receiving much atten-
tion from purchasers.
Henry L. Mason, of the Mason & Hamlin
Co. visited the J. W. Greene Co. store the past
week.
The Fremont, O., Greene store, in charge of
Clifford Struble, is turning in a gratifying Sum-
mer volume.
The Duo-Art is coming through in sufficient
numbers now in all instruments to take care of
the demand except for the Steinway, state Grin-
nell Bros. The illustrated monthly house organ
Melody is featuring for August the lines dealt
in exclusively by the house. In the fine, large
display rooms on the second floor of the store
an Estey reed organ shown surrounded by
grands is especially interesting to lovers of
high-grade music interpreted by the masters.
At the Cable Piano Co. the Conover and the
small Cable grand in unusual windows have
drawn several direct sales. The largest amount
of trade just now, however, is coming from
towns outside the city. A number of salesmen
cover this trade continually, with the result that
the house has a large outside following.
At the Goosman Piano Co. the Starr, Milton,
Chase and Ivers & Pond pianos are leaders.
The Starr or Milton has been installed in al-
most every theatre in the city. The Milton is
also used for music roll demonstration purposes
in Grant's and other stores. The installations
have in the past been the means of making
sales for the store. Persons hearing the pianos
have come to the store and asked to see the
same piano used in this or that theatre.
Gus Behning, of the Behning Piano Co., New
York, was.a Toledo visitor this week, as were
G. H. Mclntyre, of the Kohler & Campbell in-
terests; G. Harry Beverly, of the Story & Clark
Piano Co., and W. Clevey, of the Bush & Lane
Piano Co.
Staffs of Music Stores
Enjoy a Joint Outing
H. Brown & Co.; Mildred Murphy, record sales-
lady, South Bend; W. A. Sandberg, sales man-
ager, South Bend; Gladys Lee, saleslady, South
Bend; C. E. Harmon, credit manager, South
Bend, and J. Arthur Jamison, partner and man-
ager, Logansport.
Employes of Dependable Music Store, South
Bend, and Brown & Co., Logansport, Hold
Family Picnic Near Rochester, Ind.
SOUTH BEND, IND., August 9.—The outing of
families motoring to the grove in the morning
and spending the day in various sports. An
elaborate picnic dinner was served at noon. So
successful was the affair that it was agreed that
it should be made an annual event.
Those who attended the picnic and who are
shown in the accompanying picture are, from
left to right: E. G. Harlington, tuner and
repairman, South Bend; Oscar Krieg, tuner and
salesman, Logansport; Esther Hanna, record
saleslady and bookkeeper, Logansport; Frank
H. Brown, South Bend, president of the Depend-
able Music Stores, Inc., and partner in Frank
This
Fall
Schaff
Bros.
Two-Tones
Will
Mean
Many
An
Added
Sale
to
Many
Another
Larger Place for McCarthy
the Dependable Music Store, of this city, and of
CENTRAL, ME., August 5.—John D. McCarthy,
Frank H. Brown & Co., Logansport, Ind., was
well-known
music dealer of this city, will move
held this week at Adams Grove, near Rochester,
Ind., the employes of both stores with their on September 1 to his new building at the head
of Main street, where he will occupy three
floors and a basement with his music business.
Mr. McCarthy has met with much success in the
retail music field as a result of twenty years of
experience as choir leader, band leader and
teacher, which have given him a professional
following of wide scope. He handles a full line
of pianos, talking machines, band instruments
and musical merchandise.
A Group at the Outing
11
Dealer
Glendale Music Go. to Move
The Glendale Music Co., Glendale, Cal., of
which Salmacia Bros, are proprietors, will soon
occupy the handsome new home at 118 South
Brand street, that city, where four floors will
be devoted to the business of the company.
The business was established in 1915 and has
shown steady growth since that time.
At a recent meeting of the creditors of L. B.
Eichhold & Co., 2111 West Eighth street, Cin-
cinnati, O., bankrupt music dealers, a second
dividend of 10 per cent was declared. The
creditors have already received 5 per cent.
SCHAFF
BROS.
Huntington
Ind.