Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
DECEMBER 20,
1924
THE
MUSIC TRADE
3 0 DANCE HITS
Wkh UKULELE)
REVIEW
3S
Here It Is
At Last!
Ready January 2nd
Order From Your Jobber
Or Direct From
LEO FEIST, Inc.
235 West 40th St.
New York, N. Y.
Canada: LEO FEIST, Ltd., 193 Yonge St., Toronto
INTRODUCTORY PRICE
In U. S. A., 25c
Imposing Current Catalog
of Sam Fox Publishing Co.
Several Numbers Being Heard Frequently on
the Concert Stage and Many Are Offered in
Talking Machine Record Form
The Sam Fox Publishing Co., of New York
and Cleveland, Ohio, never had a more im-
posing collection of standard ballad successes
than appears in its catalog this season. These
numbers are being used frequently on the con-
cert stage, are featured by many talking ma-
chine record artists and what is of more im-
portance to the trade the numbers are of a
popular character that create sales.
These Sam Fox offerings include such suc-
cesses as "Moon Dream Shore," "Love Came
Calling," "Little Old Garden," "Out of the Dusk
to You," "I Love a Little Cottage," "One Fleet-
ing Hour," "A Japanese Sunset," "Lassie
O' Mine" and "Rosita."
The publicity department of the Fox organ-
ization is carrying out a campaign of wide
scope on all of these issues. Some very at-
tractive and effective sales creating advertising
material has been issued in their behalf. Some
of this material is for consumers and some of
it can be used advantageously in window and
store displays.
Bill Jacobs Returns
From a Long Trip
Enthusiastic Over the Way the Numbers in the
Berlin Catalog Are Being Taken By the
Trade
Bill Jacobs, traveling representative for Irv-
ing Berlin, Inc., is spending the holidays at
the executive offices of the company. Bill is
quite enthusiastic over the songs in Irving Ber-
lin's Fourth Annual Music Box Revue. He said
the Berlin catalog from a popular standpoint
was never more active than at present and with
the show numbers from the new Berlin pro-
duction already showing activity business
should increase.
In speaking of his activities during the past
year Mr. Jacobs said:
"December 31, 1924, brought to an end the
most successful year of the many in which I
have been associated in the popular branch of
the music field. My success was due to the
wonderful co-operation given me by the trade.
This help, together with the many big hits of
the Irving Berlin, Inc., catalog, accomplished
wonderful results.
To all my friends my sincere thanks and
I take the opportunity to wish them "A merry
Christmas and a happy New Year."
Sheet music means profit, properly handled.
In Canada, 30c
Finds Dealers Pushing
Sheet Music Sections
Richard Powers, Eastern Representative of
Sherman, Clay & Co., Sums Up Conditions
in the Trade
PORTLAND, ORE., Decemher 14.—Richard Powers,
eastern representative of Sherman, Clay & Co.,
with headquarters in New York City, recently
stopped off in Portland for a few days' visit
on his way to his home office in San Francisco.
Mr. Powers visited all of the principal cities
of the East, Middle West and western Canada,
and found business booming in all lines of mu-
sical instruments. It has been five years since
Mr. Powers last visited Portland and he reports
finding a noticeable improvement in the gen-
eral music business of this city. This, he says,
applies not only to the general sale of musical
merchandise but also to the betterment of store
conditions and the aggressiveness of the Port-
land dealers. He says: "In the olden days
many of the general music dealers failed to
take an interest in the sheet music department,
but conditions have changed to such an extent
that they now consider this branch of the in-
dustry on a par with and fully as important
as any other branch in their store, and in fact,
I find many featuring their departments."
Mr. Powers reports a very successful year
with the Sherman, Clay & Co. catalog. He
reports, "When the Shadows Fall," the beau-
tiful waltz by Max Dolin, proving a big suc-
cess nationally and says, "Although this waltz
number is comparatively new, it has already
been recorded by most of the mechanical firms
and from present indications it looks as if it
would be at least the equal of our big waltz
hit "Sleep." Mr. Powers also reports "The
West, A Nest, and You" since printed in the
black and white edition as taking the lead in
the Sherman, Clay & Co. catalog.