Music Trade Review

Issue: 1924 Vol. 79 N. 17

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
THE MUSIC TRADE REVIEW
Brunswick and Q R S Artists Appear
in Concert at Wunderlich Piano Co.
Also Broadcast From Kansas City Station—Diminutive Piano a Feature of Smith, Barnes & Stroh-
ber's Selling Work—Music Work Growing in Kansas City Schools
ment of the Jenkins Music Co., has just returned
from New York, where she made recordings for
in the music business, in the opinion of repre- the Duo-Art.
J. W. Jenkins III and his father, C. W.
sentative music dealers of Kansas City. Sep-
tember, however, was an unusually good month, Jenkins, of the Jenkins Sons Music Co., arc in
and it is agreed that October yet has an oppor- California on a vacation and will return about
October 20.
tunity to show what it can do for the trade.
The Kimball Piano Co. reports a good de-
Al Bernard, Brunswick artist, and Russell
Robinson, Q R S roll artist, "Dixie Stars," mand for grand pianos in medium prices. The
who are to be in Kansas City for two weeks upright is finding some sales at this time, but
broadcasting from WDAF, the Kansas City Star it is taking a decidedly second place, while
station, and from Wunderlich's studio, appeared the grand pianos seem to be popular. In the
in person at Wunderlich's October 11 and were uprights the player occupies a more important
received by splendid crowds. Two pianos, a place in the trade than the straight piano.
The year's work in the music department of
grand and a player-piano, were tuned to the
same pitch, and as Bernard sang, Robinson the Kansas City schools is anticipating the meet-
played his accompaniment on the grand piano, ing of the national convention of the Super-
stopping in the middle of the song, when a visors of Public School Music, which will be
young lady took up the accompaniment on the held here the latter part of March. Choruses
player-piano just where Robinson left off and are being trained in each school, and by contest
played to the end of the song. This was done elimination a large chorus will be selected for
to demonstrate that the roll used on the player- the convention. Interest in band music is given
piano was Robinson's own playing and of sim- special impetus by this convention also. Or-
ilar execution. On October 18 Bernard Fergu- chestras have been organized and are at work
son, lately soloist for the Minneapolis Sym- in the junior and senior high schools.
Rosa Ponselle, who gave a concert at Ivanhoe
phony, who is filling a three weeks' engagement
at the Newman Theatre, appeared in person at Temple recently, visited the Knabe Studios, and
autographed a Knabe piano for that company.
Wunderlich's.
The diminutive piano as an apartment feature While she was at the Knabe Studios a number
is an idea in selling that has been featured of musical people of the city had the pleasure
strongly for the last thirty days' demand of of meeting her.
"A good picture in every home, a good piece
the Smith, Barnes & Strohbcr Piano Co. This
company reports quite a lively sale of that of music on every piano and a classical record
musical instrument. The piano is small enough for the phonograph" is the slogan adopted by
to fit snugly into the small apartment, and yet the women in the Fine Arts Department of the
Parent-Teacher Association in Kansas City.
is a very satisfactory instrument.
Miss Lillian Sellars, of the *Duo-Art depart- The fine arts department is an organization of
CITY, MO., October 20.—The first
K ANSAS
half of October has not equaled September
OCTOBER 25,
1924
recent origin. It has sixty chairmen working in
the various school circles under Mrs. D. H.
Harding. Through the efforts of these women
some mothers of the city attended a symphony
concert last Spring for the first time, and at-
tendance upon performances of the Little Sym-
phony and lectures in the Art Institute is
encouraged.
The music department of the Jones Store will
invite the public to hear a concert given by Al
Bernard and Russell Robinson this week.
Estey Small Grand for
Patchogue High School
Ackerly's, Inc., Places Instrument in Building
That Was Recently Completed in Long Island
Town
An Estey artist's model small grand has just
been placed in the auditorium of the new
Patchogue High School, located in Patchogue,
L. I. The sale was made by Jerome W. Ackerly,
of Ackerly's, Inc., in competition with practically
all of the higher grade grand pianos sold in that
section. Its choice reflects favorably on the
quality of the Estey instrument and the selling
ability of Mr. Ackerly.
This new and magnificent high school has
just been opened for its first classes and the
total cost of completion ran well over the half-
million mark. The feat of building this school
is an outstanding accomplishment when one con-
siders that the city of Patchogue is rated at but
4,000 population in the latest census, and indi-
cates a progressiveness on the part of the citi-
zens of that community in placing an institution
of such high calibre at the disposal of its school-
going children. Another important sale by Mr.
Ackerly was that of placing an Estey small
grand in the Rialto Theatre, the foremost
cinema theatre of Patchogue. The instrument
has been installed in the orchestra pit and is
heard by thousands weekly.
A manufacturer of reproducing pianos
of the highest quality when recently
asked what grand piano action he used
said:
"The
Staib-Abendschein
Reproducer Grand Action
With lost motion attachment
It's the best on the market"
REPRODUCER GRAND—NO LOST MOTION
This Is
Convincing
The Staib-Abendschein Co.
134th SI. and Brook Ave.
New York, N. Y.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
OCTOBER 25, 1924
THE MUSIC TRADE REVIEW
11
ing reproductions of the new period grands
with descriptive matter, and handsomely printed,
the illustrations being of a high class pen and
ink type. The advantage of this character of
catalog is that additions may be made at
Flemish, Heppelwhite, Chippendale and Louis XVI Period Grands Now Offered by New York intervals or illustrations of discontinued models
Piano Manufacturer as Regular Stock Models—Sample Orders Absorb Production
eliminated. It is also possible to select one
suitable illustration and avoid confusion that
npHE Estey Piano Co., New York, has just pletely in one of the accepted periods of the sometimes prevails when the customer is pre-
issued to its dealers throughout the country centuries that have passed.
sented with a half dozen different types.
a new and particularly interesting catalog fea-
"In presenting these distinctive models the
Of the four period designs illustrated here-
turing four distinctive period grand models of House of Estey has notably combined simplicity with, the William and Mary and the Louis XVI
of design with absolute authenticity of the pe- models have proven most popular with dealers
riod represented in each model.
to date, although there has also been a very
"The commission of period research and gratifying interest shown in the Heppelwhite
design was allotted to Thompson, Holmes & and Chippendale models. As will be seen from
Converse, one of the country's foremost archi- the illustrations, the decorative treatments are
tectural organizations, whose notable works in excellent. Particular attention has been given
to having the various details authentic.
Orders for sample instruments in the new
period cases have practically absorbed the
Estey production in these new models for Octo-
ber, and quantity shipments of art style grands
will not start until after November 1, although
Estey Piano Go. Brings Out New Line
of Period Style Model Grand Pianos
Flemish (William and Mary) Model
Estey pianos, which will become a part of the
company's regular line.
The period models have been introduced in
response to a general demand for a group of
instruments of that type, and the Estey Co.
Chippendale Model
has been successful in working out the produc- architecture, interior decoration and period
tion of the new cases on so. economical a basis design have won international recognition.
that when ordered in special satin art finish
"The many exclusive structural features and
they can be retailed by merchants at approx- the musical quality that have always been
imately the same prices as now prevail on the associated with the Estey baby grand are ex-
actingly retained in every Estey period model.
In appearance only do these charming pianos
differ from the regular Estey grands. In tone,
responsiveness, touch, and true musical quality
these instruments express most eloquently the
traditions connected with the Estey name for
over seventy-five years."
The catalog itself is really a folder containing
a half dozen separate sheets, four of them bear-
Louis XVI Model
dealers will receive ample supplies to take care
of the holiday trade.
The production of the period grands reflects
the progressive spirit of the Estey organization,
which is always quick to take advantage of the
trend of the market and of public demand in
producing merchandise of a calibre that will
appeal to the public and be readily salable.
The highest class player
actions in the world
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iiiuiMiMniiNiniNimmiimwHiiiiiiNiniiuiuiiiiHUiiiiiiiiinnniniiiniiimiiniiniiinininiinn
"The valve unit that made the player
Heppelwhite Model
straight Estey grands. Under these conditions
the retailer is placed in an admirable position
when catering to the desires of those who de-
isire something more elaborate in case work
,than the Colonial styles in the regular lines.
!>
That the new art grands are of a distinctly
salable character and will have a strong appeal
has already been shown by the experience of
several dealers who have had samples of these
instruments shipped to them for inspection and
who sold them almost as soon as they were
placed on the wareroom floors.
In presenting the new art grands to the trade,
through the medium of the new catalog, the
Estey Co. says in the introductory paragraph:
"There has long been a distinct demand for
the Estey baby grand in period models to con-
form with the ever-increasing tendency to fur-
nish the home, or at least the living-room, com-
famous"
The new "Amphion Accessible Action" is the last word in scientific player
achievement. It has the complete valve action assembled in a "Demountable
Unit" giving instant accessibility.
AMPHION^ACTIONS
SYRACUSE
NEW YORK

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