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54
THE
MUSIC TRADE REVIEW
OCTOBER 18,
1924
To offer an ordinary music book is a small courtesy of no
great significance —but the MOST POPULAR
carries with it a warm compliment
Write for descriptive catalog—Order from jobber or direct from publisher
Hinds, Hayden & Eldredge, Inc., Publishers, New York City
Hearst Reports Heavy
Demand for Catalog
Numbers Selling Well in All Sections of the
Country—Policy of "Dealer First" Brings Its
Rewards
WINNIPEG, CAN., October 1.—The Fall business
of the Hearst Music Publishers, one of the larg-
est and most progressive publishing houses
operating throughout the country, has opened
with rapid strides incidental with the release
of three new numbers, "Tallahassee," "Bobbed
Head" and "Better Keep Away." These num-
bers certainly have the hall-marks of proving
big successes, being numbers which the public
is demanding at the present time. The pro-
fessional departments of this company, both in
Chicago and New York, state that vaudevillians
have received these songs with enthusiasm, with
the result that a great many well-known head-
liners are using them on every vaudeville cir-
cuit.
"Bringin' Home the Bacon," the feature num-
ber of Van & Schenck's act in vaudeville, is
still proving one of the most active sellers in
the business, closely following up that success,
"You Can Take Me Away From Dixie," which
is probably one of the largest salesgetters of
the season.
Realizing the dearth of worth-while ballads,
the Hearst Music Publishers have released two
which merit success in all details. They are
"Broken Dreams" and "In a Wonderful World
of Our Own." Commenting on these Mr.
Hearst said: "Although it is an established fact
that the response to novelties and fox-trots is
much quicker than that given this class of song,
there is no getting beyond the fact that the
ballad discriminately selected, exploited and
marketed certainly proves the better business
venture in the long run, and we intend to put
the full activities of our organization behind
these two numbers.
"Our plan is to publish quality instead of
quantity, for it enables us to concentrate and
Jenkins'
Outstanding Sellers
POPULAR
JdorationWaltz
—Rstorded-
COME AND WHISPER, DEAR
12th STREET RAG—MEAN BLUES
STANDARD
MEMORY'S GARDEN
High. Medium, Low
Duet for Soprano and Alto or Contralto and B««i
eliminate the unfortunate distribution problems ploiting this new song and an effort will be
which are everywhere apparent.
made to give it national publicity with a strong
"We gain the confidence of the dealers who drive on this member.
willingly extend hearty co-operation. The songs
are of the caliber for which there is a big de-
mand at the present. They are backed by
thousands of dollars of advertising, in fact,
everything is being done to further our policy
of the 'dealer first,' which incidentally means New Musical Comedy by Carlo and Sanders
the endorsing by all of 'It pays to be first with
Scores on Road—Edward B. Marks Co. Pub-
a Hearst.' "
lishes the Score
"Princess April" Proves
Success at Premiere
"Old Black Joe" Wins
Pittsburgh Popularity
"True," a New Ballad
"Princess April," a new musical comedy
starring Tessa Kosta, opened last week in Al-
lentown, Pa., to a reception that guarantees its
future success anywhere. After a week in
Washington and another few days on the road
it comes to Broadway.
The piece, best described as a "musical com-
edy of youth," is the initial managerial produc-
tion of Barry Townly, well known to show
business in general as actor, author and direc-
tor. "Princess April" is the first of three pro-
ductions contemplated by Barr-Town, Inc., the
recently organized theatrical firm of which Mr.
Townly is president and guiding spirit.
The music for "Princess April" has been
written by Carlo and Sanders and is published
by the Edward B. Marks Music Co., which ex-
pects "Princess April" to establish more firmly
than ever the worth of the firm's trade-mark,
"House of Hits."
"Love Clock" (Tick Tock) promises to be
the fox-trot hit of the show and is expected to
share honors in popularity with Miss Kosta's
melodious "Princess April" waltz. "Dreamy
Eyes" and "Rainbow Land" are two other love
songs destined to become popular. The best
"hot" number of the piece at this writing seems
to be "One-Piece Blues," sung by the McCarthy
Sisters to an Atlantic City Bathing Beauty Con-
test atmosphere in which the chorus struts
around the stage in outfits more than eloquently
illustrating the title of the song.
Arthur Tallman, head of the New Idea Music
Co., has written the lyric and Al Carp the mel-
ody for a new ballad entitled "True." The pub-
lisher is to do some entirely new ideas in ex-
Rossiter Buys "Blossoms"
and "In Rose Time"
BUY YOUR MUSIC FROM
Numbers Taken Over From Mid-West Music
House—Also Has Mid-West Selling Rights
for "Marcheta" and "Dream Girl"
Voted Most Popular Song by Quartet of a
Million Persons During Last Season's Band
Concerts
PITTSBURGH, PA., October 11.—Not some modern
jazz number, but "Old Black Joe" is the most
popular song among Pittsburghers. A quarter
of a million persons, the combined cosmopolitan
audience of the season's band concerts, voiced
their selection by singing most heartily when-
ever the band struck up the strains of Foster's
melody, and in the estimation of those who
have had charge of the concerts an almost 100
per cent Polish audience at Kosciusko Park
sang it best.
Of trie band numbers, Victor Herbert selec-
tions have proven most popular at the Schenley
Park concerts. They are conducted through the
co-operatoin of the city, the music committee of
the Ci-vic Club and twenty-two district civic
organizations. Sixty-two concerts were held at
twenty-two parks. The music committee of the
Civic Club is composed of Mrs. E. B. Lee,
chairman; Miss H. M. Dermitt, secretary, and
Will Earhart, Charles Boyd, Carl Wittmer,
Arthur Coggshall and Vernon Porter.
BOSTON
Publishers
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
White-Smith Music Pub. Co.
PUBLISHERS,
PRINTERS AND ENGRAVERS OF MUSIC
Main Offices: 40-44 Winchester St., Boston.
Branch Houses: New York and Chicago.
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
MY FAITH IN THEE
High, Medium, Low
Duet
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
New York City
311 West 43rd Street
TRUSTING
CHICAGO, 111., October 11.—Will Rossiter, the
Chicago publisher, 30 West Lake street, has
acquired the selling rights of "In Rose Time,"
a waltz melody, and "Blossoms," a fox-trot,
both numbers published by the Mid-West Music
House. These numbers are very popular wher-
ever introduced and will be exploited by James
J. Whalen, the well-known entertainer, through
the local theatres and leading radio stations.
Will Rossiter also has the selling agency in
the Middle West for "Marcheta" and "Dream
Girl" and reports that orders for these numbers
have been good even during the Summer
season. A tribute to the former number is
found in a write-up of the London Daily Ex-
press, expressing the Queen of England's fond-
ness for this number.
High, Medium. Low
Duet for Soprano and Tenor or Soprano and Alto
TRAIL-MATE
High, Medium. Low
Duet for Soprano and Alto or Tenor and Ban
J.W.JENKINS SONS MUSIC COMPANY
Kansas City, Mo.
You can't go wrong with this number
"Moonlight Makes Me Long for You"
FRANK H. GILLESP1E
Music Publisher
No. 5513 Q fl S R o l l -
Clark Orch Roll No. 55I.I
1112 Forbes Street, Pittsburgh, Pa.