Music Trade Review

Issue: 1924 Vol. 79 N. 10

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE
SEPTEMBER 6, 1924
Stock Up
for the
Big Campaign
Theio twenty magazines will carry CEN-
TURY NATIONAL ADS. to more than fifty
million monthly readers during September,
October, November and December:
Century Music Pub. Co.
235 West 40th St.
New York
New Copyright Act
of Argentine Republic
Chief of Argentine National Library Holds
United States Copyright Protects in That
Country
The copyright law of Argentina, No. 7092,
passed on September 23, 1910, and modified by
law No. 9510 of October 10, 1914, is presumed
to give protection to such property as is copy-
righted in the country of origin, provided that
the country, by law, special treaty, or by its
-Victor Herbert's
MASTERPIECE
A KISS
THE
6 2 W.^STK ST., N.V C.
REVIEW
adherence to an international convention on the
subject, gives the same rights to Argentine citi-
zens.
The chief of the Argentine National Library,
in which institution publications are deposited
in order to obtain copyright protection, is of
the opinion that such publications as are issued
in the United States and duly copyrighted there
are, by that fact, protected in Argentina, due
to ratification by the United States of the Pan-
American Agreement of 1910, even though there
is no authority in the Argentine law to receive
publications from abroad or to issue the cor-
responding certificate.
The chief of the library further states that,
in so far as he is informed, no jurisprudence
on matters of copyright of foreign works has
been established by the courts. In view of this
situation it is recommended that United States
publishers, in sending copyrighted matter to
Argentina, have printed or stamped on each
work the following phrase as a warning to the
public: "Todos derechos protegidos por Con-
venio Internacional" ("All rights protected by
international convention").
Hearst Questionnaire
Sent to the Dealers
Publisher Asks What Sort of Advertising Mate-
rial Is Greatest Aid to Them in Exploiting
Numbers
Some of the outstanding plans of Hearst
Music Publishers of Canada, Ltd., covering its
coming activities were recently reviewed in
these columns. Particular references were made
to its co-operative arrangements for dealers
and the accompanying service, not only from
the home office of the company but through its
various branches and representatives.
In line with its coming policy on dealer hook-
ups and co-operation Hearst Music Publishers
have forwarded to the trade a questionnaire in
which retailers are to state what forms of adver-
tising they would prefer the organization to
adopt; whether preference should be given to
national magazines, farm journals, local news-
papers or direct by mail. These answers will
be used as a basis for planning an extensive
advertising program and the channels covered
will be closely related to the dealer's activity,
thereby allowing him to obtain maximum re-
sults from such publicity. The dealer is also
An Important
—"-^-^ Addition
to
41
You can't g o
wrong >vMh
any'Feist*
ScnrfS
ARCADl
MAYTIME
I LOVE YOU
JUNE NIGHT
SONG OF LOVE
LINGER AWHILE
WONDERFUL ONE
DOODLE DOO DOO
PARADISE ALLEY
MOONLIGHT MEMORIES
SING A LITTLE SONG
DON'T MIND THE RAIN
WHEN LIGHTS ARE LOW
TONIGHT'S THE NIGHT
SOMEWHERE IN THE WORLD
WAIT'LL YOU SEE MY GAL
I'M ALL BROKEN UP OVER YOU
SOMEONE LOVES YOU AFTER ALL
WHERE THE DREAMY WABASH
FLOWS
WORRIED (I'M WORRIED OVER YOU)
DON'T BLAME IT ALL ON ME
Write for Dealers' Prices
LEO.
F E I S T , Inc., FEIST Bldg., N«w York
requested to state the type of supplementary
advertising material he can best use, such as
window trims, display panels, folders and cir-
culars, streamers, thematic booklets or electros
for advertising. It is planned by the Hearst
company also to record the records and rolls
each dealer handles and to gather other data
that can be used advantageously by the home
office. The company has adopted as a slogan,
"Persistent Pounding Produces Profits."
Some of the advertising material of the
Hearst organization is most attractive in form.
All of it is designed with the idea of producing
sales for the dealer. Its window trims are most
elaborate and its supplementary material for
the counters are made to meet varied tastes.
YES!S
eason s
ales
uccesses
Results prove the following
numbers to be the
Biggest Profit Winners of 1924
The most beautiful Irish waltz in years
"THE DREAMS OF MY IRISH COLLEEN"
YOU CAN TAKE ME AWAY FROM
DIXIE
A most wonderful fox-trot
"THE OLD HOMESTEAD in the VALLEY"
FORGET ME NOT (Means Remem-
ber Me)
BOURDON DEUTY MUSIC CO.
P. O. Box 103, 8ta. A.
Hartford, Conn.
BRINCIN' HOME THE BACON
JUNE
A M .
AMERICAS POPULAR
BALLAD SUCCESSES
3
K U l NIUK
( SACRED - SECULAR )
West=
ROSES OF PICARDY
THEWORLDISWAmNG^SUNRISE
INTHE GARDENOFTO-MORROW
THE SONG OF SONGS
LOVE'S FIRST KISS
SMILETHRU YOUR TEARS
IF WINTER COMES
of the
Great
ERNEST R. BALL'S
GREATEST BALLAD
Lyric by GEORGE WHITING
CHAPPELL-HARMS.INC.
185 MADISON AVE
NEW YORK
TRADE MARK HCGISTCRCD _ « « ! # *
*
M. W I T M A R K
1650 BROADWAY
&
SONS
NEW YORK
BROKEN DREAMS
JUST A LULLABY
IN A WONDERFUL WORLD OF
OUR OWN
SOME ONE ELSE (Took Your Place
in My Heart)
Order Now from Your Jobber
or direct from
HEARST MUSIC PUBLISHERS
of Canada, Limited
H e a d Office, W i n n i p e g , Canada
New York— Chicago —Toronto—Vancouver
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
42
SEPTEMBER 6,
1924
and which are also being featured by H. A. Wey- by J. A. Aguilar, and "Drifting Clouds" and
mann & Sons and the Presser Co., are "May- "The Mill Race," by W. A. Quincke in the
time" and "June Night." D. Swisher, Eleventh junior grade; "Autumn Thoughts," by W. A.
street, below Chestnut street, is another of the Quincke in the primary grade, and "Regrets,"
Has to Be Repeated by Lillian A. Flickinger, wholesalers of these songs who have been suc- by the same composer, in the elementary grade.
Who Surprises Author by Using It in Her cessfully introducing them to the trade. Work on The new house organ, "Things Worth Know-
Program
the new list of Feist latest numbers is under way ing," which is published by this company and
and will include among the favorites such pop- now in its twelfth number, is one of the most
One of the features of the recent Bay View ular pieces as "Don't Blame It All on Me," interesting in the trade.
Music Festival at Bay View, Mich., was the ex- "Wait Until You See My Girl" and "Blacking
ceptional success scored by the new Witmark Blues." These new lists of important Fall sheet
ballad, "Give Me One Rose to Remember," by music and hits will be distributed locally by
I. Will Callahan, as sung by Lillian A. Flick- Manager Floyd Kinney.
inger, an American artist recently returned from
abroad and who is widely known on the con-
Much Window Display Material Available for
cert stage.
Exploitation of Company's Hits—New Rem-
Mme. Flickinger was the only vocalist on the
ick Catalog Distributed
program of this particular major concert of the
series. It consisted otherwise of ensemble and Charles Wakefield Cadman Urges American
PHILADELPHIA, PA., September 3.—Specially at-
solo selections by members of the Assembly
Music of Original Inspiration and Without tractive and sales-appealing displays have been
Orchestra. The soprano, when she used the
prepared for the window and inside exhibition
Foreign Influence
"Rose" number, surprised the author and many
purposes of the music dealers by the Philadel-
of his friends who were in her audience, as they
America's composers of music can not hope phia offices of Jerome H. Remick & Co., under
were not informed of her intention to sing it.
to reach a place in the sun through an imitation the management of J. McCauley. These new
She used it as an encore and so enthusiastic of European styles, remarks one of the most displays have been developed in connection with
was the applause with which it was received prominent of their number, Charles Wakefield the newest of hits in the Remick list and in-
that she was compelled to repeat it. Reports of
Cadman. The American must shake off the clude such favorite business getters as "Manda-
the song's cordial reception, coming from other shackles of a too apparent Continental influence lay," "The Last Sweetheart of Mine," "Follow
artists who are using it in their programs in and express himself boldly and sincerely, says the Swallow," and "Dreamer of Dreams." The
many sections of the country, are received al- Mr. Cadman. Not even experimentation with Remick local offices at 31 South Ninth street
most daily by the Witmark house, and as a re- Indian themes, of which Cadman is a master, will arrange to have these displays made in
sult it is increasing the wide campaign of ex- is real American music, so he confesses. A any of the stores carrying its sheet music.
ploitation already launched in the song's behalf. composer who uses either Indian or Negro Under the present arrangements there will be
themes merely touches the outer shell of Ameri- shown the newest publications in all the center
city and outlying district stores in window ex-
can life.
This composer laments the fact that experts hibitions that make a striking appeal to the eye,
have failed to consider as "consciously Ameri- consisting of cut-outs, announcements and street
can" such works of his own as his Piano Sonata and inside signs gotten up in clever and artistic
"Doodle Do Do," "May Time" and "June Night" in A Major, based upon verse of Joaquin Miller, effect. Entirely new features are to be de-
Are Among the Leading Sellers With the the California poet. He also mentions Deems veloped in the closing days of September for
Retail Dealers of the Quaker City
Taylor's "Through a Looking Glass" as typ- the Fall season, and Manager McCauley will
ically American, and gives the following partial send these to the dealers who expressly desire
PHILADELPHIA, PA., August 29.—The raging
list of others attempting to write music that to take advantage of the publicity opportunities
popularity that has followed the introduction does express America: John Powell, Henry F. afforded, as well as to regular patrons of the
of the newest of music hits to the publications Gilbert, John Alden Carpenter, Rubin Gold- Remick Co.
of Leo Feist, Inc., with Philadelphia headquar- mark, A. Walter Kramer (by some of his later
ters, 1228 Market street, has extended to this works), Leo Sowerby ("when lie gets away
city and "Doodle Do Do" is now the big sales- from the French style"), Arthur Farwell, David
pulling song in the shops of Quaker City deal- Guion and, in lighter music, Zez Confrey.
Send Your Stock Orders Now!
ers. In Atlantic City, Benson's Orchestra, on
The Sales Are Enormous!
the Million-Dollar Pier, and Higgins and
Daniels, in the Beaux Arts Cafe, are the means
200% PROFIT
of popularizing this hit, and with tremendous
Six of the standard publications of W. A.
success as the Summer's most appealing song in
their renditions. Since the middle of August Quincke & Co., music publishers of Los Angeles,
the most popular songs in the purely local trade Cal., have been chosen by the Toronto Con-
and which are drawing patronage to the coun- servatory of Music for its examination music.
ters of the McCrory and Kresge chain stores, These are nocturne and romance in G minor
Gallahan Number Scores
at Bay View Festival
Remick Philadelphia Office
Offers Many Dealers' Aids
"Stop Imitating" American
Composers Are Urged
Feist Numbers Popular
in Philadelphia Trade
Official Teaching Material
World Famous
McKINLEY
* MUSIC *
ROBERT TELLER SONS & DORNER
Jenkins'
Outstanding Sellers
POPULAR
JdorationWaltz
COME AND WHISPER, DEAR
12th STREET RAG—MEAN BLUES
STANDARD
MEMORY'S GARDEN
High, Medium. Low
Duet for Soprano and Alto or Contralto and Ban
MY FAITH IN THEE
High, Medium. Low
Duet
TRUSTING
Music Engravers and Printer*
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
311 West 43rd Street
New York City
50 New Numbers and New
Catalogs NOW READY for 1924
BUY YOUR MUSIC FROM
BOSTON
Publishers
t
Walter Jacobs, Inc.
JACOBS' PIANO FOLIOS
A Complete
Library for Photo-Play
IKKK
Pianists
Oliver Ditson Company
White-Smith Music Pub. Co.
WITH
STOCK
OKDI'MtS
Choice reprints, salahle copyrights for piano,
piano duets, violin and piano music, musical
readings, standard sones. saxophone and
piano music.
Music perfectly liii!;crcd. I'rinted on the hest
paper
New title pafc.-s.
Write for Samples and I,iheral
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
PUBLISHERS, PRINTERS ANI> ENGRAVERS OF MUSIC
< ATAMM.S
McKINLEY MUSIC CO.
1501-1515 E. 55th St.
CHICAGO
Main Offices: 40-44 Winchester St., Boston.
Branch Houses: New York and Chicago.
High, Medium, Low
Duet for Soprano and Tenor or Soprano and Alto
TRAIL-MATE
High, Medium. Low
Duet for Soprano and Alto or Tenor and Basi
J.W.JENKINS SONS MUSIC COMPANY
Kansas City, Mo.
You can't go wrong with this number
"Moonlight Makes Me Long for You" H ; v ~
**
FRANK H. GILLESP1E
^
Music Publisher
Clark Orch
Roll No. 55U
1112 Forbes Street, Pittsburgh, Pa.

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