Music Trade Review

Issue: 1924 Vol. 78 N. 15

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
APRIL 12, 1924
57
These Song Hits "are the talk of the town.fc
John McCormacl's
SOMEWHERE
INTHEWOKU)
LOVE
WIMLIGHB
ABE L O T
e Melody
Song hit from
LITTLE JE.SSIE
THE 1924 WALTZ
HIT/
JAMES"
You can't jfo wrong with any FEIST s o n g *
Recently the J. Ci. McCrory store, of Omaha,
Featuring "Waltz Me to
Vanderpool and O'Hara
Neb., arranged a campaign on this issue. Be-
Sleep in Your Arms" sides giving the number special counter demon-
Featured at Recent Concert
A. J. Stasny Music Co., Inc., Completing Plans
for Middle and Far Western Campaign on
This Number
The A. J. Stasny Music Co., Inc., is complet-
ing its campaign on the song and dance success
"Waltz Me to Sleep in Your Arms" in the Mid-
strations, a full window showing of the title
pages and publicity material of "Waltz Me to
Sleep in Your Arms" was among the features.
This intensive sales drive resulted in adding
considerably to the popularity of the number,
as well as creating many sales.
Other retail establishments in the territory
mentioned have carried out similar sales plans.
Well-known Composers Appear at Affair Held
at the Colonial Club in Tarrytown, N. Y.
The Colonial Club, Colonial Heights, Tarry-
town, has been giving a series of most unusual
nuisicales, and Sunday afternoon, March 30, gave
its guests an even more unusual treat than they
have been taught to expect from the excellent
character of the preceding Sunday afternoons.
Miss Emily Beglin, soprano, formerly of the
Metropolitan Opera Co., sang two groups of
songs, the second group being entirely composi-
tions by Frederick W. Vanderpool, composer,
who was present both as accompanist and as
composer, and Goeffrey O'Hara, who is also a
member of the club, presented his very interest-
ing illustrated lecture on "How Music Is Made."
Mr. O'Hara also appeared as tenor soloist as
we'll as lecture-recitalist and composer, and did
a group of songs, including one of his own and
two others.
The audience voted the program one of the
most interesting that had ever been presented
there, and there were ovations for Mr. O'Hara
and Mr. Vanderpool, as well as for the assisting
artists, Miss Beglin and Miss Clara Winslow,
pianist.
Hearst Number Popular
Featuring "Waltz Me to
die and Far West. Orchestras in those terri-
torics are programing this number frequently
and this, together with the continued popularity
of the number in Eastern territory, gives it
ration-wide activity.
Sleep" in Omaha, Neb.
The result is that this easy-to-play waltz melody
and song is heard frequently in the homes of the
country.
Dealers featuring the number report a heavy
volume of sales.
Hearst Music Publishers of Canada, Ltd., arc
finding unusual success in the United States
with its ballad, "I'm Falling in Love With a
Shadow." This number is one of the outstand-
ing issues in this thriving catalog, and is closely
followed in popularity by George Macfarlane's
"Forget-Me-Not," and the waltz ballad "Lover's
Lane Is a Lonesome Trail." Other Hearst num-
bers which are among the active sellers are "You
Can Take Me Away From Dixie" (But You
Can't Take Dixie From Me), "Only a Butterfly"
and "Waiting for the Rainbow."
RME
( I'M WORRIEO OVER YOU)
v A Nd? Fox-Trot bu the Writer? o f 'NO, NO, NORA* »

-
°

TJNOER AWHILE"
You can HEAR it
«*d BUY it HERE
ried,
•vvor
ried,
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
58
Olympia Orchestra Plays
Richmond-Robbins Numbers
Well-known New Haven Organization Features
"The Soul of a Rose" and "Keep a Goin'"
in Its Program
The Olympia Orchestra, of New Haven,
Conn., recently featured two numbers by Byron
Gay, "The Soul of a Rose" and "Keep a Goin',"
both of which are published by Richmond-Rob-
OWmpu
Oickfistn
Vittsteua
Qctutector
"The Vamp" and "If Love Were All." "The
Soul of a Rose" is a high-class number which is
gaining in favor. "Keep a Goin' " is of the
more popular variety and, in addition to being
heard on many dance floors throughout the
country, has been recorded on all talking ma-
chine records and player rolls.
Mr. Wittstein's activities as an orchestra con-
ductor have proven exceptionally valuable to
him as a music merchant. He hears nightly the
public response to various selections; he feels
the trend of popular taste, which enables him
to estimate the approximate demands in sheet
music and record form of various numbers. He
not only knows what his own orchestra is ac-
complishing, but, through his work as a con-
ductor and his activities as a merchant, he has
first-hand knowledge of all the musical activities
in New Haven. Naturally all dealers cannot be
orchestra conductors, but it is possible for them
to keep in close touch with the doings of musi-
cal combinations in their communities. A plan
of following up the orchestras and creating a
personal relationship will be found most profit-
able in several directions.
tie/tGay v^tv/ 'If love ^ere All'
To Combine Third Class
Mail With Parcel Post
APRIL 12, 1924
W. J. Glassmacher With
Richmond Music Supply
House Plans to Carry Complete Stocks of Prac-
tically All Publishers—Will Give Improved
Service to Dealers
W. J. Glassmacher, better known to the trade
as "Willie," who for many years has been a
member of the wholesale and retail sales staffs
of some of the leading standard publishing
houses, and who more recently handled the out-
side catalog department of G. Schirmer, Inc.,
lias joined the staff of
die Richmond Music
Supply Corp.
Mr. Glassmacher will
take over some entirely
new duties with the
U i c h in on d organiza-
tion, w h i c h p l a n s
to greatly increase its
service to dealers. It
proposes to carry com-
plete stocks of prac-
lit-ally every publishing
W. J. Glassmacher
llouSL .
in
i]l0
rol1nlry
and many foreign catalogs, including the entire
New Measure Before Congress Would Change editions ol" G. Schirmer, John Church, Oliver
Classification of Sheet Music and Add Addi- Ditson Co., Carl Fischer, etc.
tional Fee to Parcel Post Rate
Under Mr. Glassmachcr's direction the Rich-
.1k Vamp'
mond Corp. will be able to fill at once prac-
WASHINGTON, D. C, April 8.—A bill providing
tkrally anything that is published and shipment
RlCUMONO RD66INS
for the consolidation of third-class mail matter
can be made of complete dealers' orders upon
with the present parcel post lias been introduced
the same day they are received. The details
in the House of Representatives by Congress- of the new department are now being arranged,
man Kelly of Pennsylvania, a member of (In- and in a short time this new service to music
House post office committee.
dealers will be operating.
This would mean that sheet music, now classi-
fied as third-class matter, would be classified
as parcel post. The present rates of postage
Featuring Richmond-Robbins Numbers
Dins, Inc. The Olympia Orchestra plays at the would be retained—one cent on small par-
Olympia Theatre, of the above city, and is con- cels and the pound and zone rates on parcels
Jack Mills, Inc., announces a nation-wide cam-
ducted by Edward Wittstein, who also operates weighing over eight ounces—but there would be
a music store in the same city, handling talking added a parcel fee of five cents on each pack- paign of exploitation on "Dizzy Fingers," de-
age, to be prepaid by means of stamps to be scribed as a novelty piano intermezzo, the work
machines, records and sheet music.
of Zez Confrey. Several music critics hail this
Mr. Wittstein's first-hand knowledge of con- affixed thereto. The proposal to charge a par-
new composition as the best thing Confrey has
sumer and dealer need_s,'therefore, induced him cel fee has previously been advanced by Repre-
yet written. In some respects it surpasses the
sentative Kelly and was the subject of a bill
to make a special display of the title pages of
novel effects he attained in his former success,
"The Soul of a Rose" and "Keep a Goin'" in introduced by him a few weeks ago.
"Kitten on the Kevs."
the glass-enclosed show space in the theatre
Should the bill become a law it will prove a
foyer. This, together with a placard carrying remedy to many of the evils which the sheet
Consult the Universal Want Directory of
some timely comment, created many sales for music trade has to meet at the present time in
The Review. In it advertisements are inserted
these two issues in New Haven territory.
regard to slow deliveries and other things ol
free of charge for men who desire positions.
Bvron Gav is the writer of such successes as the same nature.
To Exploit "Dizzy Fingers"
GEORGE
MACFARLANES -TREMENDOUS SUCCESS
FORGET- ME-NOT
(MEANS
You Can't Forget it
It's Wonderful
REMEMBER
ME)
HEARST MUSIC PUBLISHERS OF CANADA LIMITED
Be First
With A Hearst

Download Page 63: PDF File | Image

Download Page 64 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.