Music Trade Review

Issue: 1923 Vol. 77 N. 25

DECEMBER 22, 1923
THE
MUSIC
TRADE
REVIEW
A. C. THIEBES OPENING NEW WAREROOMS IN ST. LOUIS
Store Will Be Located at 1103 Olive Street, Handling Pianos and Talking Machines-Fay-Buchan,a n
Music Co. Moves to New Quarters-Mrs. Frances E. Clark Attends Teachers' Meeting
ST. LOUIS, Mo" December 18,-The music stores
were busy enough last \\;eek, but there was some
complaint that the purchases were mostly of
talking machines and records and music rolls
and small musical merchandise, with sales of
pianos lagging somewhat. Doubt was expressed
whether, on volume o·f business, December
would measure up to December of last year.
This is partly attributed to increase of unem­
ployment; partly to the cheapness of automo­
biles and gasoline and partly to the general
timidity which fears things that may never
come to pass. Not all of the dealers talk that
way, however. Some say their sales of pianos
and players the past week have been all that
could be desired and that they expect this week
to be better. Most of the sales now are for
Christmas delivery,
Arthur C. Thiebes, former proprietor of the
Thiebes Piano Co" is back on Olive street
after several years of comparative inactivity.
He has taken over the building at 1103 Olive
street, heretofore shared by the Shattinger
Music Co. and the Artophone Corp" and is open
for business there under the name of the A, C.
Thiebes Co" Inc., with lines of pianos and talk­
ing machines, He will handle the piano lines of
Bush & Gerts, Chicago; Hobart M. Cable, La
Porte, Ind.; the Straube Piano· Co" Hammond,
Ind,; the Kreiter Piano Co., Milwaukee, Wis"
and the Artophonc and Sonora talking ma­
chines. He takes over the retail business of the
Artophone Co-rp. The latter will continue to
handle the wholesale business, with warerooms
at 1213 Pine street and an office at the Olive
street store. The Shattinger Co., dealing in
sheet music, has moved to the third floor of the
Arcade Building. Mr. Thiebes, during the years
since he sold out to the Vv'urlitzer Co" has
continued in business in a quiet way, as a fac­
tory distributor 0.£ pianos, maintaining stores
at Bismarck, Ironton and Desloge, Mo" and has
four traveling representatives in southeast
Missouri and as far as Blytheville, Ark. He has
not completed his selling organization, but was
open for business to-day. Later he will have
a formal opening.
The Fay-Buchanan Music Co. has moved from
Thirteenth and Olive streets to larger quarters
at 1227 Olive street. President Buchanan is in
charge of the office and Vice-president Fay is
looking after the firm's interests on the road,
He has recently returned ft'om a trip through
northern Illinois and Missouri. The company
handles music rolls, the Starr phonograph and
the Gennett records.
Charles Spalller, of Paul G. Mehlin & Sons,
New York, was here the latter part of the week
on his way home from a trip to the Pacific
Coast.
Mrs. Frances E, Clark, head of the Edu­
cational Department of the Victor Talking Ma­
chine Co., spent the past week in St. Louis
attending the annual meeting of the Missouri
Sta te Teachers' Association, She spoke at the
conference of music supervisors on "Apprecia­
tion of Appreciation." A luncheon was given
in her honor by the Federated Music Clubs of
the St. Louis district.
When Charles Kunkel, member of the music
firm of Kunkel Bros., died recently there was
pending against him in the Circuit Court a suit
brought by his wife, Mrs. Ella E. Kunkel, for
title to the property at 3750 Lindell boulevard,
occupied by the firm. She alleges that it was
pllrchased with her money, but that her hus­
band placed the title in himself. The property
is valued at $15,000. The case has been con­
tinued to enable appointment of an adminis­
trator to represent the defendant.
BAILARD=CRAMER CO. OPENS
Stieff Advertising Copy Sent by Airplane to
Reach Opening Announcement in Time
SANTA BARBARA, CAL., December 1O,---Thc open­
ing of the Bailard-Cramer Music Co, on De­
cember 1 was an event of great importance in
this city, The occasion was commented upon
by both the morning and evening papers of the
city by special Bailard-Cramer sections, pub­
lished as a part of the regular issues. The
growth of the o'rganization has been rapid. The
company first opened its doors to the public
in September, 1921, in a little place on upper
State street. The progress of the company is
described by the Daily News as "Santa Bar­
bara's Recagnitio'n of the Best Music." The
house has built up its business on the carrying
of quality lines and the general music house
idea. In the piano field the firm has had ex­
ceptional success with the Chas. M. Stieff piano,
which this company has featured very strongly,
After two years of st eadily growing business
the original quarters were found far too small,
so the new large warerooms on State and
Carillo streets were opened. The opening was
marked by a concer,! at which many prominent
artists entertained. A publicity event which at­
tracted much attention was the arrival by air­
plane of Stieff full-page copy fo·r the local news­
papers from the headquarters of Chas. M. Stieff,
Inc., in Baltimore. This was the only method
by which it was possible to· have copy arrive
in time to be inserted in the special section
devoted to, this opening. Thomas Adamson,
manager for the Bailard-Cramer Co., in com­
menting on the resourcefulness thus manifested
on the part of the Stieff house, stated:
"This is just an example of the service and
courtesy which is shown in all our dealings with
the house of Stieff and the infinite care used
by the company in the transaction of even the
smaller business details."
In an article in th e Daily News, headed "Stieff
J'iano Monument to Mighty Genius," a tribute
is paid to the quality of the Stieff piano, and its
selection as a favorite by many of the leading
artists of the world, A no less interesting
13
article also appears in The Morning Press, in
which the Stieff piano is described as the crea­
tion of a musician and artisan. A brief outline
of the life of Chas. M. Stieff, founder of the
house of Stieff and creato'r of the Stieff piano,
is given and his thorough knowledge of music
and piano instruction is described as the basic
fundamental of the artistic merit of the Stieff
piano of the present day.
In addition to the Stieff, the Bailard-Cramer
Co. also carries the Hobart M, Cable and the
Kohler & Chase pianos, the vVelte-Philharmonic
organ, Edison, Cheney and Burnham phono­
graphs, Edison and Vocalio'n records and Hol­
ton band and orchestra instruments .
PUBLISHERS BUY TONK PIANOS
An exceptional retail month in the sale of
grands has just been experienced by ,W illiam
Tonk & Bro" Inc. , N ew York, who numbered
among their customers three of the executives
of the music publishing house of Waterson,
Berlin & Snyder Co, In addition to purchasing
ten new Tonk uprights for the rehearsal booths
in their establishment at Forty-seventh ani:!
Broadway, Henry Waterson, Sr., has purchased '
a Tonk reproducin g grand and H.enry W~ter­
son, J r" has se lected a Tonk standard grand,
both for their res pective residence,~. , Coupled
with the abo \',c tran sa ction was' the Purchase of
a nother Tonk grand by·.Jp e Hiller, professional
manager for the publishing firm. .
DANIEL MILLER CO. CHARTERED
PEORlJ\, lLL" December 17. -Incorporation papers
have recently been filed here for the Daniel
Miller Co. to manufacture and deal in musical
instruments, The concern will have a capitaliza­
tion of $50,000 and will operate at 116-A South
Adams strect. The officers are W. C. Leavitt,
L E. Sutherland and Ren L. Thurman. Gal­
braith & Sutherland, loca ted in the Lehmann
Bllilding, are corre spondents.
3·Great Pianos
With 3 sounding boards
in each (Patented) have the
greatest talking points in
the trade:
@.~.rnI~~!¥l~
RIUIIr&.
® ~@lm
1mlWI'mIZ. \
hnt.,I'ar.am~~ ~8or..U8a!.
·THE LEADING LINE
lMI£~ ~ ~ l1!lLJlW ~
d. WEAVER PIANOS
Ii.

na.w&. . .
IIIIDTnu..
_s...Do.I~ ..........
Grand•• Upriihts
and Player.
m:lID@~lID JUlJ~~
YORK PIANOS
1l'1I1LU"&. . .
_nw:.
1zm_ _ ~I~b!CIml&A_
Upriiht. and Players
UVINGSTON PIANOS
Upriiht. and Player-Piano.
If your competitor does not already have thi.
line iO after it at once
Weaver Piano Co., Inc.
FACTORY
E.ta6li.h.J
1.,0
We fix" 0 n e p ric e " ­
wholesale and retail.
The Heppe Piano Co.
YORK, P,A.
For over 25 years Specialists
in hi~gh grade Piano Cases
PHILADELPIDA, PA.
Paterson Piano
Case Co.
PATERSON, N. J.
14
THE
MUSIC
TRADE
REVIEW
GULBRANSEN FEATURED IN CHICAGO PICTURE THEATRE
Crystal Theatre, of Chicago, Uses Gulbransen to Accompany Soloist So Successfully That Second
Week's Engagement Is Given-Film Showing Factory and Personnel Also Shown.
CHICAGO, ILL., D ecember 15.-A distinct tribute
to the musical qualities of the Gulbransen re gis­
tering piano w as paid re ce ntl y when the
Schaefer brothers, owners of th e Crystal The­
atre, 2701 West North avenue, sought a Gul­
bransen presentation as a feature of th ei r pro­
gram and requested its continuance the second
and numb er" of varied ch arac ter we re presented
rang-ing fro111 the waltz from Romeo and juliet
to "D reamy ;vlelody."
~t!iss Cade had already made a name for her­
se lf in musical ci rcl es not only ' in Chicago, but
in other ci ties where she has appeared with the
Imperial Quartet and with other organizations
~ '~=---
Crystal Theatre
. Chicago
DECEMBER 22. 1923
it ha<: never once failed me in any way. I find
t hat accompa ni ments can be smooth ly played,
through simple and pr.oper lise of roll and pedals
and with the 't.ou c h' of an accomplished hand
pianist. Tonally, to o, the Gulbransen supports
the voice in a way th at is very satisfying to a
singer. "
Add ed attention .of the Crysta l Theatre audi­
ence wa s f.ocused .on the Gulbransen as the re­
su lt of the showing of a Plovie film entitled
"0ieighborhood Activities," featur in g employe
\,elfare w.ork at the Gulbransen plant.
The Gul branse n Baby was show n pushing
down the pedals .of a Gulbransen and pictures
were shown of the personnel of the Gulbransen
Registering Piano Bow lin g League, of the
" gr.oup lif e insurance" act iviti es, .of th e first aid
work, etc. Th e huge factories at Chi cago, Ked­
zie, Sawyer and Spaulding avenues were pic­
tured and at te ntion called to the fact th at they
are the largest of their ki nd in the world; sev­
era l of the manufacturing de partmen ts were
shown, as well as a picture of A . G. G ulbr ansen,
president an d founder of the C.o111pany; .of the
first Gulbransen made sev e nteen years ago and
of the very latest 'W hite House Nlodel. The
closing su b-title of the film calle d atte ntio n to
the fac t that there ar e enough workers em­
pl.oyed at the Gulbransen plant to inh abi t, with
their families, a town of the size ' of W.o.od­
stock, III.
POSTPONE MILEAGE BOOK ORDER
Interstate C.ommerce Commission Sets April 1,
1924, as Date Upon Which Order for Inter­
changeable Mileage Books Becomes Effective
'IN ASHfNGTON, D. C, December 18.- - The Inte r­
st ate Comm e rce Co mmissio n has postponed
until Apri l I, ne xt, th e effectiveness o f its ord er
of March 6, la st, r equirin g the railroads of the
country to is sue an d accep t interchangeable
milea ge coupons, which are to be so ld to th e
public, in books, at a redu ction of 20 per cent
from thei(' face value. The order was originally
to bec.ome effective May I , 1923, but in April
\\'ilS modified <0 as to become effec ti ve on Janu­
ary I, 192·t Th e postponement unt il April 1 by
the commission io lliade because the Supreme
Cour t in January will review the injuncti.on
:,ecll red by a nLl(l'Iber of railroads in M assac hu­
sett< a gainst the com mi ssi.on.
NEW WAREROOMS IN BROOKLYN
Balconv
Showing Gulbransen
Registering Piano
Thc\lIied Piano ivlanufact ur ers , Inc., 1128
Broadway, Bro·oklyn, N. Y., is a new store which
was recen tl y formally opened by Charles Metz,
Jr., and .\dr ian Tokaji. Mr. Metz is an old
experienced pian.o man, having been connected
with the reLlil pian.o business f.or eighteen ye ars
in ]J.oston, Pi tt sb ur !,h and New York City. He
is pre was an accountant in Br.ooklyn, is se cretar y
and tre;)surer. The .store has been at tracti vel y
arr an ged, with two lar ge show windo·ws, and
is located in the h eart of the business houses
or this se ction .of Brooklyn. The pianos carried
are the Ja cob Do ll and Shoninger.
BUYS TWO CABLE & SONS GRANDS
Miss Margaret Cade
Soprano
week 'after they witnessed the interest it held
for the ir patrons.
Miss Margaret Cade, talented and cha rming
soprano, made a triumphant appearance before
20,000 of the Crystal Theatre patrons with the
Gulbransen registering piano as her accompany­
ing instrument, played by Walter Ki ehn. Two
appearances were made daily during th e two
weeks beginning with the week of December 3
at recitals and musicales. The applause and
comment at her every appearance indicated that
the public full y appreciate the splendid accom­
paniment g iven Miss Cade by the Gulbransen.
She herself is en thu siast ic and has written as
follows to the manufacturers:
"In the ten public appearances that I have
up to this time made with the Gulbransen regis­
tering piano as my' accompanying instrument,
Two Cahle & Sons grand pianos have just been
installed in th e new Loew's Lexington Thea t re,
Fifty-first stree t an d Lexington avenue, New
York, wh ich was formerly the old Lexingt.on
Opera H.ou se, now used f.or m.otion pictures.
O ne piano is us ed daily in th e orchestra pit and
th e other is htld (n emerg,ency for solo or
'iccompaniment work on the stage.
CASTLEBERRY OPENS NEW STORE
HAVANA, ILL., December 17.- F. M. Castleberry
has leased a sma ll building on Tonica street
which he has fitted up as a mu sic store. He
will hand le pianos and .other musical merchan­
di se and \., ill use the balance of the building ior
the parkin g and storing of aut .omobile s.

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