Music Trade Review

Issue: 1923 Vol. 77 N. 23

DECEMBER
THE
8, 1923
MUSIC
TRADE
REVIEW
161
TOM BURKE WITH THE "FOLLIES"
Popular Tenor Singing Witmark Numbers in
the Greenwich Village Follies
For You!
The recent acq uisition of Tom Burke as a sta r
in the "Greenwich Vill age Fo llies" now pla¥ing
at the ,\Vi nte r Garden, New York. City, has
a dded to the voca l features of that famous
I LOVE YOU
LOVE TALES
NO, NO,NORA
EASY MELODY
SONG OF LOVE
JOURNEY'S END
H A LF PAST T EN
LINGER AWHILE
WONDEltFUL ONE
CAROLINA l\IA~1l\IY
BLLE HOOSIER BLl'ES
MAl\I~IA LOVES PAPA
RIVER SHANNON lI'IOON
STEALING TO VIRGINIA
SA lV MILL RrVER ROAD
SWINGIN' DOWN THE LANE
CUT YOURSELF A PIECE OF CAKE
EVRRY NIGHT I CRY MYS E LF TO
SLEEP OVER YOU
TAKE, OH TAKE, THOSE LIPS AWAY
Century is IPending Thousand, of dollars
right now to Nationally advertise "CENTURY
CERTIFIED EDITION" for your direct bene.
flt in these Best of All Magazin es :
Ladi es ' Hom e Journal . Good
Housekeeping, Red Book, Mu·
Ileal Courier. Worn an' •
World.
Cosmopolitan.
Musician.
Pictorial
ReYiew,
Woman's Home Companion.
Delin eator. Mod ern Pris­
e ilia. Designer. McCa ll's,
Hearst', I nternational .
tional Geographic.
Na­
Get our FREE Hook-ups :
help you in making it known that you
carry " CENTURY."
Write_lor Dealers' Prices
Century Music Pub. Co.
235 West 40th:St.
LEO. FEIST'-Jnc., FEIST Bldi., New York
New York
MAURICE RICHMOND RETURNS
NEW MUSICAL DICTIONARY
Says Outlook for the Holiday Season Appears
Very Promising
Maurice lZichmond, who had been away on a
business trip as we ll as a visit to the countr y
for his health, has now returned to· his desk
feeling better th an he has been in years. Mr.
Richmond looks, 'ac ts and feels very well and is
in sple ndid spirits.
While away Mr. Richmond had an opportunity
to call on severa l dealers and the general out­
look for the holiday season is very promising.
He a lso states the Richmond Music S upp ly
Corp. wi ll wind up its second year in business
with a g reate r increase than it had anticipated
and is looking forward to a st ill larger volu me
of business for 1924, accordin g to all of th e
present prospects.
~
My ' Good
Man's Blues
RIGINAL HOME OFJAZZ
HUS/C PUBLlS/fEHS""~129 South SblteSl,Chicaso
Tom Burke
r evue. M r. Burke is a tenor who originally
made a sensational debut in Convent Ga rd en
Opera, London. In th e "G reen w ich Village
Follies" he introduces two new songs, b oth of
which are by Lee David and Benton Ley, en­
titled, "Just a Bit 0' Heaven in Your Smile,"
a nd "If I Sho uld See You Cr y." Both of these
songs are of the better type popular numbers,
the firs t being a ballad with a m os t singable
melody and the second, a fo x- tr ot song of the
ballad order with sufficient con trast to show the
versatility of the singer. M. Witmark & Sons
are the publishers.
Consult the Universal Want DireCtory of
The Review. In it advertisements are inserted
free of charge for men who desire positions.
BIG SELLERS
in the various catalogs of
M.·Witmark & Sons
THE
WITMARK BLACK AND WHITE
SERIES
Dear Little Boy of ~line
Gypsy Love Song
I'U Forget You
.Jun e· s the Time for Ros es
Just to H ear You \Vhlsper I Love You
Just Been Wond'ring All Day Long
Kiss ~Ie Again
Let th e Rest of the \Vorld Go By
Mother Machree
~Iy J ean
~Iy Wild Irish Rose
Smilin' Through
Sunrise a.nd You
That Wonderful Mothe r of ]lUne
Ten Thousand Years from Now
The L a mpUt Hour
OP.E RATIC
From '4The Rise of Rosie O'Reilly"
" ' hen June Comes Along \Vith a Song
Born and Bred in Rrool From "Little N e llie I{elly"
Nellie Reily, I Love Yon
You R e mind ~[e of My lIIother
POPULAR STAND AR D PICTORIAL
NUlIIBERS
Alabamy Blacl< Shee p , Won't You Return
to My Fold?
Bebe
I'm Sitting Pretty In a Pretty Littl e City
Long Lost Mamma-Daddy Misses You
Midnight Roso
Out There In the Sunshine lVith You
Whon WIU the Sun Shine for ~le?
,
....
.. :IDl

.'
Hamilton S. Go rd on, 145 ,\Vest Thirty-sixth
street, New York City, recently issued a new,
convenient-sized pocket dictionary o f musical
term s. Be sides the definitions of the familiar
Italian musical t erms, there is a comprehensive
li st of references in E n glis h. Th e appe ndi x
g ives many illustrations showing the expression
marks of the music page . This should prove
a va luable bookl et for stu dents' and teachers'
us e and as it retail s at a popular price will, un ­
doubtedly, have a wide sale.
WATERSON,
BERLIN & SNYDER CO.
S·O.N.G H.I.T·S
Come on, Spark Plug
Land of Cotton Blues
My Sweetie Went Away
It's Not the First Time You Left
Me
Not Here, Not There, It's Fifty
Miles From Nowhere
Oh, Gee! Oh, Gosh! Oh, Golly!
I'm in Love
Covered Wagon Days
Back in the Old Neighborhood
I've Got a 'Song for Sale (That
My Sweetie Turned Down)
That's Why You Make Me Cry
Roll Along, Missouri
Publiahed by
WATERSON,
BERLIN & SNYDER CO.
Strand ThHtre Bid,., New York City, N. 'Y'
THE MUSIC TRADE REVIEW
162
DECEMBER
Four Certain Methods of.Building
Most Popular Music Book Sales
.
,.
METHOD I-Window displays. Use your display win­
dows to bring passersby into the store. Our window
trim service helps greatly. Always keep the windows
well lighted. The display of violins, saxophones, etc.,
can he made more effective and profitable by showing
the .individual MOST POPULAR MUSIC BOOK -re­
lating to the instrument.
METHOD 2-Store Display. Identify the interior of
your store with MOST POPULAR MUSIC BOOK ad­
vertising and sales helps so that all customers will be
constantly reminded that you sell these publications.
One effective help is the display of the Series on an
exclusive table or wall rack, etc.
METHOD 3-Talking Points. Know the bDoks and
their contents, and when a customer asks for any par­
ticular selection you will at once know the book that
contains it. Help them to select the right book.
METHOD 4-Selling by Mail. You are entitled to
the MOST POPULAR MUSIC BOOK business of your
community. Write for it. Employ some of our circular
matter to increase the number of music buyers you
serve. Added customers mean not only more MOST
POPULAR MUSIC BOOK sales, but will increase the
volume of your business in other directions.
The MOST POPULAR SERIES OF MUSIC BOOKS is a complete
music store in itself-a MOST POPULAR MUSIC BOOK for every
lover of music and every popular instrument.
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HINDS, HAYDEN & ELDREDGE, Inc.
Music Publishers
11-15 Union Square, West
NEW YORK CITY
8, 1923

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