Music Trade Review

Issue: 1923 Vol. 77 N. 1

J ULY
THE
7, 1923
MUSIC
TRADE
REVIEW
11
JOHN H. WILSON, 324 WASHINCTON STREET, TELEPHONE. MAIN 6950
B()ST()N, MAss, Jul y 3.- T elep hone se r vice in thi s
cit y a nd in the whol e New E n g la nd S ta te s was
se ri o u s ly affected on la s t T u es da y 11Io rnin g when
th e opera tor s f,'011l severa l exc ha n ges lei t their
booths a nd de c la red a strike. Not mor e than 30
pc r cent of the entire number left their boards,
due to an internal co ntr oversy among th e mem­
bers of til<' 1\1,0 factio ns rep rc,;c ntin g th e unit e d
ope ralors, Disagreell le nl as to w h ic h of the
bodi es s hould pr eva il in tilC m a tt e r of s triking
a nd orde r ing the operations caused an open
ruptur e a nd from the very b eg inning the st rike
look o n th e as pect of a fizzle.
Service, however, s uff e re d g r eat ly a nd man y
of th e pian o d ea le r s cO lllp lai n e d of a falling o ff
of bu ,; in ess, du e to in a d eq ua te se r v ic e.
Th e
se rvicc has re. lll ained less th an nOrJllal the
g reater part of the week and there is littl e hope
of a settle1l1ent in the near future , d u e to th e
disrupted faction Of th e operators,
Mason & Hamlin Headquarters Moved
Maso n & Hamlin Co, h as m ove d its offices
t() t h e n ew ly leased buildin g at 146 Iloylston
street, fOJ'l11er ly occupied by the offices of the
Hallet & Davis 1'iano Co. Th e CO lllp,'ln y w ill
not b e ab le to occ up y th e g ro und Roo r of thi s
buildin g , as th e C h a rle s M. S tidr, In c., wa re ­
r oo nl h:lS a lca<.;C' until t he fir s t of n ext yea r.
The p lace is being thorou g'hly renlOd e lecl and
ovc r hauled. On th e first clay of occ up ancy a
beautif u l gran d pia n o was sold to initiat e th e
new q uar le r s a nd the initi at io n p roved va lid ,
fo r on Ih e ,eco ncl da y th ree pi ,lI tos l11 0 re we re
,o ld
Satisfactory June Business
Th e 111 0 llth of jun e h as been reported b y
lliany 0 1 th e wa r e room s a s s li g h t ly in excess o f
th e vo lum e o f bu s ill ess turned in last ye ar, Jul y
is looke d t o hopef ull y a nd opt imi s m is rife 11)
th e trad e for a b e tt e r S uul llier than usua l.
Alex , Steinert, Jr. , H ome ' From Paris
One of the we ll-kn ow n aHiva" on th e " .\qui­
tania" fr0111 Eur ope la s t S und ay was !\ lexa nder
S te inert, J r. , so n of .\ Iexa nd c r S t e in e rt. of ]vr.
S te in ert & Sons Co. H e has b ee n at the Par is
Co n se r va to r y s tud y in g and af t er a Slllllmer
,pcnt lI'ith hi s parents at Hospital 1'oint, llev ­
cr l.,. - l'()I'C, will return th ere in the l;a lL
New VocaliQn Hall M a nager
Ki rk CO lTrin, w h o for sev e ra l year s h as b e('n
co nn ec ted. w ith Fo rb cs & v\ a ll acc, S prill g fl e ld ,
:'vtass., has acce pt e d th e position of manager of
'v oca li on Hall and wil l begin in h is n cw capac it y
th is week . He will fil l the position t e mp o rari ly
fi ll ed by W. E. Bi r dsa ll an d wi ll have cO lllpl e te
c h arge of th e wareroO Ill .
No Rest for M c Phail Officials
Th e re w ill b e 11 0 vacat ion sc h edule at the
offices of Ihe <\ . IV£. )Vfc1'hail I'iano Co. so far
a, the ,'Cl'llli,'es 'are concerned. They wi ll re ­
main on the job loo kin g forward to t h e bu s i­
n ess s ur e t o cO lli e h eav ie r w ith th e fir st weeks
o f I:all. \.\/. 1-1 .\ ve r y , pr o[J ;' ic to r o [ four s tor es
ill th e prin c ip a l ci ti es of New Hamps hir e, has
in sta lle d th e M cPha il lin c of pianos in a ll th e
warcrooms. Ilcsidcs th e abovc m e nti o n ed 'vV.
H, Avery, vis it ors a t the wa r e r OO lil S o f th e i'vlc ­
I" h a il C o. in c lud ed Har ry Lefavo ur , of Sale lll,
Ma ss " a nd .'\. M. Seavey, of Saco, Me.
The Hallet & Davis Co, Salesman
The June issue of the Hallet &: Dav is Piano
Co,'s Salesman is off the pre ss and is among
tHe trade. It is fi lled w ith e,ee lknt pict u res,
t wo o f w hi c h s h ow the pr og r ess o n th e a ddi­
lion to th e facto r y in Ne pon se t. Th e in s ici e pic,
ture, arc th ose of the banquet given John 1-­
Co tt e r, or the CO lllpany-, by his fr ie nd s at the
C hi cal'.o convention; 1)owler Bros., t hirt y-yea r­
o ld p iano of Ih e Hallet 8.: Davis m a k e; th e
.\nge lu s Bun ga low, in whi c h H e nn a :vl e nth,
V ie nn ese piani s te, will g ive co nce rt s for th e
Monroe Doc trin e Centennial; th e Yirtuolo win­
d ow ca rd an d a gro u p of Car le C. Co nw ay, J. \.
Stitt an d H. G. Ree d .
T he reading and editori al matt er o f th e pape r
is li g ht a nd bri s kl y contriv ed, b e in g .n ot too
len g thy o r bo reso ill e. Th e it ell is a re s h or t a nd
full o[ the pun c h p rope r to a h ou se organ. The
paper is the work of Arthur Forbe s, who , in ad­
dition to hi s other tasks und er the cap ti on of
publicity manall'e r, edits and ~upe r v i ses th e
Sales n lan .
Some Trade Personals
Harr y R E ll s h as returned from hi s vacat ion
te Quebec and other poi nt s in Canada . He is
of the sa les force of t he Ch arles M. St ieff, Tnc.
E. C. Carr, manage r of the ware roo m, was
th e c hai rnl a n of the Elks' Committ ee w hi c h re ­
ce n t ly welco m e d th e sc reen s ta rs w ho ca me to
open th e ni g htl y e ntertainm en ts at Braves'
Field .
Friends of the we ll-known Dan]. Su lli van
surprised h im at hi s home last week w ith a
birthda y party. Dan is of th e Su lli va n & Ba rr y
I' ia no Co., loca te d in the n ew Thorndik e
Buildin g.
C harl es S. No r ris has go ne to L ake Sunapee
'
.. ­
for the r est of the Sum mer. lVIr. )Jor ris h as
SUlllJllered at this we ll-known New Hamps hir e
re so rt for so m e years bac k.
M. P. C urri e r, Jr., has retired t o hi s we ll ­
loved vacatio n spot, Kea rsa rge, N. H" fo r the
w hole m on th o f Jul y. Mr . Cur rier h as b een to
Kears"rge llIany years running an d th e place
s uits hi m perf ec tly,
H . 8. Monta g u e. of th e sales force of Ch ick ,
ering & So n s, is th e tirst to begin th e vaca tion s
at thal wa re room. He will leave to-da y for a
t wo - week p er iod.
H. H. Macdon a ld, of Macdonald & Schwartz ,
is makin :; hi s a nnu a l trip to Anti gon is h, Nova
Sc otia, to see hi s mother. He will spcIld th e
g reater part of th e 1110nth in th e Pro vinces,
With Macd o nald & Schwartz
An addition in th e pe r so n of Charles C li f­
ford , as retail sa les manager of Macdonald &
Sc h wa r tz, has been anno unc ed.
Mr. Cl ifford
was form er ly on the sa les force of the Hall e t
&. D avis Pi a n o Co.
Ja cob Sc hill e r a nd Vv illia m Lon gacre, h 'O Ill
th e Lester Piano Co. , JJhiladelphia, .1:'a. , v is it e d
here this w eek. !\ no th e r visitor of promin e nc e
was n. S. J ones, of th e Sac r a mento br a nch of
S herman, C lay & Co. , San Fra ncisco, H e was
the gue s t of th e H a ll et & Dav is Pian o Co,
MIL WAUKEE DEALERS DECLARE JUNE A RECORD-BREAKER
Local T rade Has Done a Volume of Business in Month Su rp assing All Expectations for This
Pe r iod of the Year-All Grades of Pianos and Players Continue in Steady Demand
MII.WAUK I':E, \Iv' IS., Ju ly 3.- Th ere are a num ber
of Illu s ic d eale r s in M il wa uk ee w h o, this yea r.
h ave n ot looke d forwa rd w ith th e us ual p leas­
urable an t ic ip,ltion to the 1nd ependencc Day
holiday, n ot on ly because it came at mid-week ,
but because it is ,c:oing to interrupt o n e of th e
finest se ll ing movements that th e lo ca l trad e h as
( vc r kllown durin g th e fir s t t wo wee k s of Jul y,
nowlI in th e ir h ea rt s , o f co ur s e, dealer s a re g lad
to have a re s p it e an d a r e not at al l ave rse to
giv in g their emp loyes a recess w hi ch th e great
pat ri otic day p r ov ides, but it is nevertheless
true that they h ave been doin g thin gs w hi c h
'wc r e n ever b e fore th o u g ht poss ibl e in th e mu s ic
bu s in ess a t t hi s tim e of th e y ear.
The Illost en thu s ia st ic r ep ort co n cerning bus i­
ne,s co ndition s is that g iv e n by Hug h M.
Holm es , vice-pres ident a nd sa le s mana ge r of the
J. ll. Br'adford lJ iano Co. \-V hil e the business
w hi c h Mr . Ho lm es is mo s t proud of is th at
tr a nsacted at th e m a in s to re a nd in t h e Mason
& Hamlin d epa rtm en t , the ot h e r lin es h ave done
we ll an d the sou th s ide store h as turn ed in a
June "score" that in baseball parlance p laces
practically eve r y Bradford sa le s man in t he "300"
bait in g c la ss,
"r have n eve r in m y ex perience been a bl e to
say that th e S umm e r months wer e e xce llen t
piano se ll ing nlOnt h s ," sa id Mr. Holmes to T h e
Eeview r ep r ese nt at ive on Monday, "This year
ha s bec li a reco l'd - br ea k e r for us. The B radfo rd
h o u se , in the fift y-o n e yea rs it ha s b een in bu s i­
ness, neve r had a m on th of Jun e s o pro li fic in
busin ess as th at ju st passed. Bus iness has b ee n
renlarkably good. Can yo u ima g ine anyt hin g
more hearlening t h an to sell eleven Mason &
Hamlin gra nd s in tw o wee k s and fo ur in o ne
aft e rn oon? That is exact ly what we did durin g
til e las t ha lf o f Jun e, a nd th e way our prospects
are co nlin g along we feel th a t we a r e go in g to
co ntinu e this r ecord throughout July,"
Joseph Ro u sse ll ot, p,-esident of the Ly ri c
Music Co. , fa clor y distrib ut o r o f th e VV. \oV.
Kimball Co., C hi cago, sa id to- d ay that h ence-
forth h e w ill n eve r aga in say that SUlilln er I S
a bad season fo r the musi c business.
VVhil e
t he L y ric h ou:;e has n o t any thing sen sa ti ona l
to r ep ort in th e lin e of outstand ing sal es , n eve r­
th e less it booked a vo lum e in June which u pset
,dl calculation s and excee d ed any past r eco rd for
the s ixth m o nth o f t h e year. Excellent tra d e,
co n s iderin g the time of year , is reported b y all
d epa rtm ents of the Lyric business, from the
lowes t-pri ced to the most expens ive reprodu c in g
instl'Ulllents. A lthou gh
remova l sa le at th e
branch in .Ma nito woc, W is., h e lp ed to swe ll the
t OLa l volume, it was the n ew bu s iness d eve loped
in M il wa uk ee an d th e imm e diate vicinity \-vhi c h
is lar ge ly re spons ibl e for th e ,p lcndid showin g.
J a mes M. Gaine s , of t h e Edm und Gram Piano
House, is enth us ias tic over Jun e bus in ess and
believes Jul y w ill produ ce an e qually s ati s fac­
t ory vo lum e o f bu s in ess, bot h in pianos a nd
ta lkin g machin es, S . A . Mondschein, tra ve lin g
representative of the Gram house in Wisconsin,
for whi c h territory the company has th e ex­
cl usive repre sen ta ti on o f the Stein way, ha s d e­
fen'ed hi s ann u a l vaca tion b eca u se of th e ex ­
ce ll en t co nditi on of bu s in ess a nd w illin g ness
of prospects to close dea ls, IVfr. Mondsch e in
came in ov e r the week-en d for a visit with hi s
fam ily and to confer with h Oln e office executi ves
o n busine ss , and was g ratified to be able to
r epo l·t the lar gest number of Ste in way sa les
in the last week in June th a t the Gram hou se
h as eve r record e d in n ea rl y forty yea rs of se llin g
ll1u s ical in st ru ments of q u a lity.
Stan ley Schlosser, mana ge r of the reprodu cin g
d epa r tment, has co ntinu ed hi s dri ve on sales of
th e A. 8, C ha se with th e Celco and durin g th e
past week ad d ed a n o tl ~e r s iza bl e quota to the
numb er of pro min e nt famili es of Milwaukee an d '
vicinity which h ave ins ta ll ed this g rowin g ly
popular reprodu c in g' in s trum e nt in their hom es, '
The record of th e House of G ram wi th re spect :
to sa les of th e c\ , B. C h ase w ith th e Ce leo re ~'
producin g m e diulll r ea d s lik e a page from
"W h o's \ Vho,"
a
j -~'
~ .
.., ~
0'· .
THE
12
MUSIC
TRADE
REVIEW
JULY
7, 1923
WASHINGTON DEALERS TO ELIMINATE CLASS DISCOUNTS
NONE OF THEM HAD PIANOS
Take Stand That There Is No Favored Class Among the Buying Public-Demand Has an En­
couraging Increase-Investigation Shows No G reat Amount of Long-term Leases Now Being Made
An Italian Salesman's Method of Adding Names
to the House Prospect File
WASH1NGTON, D. C, July 3.---With record hot
weather durin g the first ha lf of the week \Nash ­
ington music dealers, in common with al l other
lines of business, experienced a con siderable
let-down in trad e. The hot spell, whi ch has
visited Vvashington during the last two weeks,
together with a month of conv entions, circus es,
carnivals, etc., had a very notice a bl e effect on
the trade and mos t of th e retail ers reported it
a very quiet period. Howev er, the la s t few day s
of the month saw a break in the weath e r, and
with the days considerably cooler now busin ess
is pickin g up very enco ura gingly.
The Washington music dealers hav e joined
w ith other merchants of the city in an attempt
t o put an end to the class discount s which, for
many years, have been a so urc e of m uch enl ­
bar rassment. Through the Merchants and Man ­
ufacturers' Association the merc hant s ha ve gone
on record as being opposed to any class dis­
counts and have made thi s dec is ion pub lic in
a letter written to th e Federal Employes' 1.:nion,
whic h is comp osed of Government cJerks.
" There is no place in Washington for a fa vor ­
ite buying class," it is stated in this letter. "W e
believe that the public can buy with co nfidenc e.
If you and your ass ociates know of an instance
where a business is doing an unfair thin g we
will apprec iate it if you will call it to our at­
tention.
"We have never been able to Jeel that a di s­
co unt of any amount to a parti cular cla ss of
people can in any sense be con strued as fair
dealing. A commodi ty must be offered an d sold
to . the public at one and the same price, no
matt er who the purchaser may be. vVe be­
lieve that any business hou~e that sell s to one
customer at a lower price than they would sel l
to another is la cking in business integrity. Such
actio n would not be countenanced by the ~{er­
chants' and Man ufactu rers' Association."
The general condition of tra de, a lthou Rh
s low ed down by the weather, is very go od at
present. There a re a good numb er of cash
sales being made an d what paper th ere is is
largely shor t-term. The re h as been no g rea t
amou nt of long-term paper in ·Was hington now
(or many months and this is very e nco ura gin g.
Payments are prompt an d th e Ilumber of re ­
possess ion s is so small as to be a lmost negli­
gible. Many of the piano sales ar e made on a
A youn g Italian, who claimed to be with out
previous exp eri (' nce in th e piano tr ade, appli ed
r ecent ly to a Brooklyn piano dealer for the po­
sition of o utsid e sales illan. Bus iness was s low at
the time so he was e ngaged at once, and, afte r a
few words of in s truction by the manager, left
the store to make house-to-house call s.
In
hardly two hours he returned and the dealer in­
s tructed him to put the names, if a ny, of fam ­
ili es found to be without pianos into the pro s­
pect file. "Sur e, I know," was all the young
Ital ian sa id, and proceeded to fill out ~ i xteen
card s for the file before going home. The fol­
lowin g day ten mor e nam es were added as being
" Without Piano," and two of the first day's
g roup came in and purchased cheap instrume nts
from Gius eppe, who m e t them on the floo r by
appoi ntmen t.
A wee k passed and th e pro spect file grew
and grew. Hardly a day passe d without th e
addition of six or seven new cards by the yo ung
man. His sales, too, began to materialize beyond
any expe ctations of th e dealer. For a whi le the
proprietor merely looked on with ap proval, re­
specting th e yo unger man's reticence, but at la st
h e co uld no lon ge r retain his curio sity as to the
m cthod o[ finding so many famili es without
pianos when only out in the field an ho ur or
two eac h day. " Where do yo u get all these
nal11 es, Joe ?" he asked at le ngth. "Pre tty good,
e h?" the Lat in answered evasively. "Come on,
be a sport. I just want to find out your system
for the sake of my other men. Ho" man)
familics, having pianos, do you call on each day
before you get six nam es wit hout one?" asked
(h e dealer. "::-Jone," laughed the fellow, enjo yin g
his employer's confusi on.
"'vVell now, listen here, Joe," said th e dealer
s uspi c iously; "if you mean to say that you call
on o nl y six or seven people a da y and find them
a ll without pia nos, somebo dy is giving yo u those
names. Come now , who is it ?" h e as ked, get ­
tin g impatient.
"Sure, somebody g ive me names. He give me
names and addr ess. My fath er and brud t h ey
all in th e movin g va n biz, fi,ve trucks, and eac h
day the y move five, six, ten peep, see no piano
on trllck, gi ve me his name. Sure."
tra de-in basis; but these trade-ins are usually
quite easi ly disposed of either in the ordinary
run of bu s iness or in a special sa le.
A big sale of used pia nos and trade-ins is
being run by the .'\rth ur Jordan Piano Co. und er
the direc ti on of Frank H. Kimmel, manager,
and promises to overcome the handi cap of ad­
verse weat her conditio ns to a good exte nt. This
is one of the bi gges t sales that has b ee n put
on in thi s city for some tiul e. The Jordan Co.
adver ti sed that it would pay the round-trip fare
of a ny customer living withi n a fifty-m il e radius
of \Nas hin gton an d that it would pa y the freight
on out··of-town shi pm ents w ithin a 100-mile
radi us.
Maurice O. Beckham, of the American P iano
Co., droppe d in at the Jordan establishment
while in town, calling o n th e Ampico dealers.
C. H. Morrison, travelin g representativ e for
the Hall e t & Davis Pia.no Co., was another
visito r in town durin g the we ek, spe ndin g a
day with IvI cHu g h & Lawson, 1222 G stre et,
~orthwest, Hall e t & D avis agents in tltis ter­
ritory .
Th e Stief! bran ch at 11 08 F st reet, Northwes t,
r ecently so ld a piano to Mi ss K itt y Bea le,
Col umbi a record star and a m ember of th e
Metropolita n Opera Co.
Homer L. K itt, of the Horner L. Kilt Co.,
1330 G qreet, Ieft the last of th e wee k for a
short business trip to New York.
Fran cis X. Regan, sales manager for the Kitt
Co., repo rt s disposing of a Kna be with the
Amp ico to Trinity Co l1 eRe in th is city, th(' in ­
s trumen t being placed in the studio of th e musi­
cal instru cto r a t the university. Small instru­
ment sales at the Kitt store are holding up
extremely wel1, Conn saxophones, for which this
firm has the exclus ive agency her e, being very
much in demand and movin g briskly. The Conn
line of instr um ents was installed but a short
time ago, but sin ce its ins tallation ha s been
one of th e mo st acti ve departments in the store.
Louis & Co., at Seventh and G stree ts, north­
west, hav e a prominent display of Hohner har­
moni cas in their window.
The Handy Mus ic Co. has taken over two
rooms a bove its mu s ic stor e in Camden, N. l,
an d mad e t hem · into dClllon s tration rooms for
its Victrola line .
A good-sized shop for rep a iring and rebuild­
in g pianos has just been installed at 177 Pacific
street B rooklyn, by the Sterli ng Piano Co., of
that city. An entire floor in a loft building has
been tak en for this purpose and seve ral repair
men have bee n added to this d epa rtment. It
is the aim of the Ste rli ng P iano Co. to maintain
one o f the mo s t comp lete repair shops in the
East, and th e moving of the departm ent to a
separate building frolll the ba sem ent of its Co urt
s trect re ta il showrooms.
The highest class player
actions in the world
1II1111I11I11I11I11II11I11I111111I11I1111lll111Ill11lllllllll1111lllllllllll11nrlllllllllllllllllllllllllllllllllllllllllln lllllllllllllllllllllflllllllllllllllllllllllllllllllllllllll llllllllllllllllllllllllllll llllllllllllllllllllllllllllD
"The valve unit that made the
STERLING OPENS REPAIR SHOP
player famous"
NEW STORE IN SPENCER, W. VA.
SPENCER, V\:. VA., July 3.-A n ew variety and
mu sic st ore has just been opened in the Go ff
Building on Mark e t street by Raymond Goff.
The conce rn will ope rat e und er the name Ru­
belle Variety & Music Store.
MASON MUSIC CO. CHARTERED
SAN ANTONIO, TEX., July 3.-The Mason :M usic
Co., Inc., has just been incorporated with a
capitali za tion o·f $20,000. The following are
offi cer s in the company: G. 'vV. Parish, L. E
Robinson and ]. 'vV. Mason.
The new "Amp/tion Accessible Action" is th e last word in scientific play"
achievement. It has the comp lete valve action assembled in a "Demou ntable
Unit" giving instanl accessibility.
AMPHION~ACTIONS
SYRACUSE
-Your Guarantee
BOOT MUSIC CO. CHARTERED
NEW YORK
Jlllll1llll!llllllllIUlllllllllUllIllIllIlllllIlIUUUllUUJ!llllllllllllllUIllllllllllllIIIIIIIIUllIWIIIIIII_lUIUUlllll1lI1l11111111U1IU1II1l1l11l1ll1l1l1l1l1l1II11l1l111ll1l1li1l1I1IIUUJUlIIIIIIlUllI_IllIIlJUIWIJUJIIlllJJlWIUlIJllIllllliIUllI.:~
."
DENVER, COLO., July 2.- -Corporation papers have
ju st be en filed for the Boot Music Co. by Albert
]. Boot, Da vid L G in sberg and May L. Boot.
The concern w ill have a capital stock of $19,500.
~

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