Music Trade Review

Issue: 1923 Vol. 76 N. 7

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
My
.
FEBRUARY 17, 1923
won-der-ful one,When- e v - er I'm dream-in^.Loveslcsve-li^hta-^leam-in,^, I
see.—•
Underfill One
(iricsb
Music bjf
m
Dorothy Terriss
PAUL WH1TEMAN
Fendie Grofe
aulhir of
You can't #owron&
VithanyFEISTson£ x
W. A. ROOT _DIES IN CHICAGO
NEW CENTURY BOOK SERIES VALUABLE TEACHERS' AID
CHICAGO, IU.., February 10.—W. A. Root, who
was for many years connected with the Root
Music Pub. Co., of this city, died last week.
Mr. Root was well known to the trade, as well
as his brothers, who wrote many of the populai
Southern songs. He was eighty-eight years-
old.
ALBANY, N. Y., February 10.—The West End
Music Corp. has been authorized to do business
in New York with a capital of $10,000. The
incorporators are A. Levine and M. Postal.
SONGS THAT SELL
Dealers who stock and display these
songs obtain gratifying results.
"THE LILAC TREE"
"HOME SWEET HOME
LULLABY"
"SOMEWHERE SOMEDAY"
"WHEN YOUR SHIP
COMES IN"
"IN THE AFTERGLOW"
Write for Special Introductory Offer
Hinds, Hayden & Eldredge, Inc.
11 Union Square
New York City
"Teachers' Guide and Reference Book" Simplifies Work of Salesman and Clarifies Teachers' Prob-
lems in Selecting Music for Their Work—Also Valuable for Music Pupils
One of the important problems of the aver-
age dealer in sheet music is proper service to
the music t e a c h e r .
The music teacher
needs aid in selecting
material for pupils,
and, while the dealer
is generally equipped
to give such service,
the fact that the cata-
logs from which se-
lections are made are
quite extensive has
not aided in the least
in s i m p l i f y i n g his
salesmanship.
Any method, there-
fore, for the simplifi-
cation of the dealer's
and his clerk's service
to the music pur-
chaser in general and
particularly to the
music teacher and
p u p i l s s h o u l d be
looked
upon
witli
favor. Such an aid
was r e c e n t l y an-
nounced by the Cen-
tury Music Publishing
Co., publisher of the
" C e n t u r y Edition,"
which has issued, in
book form for counter
display, a series of
seven
publications
under the title
You've $ot
to
see
Mam - ma
"Teachers' Guide and Reference Book." These
volumes are real silent salesmen for the dealer.
TEACHERS GUIDE
REFERENCE BOOK
ev - 'ry ni^ht',or^you can't see Mam-ma a'
1(ouveuoiToSee
MamnidEvrytliglit
(or you cant see2^famma at all)
onesome, lovesick "Come folffamma 31ues,
yt..
Sun.
%
Mon. & & w>
Tue. Si
Wed 13 14 15 16
Thu. 17 18 19 20
n
fri. 21 21 23 24
Sat. 25 26 27 28
'"Uou cant go Wrong ,
vtith an/Jcut song
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
FEBRUARY 17, 1923
MUSIC TRADE
REVIEW
49
NOVEL PUBLICITV^FOR "DEAREST"
Number Goes Over Big at Recent Syracuse
Pure Food Show Through "Stunt"
Ready!
"feu cant go
wrong with
any'Feist*
Much amusement was created at the recent
Food Show in Syracuse, N. Y., when the man-
agement of that enterprise made overtures to
those who attended to discover the "Dearest
Girl in Syracuse." Naturally, inasmuch as Irving
HOT LIPS
VAMP ME
STUMBLING
UEK'S KNEES
SILVER STARS
KUNNIN" WILD
JOURNEY'S END
JAPANESE MOON
ALL, MUDDLED UP
LOVELY LUCERNE
FLOWER OF ARABY
COAL BLACK MAMMY
TOOT, TOOT, TOOT8IE
WHY SHOULD I CRY OVER YOU?
THREE O'CLOCK IN THE MORNING
IN A CORNER OF THE WORLD ALL
Ol'R OWN
WHEN THE LEAVES COME TUM-
BLING DOWN
Seven Great Silent Salesmen
for Your Counter!
One Volume of All 1st Grade Piano Numbers
Two Volumes of All 2d Grade Piano Numbers
Three Volumes of Most 3d Grade Piano
Numbers
One Volume of All 1st Violin Parts in
Century
Approximately 350 pages in each book—
Embrace over one-half the Century catalog.
Securely and handsomely bound.
Wonderful self-sellers.
Gives customers unequalled service.
A Great Co-operative Hook-up.
Drop a line for full particulars.
Write for Dealers' Prices
LEO. FEIST, Inc., FEIST Bid*., New York
Century Music Publishing Co.
235 West 40th Street, N. Y.
A STRONG BERLIN CATALOG
Several Big Selling Numbers in Both Produc-
tion and Popular Lists
According to the sales department of Irving
Berlin, Inc., the present catalog of the com-
pany is the most active in the history of the
organization. Besides having the successful
numbers, "Crinoline Days," "Lady of the Eve-
ning" and "Pack Up Your Sins" (And Go to
the Devil), in the present "Music Box Revue,"
it has in the popular catalog the following
numbers, which are having large sales: "Home-
sick," "You Know You Belong to Somebody
Else" (So Why Don't You Leave Me Alone?),
"You Tell Her, I Stutter," "Ivy" and "Dearest."
"Dearest" Title Page
Berlin, Inc., has a successful fox-trot song of
that title the local representative of that house
took advantage of the unusual situation and
linked up the song with the Food Show's
activities. The orchestra, which played after-
noon and evening, featured the lierlin success,
"Dearest," and the dealers in that city felt
an unusual demand for the number, which, un-
doubtedly, can be attributed to the above pub-
licity.
The success of this novel publicity scheme
has induced the sales department of Irving
Berlin, Inc., to suggest to food shows, electrical
exhibitions, dance halls and other places where
there are large gatherings to inaugurate a simi-
lar publicity arrangement, which doubtless has
value to the various enterprises and indirectly
gives returns to both the publisher and dealer
in sheet music.
Among the new firms which have been added
to the membership of the Music Publishers'
Protective Association are: Ager, Yellcn &
Bornstein, Inc., I'cilin & Horowitz and Maurice
Abrahams, Inc.
WATERSON,
BERLIN & SNYDER CO.
S-O-N-G H-I-T-S
Down in Maryland
Aggravatin' Papa
Tomorrow (I'll Be in My Dixie
Home Again)
One Night in June
The Lovelight in Your Eyes
I Gave You Up Just Before You
Threw Me Down
You Gave Me Your Heart
Grace (You're the Ace of Them
All)
Don't Think You'll Be Missed
Mother in Ireland
Steve
What More Do You Want?
Haunting Blues
The First Waltz (Belongs to Me)
BUYS BIG SHEET MUSIC STOCK
SPOKANE, WASH., February 9. — The Bailey
Music Co., of which W. E. Bailey is president,
has purchased the stock of classical and stand-
ard music formerly handled by the Spokane
Eilers Music House at the receivership sale
conducted here this week. The stock was in-
voiced at $15,000.
R.E HANDLING
WONDERFUL (ATALOG
7h r AH
Say—
Its
oe.i «
AK-BERTRAND-BROWN
2*|
• Jhat fairly lifts you L 'Published for Tenor or
?Ae WILLIS AWSIC CO. >. Cincinnati,Ohio.

EDITION BEAUTIFUL;
ISSUED

EDITION BEAUTIFUL
means to YOU.
Write for particulars today.
NOW 18 THE TIME
C. C. CHURCH AND COMPANY
HARTFORD, CONNECTICUT
Hartford—New York—London—Paris—Sydney
Strand Theatre Bldj., New York City, N. Y.
Ever
|
83B of the beat-MllInc composition
of the
Old Masters.
ONLY the boat sellers.
No dead wood.
Carefully edited.
Beautifully produced.
2,000 dealers selllnr It.
Permanent and large results.
SMALL INVESTMENT.
That's what
WATERSON,
BERLIN & SNYDER CO.
tiUSMSS
GETTER
mil u
/l Song for Church or Home
Published by
>*. s/nothcr Sunshine Of \bur Smile
V^
in the
HlSTOQY
of the
Music
INDUSTRY
CRoWlTMARK BLACKANDWHITE SERIES
AND FULL 1NFOWWI0N
The Best Tm CentjnypstmentlbuEver Made
I Love Sends I
I A Little Gift 2
I Or Roses ©
M. WITMARK 6 S W S WWJMflH? NEW WRK
Trade-mark
Registered
'0
HARMS
INC.62WEST45 T - H ST..NEWY0RK
?5
SOME SVAPPY SONG SKXSATIOX
WHEN UNCLE SAMMY BLOWS THAT PAY DAY CALL
"The Fox-trot That Keeps 'Em Stepping:"
Write to Wrightman for Guaranteed Sales Proposition, Window Displays, Slides and Other
Free Advertising: Helps.
WRIGHTMAN
MUSIC
20 E. Jackson
Blvd., PUBLISHERS
Chicag-o.
rrom yoiir joi>bt
: r airect .

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