Music Trade Review

Issue: 1923 Vol. 76 N. 16

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
THE MUSIC TRADE REVIEW
APRIL 21,
1923
Style XL
—an unexcelled medium for
good sales to good people.
One of the reasons why this
is proving a banner year for
dealers who sell the
CABLE-NELSON
Pianos
Players
Republic Building - Chicago
Send For
New Catalog
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
APRIL 21,
1923
•BOSTON, MASS., April 17.—Mid-April and busi-
ness rather quiet. This time the weather is
scarcely to blame, for it is gradually getting
warmer, the days are sunny and the walking is
good, likewise the highways for automobiles.
The factories are finding things better relatively
than are the dealers, but with the approach of
May it is thought things will take a spurt.
The foreign trade committee of the Boston
Chamber of Commerce in a statement just
issued announces that one of the reasons for the
New England foreign trade convention, already
referred to here in an earlier letter and to be
held in this city May 17 and 18, is to pave the
way for a national foreign trade convention in
Boston in 1924 should an invitation be accepted.
Principally the convention to be held next
month is for the purpose of arousing merchants
and manufacturers of New England to the pos-
sibilities and opportunities now before them in
foreign trade. Arrangements for the event,
which will be attended by manufacturers from
all parts of New England, are nearing com-
pletion.
R. O. Ainslie on Trip
Right after the dinner of the New England
Music Trade Association to-night R. O. Ainslie,
who is of the Hallet & Davis Piano Co., who
is devoting nearly all of his time now to the
Angelus, started for Baltimore, Md., and Wil-
mington, Del., where at both of which places
there are to be piano recitals by Herma Menth,
the noted Viennese pianist, and in which the
Angelus is to be conspicuously featured. The
Baltimore concert is to be given Wednesday
night at Lehman's Hall under the auspices of
the Knuker Piano Co., of Baltimore. The
Wilmington concert comes off on Thursday
night in the gold ballroom of the Hotel duPont
under the auspices of the Gewehr Piano Co.
At these concerts also will be P. K. Van Yorx,
cne of the vice-presidents of the Wilcox &
White Co., who is going down from Connecti-
cut, and H. E. Morrison, the Hallet & Davis's
New York and Pennsylvania road man.
New Hallet & Davis Office
When the Hallet & Davis Co. has its official
opening of its new Angelus showrooms and ex-
ecutive offices at 661 Boylston street, which is
near the Public Library and almost in Copley
square, the public will find themselves in one
of the most beautiful suites of rooms to be
found in any piano house in the city. R. O.
Ainslie is giving a lot of his attention to the
rearrangement and decoration of the interior of
the two floors that are to be occupied at this
address and he says that the Angelus studios
will be the last word in beautiful interiors.
Work is now under way, but it will not be
before the middle of May that the new quarters
will be ready for occupancy.
Poole Activities
The Poole Co. is receiving numerous letters
complimentary to the booklets of its product
mentioned in this department a fortnight ago,
and these pieces of advertising literature are
likely to prove highly beneficial in giving promi-
nence to the grands, uprights and players made
by the Poole Co. Dan E. Fabyan is just now in
New York State and Pennsylvania and is send-
ing in a number of "hurry orders" for immediate
shipment.
F. S. Davenport Dies
News reached here the other day of the death
at Bangor, Me., of Frederick S. Davenport, for
more than sixty years an organist, composer,
music teacher and music dealer. He was eighty-
three years of age, a native of this city. He
received his early musical training at the hands
of John W. Tufts, who was afterwards organist
of King's Chapel, Boston. Mr. Davenport was
organist in several prominent churches and was
the promoter of many notable musical events
THE
MUSIC TRADE
REVIEW
11
in Maine. During the Summers he had con-
ducted a branch music store at Bar Harbor.
As a composer he has many pieces to his credit,
especially in the field of religious music.
Vice-president's Subject
One of the latest features to be added to the
great Jonas Chickering centennial observance
next Saturday is an address by Vice-president
Calvin Coolidge, who is to be in town this week
to take part in the Patriots' Day celebration
Thursday. The Vice-president will address the
gathering at the banquet at the Copley-Plaza
Saturday night, and his subject will be "Music
as a National Asset." An interesting thing is
that his address is to be broadcasted over the
country.
California Ramblers in New England
The California Ramblers, the celebrated or-
chestra which is a contributor to the talking
machine field, and whose playing is familiar
through the agency of these machines, is in
New England for a series of concerts which
start to-night in Somerville. On Wednesday
the orchestra plays at Framingham, at a Charles
River dance resort on Friday and at the Boston
Arena on Saturday.
Laurence Barry Back
Laurence Barry, head of the A. M. McPhail
Co., is back home from a hurried trip to Chi-
cago, where he went to straighten out a business
matter. Harry Crooker is away on a mid-West
trip and will be away probably eight weeks.
The McPhail Co. is having a large demand for
its baby grand, which was one of the first of
this style to be put on the market some years
ago.
Dealers everywhere are meeting with
great success in handling this style of McPhail.
D. D. Luxton Back
D. D. Luxton, of the Vose house, has re-
turned from a hurried trip to New York and
these pleasant days he is keeping a close eye
on developments at Watertown, where the new
Vose factory is rearing its noble head. Fred
C. Harlow, who has been housed for a time by
illness, is making a good recovery.
Harry Spencer, of Kraft, Bates & Spencer,
was over in New York for several days, but
hurried back to-day just in time to take part
this evening in the big affair of the New Eng-
land Music Trade Association at the Somerset.
Harry is a vice-president of the Association and
has had lots to do with the arrangements for
this affair.
At the annual meeting of the Boston City
Club last night at which Fred C. Mann, of the
Columbia was present, it was recommended to
have a large organ to cost something like $27,000
as a war memorial. The suggestion caused a
spirited debate and as the meeting was not
largely attended, it was decided to give the
entire club membership the opportunity to vote
on the project.
A Boston visitor yesterday was Gordon
Campell, son of Mark P. Campbell, of the Bram-
bach Co. He called at the Chickering house
among others.
START JUDGINGJ)F ADVERTISING
in the marking that will lead to the eventual
establishment of the winner in the contest.
The honor awards in the two classes of ad-
vertisers are to be determined by the markings
of the combined committees and then the Asso-
ciated Advertising Clubs committee will be
asked to designate the winners of the silver
trophies in each class—one for an advertiser in
a city having more than 20,000 population and
one in a city having less than 20,000. The
awards will be announced and the prize-winning
advertising will be on exhibit at the Prosperity
Convention at the Drake Hotel in Chicago,
lune 4-7.
Eastern Members of Committee of Judges in
Retail Advertising Contest Observe Private
Exhibit of Entries—Some Good Copy Shown
A private exhibit of entries in the Retail Ad-
vertising Contest for members of the National
Association of Music Merchants was arranged
this week at the offices of the Music Industries
Chamber of Commerce in New York for the
Eastern members of the committees which will
determine the winners. Both the committees
of the Chamber and the Associated Advertising
Clubs were called upon by Chairman Thos. H.
Fletcher to meet and decide on the plan of
procedure for marking the advertising.
The advertising in the contest was run in
newspapers during the year ending March 31
by members of the National Association of
Music Merchants. It is understood that a large
number of entries has been received, making a
very representative showing of the highest type
of advertising in the music trade.
The Chamber committee having the contest
in charge includes Chairman Fletcher, of the
Aeolian Co.; C. E. Byrne, Steger & Sons, etc.
The special committee of the Associated Adver-
tising Clubs includes Jesse H. Neal, executive
secretary of Associated Business Papers, Inc.,
Treasurer of A. A. C. of W.; John Clyde Os-
wald, publisher of the American Printer, and
Earl Pearson, Advertising Development Dept.,
A. A. C. of W. '
These committees will determine what weight
they will give each of the standards set for the
contest—sales appeal, prestige value, attractive-
ness, truthfulness and individuality. The in-
dividual members of the committee will then
mark the percentages given to each entry on
the foregoing points and a final net average
will be computed from the weighted percentages
of the standards.
After the Eastern members of the committees
have taken vote of their percentage markings
the exhibit will be moved to Chicago, where
the Western committee members will function
in like manner. Both the Chamber and Adver-
tising Clubs committee members will take part
M. J. CONNELLY GOES WEST
NEWARK, N. J., April 17.—M. J. Connelly, as-
sistant buyer and sales manager of the piano
department of L. Bamberger & Co., one of the
largest department stores in the East, resigned
on Saturday last and has left for the West
Coast, where he plans to remain for some time.
Mr. Connelly was one of the most popular mem-
bers of the trade in Newark and the best wishes
of many friends and business acquaintances go
West with him.
Piano Salesman Wanted
The Aeolian Company re-
quires immediately an out-
side piano salesman experi-
enced in selling high grade
instruments and w i t h a
clean record. A real oppor-
tunity is presented to an am-
bitious man, willing to work
hard, to make good money
and build valuable connec-
tion for the future.
Aeolian Hall, 29 W. 42nd St.
Apply to E. M. WheatUy

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