Music Trade Review

Issue: 1922 Vol. 75 N. 4

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE
JULY 22, 1922
REVIEW
A SERIES OF COLLECTION LETTERS FOR DEALERS' USE
Southern Music House Has Been Using the Letters Presented Herewith With Excellent Results in
Collecting Overdue Instalment Accounts—Can Be Adapted for Use Anywhere
The problem of making instalment collections
promptly and at a minimum of expense is, and
has been for some time past, of great impor-
tance to piano merchants, particularly in those
sections where there has been more or less in-
dustrial depression, with a consequent tendency
to hold on to money as long as possible.
Collection methods must, of course, vary ac-
cording to local conditions and to the class of
people with whom the dealer does business, but
nevertheless there are certain ideas that can be
included in many collection letters and which
may be expected to prove effective in one sec-
tion of the country or another.
The following series of six letters has been
used for some time past by a prominent Southern
music house, and while they are not so radical
as letters sent out by some other concerns, they
have proved very effective in the section of the
country where courtesy is appreciated. The let-
ters, sent out in rotation, are as follows:
Letter No. 1
The payment on your account is now
due. We find that many of our custom-
ers appreciate a reminder when their ac-
counts slip past the due date; so this is
a line to you.
You must not in any way construe it as
a dun, but simply sent in conformity with
our methods of bookkeeping.
Thanking you for a remittance, if you
have not already mailed it, we remain
Letter No 5.
The date of that promise in connection
with the above account has passed, and is
now classed with all things marked "gone."
Some unforeseen incident must have oc-
curred or you would have kept your word.
Let us have the amount T H I S DATE
so both of us can feel that EVERY-
T H I N G is as it should be, and no more
letters on our part required.
Letter No. 6
As we have not heard from you we are
compelled to believe that you prefer to let
our claim agent handle this account.
You certainly must realize that it will be
impossible for us to permit your account
to remain in this condition. Fair dealings
certainly require you to answer our letters
if you appreciate your duty in the matter
Of course, we realize that it is entirel}
possible that you have neither received noi
read our previous letters personally.
If you have anything to offer, looking
toward a discharge of this account, a let
ter from you on the subject, together with
a partial remittance to show your good
faith, will forestall any further action.
LABOR TROUBLES CHECK BUSINESS
Despite Industrial Disputes Certain Lines Show
Increased Activity, Says Dun's Review
Letter No. 2
We have received no reply to our letter
reminding you that you have not sent us
your check to cover payment due for
.
Payments should be made promptly on
due date without waiting for a notice from
us. We are sure you understand this and
want to keep your account up to date, as
agreed, and therefore trust that you will
send us the amount past due as soon as
you receive this letter.
Letter No. 3
Our two previous letters, both of recent
date, regarding your past-due account re-
main unanswered.
Will you not grant us the courtesy of an
answer, if it is inconvenient for you to send
us the amount just at this time, giving us a
valid reason why this obligation cannot be
met NOW, if you have one. If there is
none, kindly L E T US HAVE T H E
AMOUNT DUE.
Letter No. 4
We wish to call your attention to your
delinquency in the matter of payment on
the above account.
It is very hard for us to express to you
the exact feeling that we have in the mat-
ter of your failure to answer any of our
several letters regarding your past-due pay-
ment.
Our letters have certainly been cour-
teous and we feel that we have treated
you fairly in every way.
We are now asking you in all fairness to
write and frankly state the cause of this
delay. If your delinquency has been caused
by neglect kindly correct it by payment
of the amount which is past due, NOW,
TO-DAY.
Seasonal restraints on business are accentuated
by existing labor troubles. Activities have not
abated in all lines, but strikes have impeded the
revival in some industries and the general rate
of progress is slower. Congestion in transporta-
tion due to the railroad controversy is not wide-
spread, yet evidence of delayed merchandise
movements is not lacking and the difficulty of
obtaining fuel is intensified. With this condi-
tion the recovery in steel output, which had been
pronounced during recent months, has been
checked, some producers reporting reduced run-
ning schedules. Against the unsatisfactory phases
resulting from the industrial disputes, however,
there are the unmistakable signs of improvement
in various quarters, of a stronger sentiment than
prevailed early in the year and of a disposition
to operate ahead more confidently.
While the approach of mid-Summer brings a
natural slowing down in different channels, trans-
actions of magnitude have been absent, and the
rising trend of wholesale prices has continued.
Restrictions of supplies have been a factor in
strengthening the position of sellers in certain
primary markets, but offerings of some goods at
retail are still being made at concessions.
L P. COLLINS IN NEW HOME
Well-known Music Firm of Muskegon, Mich., in
Fine New Quarters in Own Building
MUSKEGON, MICH., July 17.—The firm of Law-
rence P. Collins, well-known musical instrument
dealer of this city, is now located in its attrac-
tive new quarters at 152 West Western avenue.
The building now occupied by the business was
recently purchased by the firm. It is two stories
in height and has been completely remodeled. A
feature of the establishment is a large display
window in which special attention has been given
to lighting arrangement. The interior has been
tastefully arranged and player-piano and record
demonstration booths have been installed.
The lines handled include Kimball pianos,
player-pianos and phonographs, the complete line
of Gulbransen pianos and player-pianos and a
large stock of music rolls and Okeh records.
"The first touch tells ,99
Every time a dealer
sells a
Christman
Studio Grand
he knows another
sale will be created
by it.
This has happened
time and time again
and is one of the
reasons w h y t h e
Christman agency
is recognized as one
of the most valuable
in the country.
Send for further
particulars about
territory. You will
find from experi-
ence that what we
say is true.
"The first touch tells"
(Registered
U. 8. Pat. Off.)
Christman Piano Co.
597 East 137th St., New York
IHIIIH
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8
THE MUSIC TRADE REVIEW
OPTIMISM PREVAILS IN SALT LAKE CITY PIANO TRADE
Industrial Conditions Are Improving and Bringing With Them Better Business for Music Men—
George S. Glen Relinquishes Presidency of State Association—News of the Week
SALT LAKE CITY, UTAH, July 17.—The industrial
outlook continues highly satisfactory and busi-
ness men in every line are in an optimistic mood.
The formation of a $15,000,000 corporation to
manufacture steel at Springville, about forty
miles from here, and which will ultimately employ
2,000 men, is an item of importance. In addi-
tion another company is being formed to manu-
facture radio equipment and supplies. All this
means more employment and more money to buy
musical instruments.
The Orpheum Theatre at Ogden is installing a
$25,000 pipe organ in the immediate future. The
instrument selected is a Robert-Morton, which
Manager J. F. Goss purchased on the Pacific
Coast. The organ will not supersede the orches-
tra, hut will be supplementary.
Royal W. Daynes, general manager of the
Consolidated Music Co., has been selected as a
member of the committee to arrange for a big
celebration July 22, 23 and 24 of Utah's diamond
jubilee, which comes on the latter date. Mr.
Daynes is of distinguished pioneer stock.
The Lyric Music Co., of Odgen, is now han-
dling the Sonora exclusively.
The Salt Lake Hardware Co., one of the larg-
est concerns of its kind in the West handling
talking machines, has decided to drop its retail
departments and confine its attention entirely to
the wholesale business.
Royal W. Daynes, popular general manager of
the big Consolidated Music Co., is home after a
tour of the Pacific Coast and the Northwest. He
went to the Coast to bring back his wife and fam-
ily, who have been in California since last Fall.
He drove over 2,500 miles in all. While away
Mr. Daynes visited all the parks of the mountain
country, including those in southern Utah. Mr.
Daynes, by the way, has bought a fine new home
on East South Temple street, perhaps the most
aristocratic section of the city.
George A. Bolduc, manager of the phonograph
department of the Glen Bros.-Roberts Piano Co.,
has been offered the position of sales manager of
the Larson Music Co., Sidney, Neb. At this
writing we are not able to say whether the
gentleman will accept it.
"Ukulele" Hughes, of O'Loughlin's, formerly
with the Glen Bros.-Roberts Piano Co., says he
is selling a lot of ukuleles nowadays. He said it
amounted to an "epidemic." He gives free les-
2 7 2
7 8
sons on this instrument and at the present time
has forty-three pupils, he told the writer.
George S. Glen, president of the Glen Bros.-
Roberts Piano Co., has resigned the presidency
of the Utah Association of Music Industries. Mr.
Glen lives in Ogden, where he takes care of the
Ogden business of the firm, and said he thought
the Association could be better served by a man
living in Salt Lake City. A successor has not
been appointed at this writing.
Alvin A. Beesley, manager of the Beesley Mu-
sic Co., and wife are home from their Eastern
trip.
Plans are under way for Music Week, which
will be held in the early Fall. No effort will be
spared to make it a success, it is stated, but the
dealers say they do not want to commercialize
it and for that reason will not make themselves
any more conspicuous than they have to.
Several new industrial or group bands have
JULY 22,
1922
been organized in the State of late. The Con-
solidated Music Co. has been doing a good busi-
ness in this connection.
Miss Bessie Jackson, in charge of the record
department of the Glen Bros.-Roberts Piano Co.,
has accepted a position with a music company at
Butte, Mont. She will be succeeded by one of
her assistants, Miss A. Hillstead.
Recent visitors to this city included Frank
York, of J. W. York & Sons, Grand Rapids,
Mich.
T. L. Irvine, of the Consolidated Music Co.,
may have to take the Pasteur treatment as the
result of a dog bite a few days ago. Mr. Thomp-
son, advertising manager, who was with him, had
a narrow escape. They were making a business
call in the suburban section of the city.
Miss Ethel Karney, who has been with
O'Loughlin's for some years past, is a bride. She
married a prominent local business man.
Two former employes of the Conn Band In-
strument Co. were here a few days ago with a
view to setting up in business as repairers. They
will, however, establish themselves in Portland,
Ore.
words. No other write-ups will be accepted or
published except those concerning one article of
Cleveland Merchants Getting Ready for Annual merchandise of each manafacturer," Mr. Hyre
Gathering of Music Merchants' Association of explained.
The 1922 Year Book is to contain, according
Ohio—Business Continues Fair
to present announcements, the convention pro-
CLEVELAND, O., July 17.—Announcement was made gram, alphabetical and geographical membership
this week by Rexford C. Hyre, secretary of the roster, report of 1921 convention and reproduc-
Cleveland Music Trade Association, that plans tions and write-ups of the leading musical in-
were being made for the thirteenth annual con- struments of the country.
Entertainment is being planned by the local To-
vention of the Music Merchants' Association of
ledo Municipal Association, and it is expected that
Ohio.
It is expected that the convention this year at President Goosman will soon appoint a program
Toledo will greatly surpass the one held last and entertainment committee to take care of the
year at Columbus, although that was considered details.
Robert Jones, advertising manager for the B.
the most successful one ever held, for over 100
retail Ohio dealers attended it. A large repre- Dreher's Sons Co., tells of the novel way this
sentation is expected from the newly formed Illi- firm is displaying its goods. A Steinway Duo-
Art reproducing piano is being displayed in the
nois Music Dealers' Association this year.
"Manufacturers are being invited to again ap- foyer of the Ohio Theatre, and the minuet of
pear in the Annual Book," says Mr. Hyre, "and Paderewski is played as the people enter and leave
it is planned to give each advertiser, gratis, a the theatre for the evening and afternoon per-
write-up of one hundred words to be prepared by formances. It is also played during the intermis-
the advertiser concerning its leading article of sions.
The piano has been installed in the theatre for
merchandise, leading musical instrument, or any
several weeks now, and Mr. Jones says that the
one article desired to be featured.
"A cut of one article of merchandise so fea- display has received many favorable comments,
tured will precede the write-up, but if the adver- and some good leads have been gathered in this
tiser does not wish the cut to be printed the way. It is planned to run this display as long as
write-up may contain not more than two hundred the Summer season at the theatre continues.
The predicted falling off of interest in saxo-
phones has not materialized, according to H. B.
McClellan, manager, the Cleveland Conn Co., and
these instruments still lead in the small instru-
ment division, and the end is by no means in
sight, he asserts.
in
Improvements at the H. B. Bruck & Sons Co.
have been completed this week, and the firm has
been established a sufficient time in the new
Huron Road location to make it a recognized
fixture now in Music Row.
A consistent campaign on developing the de-
mand for the Kurtzmann piano in the Cleveland
district is being conducted through the Summer
by the Muehlhauser Bros. Piano Co., which firm
represents this line in this section. About the
most significant development in this connection,
according to O. C. Muehlhauser, general man-
ager of the company, is the almost daily sale of
at least one of these instruments. One of the
best of recent sales in this connection, he asserts,
is the sale of a large reproducing Kurtzmann
grand.
The campaign being conducted by the Muehl-
hauser Bros. Piano Co. is significant for its lack
of anything of the sensational or flamboyant, for
This Matter With You—No Obligation Incurred
it is conducted along old-school lines, with clean,
consistent statements in advertising and direct
by mail appeal, as well as personal calls.
Plans now are under way at the Muehlhauser
establishment for the enlargement of the store
itself. A floor has been taken in the Premier
GRAND RAPIDS, MICHIGAN
Building, to which the shop and repair depart-
ment will be moved.
PLANNING FOR CONVENTION
GRAND RAPIDS VAPOR KILNS
PIANO MANUFACTURING PLANTS
• 5 6 of these kilns remodeled from other types
WHY?
BECAUSE the GRAND RAPIDS
VAPOR KILN is the ONLY kiln that
will dry lumber to meet the QUALITY
specification of the piano manufacturer.
Let Us Go Into
**•*-
GRAND RAPIDS VAPOR KILN

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