Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE
FEBRUARY 11, 1922
REVIEW
43
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> SNAPPY BIT OF SYNCOPATION
AS GOOD AS THE FAMOUS
LEADING
ORCHESTRAS
EVERYWHERE
TO HEAR IT
WANG WANG BLUES
SOME CENTURY PUBLICITY
FOX=TROTS STILL HOLD FAVOR
AN ACTIVE SYNDICATE
Window Sign and Motion Picture Slide Being
Distributed to Dealers in Connection With
Century Co. Spring Advertis'ng Campaign
New Numbers in Excellent Demand, Report
Indianapolis Dealers
Eastern Music Co. Operating Several Music
Departments in Department Stores—A Strong
Believer in Maintaining Prices
The Century Music Publishing Co., publisher
of the well-known "Century Certified Edition,"
is now forwarding to the trade an attractive
lithographed sign for dealers' windows. This
Century Sign for Retail Dealers
sign is not only a fine specimen of the lithog-
rapher's art, but owing to the fact that it has
a metal base it should wear over a long period
of time.
The company is also sending to the trade, free,
a beautiful four-color movie slide which can be
used advantageously in local motion picture
houses. In addition, as is usual in conjunction
with the advertising campaigns inaugurated by
the Century Co., it is placing in dealers' hands ad-
vertising cuts to be used in local newspapers.
The Spring campaign, using close to twenty
national publications, will be carried through the
months of February, March and April. The
magazines in which the advertisements appear
include: Ladies' Home Journal, Good House-
keeping, Red Book, Musical Courier, Etude, Cos-
mopolitan, St. Nicholas, Pictorial Review,
Woman's Home Companion, Delineator, Mc-
Clure's, Designer, McCall's, Mother's, and Na-
tional Geographical.
The combined circulation of these magazines
is close to 15,000,000, and covers every section
of the country.
Hear It!
INDIANAPOLIS, IND., February 6.—Although there
may not be the brisk general demand for jazz
music that there was some months ago, yet the
fox-trot is holding its own among the best sell-
ers of sheet music in this city, say the lead.ng
music dealers. There is this to say, however,
according to the dealers: the calls for fox-trots
favor the productions that can be credited with
being melodious.
"Yoo-Hoo," "When Shall We Meet Again?"
"Ka-Lu-A," "She's a Mean Job," "Angel Child,"
"While Miami Dreams," "Out of the Shadows"
and "Broken Toy" are named among the best
sellers in the last few weeks. But sales are far
from being confined to popular music, say the
dealers who handle a general line of sheet mu-
sic. Operatic scores are reported to be selling
well, with the "Century Edition" and the Wit-
mark "Black and White" series selling excep-
tionally well.
PAUL DRESSER MEMORIAL PLANNED
Suggested That It Be Erected in One of the
Parks Along the Wabash
One of the most consistent boosters for
standard prices on popular sheet music is the
Eastern Music Co., of Hartford, Conn. This
syndicate recently took over several music de-
partment stores which had formerly been oper-
ated by C. C. Church & Co. and since that time
it has acquired additional retail departments.
It is understood that it is drawing up contracts
with several other department stores which oper-
ate sheet music counters.
William M. Redfield is the president and ac-
tive manager of this new organization. He has
been connected with the music business for
many years and understands the retail business
thoroughly. He is also the leader of the Gov-
ernor's Foot Guard Band of Connecticut, one
of the famous musical organizations in the
country.
Mr. Redfield is a firm believer in better prices
for popular music and has been the leader in a
number of movements to discourage price-cut-
ting. This, naturally, is the kind of competi-
tion the regular dealer welcomes everywhere.
"MISSISSIPPI BLUES" A HIT
TKRKK HAUTE, IND., February 6.—A memorial to
Paul Dresser, author of the Indiana State song,
is expected to be erected in one of the Wabash
riverside parks in this city, and provision is to
be made for the permanent resting place of his
ashes by the Paul Dresser Memorial Association,
which has been organized here. S. W- Snively,
a newspaper man, was elected president of the
association; Professor Herbert Briggs, secretary,
and William K. Hamilton, treasurer. Mayor
Ora D, Davis heads the list of directors.
The officers have been directed to file articles
of incorporation to provide for the administra-
tion of any money that may be received for the
proposed memorial.
The success which the Frances Clifford Music
Co., of Chicago, achieved with its "Arkansas
Blues," not only in sheet music but in record
and roll form, inspired it to request the writer of
the original number to give it a melody that
\voul:l excel the famous "Arkansas Blues." This
encouraged Spencer Williams, the writer, aided
by Lucille Hegamin, the well-known record
artist, to contribute "Mississippi Blues" (a Home
Town Toddle).
The number has already been recorded on the
Arto record as well as the Q R S, Melo:lee and
U. S. rolls.
RICHARD POWERS ON TRIP
Abe Olman, well-known song writer, who
composed such numbers as "Oh, Johnny" and
"OhioJ' was married last week to Peggy Parker,
an actress. Mr. Olman writes exclusively for
Forster* Music Publisher, Inc., Chicago, 111.
Richard Powers, manager of the Eastern
offices of Sherman, Clay & Co., is making a very
extensive trade trip covering such cities as Phila-
delphia. Baltimore, Cleveland and Chicago.
BIG SELLERS
PLAY IT!
Buy It!
"Mother and Dad"
Get This Wonderful Hit for Your Phonograph"or Player-Piano
RIO NIGHTS
• ;
The Dreamiest of Dreamy
Waltzes
DEALERS are making special full window displays in conjunction
with the country-wide publicity campaign on this number.
A. J. STASNY MUSIC CO., 5 6 W. 4 5 St., NEW YORK
WALTZ SONG
"19
I've Got To Have It Now"
FOX-TROT SONG
From Your Jobbers or Direct
THE REFOUSSE MUSIC PUB. CO.
145 W. 45th St.
New York