Music Trade Review

Issue: 1922 Vol. 74 N. 6

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
FEBRUARY 11,
1922
15
THE MUSIC TRADE REVIEW
the sales for the past week is a Welte-Mignon re-
producing piano to Henry Olandt. of Napa, Cal.
M. P. Thompson, San Francisco manager for
the Baldwin Piano Co., who is in Cincinnati at-
tending the annual meeting of the Baldwin man-
agers, is expected to return next Tuesday.
Free Concerts Attract Sales
Charles Mauzy, who recently took charge of
the Emporium Dry Goods Co.'s piano and
phonograph department, is starting a novel ad-
vertising campaign in the way of free concerts.
These concerts are given daily from 11.30 a. m.
to 1.30 p. m. The music is furnished exclusively
by phonographs playing the latest hits. The
first recital, which was held February 1, was
highly successful, as every chair in a room about
2? x 50 was taken. The room will ordinarily
hold about 150 persons. It is very cosy and
homelike and the first concert made a tremen-
dous hit with shoppers. "This method of adver-
tising will in all probability stimulate business
i;i our department a great deal," Mr. Mauzy
savs.
JAPANESE COMPANIES CONSOLIDATE
CABLE & SONS PIANO FOR HOTEL
SEVERE WEATHER HANDICAPS SAN FRANCISCO TRADE
Storms and Extremely Cold Weather Cause a Decline in Demand for Musical Instruments, Say
Local Dealers—Optimistic Over Coming Months—Personals and News of the Week
SAN FRANCISCO, CAL., February 3.—The piano
business throughout San Francisco 'and other
Bay cities suffered a slight decline during the
last week or so of January. This was partly due
to general business conditions and partly to the
cold weather. The whole Pacific Coast was
recently swept by severe storms. It is believed
that San Francisco and the Bay district suffered
the most. Snow to the depth of several inches
fell in Berkeley and Oakland, while San Fran-
cisco itself received just enough to make it dis-
agreeable. As a result of the cold and disagree-
able weather prospective shoppers stayed closer
to the warm fireside and put off all purchasing
for the time being.
Most dealers, however, say that the month of
January was, as a whole, far above expectations,
even admitting the decline of the last week
or so. At the present time business is rather
quiet, but it is the opinion of several of the
leading dealers that the second week of Feb-
ruary will see a decided change for the better,
not only in the piano business, but in general
business conditions as well. The wet weather
will have a stimulating effect on agricultural
conditions which in turn will affect the piano
business. Warmer weather is already in sight
so that in a very short time, according to sev-
eral predictions, pianos will once more be mov-
ing briskly.
Sherman, Clay & Co. Employes Elect
At the meeting of the Sherman, Clay & Co.'s
Employes' Association on January 31 the fol-
lowing directors were elected: R. C. F. Ahlf,
H. P. Andresen, Al Hutten, Charles F. Moore,
H. R. Rasmussen, Fred Reed, Bettina Amati,
Edna Ireland and Mrs. Elise Rosa. At the
board of directors' meeting the next day the
following officers were elected for the ensuing
year: Fred Reed, president; H. P. Andresen,
vice-president; Mrs. Elise Rosa, secretary; Bet-
tina Amati, recording secretary, and Al Hutten,
treasurer.
Visiting Wiley B. Allen Co. Branches
George R. Hughes, secretary of the Wiley B.
Allen Co., left for the South a few days ago and
will spend a week or two visiting the various
branches and connections of the company in the
southern half of the State. Several days will
be spent at the Los Angeles store before Mr.
Hughes returns, which will be about the middle
of the month.
Mr. Moran, of the Hauschildt Music Co., of
this city, has been ill with a cold, but it is noth-
ing serious and he is expected to return to work
in a few days.
Some Recent Robert-Morton Organ Sales
Jack Levy, of the American Photo Player
Co., of this city, reports that business in his
line is very good at present. The following are
a few of the sales reported during the last few
days: A Robert-Morton special to McNeil-Bain
& Nailey, 4625 Mission street, San Francisco; a
Robert-Morton Style B X to the Lyric Theatre,
Casper, Wyo.; a Robert-Morton Style 75 to the
Church of Holy Family, Louise and Elk streets,
Glendale, Cal.; a Robert-Morton Style C to
H. Seymore, 149 North Larchmont boulevard,
Los Angeles, Cal. Mr. Levy says that these
sales are proof enough that the business has
not suffered during the month of January. .
Going After Baldwin Business
R. E. Stewart, of the Baldwin Piano Co., here,
states that business is slowly improving and
that the cold weather has not seriously affected
trade. According to Mr. Stewart, business
is naturally not quite up to normal, so they
have had to inaugurate an entirely different plan
of advertising than heretofore used. They have
several house-to-house canvassers working in
San Francisco, as well as across the Bay in
Oakland and Berkeley. The results of the
campaign, so far, are rather gratifying. Among
Word comes from Yokohama, Japan, that the
Japan Musical Instrument Mfg. Co., Ltd. (Nip-
pon Gakki Seizo Kabushiki Kaisha), of
Hamamatsu, Japan, has taken over as a going
concern the Nishikaw T a Musical Instrument Co.,
Ltd., of Yokohama, following resolutions
adopted some months ago by the stockholders.
Thc
Hotel
new half-million-dollar Robert E. Lee
in Winston-Salem, N. C, recently pur-
chased from the Sprinkle Piano Co. branch in
that city a Cable & Sons piano, which has been
placed in the music room of the hotel and is
used regularly by its orchestra, as well as for
special musical events.
It Pays to Buy
.a first-grade, tried and tested player action. Many
experiments have been offered, manufactured for a
short time, and then have disappeared, leaving the
piano makers and dealers who bought them without
guarantee or service.
Pratt Read
Player Actions,
by actual experience in large quantities over a
number of years, have been found reliable under
all conditions. You buy them knowing they are
guaranteed by an organization of strength and
stability.
The Pratt Read Player Action Co.
Main Office and Factory, Deep River, Conn.
Foreign Office, 21 Mincing Lane, London.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
16
THE
MUSIC
rljutet
REVIEW
FEBRUARY 11, 1922
AMERICAN PIANO SUPPLY COMPANY
FELTS
CLOTHS
PUNCHINGS
Players and
Reproducing
Pianos
Grands
and
Uprights
TRADE
MUSIC WIRE
TUNING PINS •
PLAYER PARTS
HINGES
CASTERS
HAMMERS
A Full Line of Materials for Pianos and Organs
When in N eed of Supplies Communicate Witk Us
110-112 EAST 13th STREET
NEW YORK
ESTABLISHED 1BBO
'•*•
MUSIC
MuilWl Supply ^wofcufloa
°iccrto
Office and Factory: 1 West 139th Street, N,Y.
' •»..
No. 10217
>.'
BASKET
Filled with Flowers
W H E N you
* "buy orsella
MANSFIELD
satisfaction is
assured.
THAT'S
-•- what really
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Each, 75c; Per Doz., $7.50
Write today for ray
Spring C a t a l o g u e No.
10 with illustrations in
c o l o r s of Artificial
Flowers, Plants, Vines,
etc. Mailed Free for
the Asking-
FRANK NETSCHERT
61 Barclay St.
New York, N. Y.
The Music Trade Review
f' 11?'
I ^ ^ JJ
MMNSW
Highest Grade
^ Commercial
and Only
Standardized
Piano
FRANK G .ERNST
New York
Player, Upright
and Grand
740-742 East 136th St.,
New York
PIANOS
J. & C. Fischer
STRAUCH
New York
Established in 1840
KINDLER & COLLINS
52O-524 West 48th Street
PIANOS and
PLAYER-PIANOS
OF MERIT
An attractive line of instruments of
the highest grade
Spector CBb Son Piano Co., Inc.
NEW YORK
FISCHER
Instruments of
Quality and Individuality
135th Street at Willow Avenue
NEW YORK
HOMER PIANOS
SPECTOR & SON
281 East 137th Street
Stands for the best in
Grand, Upright and Player and
New York, N. Y.
World's
Mansfield Piano Co.
STRICH&ZE IDLER
UPPOSE we sent a man to your store
to tell you how to analyze your terri-
tory and how to get more business?
You'd be willing to pay his expenses and a
big fee. Instead of this man talking face to
face with you, he writes his story and it
is published in The Music Trade Review.
You get it for less than 4 cents. You are
then called a "subscriber," but you really
are a buyer of merchandising knacks, as
every week's issue is full of bright things.
$2 in any kind of money buys this service
for 52 weeks.
373 Fourth Avenue
105-111 East 128th St.
If we are not represented in
your territory write us for
details. It is worth while.
S
Pianos and Player-Pianos
of Superior Quality
Moderately Priced and Easy to Sell
Don't fail to invmitigatm
444-448 West 13th St.
MADISON
Piano Co.
Incorporated
Manufacturers
PIANOS
PLAYER-
PIANOS
The Madison Tone—
Supreme—Jts Own
2 1 9 Cypress Ave.
NEW YORK
New York, N. Y.
PIANO
ACTION
THE
ACTION OF
N«w York
QUALITY and MERIT
STRAUCH BROS., Inc.
327-347 Walnut Ave. at 141st St.,
New York

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