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JUNE 24,
1922
THE
MUSIC TRADE
51
REVIEW
CONDUCTED BY V. D. WALSH
HOUSE OF CARL FISCHER MAKES ANNUAL STOCK OFFER
In Celebration of Fiftieth Anniversary Important Fall Stock Offer Is Arranged as a Jubilee Offer-
ing—Comprises the Best in the Fischer Catalog and Is Most Comprehensive
The house of Carl Fischer has been celebrat-
ing recently the golden anniversary of its busi-
ness. The importance of this house and its his-
tory need not be commented upon. However, the
resolutions that were passed at both the conven-
tions of the National Association of Sheet Mu-
sic Dealers and the Music Publishers' Associa-
tion of the United States, held in New York
last week, in which the members of those bodies
congratulated the company on its golden birth-
day, were added and substantial recognition of
this firm's importance.
The sales department of Carl Fischer, in ar-
ranging its annual Fall stock offer, decided to
make it unusually inviting and the pamphlet
announcing the details of this sales arrangement
has just been forwarded to the trade, the title
page of which carries the caption "Jubilee Stock
Offer."
A particularly conspicuous position has been
given the "Master's School of Modern Piano
Playing and Virtuosity," by Alberto Jonas, a
work in collaboration with the greatest living
pianists, originally introduced early this year and
which was commented upon freely by a large
number of prominent musicians.
Another work of particular importance is the
"Maia Bang Violin Method," based on the
teachings of the internationally known Leopold
Auer and indorsed by the foremost violin soloists
and teachers, including Heifetz, Kreisler, Zim-
balist and Parlow.
Distinction is also given to the Fritz Kreisler
transcription including such titles as "Paradise,"
"Farewell to Cucullain," two sketches from
Scheherazade, by Rimsky-Korsakow, "Dance
Orientale" and "Chanson Arabe."
A large part of the balance of the Carl Fischer
catalog is included, such as "The Home Circle
Music Series," "Carl Fischer's Music Library,"
"Superior Edition of Sheet Music," "Many
Methods, Studies and Collections," "Theoretical
IJooks and Musical Literature," as well as the
latest song from the pen of Mana-Zucca, entitled
"Dan Cupid."
It is by far the most comprehensive offer ever
made by the house of Carl Fischer and undoubt-
edly will receive the attention it deserves.
AFTERMATH J)F^THE OUTING
number of protests were heard, all of which were
smoothed over when the other three members
of the quartet arrived and sang.
A publishers' outing without Billy Jones and
Ernest Hare would, indeed, be a drab affair.
The publishers have been fortunate in the past
few seasons in having with them these intimate
entertainers. Seemingly they were at their best
at the last outing and their fund of entertain-
ment was almost endless. Each number this
team rendered seemed to call for greater ap-
plause. Gallagher and Shean, who were so much
of a success in vaudeville last year that Florenz
Ziegfeld signed them for this season's "Follies,"
were mere pikers as entertainers in comparison
with the Jones and Hare combination. In one
of their numbers Fred Hager, of the General
Phonograph Corp., lent his able assistance.
Throughout they were accompanied at the piano
by Bert Grant and just before the close of the
entertainment a medley of Grant's compositions
was played, including "When -the Angelus Is
Ringing," "Don't Blame It All on Broadway"
and other songs of a few years ago.
Very Enjoyable Entertainment Wound Up Splen-
did Outing of Local Sheet Music Trade
There appeared in these columns last week a
report of the annual outing of the Greater New
York Music Publishers' and Dealers' Association.
However, press time did not permit the elabo-
rate story which the entertainment justified.
We feel compelled to again review the program
which followed the dinner given at Glenwood
IRVING BERLINjn^RETURN SOON
Ernest Hare
Billy Jones
Lodge, Glenwood, L. I. Epstein's Glenwood
Lodge Orchestra furnished the music and while
the work of this combination of players has al-
ways met with approval the orchestra itself has
made decided progress and certainly compares
favorably with the organizations heard along
Broadway. Bert Kaplan, the pianist of the or-
chestra, is also a composer. At present he has
one number in the catalog of Waterson, Berlin &
Snyder and on Wednesday night of last week Rp-
stein's orchestra played a new composition of his
which attracted more than ordinary attention.
Charles Gallagher, the well-known basso, for-
merly with the Scotti Opera Co., rendered sev-
eral songs and Harvey Hindemeyer sang "Little
Mother o' Mine" in a way that brought a hushed
feeling to his hearers. He also sang as an encore
"They Scandalized Me."
One of the novel parts of the entertainment
was the introduction of the Firemen's Quartet,
all of whom have excellent voices. In order to
make the introduction apropos one of the firemen
entered and announced that owing to the fire
laws the diners must discontinue smoking. A
Irving Berlin, who has been in Europe for the
past two months, is scheduled to arrive in New
York July 3 or 4. While away he completed the
book and music for the "Music Box Revue of
1922," now schedule;! for an early Fall opening.
NEW MUSIC SHOP IN SEATTLE
SKATTLK, WASH., June 19.—On Friday of this
week Harold Weeks, Seattle's well-known com-
poser, who is best known for his song "Hindu-
stan," will open a new sheet music reta'l estab-
lishment to be known as The Modern Melody
Shop.
SECURES BORLAND'S TONE POEM
The recently organized Cameo Music Pub-
lishing Co., Inc., 118 West Forty-fourth street,
New York City, has secured the publication
rights for Katherine A. Borland's tone poem, en-
titled "The Voice from Calvary," a number ded-
icated to the late Enrico Caruso.
E. P. Street has purchased the Mosher Music
Store, of Englewood, Cal.
SONGS THAT SELL
Irving Berlin's Latest,
Greatest Song Hit
Some Sunny Day
Granny
II
You're My Mammy's Mammy
II
Tuck Me to Slee0 In My Old
1
Tucky Home
Poor Little Me
||
You Can Have Every Light On Broadway
(Give Me One Little Light at Home)
Klcky-Koo
KIcky-Koo
You for Me—Me for You
lonesome Hours
I
II
II
||
I Wonder Where He Went II
And When He's Coming Back Blues
II
Universal Dance Folio No. 2
Say It With Music 1
From
_
the Musk
Box Revue
1
Everybody Step
They Call It Dancing II
From thi Muile Box Revue
1
From the Music Box Revue
II
The Melody Song Hit oJ the Year
Just a Little Love Song
IRVING BERLIN, Inc.
1607 Broadway,
New York
REDUCTION ON PRICES OF BOOKS
Retail Price on Some o: the "Most Popular
Series" Decreased and Now in Effect
At the convent on of the National Associat'on
of Sheet Music Dealers held at the McAlpin
Hotel, New York City, last wee,k, the resolution
presented to the muse publishers requesting a
discount of 50 per cent from the retail price on
all merchandise was of particular importance,
particularly . r o when the discussion which fol-
lowed the reading of the resolution showed that
it was impossible for the dealers to carry on a
profitable bus ness under present discounts and
at the same time employ clerks of h g h caliber.
Considering- the above, the letter from Hinds,
ilaydei & Eldredge, Inc., publishers of "The
Most Popular Music Books," was quite timely, in-
asmuch as it not only showed a liberal reduction
in the retail prices of some of these books, but
continued to give the dealer the liberal dis-
counts heretofore allowed.
In explain ng these reductions, which are ef-
fective at once, J. T. Roach, manager of the mu-
sic department of the above publishing house,
stated that these reductions were permissible
through the fact that the demand for this series
of books has greatly increased and the in-
creased sales warrant the making up of editions
of most of the books in quantities several times
larger than was ever before possible.