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APRIL 8,
1922
THE
MUSIC TRADE REVIEW
COMPLETING ARRANGEMENTS FOR NEW YORK MUSIC WEEK
Third Annual Music Week, to Be Held From April 30 to May 6, Promises to Be the Most Success-
ful Celebration Yet Held—Civic, Economic and Social Leaders Co-operating
There is every prospect at present that New
York's Third Music Week, to be held from April
30 to May 6, will prove the most successful yet
held by a very substantial margin, in view of the
active participation of thiriy-seven special com-
mittees covering different fields under the aus-
pices of the general committee, of which C. M.
Tremaine, director of the National Bureau for the
Advancement of Music, is chairman.
Some of the more important committees this
year and their chairmen are: Actors' Equity
Association, John Emerson, chairman; Artists'
Co-operation, Berthold Neuer, chairman; Boys'
Clubs, Major Edwin W. Dayton, chairman;
Camp Fire Girls, Mrs. Henrietta Baker Low,
chairman; Churches, Rev. Ernest L. Stires, D.D.,
chairman; Synagogues, Rev. Dr. Joseph Silver-
man, chairman; Church Organists, Lynnwood
Farnam, chairman; City Government, Hon. Philip
Berolzheimer, chairman; Colleges and Universi-
ties, Prof. Samuel A. Baldwin, chairman; Concert
Managers, Milton Diamond, chairman; Council
of Jewish Women, Mrs. N. Taylor Phillips, chair-
man; United Neighborhood Houses, Miss Harriet
Righter, chairman; Girl Scouts, Mrs. J. D. Rippin,
honorary chairman; Inter-Racial Council, Felix
M. Warburg, chairman; Motion Picture Houses,
Hugo Riesenfeld, chairman; Music Clubs and
Organizations, Mme. Edna Marione, chairman;
Music Schools and Conservatories, J. Lawrence
Erb, chairman; New York City Federation of
Women's Clubs, Miss M. Louise Mundell, chair-
man; Parochial Schools, Mgr. Joseph Smith,
chairman; Private Schools, Prof. Charles H.
Farnsworth, chairman; Public Schools, Music
Department, George H. Gartlan, chairman; Lec-
ture Bureau, Dr. Ernest L. Crandall, chairman;
Public Welfare, Kenneth Clark, chairman; Salva-
tion Army, Staff Captain George Darby, chair-
man; Y. M. C. A., Walter Diack, chairman.
A proper conception of the extent and quality
of this voluntary co-operation can be had by
reading the newly issued folder of the General
Committee, giving the complete personnel of the
various special committees, or, better still, by
examining the hundreds of replies received to
date from churches, clubs, schools, colleges, etc.,
whose participation in the observance the com-
mittees have helped to secure. The work of
organizing the special committees and supervising
the huge correspondence for which they are re-
sponsible has been in charge of Miss Isabel
Lowden, director of Music Week.
The committee for the co-operation of the city
government includes, besides Mr. Berolzheimer,
Thomas J. Drennan, Fire Commissioner; Richard
E. Enright, Police Commissioner; Francis D.
Gallatin, President, Park Board; Joseph Haag,
Secretary, Board of Estimate; Murray Hulbert,
President, Board of Aldermen; Joseph Johnson,
Commissioner of Public Works; Julius Miller,
Borough President; Anning S- Prall, Tax Com-
missioner; Alfred A. Taylor, Street Cleaning
Commissioner. The participation of the city ad-
ministration along definite and most helpful lines
has already been promised and more detailed
announcement will be made in the near future.
The Music Industries Special Committee is
divided into five parts as follows: Piano Manu-
facturers and Merchants, Theodore E. Steinway,
chairman; Musical Merchandise, S. Buegeleisen,
chairman; Music Publishers, George Fischer,
chairman; Phonograph Dealers, Irwin Kurtz,
chairman, and Phonograph Manufacturers and
Distributors, J. Newcomb Blackmail, chairman.
Ample opportunity will be offered the trade to
participate in Music Week. Beautiful posters
have been prepared for the dealer to display in
his windows during the observance, also folders,
stickers and envelope slips for use in his corre-
spondence. Other suggestions made by the com-
mittee are that the dealers give concerts in their
stores, decorate their windows appropriately and
feature Music Week in their advertising. Nearly
100 replies have already come in from dealers in
New York and the surrounding territory within
a radius of thirty miles, declaring their intention
to associate themselves with the observance in
these ways. More responses are coming in every
day.
The trade all over the country has been quick
to appreciate the business-building value of these
Music Weeks, and in many cities the leading
music merchants have taken an active part in
initiating the movement. Since the National Bu-
reau for the Advancement of Music has started
the Music Week campaign seventy-eight different
cities have held Music Weeks.
C. ALFRED WAGNER NOW A DIRECTOR
General Manager of American Piano Co. Made
a Member of the Board at Annual Meeting
of Stockholders—Well-deserved Recognition
At the annual meeting of the stockholders
of the American Piano Co., held at the offices of
the company in New York last week, C. Alfred
MPMNO^EN
ASerJesty
MARSHALL BREEDEN
P/ANO TRAVELER—LOS ANGELES
2—THE SELF=STARTER
Four or five piano travelers occasionally
find themselves in the same hotel. They
loiter around the lobby swapping lies as
each tries to impress upon the others his
own importance in the piano industry.
This one has a contract requiring only
his signature to become valid which calls
for a thousand dollars every month for five
years. (He says he won't sign it because
he doesn't like the rose stamp the factory
uses.) That one has frequently been im-
portuned—nay, urged—to become vice-pres-
ident in charge of sales at his factory, at a
princely salary. (He is still peddling on
the road because he doesn't like to live in
New York.) Another has just been offered
a 49 per cent partnership in a very large
retail store. (He says he won't accept it
unless he becomes a full 50 per cent part-
ner.)
And so they kid themselves and each
other while another man is working the
territory. This man knows the others, and
to prove it he usually grunts a couple of
grunts by way of greeting when they meet
in the lobby and then he goes right about
his business. He has never been offered
$1,000 a mouth, a vice-presidency or even a
partnership, but he works his job and, con-
sequently, owns his own home, a nice fat
bank account and an automobile, which,
like its owner, is a self-starter.
HISTORY OF MUSIC COMMISSION
C. Alfred Wagner
Wagner, general manager of the company, was
elected to the directorate in recognition of his
ability and services.
Mr. Wagner became connected with the Amer-
ican Piano Co. in 1916, after a number of years
of broad experience in the trade, and was ap-
pointed manager of the Chickering division and
also assistant general- manager of the American
Piano Co. Upon the retirement of J. Harry
Shale as general manager in 1919 Mr. Wagner
succeeded to that post and has shown great
ability in handling the important matters that
have come up and in assisting in the steady
development of the business.
In addition to being general manager of the
American Piano Co., Mr. Wagner is also presi-
dent of the Musical Instrument Sales Co. and
of the Appliance Distributing Corp.
HEFLING MUSIC CO. INCORPORATES
NEW PHILADELPHIA, O., April 3.—The Hefling
Music Co., North Broadway, has been incorpo-
rated for $10,000 at Columbus, officials of the
store announced this week. Incorporators are
G. T. Brister, Arthur Wagner and Joseph H.
Streb, all of, Dover, and Herman C. and Ida May
Hefling, of this city. The store will be greatly
enlarged, according to the new incorporators.
WILLIAM T. BROWN PASSES AWAY
JACKSONVILLE, III., April 3.—William Thomas
Brown, one of the best-known piano men in this
territory, died here following forty-six years of
activity in the piano field. At various times Mr.
Brown was connected with several piano factories,
including the Knahe plant in Baltimore.
Story of the Municipal Body in Dallas, Tex.,
Interestingly Told in Pamphlet
The National Bureau for the Advancement of
Music has just published in pamphlet form a
Short History of the Municipal Music Com-
mission of Dallas, Tex., written by Arthur L.
Kramer, chairman of the Commission, which
has accomplished so much good for the cause of
music in that section.
The Municipal Music Commission, appointed
by Mayor Frank W. Wozencraft, of Dallas, was
the first of its kind in the United States and fol-
lowed suggestions made by C. M. Tremaine,
director of the National Bureau for the Advance-
ment of Music. Mayor Wozencraft has been
most enthusiastic over the project, and has
given his unstinted support to the commission.
The published story, which is preceded by an
introduction by Mr. Tremaine, is a most inter-
esting one and covers briefly the work accom-
plished by the commission since it was first
established in July, 1919.
WILCOX & WHITE PLANT AT AUCTION
Property of the Bankrupt Company at Meriden,
Conn., to Be Disposed of on April 15
H. W. Davis, trustee of the bankrupt Wilcox
& White Co., Meriden, Conn., announces that the
property of the company will be disposed of at
auction on next Saturday, April 15, for the benefit
of the creditors. It is stated that a number of
valuable patents covering player-pianos will be
offered at the sale, which will be held at the plant.
For some months past the Wilcox & White
plant has been operated under the direction of
the receiver for the purpose of completing and
shipping partly finished instruments.