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APRIL 8,
1922
THE
MUSIC
TRADE
REVIEW
GRAND OPERA FOR THE SCHOOLS
TRI=STATE MUSIC CO. OPENS STORE
Community Service Develops Plan for the Pres-
entation of the Best of the Grand Operas in
the Various Public Schools
Concern Whose Activities Extend Over the
States of Ohio, Pennsylvania and New York
Secures Location in Conneaut, O.
Although most Americans are denied the privi-
lege of hearing grand opera by the big companies,
a new scheme has been devised for affording at
least a glimpse of that form of art to people in
any locality, howsoever small. Certain public
schools have introduced a plan for giving opera
with the aid of the talking machine. In its most
simple form the plan calls for the narration of
the story of an opera and the playing of the rec-
ords in their proper order. In addition, special
choral numbers may be sung by a small chorus
or by the assembly. The dramatic action may
be portrayed by tableaux, pantomime and the
reading or acting of excerpts from the text.
The national civic organization, Community
Service, is making the suggestion to its local
groups that such groups lay this plan before the
public school heads in their communities. To
facilitate the matter a bulletin on the subject has
been issued by the Community Service, 1 Madi-
son avenue, New York. It contains full data for
the presentation of three operas, "Martha," "Car-
men" and "Aida," including a summary of the
story, lists of the available talking machine rec-
ords for the various arias as issued by the leading
companies, directions for the arranging of dances,
preparing of scenery and costuming. The sug-
gestion is also being made to music clubs that
they not only bring the matter to the attention
of the school music supervisors, but consider the
plan for performance within the clubs themselves
or possibly by the junior music clubs.
CONNEAUT, O., April 3.—The Tri-State Music
Co. has completed arrangements for the loca-
tion of its headquarters here. The site which
the company has secured is on Harper street, one
of the best locations in this vicinity. H. A.
Copeland, president of the concern, states that
pianos, player-pianos, talking machines and small
musical instruments of all kinds will be handled
and a large repair department will be installed.
The activities of this company cover the States
of Ohio, Pennsylvania and New York.
HAVERTY CO. INFINE NEW HOME
Attractive Talking Machine Department Re-
sembles a Bungalow in Appearance
HOUSTON, TEX., April 3.—The attractive new
home of the Haverty Furniture Co.'s branch in
this city has been completed, giving to this
concern one of the finest mercantile houses in
the Southwest. A feature of the new establish-
ment is an extensive talking machine depart-
ment on the main floor of the building, which is
six stories in height. The entrance to the de-
partment is similar in appearance to that of a
bungalow and the same home atmosphere is the
predominating theme carried out in the interior.
Fred T. Smith, who has been with the company
for a number of years, goes to the new store as
secretary and manager.
TRENTON STOREJS ENLARGED
TRENTON, N. J., April 3.—Joseph P. Fee, pro-
prietor of the Record Shop, 236 North Warren
street, has enlarged his store and made a num-
ber of other improvements to take care of in-
creasing business. Mr. Fee was the first dealer
to open a phonograph shop in Trenton, having
started eight years ago with a practical experi-
ence in talking machines and their construction.
JAIL CONCERTSJ5RING PUBLICITY
LOUISVILLE, KY., April 3.—The Edison phono-
graph department of the Baldwin Piano Co. here
has secured considerable publicity from a series
of concerts for the inmates of the county jail.
The concerts were conducted under the direction
of H. T. Costello, manager of the department.
They aroused much interest among the inmates
and much newspaper notice.
STOCKHOLDERS TO MEET
The annual meeting of the stockholders of
the General Phonograph Corp. will be held at
the executive offices of the company, 25 West
Forty-fifth street, New York, on April 11, for
the purpose of electing directors for the ensuing
year and for any other business that may come
before the meeting.
41
B U T T MUSIC STORE IN NEW HOME
Columbus, O., Concern Occupies Attractive New
Store—Diversified Line of Pianos and Musical
Instruments of Various Kinds Are Handled
COLUMBUS, 0., April 3.—The Blatt Music
Store is now located in its attractive new quar-
ters at 133 South High street, this city. The new
warerooms were completely remodeled to meet
the demands of the business and the most mod-
ern music store fixtures have been installed. R.
S. Blatt, proprietor of the store, also controls
the Buckeye Phonograph Co., at 209 East Main
street, this city. The leading lines of pianos han-
dled here are the Packard, Lester, Acoustigrande
and Stultz & Bauer instruments. Sonora phono-
graphs, Holton band instruments and sheet music
are also handled.
H. B. PHILLIPS SOLE PROPRIETOR
DANVILLE, I I I . , April 3.—T. W. Hopkins, of
the T. W. Hopkins Music Co., 22 West North
street, this city, has retired from the firm. The
enterprise is now owned solely by Howard B.
Phillips, who has been interested in the business
since it was started. Bush & Lane pianos, player-
pianos, phonographs, Gennett records and Q R S
music rolls are handled. The company re-
ports a brisk business, particularly in the sale of
pianos and players.
CHANDLER & NEWMAN OPEN BRANCH
io double
VourIncome
and the proposition could be proved
sound from every angle, you wouldn't
hesitate, would you? Of course not,
but do you realize that a talking machine
department can be made to provide
sufficient revenue to take care of the
overhead on your entire establishment ?
Thousands of other retail music
chants have proved the above made
statement true and thousands of retail
music merchants have looked to The
Talking Machine World for guidance
in the matter of selecting the make of
talking machines they would handle, the
way they would map out their talking
machine department, etc.
VISALIA, CAL., April 3.—Chandler & Newman,
talking machine and sewing machine merchants,
with headquarters in Fresno, Cal., have opened
a branch store here, with L. E. White in charge.
In addition to sewing machines a complete stock
of Columbia and Bluebird machines is handled.
The concern operates stores in Fresno, Modesto,
Bakersfield, Taft and Dinuba.
ADDS NEW LINESJN PATERSON
The Sterling Music House, 133 Ellison street,
Paterson, N. J., of which Thomas J. Corkrey
is proprietor, has enlarged its talking machine
department and taken on the agency for the
Columbia and Aeolian-Vocalion machines and
records. Mr. Corkrey plans to advertise both
lines in a big way.
THE MAN WHO_LEARNS SUCCEEDS
There is an old adage which says that "You
can't teach an old dog new tricks." Like so
many of these old sayings, this is a falsehood.
Of course, old habits of thought and methods of
doing things stick with a man, but if he allows
himself to remain in a rut he certainly can't ex-
pect to succeed in the talking machine or any
other business. There are new ideas galore, and
no man is so smart that he can't learn by the
experiences of others. The trade papers are a
valuable help in bringing the experiences of other
merchants to the attention of dealers.
The Panhellion Phonograph Recording Co. has
leased quarters at 48 West Thirty-ninth street,
New York City.
The Talking Machine World is the
oldest and largest trade journal in the
world devoted exclusively to the talking
machine industry.
Some book, eh? Yes, and some encyclo-
pedia of the kind of information that
will positively double your income.
Don't miss your chance.
coupon now.
Send in the
TALKING MACHINE WORLD,
373 Fourth A v c , New York City.
Please enter my subscription for one year. I want to
learn bow to double my income via a talking machine
department. Bill me $2 at your convenience to cover cost
of same.
Name
' rm
Street
City aa4 St*t«.