Music Trade Review

Issue: 1922 Vol. 74 N. 11

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
52
MARCH 18,
1922
Proved Instantly Popular in Vaudeville
—A Great Favorite with Dancers.
FONSECA IN VAUDEVILLE
Ball Player Proves He Can Sing Also—Using
Berlin Hits on Present Tour—Appearance Fea-
tured by Kresge Cincinnati Store
Louis Fonseca was a sensational player last
season on the Cincinnati National League team.
During the week of his appearance in the
Cincinnati show house the S. S. Kresge store
of that city gave a full window display to the
announcement of his appearance at the Palace
Theatre and a display of the popular numbers
he sang, particularly featuring "Granny." In
making this window particularly striking a uni-
form of the Cincinnati hall player was placed
Window Display Featuring Louis Fonseca and Berlin Hits
lie also is the po sessor o. a splendid tenor voice. upon a figure and set in the center of the win-
This resulted recently in his being booked to ap- dow and bats, gloves and other baseball para-
pear at some of the Keith vaudeville houses phernalia were placed in conspicuous positions,
and, of course, making his initial appearance thus carrying out the idea to good purpose, as
at the Palace Theatre in Cincinnati.
Mr. the sales indicated.
Fonseca's program was composed mostly of
Horace Wadham Nicholl, composer of organ,
standard songs, with the exception of two popu-
lar numbers from the catalog of Irving Berlin, choir and orchestral music, died recently after
Inc., "Poor Little Me." an-d "Granny, You're a brief illness at his residence, 15 East Twenty-
My Mammy's Mammy." The other numbers in- second street, New York City. He was seventy-
cluded "Laddie Boy," "Somewhere a Voice Is four years old. He had been organist in St.
Calling" and "Mother Machree."
Mark's Church in this city.
PUBLISHERSJ1OLD MEETING
First Gathering of National Body Held Last
Week—Nominating Committee Appointed—
Flammer Outlines Plan for Intensive Featur-
ing of Numbers in Movie Houses
The first meeting of the new year of the
Music Publishers' Association of the United
States was held on Tuesday evening of last
week at the Hotel Astor.
Following the usual routine association mat-
ters a nominating committee was appointed to
propose officers who are to be elected at the
coming convention in June. The committee
was composed of W. L. Cogliill, M. E. Tomp-
kins and J. T. Roach.
In response to an invitation for the Associa-
tion to participate in New York's next Music
Week the matter was laid on the table for
future consideration.
Subscriptions to the Music Industries Cham-
ber of Commerce are being met promptly and
the committee in charge of this matter reported
progress.
A short talk was made by Harold Flammer,
head of Harold Flammer, Inc., in which he out-
lined a plan which would do much toward edu-
cating the public as to the titles of musical num-
bers played in motion picture houses. He
urged the Association to take steps toward this
end and stated that this could readily be done
through announcements on the screen and in
the programs. Mr. Flammer also suggested
that a member of the Association address the
next convention of the National Association of
Alusic Merchants, for the purpose of pointing
out the advantages of a sheet music department.
The president appointed W. L. Coghill to make
such an address.
It was proposed that a questionnaire be ar-
ranged and forwarded to the dealers throughout
the country, the results of which to be made
part of the program of the coming convention,
to be held in June. A committee composed of
Harold Flammer, J. T. Roach and Thomas Don-
Ian was named for the purpose of arranging the
subjects to be embodied in the questionnaire.
One of the Season's Biggest Popular Sellers
Released on Leading Records and Rolls
Feature and Display the Song Now!
CLEVELAND
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MARCH
18,
53
THE MUSIC TRADE REVIEW
1922
"HOTEL MOUSE" OPENS
THMM'lMil'IM'Hl'1'UHI [qiliHHIiini|iHHHWHHl|im
New Musical Comedy, Based on "Little Miss
Raffles," Has Premiere
35,000,000
People are being told each month
through fifteen of America's best
magazine* to go to their dealer for
(ESTIRV KDITION.
How many of this host of read-
ers will rome to you de-
pends entirely upon your
letting the public know
that you carry the edi-
tion.
CENT TRY copies and
signs in your windows
will recall to
by that this is the edition they
aw advertised and they will
top in to see it.
It is this sort of co-operation
we hope you are giving us.
Century Music Pub. Co.
235 West 40th St.
New York
NEW "WABASH" EDITION
Richmond-Robbins, Inc., is issuing a picture
song edition of Paul Dresser's famous "Banks
of the Wabash." The song will be exploited in
conjunction with Edwin Selven's picture of the
same name. The number was acquired from the
old catalog of Howley, Haviland & Dresser.
THREE REAL SONG HITS !
"DREAM MAN"
A VERY CLASSY FOX TROT BALLAD
"LOVE ROSE"
SENSIBLE FOX TROT SONG
"TEARS OF OUR LAST
GOOD-BYE"
A VERY POPULAR WALTZ BALLAD
Of-der from your Jobber or send direct
Berardi-Coccia Music Pub. Company
92 Grape Street
Chicago
Office.
ROCHESTER. N. Y.
1562 Milwaukee
Ave., Chicago. III.
Sbu cant go
wrong with
any'Feist
The Shuberts' new musical comedy, "The
Hotel Mouse," a revised edition of "Little Miss
Raffles," opened in New York City this week,
the featured players being Frances White and
Taylor Holmes.
The show has been changed somewhat, but the
biggest difference lies in the change in the title,
which, by the way, is the original one under
which it was produced in England last year. The
book is by Guy Bolton, founded on a comedy
by Messrs. Gerbidon and Armont. The lyrics are
by Clifford Grey, and the music by Armand
Vecsey and the recently deceased Ivan Caryll.
The play has been staged by John Harwood, and
the dance numbers by Max Scheck.
Some of the musical numbers are very good.
Several songs, especially "Manricette" and
"Where's Mr. Caesar?" are catchy.
STEALING
SWANEE RIVER MOON
Ten Little Fingers
Wabash Blues
Ty-Tee
Three O'clock in the Morning
All That I Need Is You
When Francis Dances With Me
Virginia Blues (New)
CONVENTION NOTICE
By Composer of Wabash Blues
The National Association of Sheet Mu-
sic Dealers will hold its annual convention
at the McAlpin Hotel, New York, on June
13 and 15.
The Music Publishers' Association of
the United States will meet at the Astor
Hotel, New York, on June 14.
Write for Dealers' Prices
"ROSY POSY^_A BIG HIT
Number From "The Blushing Bride" Jumps
Into Instant Popularity
"Rosy Posy" is the one big hit of the new Sig-
mund Romberg musical comedy, "The Blushing
P.ride," produced by the Shuberts and now play-
ing to crowded houses at the Astor Theatre. Of
course, many a stage song hit has been scored
on a first night, but it's rather the exception
when its fame so quickly spreads outside the
theatre itself. This is just what has happened
in the case of "Rosy Posy." Only a couple of
weeks old, yet hardly an orchestra on Broadway
omits it from the program. In one noted re-
sort along Broadway last week no less than fivt
requests for "Rosy Posy" were made in one eve-
ning. The score of "The Blushing Bride" is pub
lished by M. Witmark & Sons.
The business of Rose Petrucci, proprietor of
a music store at 621 Park avenue, Auburn, R. I..
was seriously damaged by fire recently.
BIG SELLERS
LEO. FEIST, Inc., FEIST Bldg., New York
TWO FOX=TROTS_BY JOHN STEEL
John Steel, in collaboration with his piano
accompanist, Jerry Jarnigan, has written two
fox-trot ballads, which are to be published by
Joe Mittenthal, Inc.
She's ~A Sensation?
OLD IASHIQNED
GIRL
•; ^oztfe/'Sunshine Of Your Smile"
r

i
\ Love Sends i
(A Little Gift I
I Of Roses If

HARMS INC.62WE5T452 I ST.,NEWY0RK %%
selected from the
BLSIf
TKKMINAL,
SAL.KH l U
i:*s WEST 4IST STREKT
NRW YORK, N. Y.
'Richmond" Means Everything in Music
^EDITION BEAUTIFUL*
335 of the best-selling compositions
of the
Old Masters.
ONLY the best sellers.
No deadwood.
Carefully edited.
Beautifully produced.
2,000 dealers selling it.
Permanent and large results.
SMALL, INVESTMENT.
That's what
EDITION BEAUTIFUL
means to YOU.
Write for particulars today.
NOW IS THE TIME
C. C. CHURCH AND COMPANY
HARTFORD, CONNECTICUT
Hartford—New York—London—Paris—Sydney
Popular Standard
Pictorial Catalog
M. Witmark & Sons
ANGEL CHILD
THAT'S HOW I BELIEVE IN YOU
TIME AFTER TIME
WHICH HAZEL
I WANT TO ROCK-A-RY MY MAMMY LIKE
SHE USED TO ROCK-A-BY ME
ALL OVER NOTHING AT ALL
SLIGO (JUST TO HEAR MY MOTHER SING)
DOWN THE OLD CHURCH AISLE
WHY DON'T YOU SMILE
THERE'S A DOWN IN DIXIE FEELIN'
HANGIN' 'ROUND ME
CROONING
LITTLE CRUMBS OF HAPPINESS
I'VE GOT THE RED, WHITE AND BLUES
MORNING, NOON AND NIGHT
HERE COMES DINAH, BELLE OF THE BALL
STAND UP AND SING FOR YOUR FATHER
AN OLD-TIME TUNE
FANCIES
IT'S ONLY A STEP FROM KILLARNEY TO
HEAVEN
Special—WYOMING
SONGS THAT SELL
Dealers who stock and display these
songs obtain gratifying results.
"THE LILAC TREE"
"HOME SWEET HOME
LULLABY"
"SOMEWHERE SOMEDAY"
"WHEN YOUR SHIP
COMES IN"
"IN THE AFTERGLOW"
Write for Special Introductory Offer
Hinds, Hayden & Eldredge, Inc.
11 Union Square
New York City

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