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THE
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MUSIC TRADE
CAMPAIGN ON ROBERT NORTON MUSIC
REVIEW
ACGUST 27, 1921
Charley Straight and Roy Bargy have Written
an Unusually Attractive Fox Trot Ballad
Big Publicity Drive to Be Carried Out on New
Numbers in Company's Catalog
IT MUST BE
Evelyn Rose, publicity director for the Robert
Norton Co., has just completed plans for an ex-
ploitation campaign and publicity drive on the
firm's catalog.
The numbers to be included in this unusual
publicity are: "Fooling Me," "Dixie," "Aunt" and
SOMEONE LIKE YOU
Starting Splendidly!
CHICAGO
McKINLEY MUSIC
WINS PRIZE FOR MUSIC SETTING
Miss Evelyn Rose
"Gypsy Rose." A preliminary or try-out cam
paign along the lines to be followed later has
been successfully used in New Jersey Coast re-
sorts. The plans as now arranged will be
national in scope and will include the co-opera-
tion of vaudeville performers, bands, orchestras,
motion picture houses and theatres.
"BIMINI BAY" RELEASED
New Remick Number Promises to Become a
Popular Comedy Hit
Jerome H. Remick & Co. have just released a
new number by Gus Kahn, Raymond Egan and
Richard Whiting entitled "Bimini Bay." This is
a comedy song which evidently is destined to
be quite popular inasmuch as its initial success
indicates that it will be exploited by bands and
orchestras as well as in vaudeville. "Bimini
Bay" is by the writers of "Ain't We Got Fun?"
Franz C. Bornschein's Setting for "The Four
Winds" Judged the Best
List of Vocal Selections Recently Published by
the Oliver Ditson Co., of Boston
Franz C. Bornschein has been awarded the
prize of $100 offered to composers of the United
States for the best setting for the poem "The
Four Winds," by Charles Luders. The prize was
offered by the Swift & Co. male chorus, Chicago,
and attracted the attention of many composers.
Mr. Bornschein is a teacher of violin and com-
position and also is connected with Peabody
Conservatory of Baltimore.
The award was made by Leo Sowerby, Allen
Spencer and D. A. Clippinger. Honorable men-
tion was made by the committee of the con-
tributions submitted by Charles H. Bochau,
Ocean City, Md., and Ur. Louis Adolphe Coerne,
Connecticut College, New London. Mr. Bochau
also is connected with Peabody Conservatory.
Dr. Coerne is one of the best-known writers
in the country. His operas and symphonies
were also popular in Europe before he became
associated with Connecticut College, where he
supervises orchestral and operatic publications.
The winning number will be published soon.
A number of new vocal selections are in-
cluded in the recent songs published by the
Oliver Ditson C o , of Boston. Several of the
numbers are as follows: "The Epitaph of a
Butterfly," by Marion Bauer; "The Lute in the
Grass," by Florence Turner-Maley; "Be Thou
White as the Rose," words by Fred G. Bowles
and music by Robert Coverley; "At Eventide"
and "Take but a Thought," by Robert Coverly
and words by Fred G. Bowles; "Look, Thou, the
Moon Is Pallid," "Canzone" and "The Lament
of the Moon," by Werner Josten; "To a Night-
ingale," by George B. Nevins; "Hymn of Hope,"
by A. H. Behrend; "To a Sleeping Child," lyric
by Jeanne Berchard and music by Ralph J. De
Golia; "Laddie Mine," by Lilly Strickland;
"Hear, Forgive and Save," by Lillian Tait Shel-
don; "Hear, O My People," by Frederick Steven-
son, and "O, Holy Saviour, Friend Unseen," b'y
William G. Hammond.
The L. Wolfe Gilbert Music Corp. is the pub-
lisher of a new waltz, entitled "Shadow Lane."
The publishers will make an active campaign on
this release in. the early Fall.
NOTICE TO THE TRADE!!
Thinking of Yon E
Special Prices to Dealers
FRED HELTMAN CO., Cleveland, 0.
(Established 1908)
Two Real Sellers
"Since I Lost You"
A Small-town Song with a
World-wide Appeal
GAKKN
STARTING LIKE A SENSATION
IS cents per copy
cbk.ro McKinley Music Co.
NEW D1TS0N VOCAL SELECTIONS
ITS
A HIT
MELODY
(I FEEL SO BLUE)
Fox Trot Song
A Sure Hit
"My Old Home of Yesterday"
A Waltz Ballad of the Better Class
T.B.HARMS,
NEW
YORK.
New York
DealerM, write for special introductory price*
M E L R O S E B R O S . Publishers
63rd and Cottage Grove Ave..
MAIN STREET
CHICAGO, ILL.
•••••••••••••••••••••••••MM• ••+
I Remick Mid-summer |
Specials
"EMALINE"
"WHY DEAR"
"SATURDAY"
"MY DADDY"
"TEA IEAVES"
"KENTUCKY HOME"
"REMEMBER THE ROSE"
"GOLDEN SANDS OF WAIKIKI"
"BEFORE WE SAY GOODNIGHT" ;;
% J E R O M E H . REMICK & CO. ^
^
DETROIT
NEW YORK
CHICAGO ••
••••••••••••••••••••••••••••••••I'
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
3 1 1 W e s t 4 3 d Street
N e w York City
BUY YOUR MUSIC FROM
BOSTON
Publishers
WALTER JACOBS
"Peler Gink"££,\*'Arabella"*££"*
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
White-Smith
Pub. - ifOSIC
Co.
PUBLISMEES, PlINTEBS Music
AND EHGaivW**
1
Main Offices: 40-44 W i n c h e s t e r S t ,
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