Classic Mode

Music Trade Review

Issue: 1921 Vol. 73 N. 18

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
OCTOBER 29,
THE
1921
MUSIC
TRADE
55
REVIEW
AMERICAN MUSIC IN CHINA
Sherman,May & Go.
Earl Curren's Orchestra Meeting With Great
Success in Shanghai, China
It isn't generally known that American popu-
lar publications are played persistently and re-
ceive wide publicity in China. Offhand one
would labor under the impression that American
publications had little or no place in that coun-
try. The playing of a typical American song
on a typical Chinese instrument would hardly be
successful, but The Review frequently receives
programs showing that, despite all thoughts to
the contrary, American publications are being
played in China regularly.
This situation comes about by the fact that
Shanghai, China, is, in many respects, quite Occi-
dental, and it remains for the Astor House Hotel,
of that Chinese city, to care for the musical taste
of such people.
At the present time Earl Curren, who was for-
merly a piano player in the San Francisco house
of Leo Feist, Inc.. is the director of Earl Cur-
SAN
the WEST
Jbr^elody
coral Sea
at the piano, and we are informed that they are
rendering, or about to render, the Feist song
success "Cherie." Of course, they play other
Earl Curren's Famous Dance Orchestra in Action
ren's Famous Dance Orchestra in the above
hotel. We herewith reproduce a photograph of
these music missionaries, showing Earl Curren
••FRANCISCO
popular American publications and it would seem
timely for those publishers who have not already
communicated with Mr. Curren to do so at once.
TWO NEW WITMARK WORLD BEATERS
NEW SHERMAN, CLAV OFFICES
Richard Powers in Charge of New Headquarters
in New York City
Sherman, Clay & Co. have just acquired a
suite of studio rooms on the seventh floor of
56 West Forty-fifth street, New York, which is
now undergoing alterations and will be opened
as the New York offices of the company on No-
vember first.
Richard Powers, the Eastern representative of
the above organization, will manage the new quar-
ters and will have on his staff several assistants.
Sherman, Clay & Co. for several months have
been trying to locate Eastern offices, but the
high-class space which they desired, seemingly,
was not available. The closing by Mr. Powers
of a long lease at the above address marks the
permanent entry of the organization into the New
York field in both a professional and sales way.
The company is at present carrying on a cam-
paign on the song "Have You Forgotten?" which
is fast becoming a national hit. In addition, the
number "Smilin 1 ," as well as "Tio San" and
"Tomorrow Land," is showing up actively.
NEW FISCHER NUMBERS
Announcement of New Fall Editions Made by
Carl Fischer—Discounts Increased
Carl Fischer, the well-known music-publishing
house, which has not sent to the trade any an-
nouncement regarding new issues since last May,
has, now that the music season is well under
way, released its first issues of the new season.
In order to exploit the new numbers, which the
house of Fischer feels the public is in a recep-
tive rrtood to receive, it has issued much adver-
tising material. Among this latter is a pam-
phlet on the Carl Fischer "Orchestra Collections."
These are being placed in the hands of the trade
in ample quantities for discriminate distribution.
All of this is accompanied by a new price list
on a Fall stock offer.
There are some new retail discounts recently
inaugurated by the company, as well as a new
teacher's discount, all of which should do much
to assist in adding to the Fall activities.
FEIST PUBLISHING "LOVE DREAMS"
"Love Dreams," which Oliver Morosco re-
cently presented at the Times Square Theatre,
New York, is described as a melody drama. The
show has an exceptional cast and will, without
doubt, play in New York throughout the Fall.
The musical numbers are "Love Dreams,"
"Lonesome Girl" and "The World Owes You
This," published by Leo Feist, Inc.
TWO NUMBERS BY HARRY LANG
Harry Lang, pianist in Paul Whiteman's Or-
chestra, has placed two instrumental numbers
with Jack Mills, Inc., "Cho-Piano" and "Sym-
phonola." Mr. Lang is also to make these num-
bers in roll form for several player roll firms.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
56
THE MUSIC TRADE REVIEW
OCTOBER 29, 1921
RETRAIN
MON-AS-TER-V
•J A
*
(
•
BELLS—.
SUN-SET FARE-THEE-WELLS,
We Have Purchased from Lee S. Roberts, Inc., New York City
MONASTERY
BELLS
\
We Predict This Will Be The Biggest Waltz Song Hit
Of The Season
Order Copies Now—At Special Introductory Prices
KCO.
Thi^elody vilUidunt yb
ACTIVITIES IN SAN FRANCISCO
GETTING SCHOOL BUSINESS
Sherman, Clay & Co. Feature Feist's "Sweet-
heart" in Window Display—Some Songs That
Are Selling Well—A New Remick Truck
Dealers Can Increase Their Trade by Giving a
Little Attention to This Particular Branch of
the Sheet Music Business
SAN FRANCISCO, CAL., October 21.—The sheet
music department of Sherman, Clay & Co. has
been making a window specialty recently of the
Leo Feist publication, "Sweetheart." "Smilin',"
"Tomorrow Land" and Brigadier General Dawes'
"Melody" are also continuing to sell in a most
satisfactory manner. "Song of India," by Rim-
sky-Korakow, with piano arrangement by George
Hulten, of San Francisco, is proving to be very
popular.
The H. C. Hanson Music Store, of San Fran-
cisco, has had a window feature recently of
"Just Like a Rainbow," by Mary Earl and Ted
Fiorito, published by Shapiro, Bernstein & Co.,
New York.
William Jacobs, of Irving Berlin, Inc., New
York, has been in San Francisco recently,
visiting various sheet music men.
B. Adkins, the energetic manager of the Rem-
ick Song Shop, of San Francisco, has just inaugu-
rated a musical delivery truck which is known all
over the city. The truck does not play tunes, but
the sight of it sticks in the memory and is a
lively bit of advertising as well as a useful serv-
ant. "Remick Song Shop" is painted on top of
the truck in large letters, while the Columbia
"notes," in blue and gold, appear in startling fre-
quency on the outside. Mr. Adkins is of the
opinion that the song truck is already a business
asset of a good deal of importance.
At times there has been mention in dealer
circles of the fact that schools throughout the
country, in ordering music, do so directly from
the publisher instead of from the local dealer.
Of course, this should not be,so, as the local
dealer is, after all, entitled to such business.
However, it is necessary for him to cater to the
needs of schools in his community, keep in close
touch with them, and offer his co-operation,
services, etc.
Some pointed remarks were made in this re-
gard by the president of the Music Publishers'
Association of the United States at the twenty-
seventh annual convention of that body, held in
New York in June, when he said, among other
things:
"I would urge every music publisher to begin
a campaign with the dealers with whom he has
open accounts to the end that they cultivate the
friendship of the superintendents of schools and
supervisors of music in their territory, and do
what they can to secure their orders direct. It
is the dealers' lack of interest that is driving this
immense business to the publisher direct."
No doubt there are many opportunities for
sales that the dealers could easily take advan-
tage of, and it would be interesting to know
how many follow the above suggestion. If a
dealer in a given territory has not already given
this idea consideration and carried out plans to
obtain such sales it is now not too late to begin.
NORTON SONG HITS
226 West 46th Street
NEW YORK
The Denton & Haskins Music Co., Astor Thea-
tre Building, New York City, are the publishers
of "Angel's Prayer," described as a reverie. The
above company has also secured the publishing
rights to the songs "That's What God Made
Mothers For" and "Somebody Stole My Gal."
HERE THEY ARE
The Song Gems
from
Irving Berlin's
"Music Box Revue"
NOTE: The Irving Berlin "Music Box Revue,"
now playing at New York's new million dol-
lar Music Box Theatre, is conceded by all
critics to be the greatest musical show ever
produced—and contains the most marvelous
songs ever written.
Say It With Music
In a Cozy Kitchenette Apartment
They Call It Dancing
Everybody Step
The Schoolhouse Blues
My Little Book of Poetry
Legend of the Pearls
Behind the Fan
The Court Around the Corner
"FOOLING ME"
"SECRETS"
"HAUNTING"
"DIXIE"
ROBERT NORTON CO.
PUBLISHING NEW REVERIE
E4SHWNE1
A HIT
MELOD"
T.B.HARMS,
62
W K S r
1 5 f
bI
INTRODUCTORY PRICE
er copy in 100 lots of an individual number
23c per copy in 100 lots, assorted
23c per copy In less quantities
IRVING BERLIN, Inc.
1607 Broadway,
New York

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