Music Trade Review

Issue: 1921 Vol. 73 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
SEPTEMBER 17,
1921
THE
MUSIC
TRADE
REVIEW
9
MUCH RETAIL BUYING IN ST. LOUIS
Inquiries and Sales Increase—Lehman Piano Co.
Soon to Occupy New Store—Personal Notes
and News Items of the Trade Interest
ST. LOUIS, MO., September 12.—Seers of the St.
Louis piano world, scanning the business horo-
scope, say they discern evidence of improvement.
It is not pretended that they are as yet more
than omens, but even omens are not to be de-
spised when more substantial appeasement of
the craving for business is withheld. From the
seers' reports it appears that there is revival of
interest on the part of piano buyers. Inquiries
are being made where no inquiries were made
before. Prospects are more hospitable than they
have been of late and sales are being made.
If window displays help make sales, the Leh-
man Piano Co. ought to do a nice business when
it gets into its new store at the northwest cor-
ner of Eleventh and Olive streets. It is going
to have the finest double-barreled battery of
windows in piano row. In addition to the front
window on Olive street, which is as spacious as
could be wished, there are large windows on the
first and second floors on the Eleventh street
side of the building. Ordinarily second-story
windows are not much good for piano display,
but when they are broad and low, as these are,
and on the corner, in view from the other side
of Eleventh street and on Olive street, they are
going to be more than serviceable. Nobody will
be able to come within half a block of Eleventh
and Olive without having "pianos" shouted at
him from the double row of Lehman windows.
The pianos will share the first floor with talking
machines, records and rolls. The booths will be
along the west wall. Pianos and players will
also be shown on the fourth and fifth floors. The
shop will be on the third floor and storage facili-
ties will be located! on the sixth floor.
Hugh Holmes, sales manager of the Bradford
Piano Co., Milwaukee, Wis., visited his mother
here during the past week.
G. R. Harris, sales manager of the Lehman
Piano Co., has just returned from a trip to
Chicago.
Manager Russell Elam, of the Scruggs, Van-
dervoort & Barney Piano Co., spent two days
of the past week in Springfield, Mo., helping a
local representative close up some nice sales of
grand pianos.
Harry Sohmer, president of the Sohmer Piano
Co., New York, and Alexander McDonald, trav-
eler for the firm, were in St. Louis the latter part
of the week.
J. F. Ditzell, manager of the Famous & Barr
Co., music salon, left last week on a trip to
Chicago and New York, expecting to be absent
about two weeks.
A. E. Frantz, wholesale traveler for the
Aeolian Co., was in Olney, 111., last week in con-
nection with a recital given by Miss Effie Hum,
for which a Steinway grand was shipped from
St. Louis.
W. P. Chrisler, manager of the Aeolian Co.,
has returned from a motor trip to Indianapolis,
Ind. The trip, each way, was made in otie day.
Harry Curran, formerly with the Aeolian Co.,
now a stock and bond broker of Los Angeles,
was visiting in St. Louis last week.
R. L. Hallahan, of the Aeolian Co., will spend
part of next week fishing at King's Lake.
jWefjltn
Established 1853
(Make Haste Slowly)
Achieved their world-wide reputation by being the first to
embody in their construction the principal discoveries of the
world's greatest scientists and creating a new field in the art
of piano construction enjoyed by no others.
A few of the exclusive Mehlin features:
The Patented Action Frame
The
The
The
The
The
The
The Patented Graduated Bridge
The Patented Free Vibrating Sound-
ing Board
The Scientific and Acoustic Scale
The Improved Music Rack and Desk
The Long Keys
The Grand Rim Support and Protec-
tor
There are also various other features, not only of great value
to the Piano itself, but also to the Dealer and the Salesman.
Patented Touch Regulator
Patented Grand Fall Board
Patented Upright Fall Board
Patented Pedals
Patented Plate Construction
Patented Inverted Grand
&
Factories:
West New York, Hudson County, N. J.
No. 8
NEW KRANICH & BACH ARTRIO REPRODUCING CATALOG
A Volume of Unusual Artistic Worth, Both From Literary and Typographical Standpoints, Has Just
Been Issued—Of a Character Entirely in Keeping With Traditions of Kranich & Bach
Kranich & Bach, New York, have just issued
a distinctly impressive catalog, artistic to a
degree, and devoted entirely to illustrations and
descriptive matter relative to the various styles
of Kranich & Bach Artrio reproducing pianos.
In the sixteen pages making up the brochure are
illustrated and described the Grandette player
Roger Brown, vice-president of the A. M. Mc-
Phail Piano Co., Boston, was in New York the
latter part of last week on his way for a long
trip through the Middle West. Mr, Brown stated
that business has shown improvement during the
last few weeks and that he anticipated having a
very good Western trip.
whose interpretations are thereby brought into
the most private of homes and what the Kranich
& Bach Artrio accomplishes in reproducing all
the shades of tone color.
Considerable space is devoted on the various
pages to pianists whose records are found in
the Artrio library, those listed including Go-
dowsky, Bauer, Yolanda Mero, Ethel Leginska,
Gabrilowitsch and others. The various mechani-
cal features of the reproducing instrument are
also commented upon at some length in a most
illuminating way.
The entire brochure is compiled in a manner
calculated to impress the most discerning pros-
pect and should prove of distinct value to the
retailers. It is one of the most beautiful and
artistic pieces of piano literature produced in a
long time and it possesses additional value in
that it has a strong selling appeal. The
prevailing color scheme of the cover is black and
silver, with an illustration in silver and purple,
with touches of gold, eye-arresting and indica-
tive of the quality of the instruments made by
this firm. A Kranich & Bach Artrio in a typical
home comprises the frontispiece and contains a
human interest and selling appeal that is almost
irresistible. Pencil sketch illustrations of high
artistic quality also exert a strong appeal. The
typography is unusually fine, the printing being
done on light French gray egg-shell paper, each
page in an attractive border. The illustrations
throughout are most effective and simulate steel
engravings.
RECENT INCORPORATIONS
ROGER BROWN IN WEST
Vice-president of the A. M. McPhail Piano Co.
Stops in New York on Way to Middle West
New York Office:
4 East 43rd Street, New York City
Cover of Kranich & Bach Catalog
Style R-8, the smaller player grand Style R-10,
a parlor grand player Style R-12 and the Kranich
& Bach large upright player-piano Style R-2, all
of the instruments referred to being equipped
with the Artrio reproducing action.
The introductory paragraphs have to do with
the development of the piano and its climax in
the reproducing instrument; the famous pianists
A charter of incorporation has been granted to
the United Capital Co. of America, dealer in
pianos and talking machines, Wilmington, Del.,
under the laws of that State, with a capital of
$500,000.
* * *
The Piano Hammer Joint Improvement Co.,
of Newark, N. J., was recently incorporated in
that State, with a capital of $125,000. Incor-
porators are: Jules Morel, New York; Rudolph
Strand and Joseph H. Weiser.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
THE MUSIC TRADE REVIEW
SEPTEMBER
17,
1921
REVENUE TAX DEVELOPMENTS IN WASHINGTON REVIEWED
and life insurance companies; the retention of
the tax on toilet articles and patent medicines,
Sales Tax May Be the Big Card Which the Tax Wizards Have Up Their Sleeve—Finance Com- but making the levy payable by the manufac-
mittee Rewriting Present Laws Instead of Amending Them—House May Not Agree With Senate turers, and the retention of one-half the present
rate on transportation during 1922, its repeal
(Special Correspondence to The Rcvieiv)
the hope of whipping it into shape before Sep- coming January 1, 1923.
The Finance Committee intends rewriting the
WASHINGTON, D. C, September 14.—Proponents
tember 21. There are dark days ahead, however,
of a sales tax have come to the conclusion that for it has been found that the operation of the present laws, instead of merely amending them
they cannot hope for the adoption of their plan bill as now written will not net the Government as the House Ways and Means Committee sug-
within the coming twelve months. Conditions sufficient revenue to meet its needs. Senator gested in its legislation. This will simplify the
in Congress are such that legislation proposing Penrose says that the tax measure must raise matter and preclude the necessity of a search
such a tax as this could not be reached for slightly more than three billion dollars and, fur- through a number of acts to determine the pre-
many months and any effort to push it through ther, that the committee favors the repeal of the cise intent of the law.
would give it increased unpopularity, for it is at excess profits tax as of January 1, last, and the
The Finance Committee has no assurance that
present unpopular with many legislators.
the House will agree to the proposed changes,
lowering of the higher surtaxes.
Leaders at the Capital, in discussing the sales
To make up the proper amount of money the particularly the repeal of the excess profits tax
tax with the writer, declare that sentiment in its Finance Committee proposes a 15 per cent tax as of January 1, 1921, and the signs point to a
favor is mounting and that eventually there will on corporation net income (making up for the big fight against any such action. Secretary
be a direct demand from the people for it as a loss of revenue from the excess profits tax re- Mellon favors this repeal made retroactive and
substitute for practically all of our present-day peal), including personal service corporations the Senate may insist upon its adoption.
taxes. If the plan of Senator Reed Smoot, of
Utah, could be worked out successfully there is
INTEREST IN MUSIC INCREASING
PIANO MANUFACTURERS TO MEET
little doubt but that it would be far more de-
sirable than our present methods. It is the non-
The annual Fall meeting and dinner of the Letters Requesting Advice for Conducting Music
cumulative manufacturers' tax of 3 per cent, and, New York Piano Manufacturers' Association
Memory Contests, Etc., Being Received From
being non-cumulative, it loses the obnoxious fea- will be held at the Hotel Commodore, New York,
All Parts of the Country
ture of the excess profits tax, which mounts like on October 18. Special interest will center
a snowball running down hill.
around the work of the Industrial Commission,
The widespread interest in the advancement of
It is understood that Senator Smoot spent an headed by Walter Drew. Edward Reulbach, who music throughout the country is evidenced from
entire evening with President Harding recently is active on the Commission and has made a the number of letters received by the National
going over the non-cumulative manufacturers' number of investigations into the conduct of Bureau for the Advancement of Music from
tax of 3 per cent with him. It is further under- piano factories, will present reports for the guid- every section of the country. The music mem-
stood that the President has to some extent ance of manufacturers in the efficient conduct of ory contest is meeting with especial favor.
Schools everywhere arc increasing their efforts
been won over to it, though to what extent he their businesses.
to instill a love of music into their pupils which,
favors a sales tax is not known.
A change from the present tax system to the TROY MUSIC CO. OBTAINS CHARTER if the present rate of progress continues, must
be felt by the music trade. Civic organizations
sales tax plan would require a great deal of
work in the Treasury Department in the pro-
The Troy Music Co., Troy, N. Y., has been in large cities, as well as in the smaller towns,
duction of forms and the making of arrangements granted a charter of incorporation in that State, are exhibiting interest, and many newspapers are
for the collection of the tax. In fact, it is said with a capital of $15,000. Incorporators are: devoting special sections to musical news.
that as much as five months would be occupied! Jesse Waitman, J. E. Miltenberger, Jr., Carl
The National Bureau for the Advancement of
in getting the tax collection service in readiness. Schefole, C. A. Lowman and Philip Scherer.
Music is extending every aid' in planning music
memory contests, concerts, etc., where desired.
The sales tax may be said to be the big card
which the tax wizards of the Finance Committee
J. M. Wilcockson, head of the J. M. Wilcock-
hold up their sleeves for the future. The com- son Piano Co., Hammond, Ind., recently opened
E. G. Eulert, of Americus, Kan., is planning
mittee is wrestling with the Fordney tax bill in another store in that town.
to add' a music department to his general store.
ATWOOD
LOADERS
$65.00
F. O. B. FACTORY
Cedar Rapids,
Iowa
INSTRUMENT PARTLY LOADED
INSTRUMENT LOADED
With the Atwood Loader one man can load or unload
a piano in fifteen seconds. Can be attached to any
make of car; to Ford roadster In thirty minutes—
taken off in less time and car used as pleasure vehicle.
Simple and durable in construction and will last a
lifetime.
Weight of piano well to forward on car.
hence a well balanced and easy pulling load.
One Atwood Loader
One Ford Car and
One Man
With the Atwood Loader the grief of loading and
unloading pianos is a thing of the past. Any morning
the salesman can load his piano, single handed. In less
time than it takes to tell it, and be on his way and
stop to demonstrate his instrument at every farm house,
if he so desires, with no more trouble or effort
than to fill the radiator of his car.
will sell more pianos than any
six of the best piano salesmen
that ever walked in shoe leather.
Needn't take our word. Ask
ddglers using them.
Order one today.
in use.
TERMS:—$15.00 cash, balance bill against B/L. Cat-
alogue on request.
SALESMAN
Seward, Neb., July 21. 1919.
The Atwood Piano Loader Co..
Cedar Rapids, Iowa.
Gentlemen:
More than a year ago we purchased one of
your Atwood Piano Loaders. No one will be
able to appreciate its full value until they
have tried it. Bather than do without it we
would be willing to pay twice its present price.
If we could get the help, we would place the
orders for two more.
Wishing you success, we remain,
Very respectfully,
ROBERTS MU8IC CO..
By J. R. Roberts, Mgr.
It will pay for Itself the first day
DEMONSTRATING INSTRUMENT IN
Grand Forks, N. D.. July 23, 1919.
The Atwood Piano Loader Co.,
Cedar Rapids, Iowa.
Gentlemen:
Ship Express another Atwood Loader, at
once.
The one which we have just received has
paid for itself three times now.
Very truly yourg,
POPPLER PIANO CO..
J. A. Poppler, President.
FARM YARD
Hlllsboro, Wis., Aug. 16, 1919.
The Atwood Piano Loader Co., .
Cedar Rapids, Iowa.
Gentlemen:
I have used the Atwood Piano Loader for
several months and find it one of the best
investments a piano man can make.
Yours very respectfully.
C. E. Manhart.
ATWOOD PIANO LOADER CO.
Sallna, Kans.. May 23, 1919.
The Atwood Piano Loader Co.,
220 Third Avenue,
Cedar Rapids, Iowa.
Gentlemen:
We find that the Atwood Piano Loader
gives good satisfaction in every way. It makes
piano moving a matter of ease. It is indeed
a most convenient and satisfactory way to
move a piano.
Yours very truly.
J. W. JENKINS 1 SONS MUSIC CO.,
By J. L. Ludy, Jr.
CEDAR RAPIDS, IOWA

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