Music Trade Review

Issue: 1921 Vol. 73 N. 11

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
xMUSIC TRADE
REVIEW
PUBLISHED BY EDWARD LYMAN BILL, Inc.
President and Treasurer, C. L. Bill, 373 Fourth Ave., New York; Vice-President,
J. B. Spillane, 373 Fourth Ave., New York; Second Vice-President, Raymond Bill, 373
Fourth Ave., New York; Secretary, Edward Lyman Bill, 373 Fourth Ave., New York;
Assistant Treasurer, Wm. A. Low.
J. B. SPILLANE, Editor
RAY BILL, B. B. WILSON, BRAID WHITE, Associate Editors
WILSON D. BUSH, Managing Editor
CARLETON CHACE, Business Manager
L. E. BOWERS, Circulation Manager
Executive and Reportorial Staff
EDWARD VAV HARLINGEN, V. D. WALSH, E. B. MUNCH, LEE ROBINSON, C. R. TICHK.
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Departments conducted by an expert wherein all ques
PI a vol* Pi an A Olid
tions of a technical nature relating to the tuning,
regulating and repairing of pianos and player-pianos
I
p
are dealt with, will be found in another section of
this paper. We also publish a number of reliable technical works, information concerning
which will be cheerfully given upon request.
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Vol. LXX1II
NEW YORK, SEPTEMBER 10, 1921
No. 11
THE TAX FIGHT IS BY NO MEANS LOST!
CCORDING to reports from Washington the recent message
from the Legal Bureau of the Music Industries Chamber of
Commerce, urging that the tax fight be carried on by members of
the industry before the Senate Finance Committee in the hope of
favorable action on the part of that body, represented a piece of
good advice. It is daily becoming more evident that the Senators
are not inclined to pass upon the various provisions of the bill as
adopted by the House, and, in fact, have such pronounced ideas on
ways and means for raising revenue that there is a strong possibility
of the measure being entirely rewritten by the Senate Committee.
All this means that there is still opportunity for members of
the music industry to have the Senate eliminate from the bill the
various objectionable features, thereby securing relief from dis-
criminatory taxation that was refused by the Ways and Means
Committee. Even though Senator Smoot's plan for a manufac-
turers' sales tax to raise the bulk of the revenue may not be adopted
by the Finance Committee, his suggestion and the ideas presented by
other Senators go to prove that the higher legislative body is far
from being in accord with the'ideas of the House members on
taxation questions.
In view of this fact there is reason for the music industry to
take fresh hope and carry on the tax fight to the last ditch.
A
THE DANGER OF NOT ORDERING
VERY now and again a piano manufacturer or traveler will
tell of this or that dealer who hesitates about placing orders,
even for necessary stock, in the belief or hope that there will be a
reduction in prices. From the dealer's point of view, his attempt to
outwait the manufacturer very likely seems like good business, but
the point frequently overlooked is that if the dealer stops doing
business while he waits both he and the manufacturer are the losers,
rather than gainers, by the following out of such a policy.
A dealer visiting New York recently summed up the matter
clearly when he said: "It is my opinion that for the dealer to let his
E
REVIEW
$EPTEM9ER iO, 1921
business suffer while waiting for the bottom to drop out of whole-
sale piano prices, when he knows, or should know, that any possible
reductions will be of comparatively insignificant amounts, is follow-
ing the old practice of saving at the spigot and wasting at the bung-
hole. This does not mean that the retailer should rush in and obli-
gate himself for months to come, but, he can still carry a substantial
stock and go after, and get, business the right way while still waiting
for a possible turn in the market.
"It is very likely that small savings in prices may be realized by
waiting for «ome time, but these savings are quite likely to be more
than offset by a restricted volume of business due to shortage of
stock on the dealer's floor. Throwing away several thousand dol-
lars' worth of business in a persistent desire to save perhaps a few
hundred dollars in original costs is not my idea of good business. 1,
myself, am ready for any sudden change in the market, but I am
carrying enough stock and placing enough orders to enable me to
handle all the business that comes my way or that I can dig up.
What my pianos might cost me to-morrow is not as important to me
as the sale that 1 can make to-day."
This is an expression of good business sense that should appeal
to those who are using what is now considered a time-worn excuse
for holding up wholesale orders.
ALLOWING TRADE ASSOCIATIONS TO FUNCTION
T
H E efforts of Secretary Hoover and of the Chamber of Com-
merce of the United States to provide more latitude under the
law for the operations of trade associations are to be heartily com-
mended, even though the results of such efforts have not been as
pronounced as could be hoped for.
Although the Federal Trade Commission probably works con-
scientiously enough in enforcing the various provisions of the anti-
trust laws, as the members of the commission see them, it appears
to the lay mind that that Federal body spends a good deal more
time endeavoring to keep trade organizations under tight check than
it does to discover and prosecute flagrant violations of the law.
At least one association in the music industry has felt the weight
of the commission's displeasure, and the other trade organizations
have been hampered in their legitimate work on numerous occasions
through fear of overstepping the bounds and being prosecuted. It
is very probable that certain business organizations are formed and
operate along lines that represent unfair business practices, but the
great majority of trade bodies are purely innocent in their purposes
and represent combinations to stimulate rather than to restrain trade.
There has been much said and written during the past few
years, for instance, regarding the necessity of knowing costs, and
yet trade associations which, covering the entire industries, are in
an ideal position to compile facts and figures for the determining
of such costs have hesitated about carrying on such work for fear
of Federal prosecution. Even when the importance of cost account-
ing under association auspices was emphasized to the Federal Trade
Commission, and a ruling requested as to the legal limits to which
associations could go in the matter of cost accounting, the best that
could be obtained from the commission was an unofficial and personal
view of the acting chairman.
It is realized generally that trade associations are of unques-
tioned value in studying and meeting the business problems of the
day, and, if the Government is sincere in its efforts to help business,
the work can best be accomplished by aiding and co-operating with
trade associations in their legitimate activities rather than hampering
their usefulness by keeping alive a constant fear that they may
innocently and unintentionally overstep the technical legal bounds.
MUSIC EXHIBITS AT STATE FAIRS
T
H E season for the annual State and county fairs in various
sections of the country is again with us, and it is encouraging
to note that the music trade is being well represented at all of these
affairs. For a couple of years past, with little excess stocks to sel!,
many dealers did not believe in going to the expense of maintaining
a fair exhibit simply for the future advertising value of such "a
display. This year, however, there are plenty of goods to sell, and
it is a rare occasion indeed when a properly arranged and conducted
display does not show a substantial profit, either in sales actually
consummated on the ground or in the building up of a live and fresh
prospect list. In the drive for business this year the State or county
fair should not be overlooked as a medium for displaying goods.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
SEPTEMBER 10,
1921
THE
MUSIC
TRADE
REVIEW
CHAMBER KEEPING UP TAX FIGHT
AMERICAN PIANIST OF PROMISE
TO ATTEND COST CONFERENCE
Over 6,000 Letters Mailed Last Week to Mem-
bers of Industry Urging Vigorous Work in
Effort to Get Action From Senate
Huston Ray Has Made Vaudeville Audiences
Enthuse Over Piano Classics
Committee to Represent Music Industries Cham-
ber of Commerce at Meeting in Cleveland
Next Week—Subcommittee Also Appointed
to Represent Music Merchants' Association
More than 6,000 letters were mailed last week
by the Music Industries Chamber of Commerce
to members of the industry in all parts of the
country urging vigorous work in connection with
the tax campaign.
Hundreds of these letters were personal ap-
peals from the general manager of the Chamber
to men in and out of the industry who have
co-operated with the Chamber in this right from
the outset.
Spec.al attention was directed to those States
represented on the Senate Finance Committee,
which is now considering the tax matter. Mem-
bers of the trade in these States were told that
they have a part.cular responsibility with respect
to the entire nms.c industry because they are
constituents of Senator So-and-So, who is a
member of the Finance Committee.
Members of the industry in States not repre-
sented on the Finance Committee were told that
while the tax bill will be written by the Finance
CommiUec, it cannot become a law without the
vote of the other members of the Senate.
A special letter was sent to the trade in the
district of Michigan represented in the House of
Representatives by Joseph \V. Fordney, chair-
man of th< Ways and Means Committee, who,
having once voted to retain the music taxes, will
again consider the matter when the Senate bill
goes to a conference committee of Senators and
Representatives. The trade in Representative
Fordney's district is reminded of the importance
of getting him to change his views, and ways and
means toward this end are mentioned.
ENTIRE FLOOR FOR DEPARTMENTS
Piano and Talking Machine Departments of
Burgess-Nash Co., Omaha, Now Located on
Fifth Floor of Company's New Building
OMAHA, NEB., September 5.—The piano and talk-
ing machine departments of the Burgess-Nash
Department Store, this city, are now located on
the fifth floor of the company's new nine-story
building, the departments occupying the entire
floor. The floor space is now being divided
into separate demonstrating parlors for player-
pianos and talking machines, and it is planned
to provide an auditorium seating several hun-
dred people, to be used for giving demonstration
concerts and also to be placed at the disposal
of local music teachers for recital purposes
Eugene M. Francis is manager of the depart-
ment and is enthusiastic over the new quarters
P. J. CUNNINGHAM IS RECOVERING
Philadelphia Piano Man Rapidly Getting Over
Effects of Recent Accident
PHILADELPHIA, PA., September 6.—P. J. Cunning-
ham, head of the Cunningham Piano Co., who
recently injured his foot in an automobile acci-
dent, is recovering rapidly and is taking care
of his many duties as chief executive of that
company. Mr. Cunningham is a man of great
activity and stated to a representative of The
Review that he expected big business this Fall
and wanted the use of both his* feet getting it.
TO CELEBRATE FIFTIETH BIRTHDAY
NEWARK, N. J., September 6.—The store of Jacob
Doll & Sons at 607 Broad street, which has been
undergoing repairs for several months, is now
practically finished, and a formal opening will
be held within the next week, not only to cele-
brate, the completion of the job, but also to
comfeemorate- the" fiftieth anniversary of the
firm. ' " * ~ •
THE BEST KNOWN
MUSICAL NAME
IN THE WORLD.
A young American pianist who is rapidly
making a name for himself in concert circles is
Huston Ray, who has accomplished the seem-
ingly impossible, that of keeping vaudeville
Huston Ray
theatre audiences interested in the higher class
of piano music and making them enthusiastic
about it.
Mr. Ray, who uses the Steinway piano, has
just completed a two weeks' engagement at the
Strand Theatre, New York, following a num-
ber of appearances in vaudeville and plans to
l eturn to the Keith circuit in the near future.
He will appear at the Palace Theatre, New York,
next week.
He has a large repertory and changes his pro-
gram frequently. During his engagement at the
Strand he featured a number of black key
studies, a concert etude of his own composition,
Chopin's "Butterfly," the left-hand arrangement
of the Sextet from "Lucia," the "Rigoletto"
paraphrase, and other numbers of like caliber.
Mr. Ray has studied under Rafael Joseffy and
Jacques S. Danielson, and made his first concert
appearance at the age of five.
GOING AFTER TRADE IN LOUISVILLE
Seven New Salesmen Added to Piano Depart-
ment Staff of Stewart Drygoods Co.
That the piano department of the Stewart
Drygoods Co., Louisville, Ky., is not going to
mark time while waiting for business to come
in is evidenced by the fact that very recently
seven new salesmen have been added to the
department staff. The new men are: L. G.
Veazey, C. B. Hill, George D. Fairleigh, F. E.
Lehman, William Ackerman, M. J. Stephen?
and T. T. Johnson, and Manager Fredericks has
alreadv started an active drive for business.
REVIEWS PROGRESS OF MUSIC
C. M. Tremaine Contributes Interesting Articlt
to Illinois State Journal
One of the contributors to the special State
Fair edition of the Illinois State Journal, pub-
lished in Springfield, was C. M. Tremaine, direc-
tor of the National Bureau for the Advancement
of Music, who. at the request of B. C. Brad-
ford, editor of the music department of the
paper, supplied a lengthy article reviewing the
progress of music in America. The music de-
partment covered three full pages, each with an
eight-column head.
An invitation to the music trade to be repre-
sented at the Second International Cost Con-
ference in Cleveland next week (September 14-
16) has been accepted by the Music Industries
Chamber of Commerce. President R. B. Ald-
croftt has named the following delegates:
James T. Bristol, secretary, National Piano
Mfrs. 1 Ass'n; Jno. C. Wickham, president, Musi-
cal Supply Ass'n, and M. V. DeForeest, presi-
dent, National Ass'n of Music Merchants.
In view of the particular interest of the music
merchants in problems of retail cost figuring,
Mr. DeForeest has appointed the following
Cleveland dealers to serve with him as a sub-
committee of the National Association of Music
Merchants: Otto C. Muehlhauser, C. H. Ran-
dolph and H. B. Bruck.
The committee men have been asked to at-
tend a special session of the convention at the
Cleveland Hotel Thursday morning, September
15, on the subject of "Uniform Methods and
Standardized Costs," with particular relation to
trade associations. This session will be held
immediately following the State convention of
the Ohio Association of Music Merchants at
Columbus, giving the delegates an opportunity
to attend.
- The committee has been asked to make a re-
port for the use of the Trade Service Bureau of
the Music Industries Chamber of Commerce on
the subject of cost figuring, which is the first
important work to be taken up by that bureau
NEW SCHMOLLER & MUELLER HOME
Rapid Progress Being Made in the Erection of
Large Addition to Present Building
OMAHA, NEB., September 5.—Rapid progress is
being made in the erection of the addition to
the establishment of the Schmoller & Mueller
Piano Co., at 1514 Dodge street, and the com-
pany expects to make use of the additional
space in a comparatively short time. The addi-
tion comprises four floors and basement, and
one of the features will be a recital hall on the
second floor seating about one hundred and
fifty people. The first floor will be given over
to the piano, talking machine, record, music
roll and sheet music departments. The second
floor, in addition to the recital hall, will have
a number of demonstrating parlors. The third
floor will also be used for sales parlors and the
fourth floor for storage. Used instruments will
be handled in the basement. The new building
will cost approximately $50,000.
DREHERS TO REMODEL NEW BUILDING
CLEVELAND, O., September 6.—Plans for the re-
modeling of the new 'building at 1228 Huron
road, this city, recently purchased by B.
Dreher's Sons Co., have been completed and
work will start in the near future. When fin-
ished this will be one of tire finest retail music
houses in the Middle West. The Dreher Co
expects to move into the new quarters by next
May.
INCREASING ORDERS FOR STAMPS
The Music Industries Chamber of Commerce
] eports that there has been a healthy increase in
stainp orders during the past three months, due
probably to the effects of the Chicago conven-
tion in May. The orders came in despite the
usual dullness of the Summer season and, rating
May sales at 100 per cent r the percentages-for
the three preceding months have been: June r 42;
Jrly, 47, and August, 7? per cent.
THE BEST PROFIT
PRODUCER FOR THE
DEALER IN THE TRADE.

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