Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC
TRADE
REVIEW
OCTOBER
16,
1920
their names and their products as have the Gulbransen-Dickinson
Co. and Hazelton Bros, the work of the Better Business Bureau
will not only increase in effectiveness, but there will be a new weapon
offered to combat sensational and unethical methods. It takes a
mighty thick-skinned dealer to ignore even the moral effect of
such action.
THE ADVANCEMENT OF MUSIC
PUBLISHED BY EDWARD LYMAN BILL, Inc.
President and Treasurer, C. L. Bill, 373 Fourth Ave., New York; Vice-President,
J. B. Spillane, 373 Fourth Ave., New York; Second Vice-President, Raymond Bill, 373
Fourth Ave., New York; Assistant Treasurer, Wm. A. Low.
IS generally recognized by the members of the trade that the
I T National
Bureau for the Advancement of Music is an important,
if not, as la matter of fact, the most important division of the
Music Industries Chamber of Commerce, and that the largest por-
tion of the annual budget of the chamber is devoted to the advance-
ment of music work.
Although physically a part of the chamber and under its direct
supervision, there arises a question as to just how far this associa-
V. D. WALSH, WM. BRAID WHITE (Technical Editor), E. B. MUNCH, L. M. ROBINSON,
C. A. LEONARD, EDWARD LYMAN BILL, SCOTT KINGWILL, THOS. W. BRESNAHAN, A. J.
tion of the Bureau for the Advancement of Music and the Music
NICKLIN, L. E. BOWERS
WESTERN DIVISION:
BOSTON OFFICE:
Industries Chamber of Commerce should be emphasized in pre-
Republic Bldg., 209 So. State St., Chicago.
JOHN H. WILSON, 324 Washington St.
Telephone, Wabash 5774.
Telephone, Main 6950.
senting the cause of music before the public and the lay press. In
LONDON, ENGLAND: 1 Gresham Buildings, Basinghall St., D. C.
the case of daily newspapers particularly, the word "commerce"
NEWS SERVICE IS SUPPLIED WEEKLY BY OUR CORRESPONDENTS
LOCATED IN THE LEADING CITIES THROUGHOUT AMERICA.
appearing in connection with any form of propaganda immediately
stamps that propaganda as being based upon some idea of business
Published Every Saturday at 373 Fourth Avenue, New York
building.
In other words, the impression is gained that free pub-
Entered as second-class matter September 10, 1892, at the post office at New York, N. Y.,
^
under the Act of March 3, 1879..
licity is being sought for the purpose of stimulating directly a
SUBSCRIPTION (including postage), United States and Mexico, $2.00 per year;
demand for certain products.
Canada, $3.50; all other countries, $5.00.
ADVERTISEMENTS, $6.00 per inch, single column, per insertion. On quarterly or
While the whole music advancement campaign really has for
yearly contracts a special discount is allowed. Advertising pages, $150.
REMITTANCES, in other than currency forms, should be made payable to Edward
its object the stimulation of music appreciation, and as a direct
Lyman Bill, Inc.
result thereof a greater demand for musical instruments, it does
PIQVOI* P i a n A a n i l
Departments conducted by an expert wherein all ques-
r i a j e i - r i « I l I U allU
tions of a technical nature relating to the tuning,
not seem wise to present that object too strongly in the daily work
I W h n f r a l n o n a r t m o n f e regulating and repairing of pianos and player-pianos
i t X l l l l l t d l IWJIdl I1I1C11I9 a r e dealt with, will be found in another section of
of the bureau.
this paper. We also publish a number of reliable technical works, information concerning
which will be cheerfully given upon request.
The Music Industries Chamber of Commerce is an important
Exposition Honors Won by The Review
institution and from the viewpoint of efficiency it is right and
Grand Prix
Paris Exposition, 1900 Silver Medal...Charleston Exposition, 1902
proper that the various activities of the chamber, including tht
Diploma.. ..Pan-American Exposition, 1901 Gold Medal
St. Louis Exposition, 1904
Gold Medal—Lewis-Clark Exposition. 1905
Bureau for the Advancement of Music, should be brought to-
LONG DISTANCE TELEPHONES—NUMBERS 5082—6083 MADISON SQ.
Connecting; all Departments
gether under one head, operate from a central point and work in
Cable address: "ElbllL New York"
harmony and to the same end. It perhaps would be just as well
NEW YORK, OCTOBER 16, 1920
to sacrifice some of the bigness of the chamber in the eyes of the
No. 16
Vol. LXXI
public by permitting the Bureau for the Advancement of Music
to stand on its own feet in the public press. The bureau is not a
COL. HOLLENBERG'S EXCELLENT WORK
weakling, as has been proven, for it stood by itself many months
HE success of the first period of the music campaign launched
before the bigger and broader chamber finally absorbed it.
in Little Rock, Ark., recently, under the auspices of Robert
When the public and the newspapers really understand the
Lawrence, song leader and member of the advisory staff of the
extent of the music industry and what it represents in the business
National Bureau for the Advancement of Music, is due in no small
life of the country, it is well enough to hook up a music propaganda
measure to the work of Col. F. B. T. Hollenberg. It was Col. directly with the industry. Until such time would it not be best
Hollenberg who first realized the opportunity for a music campaign
to sacrifice some certain fixed ideas for the purpose of securing
in his home territory and it was he who had the courage to under-
the proper and desired results in the matter of advancing the cause
write personally the entire expenses of the campaign, amounting
of music?
to several thousand dollars. The fact that other music dealers like-
BRITISH BANKERS AND AUSTRALIAN TRADE
wise proved broadminded and offered to stand a share of the ex-
penses does not detract from credit that is Col. Hollenberg's, for
EPORTS have been received by exporters in the United States,
the co-operation was due to his able presentation of the plan to
among them manufacturers of musical instruments, that the
interested parties in his community.
purchase of goods from this country by Australians promises to
In view of the success of the Little Rock venture it would seem
be hindered somewhat as the result of a recent move made by Brit-
that other progressive music merchants in various sections of the ish bankers. These bankers, it seems, with the idea of curtailing
country would see a like opportunity to aid the cause of music in
competition and bringing Australian orders to the mother country,
their own section. Certainly they have a clear path to follow if
have drawn in on credits to Australian importers and are refusing
they so desire.
loans to cover purchases made in the United States and other
J. B. SPILLANE, Editor
RAYMOND BILL, B. B. WILSON, Associate Editors
WILSON D. BUSH, Managing Editor
CARLETON CHACE, Business Manager
Executive and Reportorial Stall
T
R
countries.
As purchases made in this country by Australians are made
subject to cash against documents when the goods are shipped, the
HE action of a New, York piano manufacturer in withdrawing
refusal of bankers to finance such deals is proving quite a burden
his pianos from a retailer whose business methods appeared to
to those Australian business houses who have for several years been
be unethical, following as it does similar action taken by a Western
buying an increasing volume of goods from the United States.
manufacturer of player-pianos under similar circumstances, leads
Instead of having the effect of causing a permanent severing
to the belief that the day when any kind of selling methods was
of relations between the two countries, however, the move seems
permissible in the piano trade has passed.
calculated to bring about closer relations, for Australians who have
Both retailers who had lines withdrawn from them will have
communicated with business houses in this country declare that they
no trouble in getting other instruments to sell, but they will have
trouble in overcoming the sentiment aroused in the trade, and in will resume buying at the regular rate as soon as they can get their
own financial affairs into shape to cover purchases in the regular way.
some measure among the public, by the rebuke administered by the
The increasing volume of musical instruments being sold to
manufacturer. The latter realizes full well that it is his name
Australians by United States manufacturers has been a matter of
carried on the fallboard of the instrument that is being dragged
in the mud, and his refusal to permit the use of his name under much interest to the trade, and the move of the British bankers,
therefore, becomes a matter of considerable importance to this
such circumstances gives proof of the value he places upon it.
industry.
If piano manufacturers generally will be as quick to safeguard
THE KNELL OF UNETHICAL METHODS
T