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THE MUSIC TRADE REVIEW
SEPTEMBER 18, 1920
11
PLAN PERMANENT ORGANIZATION FOR ST. LOUIS TRADE
Music Merchants' Association of St. Louis to Be Put on Cohesive Basis, Following Plans Dis-
cussed at Meeting Held Last Week—Handsome Music Department in Baer & Fuller Store
ST.
LOUIS, MO., September
14.—September
piano business in St. Louis is not speeding up
as much as it might or as much as most of the
piano men would like. Anybody who expected
business to boom just because it was September
has been disappointed, for there has been no
sudden awakening and no violent surging of
customers to the piano stores. The business of
the past week ranged from poor to fair, with
the poor having a little the best of it. The ex-
pectation is that there will be a gradual im-
provement as the Autumn comes on apace, ac-
celerating as the season advances and becoming
really brisk as Winter and the Christmas sea-
son approaches.
The Music Merchants' Association of St.
Louis had one of its occasional meetings Friday
night at the American Annex Hotel, at which
one of the subjects of discussion was the occa-
sional character of the Association's meetings.
It was agreed that one of the things the Asso-
ciation needs is regularity of meetings, with the
definiteness and permanence which regularity
contributes. Up to now it has been rather a
haphazard affair, not permanently organized
really, not having definite dues or definite meet-
ing times. The members have been getting to-
gether only when they were scared together by
something portentous in the offing. The sense
of the discussion was that the Association
should be put on a permanent basis, with regu-
larly elected officers and with dues sufficient to
meet all obligations. As a result of the lack oF
the latter the Association found itself in debt
and a committee was appointed, composed of
P. E. Conroy, E. A. Kieselhorst, O. A. Field,
Val Reis and R. H. Jackson, to collect enough
money to pay all debts. The same committee
will sign up new members. It is expected that
at the next meeting the organization will be
put on a more permanent basis.
The new twelve-story addition to the Stix,
Baer & Fuller store, which cost $2,000,000, has
been completed to the stage where it can be
utilized, although finishing touches remain to be
given to it. The hew piano and talking machine
departments open upon a large central sales
space which admits of excellent display. The
piano department presents a plate-glass front
CHARACTER
"Admirable Quality; Acknowledged Reputation"
—{Standard Dictionary)
PIANOS
Manufactured by
Smith, Barnes
and
Strohber Co.
have for 33 years
justified their right
to be called
Pianos of Character
FACTORIES
North Milwaukee, W'.i.
Chicago, III.
OFFICE
1872 Clybourn Avenue
Chicago, III.
to the rest of the Moor, which converts the main
salesroom into one big window display. The
removal of the player roll department and the
talking machine booths which were in the piano
department has added to the piano space. There
was a grand piano moving time there Satur-
day night, when every piano on the floor was
rolled out of the department to give painters a
chance to bring the floor of the department up to
the general standard of spick and spanness. The
formal opening of the enlarged store, which oc-
cupies the entire block from Washington to
Lucas avenue, and from Sixth to Seventh
street, will be October 15, The piano and talk-
ing machine departments will participate.
W. A. Lippman, secretary and manager of the
Field-Lippman Piano Co., after being confined
to his home for two weeks by illness, has re-
covered sufficiently to again give his attention
to business.
Another Sohmer grand was delivered to the
Statler Hotel last week by the Scruggs; Van-
dervoort & Barney piano department. This
makes two Sohmer grands and two uprights as
the hotel's equipment. The new grand goes to
the roof garden.
Alexander McDonald, of Sohmer & Co., New
York, was in St. Louis two days of the past
week with Manager Russell Elam, of the
Scruggs, Vandervoort & Barney piano depart-
ment. He was headed east and expected to
stop at Pittsburgh and Sharon, Pa., on his way
home
For
Progressive
Dealers the
MARSHALL
and
Marshfield
Player Pianos
offer unlimited
sales possibil-
ities.
45 YEARS OF A. B. CHASE PROGRESS
Prcminent Piano Manufacturers Celebrate Their
Forty-fifth Anniversary in September of This A
Year—Career a Story of Progress
?
To those who cultivate sentiment in the piano
trade and who have an affection for the old
names which have done so much to make the
industry famous, it is pleasant to note the prog-
ress along favorable lines of the A. B. Chasi
Piano Co., Inc., which this month celebrates its
forty-fifth anniversary.
The policy of this house to construct instru-
ments only of distinct merit which was main-
tained under Calvin Whitney, father of Warren
C. Whitney, who is the present president of the
corporation, is not only being continued, but
developed along most admirable lines, for the
most recent creations of this house, a small
grand piano, first exhibited at the Chicago con-
ventions in 1919, and more recently the A. B.
Chase reproducing piano, are both instruments
that represent a high standard musically and
constructionally.
The officers of this company include men who
know the business from the ground up, so to
speak. President Warren C. Whitney has been
connected with the trade since his youth, while
J. Harry Shale, treasurer of the corporation, is
a national figure not only as a piano man, but
as a financial authority. These gentlemen are
surrounded by a strong force of experienced
and capable men who are all contributing to the
achievement of a greater prestige and position
for the instruments made by the A. B. Chase
Piano Co., Inc.
The Review takes pleasure in congratulating
Mr. Whitney and Mr. Shale on the forty-fifth
anniversary of this distinguished house.
MISS GOLDSMITH HOME FROM TRIP
Miss Lucy A. Goldsmith, manager of the
export department of the Aeolian Co., returned
to New York from England on Wednesday of
this week aboard the steamer "Olympic." While
abroad Miss Goldsmith made a close study of
general business conditions and prospects, and
the question of handling much of the Aeolian
Co. export business through the company's
British factories.
STYLE 77
In every industry there
are recognized standards of
excellence and quality. The
player piano industry has
established three prime req-
uisites for any successful
instrument, namely, Tonal
quality, Mechanical per-
fection and Case artistry.
It is well to remember that
both the Marshall and
Marshfield lines possess all
these requisites and attrac-
tiveness of price besides.
Investigate our sales plan today.
1508-1516 Dayton Street. Chicago. 111.