Music Trade Review

Issue: 1920 Vol. 71 N. 1

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
8
THE
Music TRADE REVIEW
JULY
3, 1920
EXECUTIVE MEMBERS OF MUSIC MERCHANTS' ASSOCIATION MEET—(Continued from page 7)
purpose the creation of a national conservatory selling and be accomplished by the exchange of the Fall with the co-operation of the State and
of music in Washington.
ideas for better sales methods, improved credit city commissioners and great results were ex-
"Our general counsel has been most helpful and collection systems, establishment of trade- pected from the drive.
by giving advice to music merchants all over in values, etc. This led to an exhibit of better
Progress of the Stamp Plan
the United States, and even Canada, in response business forms shown at the February conven-
P. E. Conroy, "father" of the official stamp
to ever-increasing requests for legal advice on tion, including bookkeeping and follow-up sys- plan for raising funds for music advancement
internal revenue, income and other problems. tems used by a number of leading music mer- and Chamber- of Commerce work, outlined
He has also attended to- the matter of the chants in various cities. These forms attracted briefly the history of the plan and the success
change of the m m e of the National Associa- much interest and a number of inquiries and with which it had met. He declared that al-
tion of Piano Merchants of America to the also caused favorable comment by the music though nearly 10O per cent of the manufacturers
trade papers.
National Association of Music Merchants.
and merchants were supporting the plan the
"While it is hardly in the province of the "A wider field of activity, covering adver- support would come from a full hundred per
legislative committee to make suggestions, it tising advisory service, cost accounting, develop- cent when the executives of the several associa-
nevertheless takes the liberty of doing so, and ment of uniform sales contracts, maintenance tions took the trouble to explain to the hesita-
we strongly urge that several speaking tours of improved credit conditions throughout the in- ting members of the trade just what the plan
should be planned for Mr. Pound for the early dustry, standardization of trade practices, agi- was designed to do and what it has already ac-
Fall. His appearance before the music mer- tation for better transportation facilities, and
other service looking to the general improve-
ment of the music industry, will be entered upon
as rapidly as possible.
"The Trade Service Bureau will draw on the
National Bureau for the Advancement of Music
and the Legal Bureau, as well as contributors
in and out of the trade, for the development
of its work. As director of the Better Busi-
ness Bureau and secretary of the National As-
sociation of Music Merchants, the writer has
taken occasion to collect data and determine
upon channels of information and co-operation.
As soon as the work caused by the new com-
bination stamp and the mid-year conference of
the Merchants'^ Association has been cleared
away, the Trade Service Bureau will have early
attention."
Good Work for Music in Little Rock
One of the most interesting of the talks was
that of Col. F, B. T. Hollenberg, who, after
strongly urging support for the music advance-
ment campaign, told of what he had accom-
plished in his home city of Little Rock, Ark.,
in interesting the music dealers, heads of local
industries and others in a plan to bring Robert
Lawrence, the noted song leader and member
Carl A. Droop, Treasurer
of the staff of the National Bureau for the Ad-
complished.
In the course of his talk Mr. Con-
vancement of Music, to Little Rock to start and
guide a campaign for music in industry. Col. roy urged the appointment by the Chamber of
Hollenberg declared that statistics proved that Commerce of a committee, paid if necessary, to
C. L. Dennis, Secretary
chants' local associations undoubtedly is of far- when music was introduced into a manufactur- travel about the country and explain the stamp
reaching value and is probably the most effec- ing plant the efficiency increased 20 per cent plan fully and properly to the trade. Stamps
tive way of holding the industry in line; his and the labor turnover was reduced 50 per cent. should be placed on talking machines, band in-
struments and musical merchandise, as well as
Increase in Membership
appearance before other bodies is highly recom-
mended, for by so doing he carries the mes- Secretary Dennis offered a pleasing report pianos, he declared, and the annual revenue
sage of music and the dignity of the music in- regarding the membership increase of the As- should amount to at least a half million dollars.
The meeting then adjourned until Saturday
dustry to the general public, to the banker, the sociation. At the February convention the
congressman, the Rotarian, and so forth. It is membership totaled 1,138 and to date has in- afternoon for the purpose of enabling the vari-
this personal talk in the various cities with the creased to over 1,200. He stated that a strong ous committees to prepare and submit their re-
representative citizenship which counts and for membership campaign was being planned for ports.
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that reason this work should never be allowed
to slacken.
'"Our general counsel has a broad knowledge
of men and things and his enthusiasm for our
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cause is a valuable asset to our Association."
Immediately following the general meeting of of what the various commissioners eould and
In reporting,upon the proposed Trade Service Friday afternoon M. V. DeForeest, first vice- should do for the advancement of music,- deliv-
Bureau to be- established by the Association in president of the Association, called a meeting
ered an inspiring talk at the meeting of the
co-operation with the Chamber of Commerce,
of the State commissioners present, for the pur- State commissioners and pointed out that there
and of which John A. Turner "has been appointed
pose of discussing ways and means for co-oper- was available an abundance of tested Association
chairman, Mr. Dennis said: 1
ating in their local territories in carrying on machinery that could be employed most effec-
"The establishment of a trade service depart-
the work of the Association most effectively and tively in putting the Association work over
ment for the promotion of better business
particularly for carrying on the propaganda for locally.
methods Un the music trade, which was pro-
the advancement of music.
The'list of State commissioners, as announced
posed in a resolution passed by the National As-
Mr. DeForeest urged that the commissioners by Mr. DeForeest at the meeting, is as fol-
sociation ,df Music Merchants at the February
keep in close touch with the national officers lows:
i
convention and approved by the Music Indus-
Alabama—B. B. Burton.
tries Chamber,, of Cojnmerce, has been delayed and the heads of the various bureaus being oper-
Arkansas—J. D. Pope.
.
by pressure of other work and" the difficulties ated by the Association and the Music Industries
Colorado—Chas. E. Wells.
of transferring the, secretary's office from Mil- Chamber of Commerce for the purpose of learn-
ing of all new plans and gaining a proper con-
Connecticut—Alfred Fox.
waukee.
'"".•? ;• »•• • :
ception of what was expected of them. With
California (Southern)—E. A. Geissler.
"In the development of our plans it has
Cuba—John L. Stowers.
seemed advisable to elevate this- branch of the forty-six State commissioners and 432 city com-
service to the importance of a bureau, rather missioners already enlisted the Association has
California (Northern)—Frank Anrys.
than a department of the Better Business Bu- a working organization extending into all sec- Delaware—G. A. Gewehr.
tions of the country and which should prove a
reau, and to broaden its scope.
District of Columbia—Jno. C. Conliff.
"The first proposal contemplated a construc- most efficient, medium for the carrying out of
Florida—Boyesen H. Chase.
tive educational work with the trade, to replace the various trade campaigns.
Georgia—L. A. Russell.
C. A. Grinnell, who at the general session told
former destructive methods of advertising and
Iowa—A. P. Griggs.
Meeting of State
FC 1 '-? ••'ONC, aiZtWJTY
AN V L A S T INC
fi
ACCOMPLISHMENT "
.^AXJTO-PLAYER ~"
The WERNER INDUSTRIES CO. Cincinnati
Commissioners
P I A N O S
AND
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
JULY 3,
THE MUSIC TRADE
1920
REVIEW
9
EXECUTIVE MEMBERS OF MUSIC MERCHANTS' ASSOCIATION MEET—(Continued from page 8)
Saturday morning was given over to meetings the by-laws of the Association, as amended to
of the various Association committees, the find- date, be printed for general distribution among
ings of which, in concrete form, were presented the members.
at the final general meeting on Saturday after-
Endorse Plan for War Memorial
noon.
Much interest was displayed by the merchants
in the suggestion endorsed by Chamberlain
Tuners Ask for Co-operation
The first matter taken up at the afternoon ses- •Berolzheimer, of New York City, to erect a per-
sion was a letter from the National Association manent war memorial on the site of Madison
of Piano Tuners, urging the co-operation of the Square Garden, New York, to be equipped with
Merchants' Association in informing the public a large pipe organ and to be made a musical
regarding the proper care of the piano and in center. One of the features of the proposed
eliminating the evils growing out of the giving memorial will be a large conservatory of music.
of free tunings. The ideas of the tuners were The Association endorsed the plan.
embodied in three practical suggestions: First,
Confer on Music Roll Situation
adoption of a uniform warranty, in which the
There was next received a report of a con-
proper usage of the piano is defined and made ference held by A. L. Smith, general manager of
tional advertising by music roll manufacturers,
that an organized effort be made by the manu-
facturers to instruct retail department managers
and sales people in the proper merchandising of
rolls and that closer contact be established
between the manufacturer and the retail trade.
It was agreed that upon the proper handling of
rolls depended much of the permanent success
of the player-piano. It was likewise agreed that
the elimination of the practice of giving free
rolls with players would do much to improve
conditions.
Discuss Convention Question
The next question was that of deciding upon
the dates for the 1921 convention. Sensing gen-
eral opposition to the mid-Winter convention
date, following the experiences of last Winter,
the Association officers took occasion to send
out a questionnaire to secure the opinion of
members as to the proper convention time. The
results of the questionnaire were as follows:
For a meeting between January 1 and February
10, twenty-five votes; April 15 to May IS, 354
votes; first week in June, eighty-seven votes,
and the first week in September, nineteen votes.
The questionnaire also developed the informa-
tion that 349 members were in favor of a music
show in connection with the convention, while
104 were opposed; 223 favored a strictly trade
exposition, while 166 favored a music show for
the general public.
Convention .and Music Show in May
In view of the strong majority vote, it was
decided to hold the convention in May. The
exact date will be settled upon after consulta-
tion with. Chamber of Commerce officials and
other trade interests and will probably be dur-
ing the week of May 22, the only period during
Those in Attendance at the
obligatory on the part of the customer; second,
the elimination of free tuning and the placing
of the tuning department on a sound, paying
basis; third, the compilation and adoption of
regular tuning, to be embodied in all newspaper
advertising. The recommendations of the tuners
were received with much favor and will be
taken up at the next annual convention of the
Association.
By-laws to Be Printed
At the suggestion of E. H. Droop, chairman
of the Legislative Committee, it was ordered that
and Saturday of Last Week
,
the month when it will be possible to sectire the
Coliseum for the music show. Col. Hollenberg
proved a valiant champion of the music show
idea and won out in the selection of the date.
The final decision regarding the exact date rests
with the Executive Committee, and will be an-
nounced later.

Executive Meeting in Florida in February
In view of the rapid development in Asso-
ciation affairs and the necessity of close co-
cperation in the official body it was decided that
(Continued on page 10)
Nebraska—J. P. Kepler.
Nevada—J. D. Mariner.
Oklahoma—Geo. Frederickson.
Ohio (Southern)—Otto Grau.
Ohio (Northern)—A. B. Smith.
Oregon—J. H. Dundore.
Ontario—A. Nordheimer.
Pennsylvania (Eastern)—Chas. B. Miller.
Pennsylvania (Western)—Wm. C. Hamilton.
Rhode Island—Andrew Meiklejohn.
South Dakota—A. E. Godfrey.
Texas—Bismarc Heyer.
Tennessee—Lynn Sheeley.
Utah—Ralph D. Roberts.
Virginia—J. Dexter Hobbie, Jr.
Wisconsin—Henry M. Steussy.
Washington—R. E. Robinson.
Wyoming—A. L. Cummings.
Illinois—Chas. C. Adams.
Indiana—J. E. Butler.
Kentucky—H. K. Mance.
Kansas—J. O. Adams.
Louisiana—E. W. Wilson.
Maine—Ralph W. E. Hunt.
Missouri—E. A. Parks.
Montana—Allan E. McLean.
Maryland—J. H. Williams.
Michigan—A. H. Howes.
Mississippi—C. L. Davis.
Massachusetts—J. Frank Beal.
New Hampshire—E. J. Mclntire.
New York (Eastern)—Milton Weil.
North Dakota—W. J. Anderson.
North Carolina—C. W. Parker.
New Mexico—H. G. Stephenson.
New Jersey—E. G. Brown.
I
The Saturday Afternoon Session
|
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Music Trade Meetings in Atlantic City on Friday
the Music Industries Chamber of Commerce; E.
P. Hamilton, president of the Merchants' Asso-
ciation, and Arthur Conrow, president of the
National Music Roll Manufacturers' Associa-
tion, with a view to developing closer co-opera-
tion between music rail manufacturers and
music merchants in the marketing of music
rolls.
A number of very interesting suggestions
were made as to ways and means for distribut-
ing music rolls generally on a more satisfac-
tory basis, among them that there be more na-
STRAUCH
PIANO
ACTION
——_-—---—•^——
OF QUALITY
and MERIT
STRAUCH BROS., Inc.
20-30 Tenth Avenue
New York

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