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APRIL 10,
THE
1920
11
MUSIC TRADE REVIEW
CHANGES IN PACIFIC COAST STAFF OF BUSH & LANE CO.
Thomas Wilkinson Resigns as Manager of Portland, Ore., Branch, Being Succeeded by H. T.
Campbell—Other Staff Changes—New Post for Bert M. Fisher—Other News of Interest
PORTLAND, ORE., April 3.—Thomas Wilkinson,
who for about eight years has been manager
of the Portland branch of the Bush & Lane
Piano Co., has severed his connection with the
house and a new manager, H. T. Campbell, has
been appointed. Mr. Campbell has been with
the Bush & Lane Co. for a number of years,
recently holding the position of sales manager
at the Seattle house, a position which will now
be filled by H. A. Smith, who is at present sales
manager of the Portland branch. A new sales
manager will be appointed for Portland, but
there are no other changes contemplated in
the present organization of the Portland branch.
The piano salesmen of the Bush & Lane Co.
showed their regard for H. A. Smith, retiring
salesmanager, by giving a banquet' in his honor
at the Benson Hotel on Saturday evening.
After leaving Portland Mr. Smith will go to
Seattle and assume the position of sales mana-
ger of the Seattle branch of the Bush & Lane
Piano Co.
As a testimonial of their regard the employes
of the Seattle branch of the Bush & Lane Piano
Co. presented their retiring sales manager, H. T.
Campbell, with a handsome Masonic emblem.
When the Poole grands which are expected
every day by the Reed-French Co. arrive in
Portland there will be rejoicing in this piano
house. Frank Reed, sales manager, says the
situation is just this: Every day come repeated
calls for grands. Some customers make the
best they can of present conditions and are
content with an upright, but the majority insist
upon grands.
Player-pianos come in shortly, too, and it is
becoming more evident every day that these
players are not a fad of the present moment,
but are instruments of permanent value, pur-
chased by lovers of the best in music. Not
only those who cannot play the piano want
the players, but many of the best pianists in
the city are admirers of the wonderful repro-
ducing pianos now on the market and consider
them of incalculable benefit in the study of
piano playing.
Bert M. Fisher, who has been in the music
business twenty-five years, is now with Soule
Bros, in this city. Mr. Fisher, who has been
traveling for some time, says he is glad to be
again in his old home in Portland. He at one
time had a music store in Portland and was
the first clerk the Wiley B. Allen Co. had in
its Portland store.
Harold S. Gilbert, of the Gilbert Piano Co.,
reports excellent business, especially in used
pianos. J. W. Baker, polisher of the Gilbert
Piano Co., is manufacturing a piano polish that
has been found to be one of the best and most
satisfactory polishes in use. Mr. Baker is doing
a good business manufacturing the product.
H. M. Hall, of San Francisco, the manager of
the Aeolian Vocalion branch, visited Meier &
Frank's phonograph department during the
week and placed his machine with them.
Mrs. W. W. Brewster, who has been with the
McCormick Music Co. since it started in busi-
ness, has resigned and her place has been filled
by Miss Kathleen Narby, of Butte, Mont. Miss
Narby was with the Howard Music Co. in Butte.
STEADY EXPANSION THE RECORD OF WILFRED PIANO CO.
Over 20,000 Square Feet of Factory Space Now Occupied by Progressive Bronx Piano Manufac-
turing Concern—Executives Are All Practical Piano Makers and Have Had Extensive Experience
From a small space aggregating 2,500 square
feet to an entire factory of over 20,000 square
feet has been the record of expansion of the
Wilfred Piano Co., 156th street and Whitlock
avenue, New York.
When this company was formed by H. C.
Frederici, W. T. Heslop and J. Skubis in 1914
H. C. Frederici
J. Skubis
it was done for the purpose of manufacturing
player actions. At that time it occupied one-
third of one of the floors in the plant, which
was then owned by the late Henry Keller and
used as a factory for the Keller & Sons pianos
and player-pianos.
MADISON
Piano Co.
Incorporated
Manufacturers
The Madison Tone—
Supreme—Its Own
219 Cypress Ave.
NEW YORK
The executives of this company are all practi-
cal piano and player action makers. They
started their business on a very conservative
basis, and the careful attention which was paid
to the foundation of the Wilfred player action,
as well as to the business itself, soon brought
results, so that within a short time they were
able to manufacture a
complete player-piano,
and in 1916 purchased
the business of Henry
Keller & Sons, occupy-
ing from then on the
entire building with the
exception of one floor.
In 1917 the company
purchased the factory
b u i l d i n g , and has
showed constant prog-
ress since that time.
The demand for Henry
Wm
Keller & Sons pianos
- T - Heslop
and player-pianos and Wilfred player-pianos
became so great from 1917 on that last year
the company installed its own case-making
plant, which has proved to be a distinct ad-
vantage in manufacturing its instruments.
While talking to a representative of The Re-
view recently, Mr. Frederici, who has under his
direct supervision the merchandising and
financing of this company, said: "We have just
figured up our business for last year, and find
we had the most successful year in the history
of the business. We feel very well satisfied
with the progress which we have been making,
and in the five years which we have been manu-
facturing Wilfred player-pianos we have estab-
lished some very fine agencies throughout the
country. Our business in 1919 showed a splen-
did increase over any previous year, and with
the facilities which we now have at our com-
mand I feel positive that we will be able to
practically double what we did last year dur-
ing 1920."
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I
Victor
Supremacy
The supremacy of the
Victrola commercially is
coincident with its su-
premacy as a musical
instrument.
The success of Victor
retailers goes "hand in
hand" with Victor su-
premacy.
" V i c t r o l a " i, the Registered Trademark of
the Victor Talking Machine Company designating
the products of this Company only.
W a r n i n g : The use of the word Victrola
upon or in the promotion or sale of any other
Talking Machine or Phonograph products is mis-
leading and illegal.
I m p o r t a n t N o t i c e . Victor Records and
Victor Machines are scientifically co-ordinated
and synchronized in the processes of manufacture,
and should be used together to secure a perfect
reproduction.
Victrola XVI, $275
Victrola XVI, electric, $337.50
Mahogany or oak
Other styles $25 to $1500
Victor Talking
Machine Co.
Camden, N. J., U.S.A.