Music Trade Review

Issue: 1920 Vol. 70 N. 11

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MARCH 13,
THE
1920
MUSIC
TRADE
65
REVIEW
DEALERS SHOULD WATCH COSTS
Steady Increase in Prices Makes Constant
Watchfulness Most Necessary
231-235 West 40th Street,°NEW YORK
Among the items used by music publishers
and dealers which to-day show a tremendous in-
crease in cost over the 1915 period is that of
wrapping paper, which, it is estimated, is 350
per cent higher than before the war. Such in-
creases in cost as shown are among the reasons
that have forced the popular publishers out of
the 10-cent publishing held.
As stated recently in these columns, the pub-
lishers of popular works have been able, by
wholesaling their issues at 15 cents or more,
to meet these increased costs and make their
bus.ness somewhat profitable.
The point, however, that we at present want
to impress upon the dealer is that with such
items as wrapping paper showing such a big
advance in cost, and with all other publishing
costs constantly increasing, it is well for the
dealer'to figure his own costs of doing business
at frequent intervals. The old days when it
was possible for one to say the cost of doing
bus.ness was 20 or 30 per cent are passe. At
the present time pr.ces are not sta.idardized
on anything and it would appear that the wise
dealer is tiie one who recognizes this fact and
computes the various costs at regular periods.
PUBLISHES A NEW WALTZ
NEW PUBLICATION ISSUED
Century's
Spring Campaign!
Don't let another sun set without "getting
behind" "CENTURY'S"- Biggest of all Na-
tional Advertising Campaigns.
It's a drive for larger Century Sales and
Bigger Profits for Y O VI
Nine of America's largest Magazines are
telling 30 million readers to go to their dealer
(that's you) for "CENTURY" at 15e, on which
your prottt is approximately 10c on every copy
sold.
Send for FREE ad. cuts and Window Dis-
play to-day !
Century Music Pub. Co.
The J. H. Reed Music Co., Austin, Tex., has
just issued a new waltz song, entitled "My
Love's Kisses." Lyrics of the number are by
V. A. Fenner and the music by John S. Cald-
well, writer of "Graveyard Blues," "Beautiful
Valley of Dreams" and "Sweet Hawaiian Maid."
Gilbert & Friedland, Inc., will shortly issue
a new song of the ballad order entitled "Dream
of Dreams," from the pen of Richard Howard.
Dear Heart
If You Would Care
for a Lonely Heart
You Know
My Castles in the Air
Are Tumbling Down
Sunshine Rose
Girl of My Dreams
Carmenela
Buddy
C. C. CHURCH AND COMPANY
Hartford
New York
London
P»ri»
Sydney
The Lyre, House Organ of Wm. Place, Jr.,
Music Co., a Live Publication
YOVL can't go
wrong with
any'Feist]
Song ~
See the full page ad in
Saturday Evening Post
and Colliers (this week)
Featuring
"Beautiful Hawaiian Love"
"There's Always Two
Sides to a Story"
"At the Moving Picture
Ball"
Write for Dealers' Prices
L E O . F E I S T , Inc., FEIST Bldg., New York
FAVORITE MARCHES
(Instrumental)
"On the Square" (Columbia Record)
"The American Red Cross"
"Mothers of Democracy"
Vocal
The William Place, Jr., Music Co., Inc., Prov-
idence, R. J., issu.e from time to time a news-
paper called The Lyre, described as "a musical
newspaper of fun and foolosophy, featuring the
truth, the whole truth, and then some." One
o[ the late issues has just been placed in The Re-
view's hands. It is a most readable publication
and is entertaining to the nth degree. There
is no attempt made to be serious, except in the
advertisement columns, of which they carry
a fair share. We reproduce herewith a small
item that may, or may not, give some idea of
what the editorial policy of this publication is:
Dear girl (about forty-nine summers young)
—-"I would like to hear some of the new rec-
ords."
Mr. Follett—"Have you Freckles?"
Dear girl—"Aever in the winter, and in the
summer 1 use honey and almond cream."
L>. B. Follett, by the way, is sales manager of
the company.
"GEMS" A PROMISING NEW NUMBER
"Gems" is the title of a new song and fox-
trot which Jos. W. Stern & Co. are at present
featuring as a dance number. It is shortly to be
placed in some leading vaudeville acts as a
song, and it is understood the publishers have
plans for a very big campaign for its exploita-
tion. The music of "Gems" is by . Ethel
Breaker, a young writer who appears very
much in the limelight this season. The words
are by Monte Carlo, one of the writers of
"Tumble Down Shack in Athlone." "Gems"
appears to be a number of much promise.
"On the Square"
A very pleasing song arr.
PAN ELLA MUSIC CO..
PITTSBURGH. PA.
ALWAYS IN DEMAND
SECULAR
Evening Brings Rest and You
There's A Long, Long Trail
The Magic of Your Eyes
My Rosary for You
Mother Machree
Kiss Me Again
Starlight Love
Can't Yo' Heah Me Callln', Caroline
Ring Out! Sweet Bells of Peace
Spring's a Lovable Ladye
Dear Little Boy of Mine
Sorter Miss You
Smilin' Through
Who Knows?
Values
SACRED
Teach Me To Pray
I Come To Thee
The Silent Voice
A Little While
It Was For Me
Ever At Best
AND MANY OTHERS
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
66
THE
MUSIC
TRADE
REVIEW
MARCH 13, 1920
Remarkable Waltz Song Success. On All Records and Rolls
Chicago
OPPORTUNITY FOR COMPOSERS
WILLOW I>AN€
McKINLEY MUSIC COMPANY
New York
in put her royal charge to sleep with the old
song of her village home, and the girl-mother
Two Organizations Offer Awards for Best Band New York Evening Sun Awards Decision to began, almost unconsciously, to repeat the simple
and Orchestra Compositions
"For He's a Jolly Good Fellow"—Air of the refrain.
Song Has an Interesting History
"Napoleon himself, though a hater of music,
Victor Herbert, Percy Grainger and John
never mounted his charger to go into action
Philip Sousa are to be the judges in a $250 prize
"Asked to name the oldest tune in the world," without singing softly a few bars of the song."
contest for a new and original musical compo- according to the New York Evening Sun, "few
sition for band, which has been offered by Ed- could give the correct answer. It is that to
MUSICAL HISTORY AT A GLANCE
win Franko Goldman, conductor of the Gold- which we now sing the words 'For he's a jolly
man band.
good fellow,' and the air, which can be traced
From the Landing of the Pilgrims to the Jazzing
The winner, in addition to the prize, will re- in distant Asia and Africa, as well as in most
of the Trombone in Ditson Releases
ceive a contract for the publication of his work European countries, has an interesting history.
Tht- entire musical history of the United
on a royalty basis. The first public perform-
"Its origin is lost in antiquity, but it is sup-
ance of the winning composition will be during posed to have been learned from the ancient Slates may be said to be encompassed in a re-
the month of June at Columbia University and Babylonians by the Egyptians, who popularized cent series of new releases by the Oliver Dit-
the composer will be invited to conduct.
it in Africa and Asia Minor. It is still sung by son Co., Boston. There was offered in the series
"The Landing of the Pilgrims," a cantata, and
Mr. Goldman's idea in offering the prize is the Arabs.
to stimulate writing for bands, especially among
"The Crusaders caught the tune from their also "The Art of Jazzing for the Trombone"—
American composers. All compositions must Saracen enemies and sang it under the walls of the Alpha and Omega of American music, as it
be submitted in score form before May 1.
Jerusalem, which to-day perhaps vibrate to the were. This must not be taken to indicate that
A prize of $1,000 has also just been offered same notes chanted by our victorious troops. the Pilgrims landed on Plymouth Rock to the
by Henry Harkless Flagler, president of the The air was ultimately carried into Europe, accompaniment of a jazz band.
Symphony Society of New York, for an origi- where it survived in various forms among the
nal orchestral work. The compositions to be folk songs of the different nations.
WRITE SONG FOR NEW FILM
submitted must be of symphonic structure, in
"In 1709, after their defeat at Malplaquet, the
Harry lloch and Arthur Behim are the au-
one movement (overture, prelude or symphonic French, following a false rumor of the Duke
poem), and must not occupy more than eighteen of Marlborough's death in battle, composed a thors of the new song written for the produc-
minutes in performance. The composer must satiric lament, 'Malbrook Is Off to the War,' tion "The River's End," which is to be pub-
be a citizen of the United States. The work detailing the supposed death and burial of the lished by Waterson, Berlin & Snyder. "The
River's End" is said to be one of the most
winning, first prize will be periormed by the English general and the ascension of his soul
elaborate motion picture productions in years.
New York Symphony Orchestra at one of its to heaven.
regular concerts in New York City during the
"Like most topical songs, this one was of
season 1920-1921. The following eminent musi- short-lived popularity; but in 1781 it suddenly
cians will act with Mr. Walter Damrosch, di- echoed from one end of France to the other.
I JEROME H
rector of the orchestra, as judges of the work The young Marie Antoinette gave birth to an
submitted: B. Alden Carpenter, Franz Kneisel, heir and the baby prince, in accordance with
George W. Chadwick and Leopold Stokowski.
French custom, was placed under the care of a
robust peasant foster mother. The nurse used
WHAT IS THE OLDEST TUNE?
LATEST HITS
PUBLISHERS TO BE OUSTED
Many of the leading publishers in recent
months have opened up Chicago offices in the
State Lake Theatre Building, that city. It is
now reported that owing to complaints being
received from other tenants about the noise
in the studios the agent of the building
has announced that all publishers must vacate
on or before May 1, and that no renewals would
be granted.
"WHEN MY BABY SMILES"
BY IRVING BERLIN
Biggest Song Hit in the Music World.
Over 300 Vaudeville Artists Singing It
IRVING BERLIN, Inc., 1587 B'way, NY.
Al Jolson's Sensational Song HIT
Music Engravers and Printers
T. B. HARMS & FRANCIS, DAY & HUNTER
A.J.StasnyMusicCo.
56 W. 45th St., New York
DETROIT
ROBERT TELLER SONS & DORNER
62 West 45th Street
Tremendous
Sellers
JEROME H.REMICKCGQ
NEW YORK
By GEORGE GERSHWIN
THIS IS SOME SONG
That Reach
Every Heart
I'm Always Falling in Love
With the Other Fellow's Girl
Moonlight on the Swannee Shore
In Your Arms
Darktown Dancin' School
Your Eyes Have Told Me So
"SWANEE"
DEALERS, ATTENTION!
SONGS
Hand in Hand Again
My Isle ot Golden Dreams
Venetian Moon
New York
We Are the Publishers
of the Terrific
Song Success
Roses of Picardy
Ftalartd
by JOHN McCORMACK
CHAPPELL & CO., Ltd.
41 East 34th Street
NEW YORK
347 Yonge Street
TORONTO, CAN.
miHIIIIIIIIHHIIIi
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
3 1 1 W e s t 4 3 d Street
N e w York City
BUY YOUR MUSIC FROM
BOSTON
WALTER JACOBS
8 Bosworth St.,
BOSTON, MASS.
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
White-Smith Music Pub. Co.
PUBLISHERS,
PRINTERS AND ENGRAVERS OK MUSIC
Main Offices: 62-64 Stanhope St., Boston.
Branch Houses' New York and Chicago

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