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THE MUSIC TRADE REVIEW
MARCH 6, 1920
evening of March 4 promises to be the most en-
joyable event of the kind the members have
Local Music Dealers Profit by Gathering of Host of Educators From All Parts of the Country— ever given. About 200 diners are expected by
E. B. Lyons, assistant secretary. He is one
Several Concerts a Feature of the Convention—Rex C. Hyre Forms New Company
of the committee making arrangements for the
CLEVELAND, O., March 1.—Cleveland's musical in- Cleveland is good—better than it has been for a gathering. A representative of the Victor Talk-
ing Machine Co., Camden, N. J., is scheduled
strument and music dealers did a splendid busi- long time.
ness last week on account of the annual con-
T. A. Davies, manager of the Victrola depart- to address the diners, who will enjoy a big din-
vention of the National Educational Associa- ment of the William Taylor & Son Co., has ner, an interesting musical program and danc-
tion, more than 10,000 school teachers, college returned from a business trip to New York. He ing. Several new stunts will be featured during
and university instructors and heads of educa- bought a new supply of talking machines and the evening at the Hotel Winton.
William R. Graul, of Cincinnati, president of
tional institutions throughout the country being records.
in the city. About forty sections of the gen- The Caldwell Piano Co. closed its doors Sat- the Piano Merchants' Association of Ohio, while
eral organization were represented, including urday evening. The closing of this store, at in Cleveland last week said that the dealers
the music teachers' section. Teachers inter- East Ninth street and Prospect avenue, marked of this city have "a wonderfully well developed
ested in the development of music in schools the passing of a landmark in Cleveland's musi- organization." He paid compliment to their
and higher educational institutions were visitors cal instrument trade. The conspicuous position co-operation and teamwork and said the Ohio
to nearly all the recital concerns which deal of the big store at one of the busiest traffic Association is also doing its best. He said
in musical instruments, player rolls and sheet centers in the heart of the city gave the man- the big New York gathering recently impressed
music. Several of the larger stores had spe- agement unusual opportunities for displaying upon him the efficiency of the Ohio Association,
cial demonstrations for the benefit of music in- pianos, player-pianos and talking machines in whose members, when they get together, "do
structors attending the convention.
the ground floor sales rooms and in large show things and do them right." Mr. Graul urged
Several concerts and a big pageant of hun- window space on two leading thoroughfares. all the dealers in .Ohio to back up the work of
dreds of children, given in the new Masonic A considerable quantity of merchandise was not their national organization and support its mis-
Temple Auditorium, were among the features sold. The business of the store will pass to sion.
The H. Kurtz Furniture Co., is featuring Co-
which stimulated interest in music.
the big new store of the Wurlitzer Co., in the
Prominent educators, representing almost Euclid building, adjacent to the Stillman Thea- lumbia records along with other merchandise in
every angle of educational work in the United tre. The sale of Knabe, Chase, Kurtzmann, "dollar sales."
States, including Philander P. Claxton, national I'.ehning, Milton, Cable and several other makes
Consult the universal Want Directory of
superintendent" of education, asserted that one of pianos and player-pianos was large.
of the most potential forces at work to-day
"T'm going to do all I can to make the Cleve- The Review. In it advertisements are inserted
in schools, colleges and universities is good land Music Trade Association a success in free of charge for men who desire positions
music.
1920," said Otto C. Muehlhauser, of the Muehl- of any kind.
"There is nothing more uplifting, refining and hauser Bros. Piano Co., who accepted the vice-
beautiful than good music," Mr. Claxton said. presidency of the organization when Charles K.
"Music and home are synonymous terms in Bennett, general manager of the Eclipse Musi-
America to-day. Parents should remember that cal Co., declined the honor.
if their homes are made attractive by good music
M. V. DeForeest, the Sharon, Pa., musical in-
young people will remain at home instead of strument dealer, who is a member of the Cleve-
seeking entertainment away from home. The land Music Trade Association and occasionally
musical instrument dealers, as well as the manu- attends the association meetings, while in this
facturers, are doing a wonderful amount of good city last week said that dealers throughout the
in pushing the propaganda to make music more country are receiving the benefits of an expendi-
popular."
ture of over $10,000,000 in behalf of music. He
Scores of other educators added their testi- said this amount of money is being expended by
mony to that of Mr. Claxton and the efforts of channels outside of the dealers and added that
the national organization now working to pop- the national organization which is putting forth
ularize music were commended.
a propaganda for more music in behalf of deal-
Henry Dreher, head of the B. Dreher's Sons ers and manufacturers will have a cash budget
American
Co., told members of the Cleveland Music Trade of $100,000 to expend.
Association at their annual banquet February 24
As first vice-president of the national organi-
a few straight things about "cheap methods" zation of piano merchants Mr. DeForeest pointed
of trying to sell musical instruments when out to Cleveland dealers some of the "big things"
"PERFECTED" •'CROWN"
he was asked to respond to a toast "The Money which the national organization is trying to do
Highest acoustic excellence dating
We Did Not Make," originally assigned to his in 1920 and urged every retailer to stand back
back to the days of Jonas Chickering.
brother, Oscar Dreher.
of the "big men behind the guns" in Washing-
Took prize over whole world at Paris,
"It is a shame that some of our musical in- ton, New York and elsewhere.
1900. For generations the standard,
and used on the greatest numiber
strument dealers continue to fill half-page news-
Rex C. Hyre and his brother, Raymond E.
of pianos in the world
paper advertisements with announcements of
Hyre, are sending out announcements of the
bargain sales of pianos and player-pianos," Mr. Co-Operative Manufacturing Co., formed by
Dreher said. "This $5 down and $5 a month them. Rex C. Hyre is secretary of the Piano
bait placed in these advertisements is mis- Merchants' Association of Ohio and assistant
leading and we all know it. The dealers who secretary of the Cleveland Music Trade Asso-
make these statements ought to be ashamed of ciation, as well as attorney and ad censor of
Modern organ mechanism is of wire. Round
themselves.
and flat wire; springs; wire rope; reinforcing
the Cleveland dealers. The announcement states
wire; electrical wires, such as Americore rub-
"I have spent two or three days a week for that retail dealers in musical instruments are
ber-covered for conveyance of current; mag-
net wire, silk-insulated, for releasing wind to
several weeks in New York, Chicago and else- wanted for stockholders in the company, which
pipes; paraffined cotton-insulated, for connect-
where trying to buy musical instruments. Any- proposes to manufacture benches. - Factory
ing keyboards with stop action; console cables.
body can sell pianos these days. It is no trouble space has been secured, under a six year lease,
"American Piano Wire and Pipe Organ News,"
"Wood and the Piano Builders' Art," also
to sell goods, but it takes a good buyer to buy in Columbus.
"Piano Tone Building"—sent free
them. Every dealer in Cleveland should get as
George M. Ott, the new president of the
Services of our Acoustic Engineer always
available—free
much as he can cash down on instruments. He Cleveland Music Trade Association, made a ten-
should get a large payment. It can be obtained. strike during 1919 as chairman of the member-
American Steel & Wire
I had thought the days of $5 down and $5 a ship committee of the organization, and A. B.
loTtla D Zl!rsT'c h icago
Company
month were gone forever, but I see this old-time Smith, head of the A. B. Smith Piano Co.,
plan of baiting the public still crops out. The Akron, in retiring from the Association's presi-
Cleveland musical instrument dealers do not dency, paid Mr. Ott a high compliment as a
have to resort to this plan of getting merchan- "getter-together of competitors."
dise sold."
Dan Nolan, erstwhile manager of the piano
Mr. Dreher said the outlook for business in department of the May Co., as well as former
president of the Cleveland Music Trade Asso-
ciation and the National Association of Music
Merchants, cannot resist the temptation to meet
with piano dealers. He was at the February
24 annual banquet and told some of his latest
stories and reminded his former associates in
the musical instrument business that he is still
"selling things."
The annual banquet of the Talking Machine
ESTABLISHED—IN—I83Z
ALBANY,
N. Y.
Dealers' Association of Northern Ohio the
EDUCATIONAL CONVENTION BRINGS TRADE TO CLEVELAND
P iano Wire
Organ
P ipe Wire
OARDMAN
s& GRAY-
PIANOS