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54
THE MUSIC TRADE REVIEW
WOLFE GILBERT TELLS HIS PLANS
Prominent Composer, Who Has Written One
Thousand Songs During the Past Eight Years,
Outlines His Ideas for the Future
When Wolfe Gilbert wrote "Granny" he com-
pleted the thousandth song which he has writ-
ten in the past eight years. He believes this
is a record and as he has a penchant for estab-
lishing precedents and breaking records he is
quite proud of the above accomplishment.
In a recent interview Wolfe Gilbert had the
following to say in regard to the future of the
firm of Gilbert & Friedland, Inc.:
"I'm going to build up a business which, be-
fore I am through, will be second to none. May-
be you think I'm picking out a s'oft job for my-
self. You won't think so if you know that no
other song writer has been able to build up a
big organization and still continue to write
songs.
"To my way of thinking the writing of songs
is a man's job; the exploiting furnishes work
for half a dozen live wires, and the business or
selling phase of the game demands one or more
energetic business heads. In the past practically
every song writer tried to write, exploit and
handle the executive end. It can't be d'one and
done well. In the future I'm going to write
songs and do my little bit towards making them
popular, but I'm not going to try to run the
professional or business departments. Maxwell
Silver knows as much about selling sheet music
as anybody, so I see no sense in butting into
his department. The business from now on will
be divided into three departments and none will
interfere with the other. If I can write a real
hit there is no reason why our salesmen can't
sell as many copies as any other publisher. And
we're going to spend money and energy to
move goods for the jobber and dealer just as
any big national advertiser does. We've gotten
over the stage of sitting back and counting what
this jobber or dealer should sell, and how much
mechanical royalties we should get.
"And to make goods move at top speed we're
going to establish a real publicity department,
something that no other publisher has ever con-
sidered really necessary. By a publicity depart-
ment I don't mean having a stenographer to
send out cut and dried trade notes to trade
papers. I'm engaging a trained newspaper man
at a regular salary to write human interest stuff
that won't have any difficulty over getting into
the daily papers all over the country, for th s
is the sort of publicity that helps the singer,
the jobber and the dealer."
"COMING HOME" IN DEMAND
The John Church Co.'s publication, "Coming
Home," has already passed the three hundred
thousand mark in point of sales. The demand
does not appear" to diminish in volume from
month to month, but is constantly increasing.
The number has been recorded for the Edison
Co. by Anna Case, the operatic star.
TWO NEW STASNY NUMBERS
"An Autumn Day" and "Dream True," two
numbers from the high-class catalog of the A.
J. Stasny Music Co., are being given many win-
dow displays by enterprising dealers throughout
the country. The numbers are issued with title
pages of many colors of most artistic design
and lend themselves for display purposes most
readily.
"Forever Is A Long,
Long Time"
"When the Evening
Bells Are Ringing"
"Oh! You Don't Know
What You're Missin'"
"Waters of Venice"
(Instrumental)
"Floating Down the
Sleepy Lagoon"
(Song version "Waters of Venice")
Roses of Picardy
Featured by JOHN
McCORMACK
CHAPPELL & CO., Ltd.
41 East 34th Street
NEW YORK
347 Yonge Street
TORONTO, CAN.
THE Sensational Oriental Intermezzo
'Arabian Nights"
Song
Intermezzo
By
One-Step
M. DAVID and WM. HEWITT
Published by
ARTMUSIC, Inc.
145 West 45th St.
NEW YORK
1919
W. B. & S. SONG FOR P1CKFORD
Have Exclusive Right to Use Screen Star's Pic-
tures on "Daddy Long Legs"
Waterson, Berlin & Snyder are in receipt of a
telegram through the First National Exhibi-
tors' Association in which it is stated by Mary
Pickford that she concluded a contract with
that firm for the use of her name and photo-
graph on a song entitled "Daddy Long Legs."
The Waterson, Berlin & Snyder number is used
as the theme in the musical arrangement of the
motion picture of the same name in which
Mary Pickford is starred.
Miss Pickford further states that she inad-
vertently signed a memorandum consenting to
the publishing of a song entitled "Dear Old
Daddy Long Legs," published by the Broadwaj
Music Corp.
The fact that the McCarthy & Fischer num-
ber, "You Don't Need the Wine for a Wonder-
ful Time," is being sung in both the Ziegfeld
"Follies" and the "Scandals of 1919," in ad-
joining theatres, has brought forth a protest
from Ziegfeld, who claims prior production
rights to the number.
Without doubt "When You Hold Me In Your
Arms" is the most active number in the Mc-
Kinley Music Co. catalog. One feature that
has added to its success has been the fact that
the orchestras use it frequently as a dance se-
lection. It is published with both band and
orchestra arrangements.
We Are the Publishers
of the Terrific
Song Success
Artmusic Gems
J U L Y 5,
T. B. HARMS & FRANCIS, DAY & HUNTER
C. C. CHURCH & COMPANY
60 ALLYN ST., HARTFORD. CONN.
Successors to CHURCH, PAXSON A. CO., N«w York
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
311 West 43d Street
New York City
BUY YOUR MUSIC FROM
BOSTON
WALTER JACOBS
8 Bosworth St.,
Publisher
(<
BOSTON, MASS.
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
White-Smith Music Pub. Co.
PUBLISHERS, PRINTERS AND ENGRAVERS OF MUSIC
Main Offices: 62-64 Stanhope St., Boston.
Branch Houses; New York and Chicago