Music Trade Review

Issue: 1919 Vol. 68 N. 5

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
MEW
PUBLISHED BY EDWARD LYMAN BILL, Inc
President and Treasurer, C. L. Bill, 373 Fourth Ave.. New York; Vice-President,
J. B. Spillanc, 373 Fourth Ave., New York; Second Vice-President, Raymond Bill, 373
Fourth Ave., New York; Assistant Treasurer, Wm. A. Low.
J. B. SPILLANE, Editor
RAYMOND BILL, Associate Editor
Executive and Reportorlal Staff:
B. BftiTTAiN WILSON, CARLETON CHACE, L. M. ROBINSON, WILSON D. BUSH, V. D. WALSH,
WM. BRAID WHITE (Technical Editor), E. B. MUNCH, A. J. NICKLIN, L. E. BOWERS
BOSTON OFFICE:
JOHK H. WILSON, 324 Washington St.
CHICAGO OFFICE:
E. P. VAN HABLINGEN,
Republic Building,
Telephone, Main 6950.
209 So. State St. Telephone, Wabash 5774.
LONDON, ENGLAND: 1 Gresham Buildings, Basinghall St., D. C.
NEWS SERVICE IS SUPPLIED WEEKLY BY OUR CORRESPONDENTS
LOCATED IN THE LEADING CITIES THROUGHOUT AMERICA.
Published Every Saturday at 373 Fourth Avenue, New York
Entered as second-class matter September 10, 1892, at the post office at New York, N. Y'.,
under the Act of March 3, 1879.
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REMITTANCES, in other than currency forms, should be made payable to Edward
Lyman Bill, I n c
Departments conducted by an expert wherein all ques-
and
tions of a technical nature relating to the tuning,
regulating and repairing of pianos and player-pianos
|
a r e dealt with, will be found in another section of
this paper. We also publish a number of reliable technical works, information concern-
ing which will be cheerfully given upon request.
Exposition Honors Won by The Review
Grand Prix
Paris Exposition, 1900 Silver Medal. .Charleston Exposition, 1902
Diploma.. .Pan-American Exposition, 1901 Gold Medal
St. Louis Exposition, 1904
Gold Medal. .Lewis-Clark Exposition. 1905
LONG DISTANCE TELEPHONES—NUMBERS 6982—6983 MADISON SQ. _
Connecting: all Departments
Cable address: "Klbill, New York."
Vol. LXVIII
NEW YORK, FEBRUARY 1, 1919
No. 5
EDITORIAL
T
HE presentation of figures referring to the finances of the Music
Industries Chamber of Commerce at the meeting in Chicago last
week offers much material for pleasant thought. The figures indicate
(first and foremost that the budget system has proven most success-
ful, with the various divisions of the trade working enthusiastically
in practical support of that system. The preparation of the budget
eliminates haphazard methods, for the amount to be expended is a
known factor, and efforts can be directed towards raising that
amount systematically, rather than in scrambling about collecting
money in dribs and drabs for carrying on the work on the same
basis.
Approximately $25,000 was allowed in the budget, and with only
one exception every bureau kept within the specified limits, though
in the case of the one exception the receipts from matter sold more
than offset any deficit. That this amount, and considerably more,
was raised without any great difficulty or hurrah, and without placing
a heavy burden on any individual or any division of the industry,
indicates the success of the "zone" system for collecting necessary
'funds. The response that has been made also shows a tribute to
[the interest that the members of the trade took in this work of
•development and advancement, and holds forth great promise for
the future of the work. The finances of the members' activities
jhave now been placed on a businesslike basis, and the results are
(gratifying.
OR some years past a number of men in the industry, and mem-
F
bers of the various national associations, have expressed the
.belief that the annual conventions of the various organizations
should be held during the winter instead of the hot summer months.
Particularly since the music shows have become, or have promised
to become, annual events has the argument been made that the
Imonth of June was not the best time to ask dealers to swelter in
airtight booths while looking at the latest offerings of manufac-
turers. Were the piano business one of seasons, with new styles
coming out regularly each spring and fall, there might be some
FEBRUARY 1, 1919
reason for a summer show, but pianos are not bought in any quan-
tities in June. In fact, orders are just as easy to place in January
or February. At such time the manufacturer, as well as the dealer,
is at his best, for the manufacturer has laid his plans for the year
and the dealer likewise has the opportunity to view the future with
some degree of confidence after a busy holiday trade.
The winter meeting and show idea was finally crystallized into
action at the midwinter meetings of the Music Industries Chamber
of Commerce and the officials of the merchants and manufacturers'
associations in Chicago last week, and it is probable that beginning
with 1920 we will see the music show, likewise conventions, held
shortly after the first of the year.
During the past few years the associations have thrown prec-
edent to the winds in many instances, and it might be said that
association work has progressed materially as a result. To hold
conventions in May or June simply meant to follow the precedent
set a quarter of a century or so ago, and was not based upon any real
reason except that with the approach of summer trade members
were less busy than at other seasons of the year. With the music
show as a sweeping argument, it is logical to believe that January,
or at least February, is the proper season, from a business view-
point, to offer new products to the trade. The show is a business
proposition, and for that matter so are the association conventions.
Why not regard them according to a business standpoint?
HOSE who have made a close study of the economic future of
T
the United States, and who have given consideration to ways
and means for preserving the industrial balance and keeping pros-
perity swinging along, agree that one of the first steps that should
be taken by the national lawmakers should be to provide a high
protective tariff wall to prevent this country becoming a dumping
ground for the after-war products of Middle Europe, made under
labor conditions and offered at prices with which manufacturers in
this country will have no chance to compete. According to those
who are in a position to know, wage standards and living standards
and costs in this country are higher than in any other country in
the world. This means that to meet this high wage standard, and
to avoid unemployment so far as possible, the manufacturer must
be protected in his effort to secure a wholesale and retail price com-
mensurate with his costs. If he is forced to compete with Europe,
without tariff protection, it means tbe reduction of wages, which
labor declares it will not stand, or going out of business entirely,
which means unemployment for the masses and a shattering of
prosperity.
The music trade is not in a position to be affected by European
imports to the extent of some other industries, but at the same time
the band instrument and musical merchandise manufacturers and
the piano supply manufacturers who have either sprung up or
expanded as a result of the cutting off of European imports by the
war will find hard sledding if kindred products, made under Euro-
pean conditions, can be brought in at the present low duty and
offered in competition in the open market.
It is more than likely that the Music Industries Chamber of
Commerce will take a definite stand on the protective tariff question
before very long. Consideration of the question at least should be
prompt and earnest regardless of what concerted action may be
taken.
HE suggestion made by The Review to the officers of the Na-
T tional
Association of Piano Tuners, at the general meeting in
Chicago recently, to the effect that the tuners should incorporate
the term "Piano Technicians" in their association title or, better
still, eliminate the words "Piano Tuners" and adopt "Piano Tech-
nicians" in their place, has been received with favor.
The reason for the suggested change in title is obvious for
the type of piano tuners who make up the membership of the associa-
tion are something more than that name implies. They must know
not only the practical work of putting a piano in tune and keeping
it that way, but must be familiar with the technics of piano acoustics,
for proper piano tuning is essentially technical work. The technical
authorities of the industry have, in most cases, started their careers
as tuners and worked up through the position of factory superin-
tendent, and must, of necessity, be thoroughly familiar with the
theory and practice of tuning to conduct their work properly.
A technical man need not of necessity be a practical tuner even
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
FEBRUARY 1,
THE
1919
MUSIC TRADE REVIEW
KEEPING MUSIC TO THE FOREFRONT
(Continued from page 3)
along that plan. The thought is to co-operate with other dealers and with manufacturers; to get in touch with
the National Bureau for the Advancement of Music to find out what is being done in an organized^way, and
to help in the work. The efforts of the individual dealer become twice as effective if they are carried out in
co-operation with hundreds or thousands of other dealers, and according to an organized program.
The booklet recently issued by the National Bureau for the Advancement of Music tells of the ^reat
accomplishments achieved by that organization, but there still remains much to be done. The time is KftDW,
not to-morrow. The opportunity of building for the future exists at the moment. Such favorable conditions
will probably never come again—at least in this generation. We should not lose the momentum, but rather
should profit by it. It is much easier to keep a movement going, and gathering power, than it is to let the
movement stop and then start all over again.
Music is now at the forefront, and it should be the personal business of everyone in the music profession,
or the music industry, to see to it that it is kept in that position, and not allowed to drop by the wayside. The
work of the National Bureau for the Advancement of Music offers at least one avenue for carrying on this
work.
Music Trade Associations Should Help Export Trade
A. V. W. Setley, Vice-President of the Estey Piano Co., New York,
Suggests That There Should Be Organized a Strong Export Information
Department, Under Association Auspices, for the Benefit of the Trade
While piano manufacturers are giving some
thought to the question of export trade, with
the exception of the individual efforts of a few,
there has been no work done of an organized
character to establish American-made pianos in
the foreign markets.
The Bureau of Foreign and Domestic Com-
merce of our Government is making preparations
to double its staff at Washington and its plans
for investigation abroad are to be greatly ex-
panded. Trade organizations the country over
are awake to the possibilities of the situation
and soon the tight will be on to control the for-
eign markets.
It is generally conceded that the fundamental
principles of all big business is active, united,
co-ordinated, co-operative efforts of the industry
working in the closest harmony. The piano in-
dustry as a whole has never done anything more
than skim the surface as far as export trade
is concerned, due, without doubt, to the fact
that Germany heretofore controlled the markets
and was so firmly intrenched as to make it diffi-
cult for the American manufacturer to obtain
a foot-hold. The situation is now completely
changed about, however, and experts who have
studied the situation agree that it will be many
years before Germany will be in a position to
transact business in these quarters. Instead of
the business of the manufacturers of this coun-
try being confined largely to forty-eight states,
we now have the entire world for our markets
with all the natural advantages in our favor to
enable us to control the trade.
Why then should we not take vigorous co-
operative measures to bring this about and why
is not our manufacturers' association the proper
organization through which to place the Amer-
ican-made pianos before the foreign dealers and
develop this trade?
A sort of an export clearing house department
could be opened and maintained for this purpose.
Its requirements would consist of:
1. Foreign Buyers' Service;
2. Translation Service;
3. Forwarding Service;
4. Banking Service.
The Foreign Buyers' Service would include a
complete list of the foreign piano dealers
throughout the world with their commercial
ratings and the facilities to secure detailed
reports.
The Translation Service would enable the
manufacturer to have properly translated all
correspondence, catalogs, circulars, etc., for the
purpose of promoting and handling his business
abroad.
The Forwarding Department would procure
shipping accommodations and attend to all mat-
ters pertaining to licenses, clearances, bills of
lading, insurance, etc.
The Banking Service would arrange" for
pioper banking connections to enable the marra-
facturer to negotiate acceptances and finance the
though he must understand the principles of the art, but the good,
practical tuner must be a man of technical knowledge. The recog-
nition of his actual status is due him and the first move in the direc-
tion of securing that recognition is for the tuners themselves through
their association title to adopt their rightful title of "Piano Tech-
nicians."
HE economic transition which is now in progress throughout
T
the country is not affecting the musical instrument industry un-
favorably. Retail business throughout the country is maintaining
quite a satisfactory volume, and piano merchants everywhere are
optimistic regarding the future.
In the domain of manufacturing the readjustment of labor is
a factor of importance. There is evident a steadily increasing num-
ber of men who are desirous of securing steady employment at fair
wages, and as soon as the men who have been in the camps here
ZZ/ie Pest/cnou)/!
rnufica/rmme
jnt/ie World.
PIANOS

**
transaction with the foreign buyer when so
desired.
An export department of this character_could
be developed with but small expense to our
trade organization and while the manufacturer
directly benefiting would naturally be subject to
a nominal assessment for the service received,
the department would be partly self-sustaining
by reason of brokerage and commissions usually
paid to the forwarding agent and insurance
broker not possible for the manufacturer to
secure as an individual.
Much could be said of the great benefits re-
sulting from such a department which could
handle the export trade as a unit and at the same
time preserve the individuality of the manu-
facturers.
It is a well-known fact that nothing helps
stabilize the business of a manufacturer more
than the export trade which tides over periods
of depression in the domestic markets and those
manufacturers presenting the most nearly un-
broken records of prosperity are those who have
been accustomed to exporting regularly a fair
percentage of their product. In view of these
facts, should we not all be alive to the situation
before us and get behind a movement for a
greater piano trade which will help uphold the
present standard of wages by increasing pro-
duction, cutting down overhead expenses and
thereby form a nucleus of prosperity for the
industry in general?
and in France are again habituated to civilian practices labor con-
ditions in the factories will rapidly improve.
In the business world generally there are a number of irregu-
larities and uncertainties, owing to "reconstruction," which has af-
forded some chronic pessimists a chance to "cry their wares." But
actually there is no reason for pessimism or uneasiness. The change
from war to peace in the commercial sphere must be attended by
certain disturbances which are inevitable, but to those who are
studying the situation there is no cause for uneasiness, or any de-
gree of pessimism—it is the time rather for optimism of the real
genuine kind—optimism that is based upon sound reasoning and
commonsense.
We are facing a period of great opportunities for America, and
to achieve our ends we must approach the future with confidence
and with the spirit of initiative predominant in order to advance the
interests of this industry and to insure the prosperity of the nation.
ORGANS
E5TEY PIAND COMPANY NEW YORK CITY

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