Music Trade Review

Issue: 1919 Vol. 68 N. 26

JUNE
28, 1919
THE MUSIC TRADE REVIEW
55
CONDUCTED BY V. D. WALSH
FEIST MANAGERS HOLD NOTABLE CONVENTION IN N. Y.
Rep'resentatives of Leo Feist, Inc., From All Sections of the Country Gather at Headquarters to
Map Out a ' Strenuous Campaign for Next Season-Listen to Some Impressive Talks on
Business-The Annual Dinner the Big Feature of the Convention-A Most Enjoyable Event
~
The annual cOllvention of the executives and
branch managers of Leo Feist, Inc., was held
throughout the week of June 16. A meeting
was held on Monday afternoon at 'the Feist
executive offices, and Tuesday was devoted to
the formal opening of the new Feist profes­
sional studios at 711 Seventh avenue. On Wed­
nesday the meetings were in the morning and
in the aft ernoon. On this occasion the gathering
was addressed by Carl Kaufman, of the Federal
Advertising Agen cy, his topic being "National
Advertising." On \i\1 ednesday evening the con­
ventioners and their guests enjoyed a theatre
party.
Meeti ngs were also held Thursday morning
and afternoon, and Thursday evening the an­
nual dinner of the organization took place.
'This was in the form of a su r prise, and the party
was called together in front of the new profes­
sional rooms, and much speculation resulted as
to just where th e dinner was to be held. Shortly
after 7 o'clock the doors of the new studio were
opened and a unique Chinese dinner was
served. Each guest found a paper Chinese head­
piece at h is plate and after everyone disposed
of their coats a photograph of the gathering
was tak en. As usual, the entertainment opened
up with a special song, written for the occa­
sion by Howard Johnson and Cliff Hess, the
words of which, all in a humorous lyrical vein ,
brought out the idiosyncrasies and secrets of
thos e presen t which delighted those on hand,
and repeated applause result ed. At the end of
the meeting a song tribute was paid to Leo
Feist in a verse set to the chorus of the song
success, "Friends," as follows:
But there's one more Friend-who is my and
your Friend
To do him honor, we're more than proud
For he's a real man-a fair sq uare-deal man
TO 6000 McKINLEY AGENTS
46 New Numbers
and New Catalogs
Now Ready for 1919
YOU ARE SURE TO HAVE CALLS
Better MU8ic, Better Paper, Better Title.
150% Profit on
FAMOUS
McKINLEY
10 CENT MUSIC
All of the Best Reprints and more
Big Selling Copyrights than any
other 10 Cent Edition.
Free catalogs with atock ordera. We pay.
for your advortising. Our music is as ataple
as wheat.
Write for samples.
Chicago McKINLEY MUSIC CO. New York
And just like one of our big crowd
So let all these new things-spur on us to do
things
For that's the way we can mak e him glad
The name of Feist we'll cherish-t'will never
perish
He's. the best Friend we ever had . . . .
Abe Gilbert, of the law firm of Gilbert & Gil­
bert, made a shor t address. He reviewed much
join and to-da y it is still an active part in the
Feist plan s for placing music in the hands of
the orchestra leaders. Mr. Feist stated that
advertising was the foundation of all business,
that they had made progress because they let
people know what th ey had. In the early days,
because the songwriters were tied up with
other and more prosperous hou ses, it was neces­
sary for the Feist firm to cre ate their own writ­
ing staff, originating styles of music, and mak­
ing the firm the cradle for composers and lyric
writers. They hav e ne ver, even in the least de­
gree, re cognized any competition, as they had
their own plans and their own methods. The
slogan of the organization personally is "Feist
~-
Seventh Annual Dinner of the Feist Managers
1, Theoo{)re Morse; 2, Floyd Ken ny; 3. John White; 4, Leste r Sanlly; 5. Lew Mahan; 6. Mo·r t Schaffer. 7. Leo Wood;
8 . Felix Feist; 9. Francis Gilbert; 10, A. S. Gilbert; 11 , Leo. Feist; 12, Fred Wright; 13, Mr. McClelland; 14, V. D.
Walsh; 15, Elm er Setzler; 16, Otis Spencer; 17, Bob Miller (N. Y.); 18, Chick Story; 19, AI. Kornheiser; 20, Lee
O. Smith; 21, M: Schl{)ss; 22. Lou';s Piotti; 23, Sam Danks; 24, Albert Munser; 25. Fred 'Veidenhamer; 26, Milt
Stevens; 27, Ernest Vogel; 28, Fred Auger; 29 . H. C. Johnston; 30, Irvi ng Masloff ; 3J. Arthur Husk ins; 32. Charles
CordrQY;' 33, Sidney Mitchell; 34, Ern;e Golden; 35. Archie Uoyd; 36, Joe Santley; 37. J<>hnny Nestor; 38, J oe
McCarthy; 39, Archie Gottl er; 40, Arthur Fields; 41, Sidney C lare; 42, Harry 'I'ie rney; 43, Jimmy Flynn; 44 , Walter
Donovan; 45, Solly Cohen; 46, Ben Alberts; 47, Milton Ager; 48, George Meyer; 49, Mr. Burns; 5·0, E. F. Bitner; 51,
Herman Klein.; 52, Jo Jo; 53, Ira Kesner; 55. Abe Frankel; 56, Ira Schuster; 58. Walter Vaughn; 59, Walter Part;
60, Ernie Hughes; 61, AI. Doyle; 62, Ben Ed wards ; 63, AI. Sather; 64. Earl Carroll; 65. Raymond Peck; 66, Jack Rich­
mond; 67 , Harry Coe; 68, Percy Wenri ch; 69, Arthur Thornton; 70, Ph.il Kornheiser; 71, Wm. Teller; 72, Joseph Sher·
idan; 73 , Arthur Hoffmann; 74, L . G. Battin; 75, Karl Kaufman; 76, Irwin Dash; 77. Meyer Jacobs ; 78 , Henry Heine;
79, Cljff Od oms; 80, J. A. Decatur; 81, Cliff Hess; 82, Fred Kemlo; 83. ChestJer Cohn; 84, Rocco Vocco; 85, Billy
J erome ; 86, Howard J{)hnson; 87, Larry Come r; 88. MiLton Weil; 89, Joe Fuchs; W, Bob Miller.
of the early history of the Feist organization
and told of the principles laid down by Feist
when the business was created, including the
fact that Mr. Feist went into business to· pub-
lish his own so ng because he could find no one
else to publish .it.
Despite his great con­
fidence th e number proved a failure. At the
close he presented Leo Feist and Edgar F. Bit­
ner, general manager of the company, with a
token of appreciation fr om the out-of-town
managers, in the form of gold cuff links with
diamond settings, after which Mr. Feist made
his annual address.
Mr. Feist, in reviewing the remarks of the
previous sp eaker, stated that most of what he
said was true, excepting the fact that they did
not start the publishing firm till they had busi­
ness.
Mr. Feist told of a circular that he still re­
tains, which they printed in th e early days, the
caption of which was "We Have a Healthy Am­
bition," and the Feist organization seem to
still carry out the spirit of that caption very
prominently in their make-up .. He told some of
the secrets of the firm's success, how there was
practically no change in years in the musical
publishing field until their entry, and how they
hav e always done things differently. Before
their entry into th e publishing business, it
was the custom for the music publisher to give
his orchestrations away. Feist organized an
orchestra club an d enco uraged the lead ers to
Can Do It." '''Without doubt, every man in the
organization is imbued with this spirit," said
Mr. Feist. He paid a tribute to the Chicago
(Continued on page 56)

ttt
Artmusic Gems
"Forever Is A Long,
Long Time"
"When the Evening
Bells Are Ringing"
"Oh! You Don't Know
What You're Missin'"
"Waters of Venice"
(Instrumental)
"Floating Down the
Sleepy Lagoon"
(Song version "Waters of Venice")
ARTMUSIC, Inc.
145 West 45th St.
NEW YORK
56
THE
MUSIC
TRADE
REVIEW
FEIST MANAGERS HOLD NOTABLE CONVENTION IN NEW YORK-(Continued from page 55)
offices of the concern, and congratulated the
whole organization on their past work and told
them that he knew that the fu tu re would be a
period of great aehievemellt. He thanked the
boys for tll eir toke n of est~em, and stated that
it was both symbolic a nd significant.
E. F. B itn er, general manager of the com­
pany, who in past ye ar s has evaded the call to
make a n address. wa s prevailed upon to m ake
a few remarks . He stated he was astounded
at the size of the organ izatio n, which has ex­
panded so tr emen do usl y, and he knew that it
was the result of the princi pl es inaugurated
early in the career of the firm bY .. Mr. Feist.
He said he believed that anything the organiza­
t(on attempt ed could be put through; nothing
was impossible; that the organization had a
spirit that wins, and this spirit has bee n d emon­
strated on numerous occasions. ITe stated that
the whole was the result of the firm's efforts to
surround themselves with exc epti ona l talent, and
in having the co-operation and good will of the
entire organization.
A long list of songs wel~e then sung, most of
these numbers being new manuscripts presented
each year to the gathering, so that on the fol­
lowing day 's meeting some of them may be se­
lected as feature material for the co ming season.
Several of them, ballads, are without doubt
destined to become gre at s ucc es ses. The
comedy numbers heard seem to predict that
jazz, of which we have had a touch the las t
.~ eason, will predominate, during. the ea rly fall
In an interval between th e songs an address was
made by F r"il.llc is Gilbert, of the firm of Gil­
bert & Gilll e~t, whose father was induced years
ago to have him'st udy copyright law through
the encouragemen t of Leo Feist. He paid a
tribute to Mr. Feist and Mr. Bitner, and to the
whole organization. In sp eak in g of song writ­
ers he stated that it mu st be a great satisfac ­
ti o n to know that they were th e creators of
pretty ideas, and the wr iter s of music that was
s tIng from coast to coast, making people happy
and bringing joy to every home. He s tated
that when. he went to scho)l he was taught that
in every com mer cia l transa< tion £omeboc y lo s t:·
His association; however, with Mr. ' Feist
t~u ght hrm that in every transacti o n made b y
Mr. Feist there was a profit to all c o ncerned.
He stated that " the soul of Mr. Feist was the
spirit of Fe ist, and all are familiar with this
spirit."
It was co mm on knowledge tha t a
s tatem en t fr o m Feist to a composer or an
author was recognized as right and could not be
wrong.' 'This statement brought gr eat applause.
"Befor e the e ntry of Feist in to tbe publishing
field mus ic p ubli s hin g was not looked upon as
a legitimate bu s ines s, · but Feist had made it so.
His policies ar e far a bov e those generally estab-
How Many Masons Are
There in Your City?
lished by the majority of commercial men."
F elix F e ist, brother of Leo Feist, in address­
ing the gathering paid many tributes to his
brother, and stated that it was all due to the
training of 'his fatber, who, in his more limited
way, carried out the same sort of policies. He
spoke of the early days before he left the pub­
li s hing fieJd to enter other pursuits, and stated
that mucb of his s ucc es s was du e to the fact of
rem e mbering some words 'told him by E. F. Bit­
ner, who, when he complained that he was not
r (;ce iving sufficien t ellcouragemen t from the
firm, said, "Prove you can do what you are told
to do, and without doubt you will be given
other things ." H e congra tula ted the organiza­
ti o n on the caliber of the men connected with
it, not that he thought it wa s impossible to
gather so many active minds together, but that
it was most unusu a l in large organizations. In
closing he said it was his desire to make the
name of Feist mean as much in his line as it
doe s in music publishing.
Ove r ninety din e rs attended the annual Feist
dinner and tbe guests present were limited to a
liltle ove r a half dozen. It was pointed out by
on e of the speakers that those present by no
lllea;lS co mpleted the Feist organization, but
on ly those in the most active capacities. With­
out doubt the convention and the dinner were
the most successful in the history of the organ­
iza tion . G eo rge W. M eye r arrived at the din­
ner arrayed in a. straw East Indian helmet.
Cliff Odoms, in a n e w Palm Beach suit, looked
like he was just about to start on a sales trip
to "k nock 'em dead." The party was exception­
ally well prepared in carrying their own attorneys
and advertising agents. Those present at the
ISSUE NEW COMEDY SONG
SIGN UP WITH PlANTADOSI & CO.
"Why Do They Call Them Wild Women?"
Added to Stern & Co. Catalog
Sammy Stept and Bud Green to Write for That
Concern in the Future
J ose ph W. Stern, of the fIrln of Jos. W. Stern
& Co., the well-known music publishers, an­
nounced rec.ently they had s.ec.llred what is be­
- lieve'd .to be_ one of the best comedy songs in
·ye.ars. It took : Mr. . Stern about , fi~e minutes­
according to his own statement-to "be con­
vinced that the l)umber: was.a~"·sure:-fiie" win­
ner, and h e expressed the belief thaI ev e ry artist
in the profession wil( be anxious to have it.
The song is entitled "Why Do They Call"The.ni
Wild Women?" words are by Bernie Grossmati
and Ben Russell and music by Billy Frisch.
That Jos. Y\'. Stei'n & Co. have added another
Sllccess to their catalog appears quite likely,
inasmuch as sev eral prominent artists have re­
quested permission to use the nu:mber exclu­
si vely. .Howev er, Mr. Stern asserts that they
would release it without favor and orchestra­
tions wer e imm ed iately rushed into print.
Sammy Stept and Bud Green have signed con­
tracts with Al Piantadosi & Co., Inc., for a
te rm of six years to write ex clusively for that
firm. These two young writers during the past
few years have be en quite a successful team
and from present indications should in the nex t
few years' plac e man y popular songs in the
Pian tadosi ca talog.
, Among the more sLlccessful so ngs they hav e
written are "And That Ai n't All" and "Oh You
fvVomen."
Shortly to be released' is a new
waltz, '~M:oonlight Love," and two novelty num­
bers, "Tra Da Tra Da Dee" and " I 'm Tracin'
the Mason-Di xon Line." It is understood Al
Piantadosi & Co., Inc., will give the above
writers every encouragel11,tnt and it is reported
the boys aspire to writ e a musical comedy.
Th e E. T. 'Pa ull Music Co. announces the re­
lease of a n ew song, "Armenian Maid ." It is
an Oriental song and fox-trot, music by M.
_\ lexander anel lyrics by Wilbur Weeks.
.Masonic Responses
.for the Blue Lodge
"ROMANCE"
SONG-WALTZ
All by LEE DAVID
Writer of "WILD HONEY"
Trade price on request
Hinds, Hayden & Eldredge, Inc.
B. D. NICE & CO.
Publishers
',1"15 Union Square We's t, NEW YORK
,L-____________________________________
BALLAD
One Step Intermezzo-Song
Pocket Size-Cloth Binding-SOc
..
"WOND'RING"
"Tenls of Arabs"
Complete words and music for the three degrees
-unison arrangement with organ accompani­
ment and male quartet arrangement both in one
book.
L
28, 1919
dinner included: Branch office managers­
Rocco Vocco, Chicago; H. C. Johnston, San
Francisco; Al Sather, Los Ange les ; Lew
Mahan, Dallas; Harr y Coe, Kansas City; Joe
Fuchs, St. Louis; Mort Schaffer, Minneapolis;
Archie Lloyd, New Orleans; Da ve F ra nk, At­
lanta; Bob Mille r, D etro it; Chas. Cordray, Ciu­
cinnati; Ernie Hugh es, Cleveland; Milt Stevens,
Buffalo; Elmer Setzler, Pittsburgh; Fred Auger,
Boston; Fred K em lo, Baltimore; Fred vVright,
Philadelphia; Walter Part, Providence; also
11ilton Weil, Chicago office; Chester Cohn,
Chicago office; Arthur Huskins, Bo ston offic e ;
Floyd Kinney, Philadelphia offi ce.
New York Executive Office-Leo Feist, :C. F .
Bitner, }. A. Decatur, Cliff Odoms, Lee O.
Smith, Theodore Morse, Meyer J aCGbs, Henry
Hein e, Lester Santley, Arthur Hoffman, Leon
Berte, W. Schloss, F. VVeidenhamer, A lbert
Munzer, Ernest Vogel
New York professional department-Phil
Kornheiser, manager; Solly Cohn, _'1.1 Doyle, Ir­
wir; lJash , Ira Schuster, Be n E dwards, Irving
Masloff, Jack Richmond, Jimmy Flynn, Sidney
Mitchell, Archie Gottler, Howard Johnson, M.
Fried, Bob Miller, Lewis Piotti, Abe Frankl,
Herman Klein, Cliff Hess, Joe Santly, Ira Kess­
ner, Leo \Vood, Milton .'\ger, Joe Sontag,
Ernie Golden, Chas. Weller, George Me ye r,
Artie Mehlinger, John White, Percy W en rich,
Ben Alberts, Billy Jerome.
Guests-Karl Kaufman, Mr. Brulls, B. M. Mc­
Clelland, V. D. \Nalsh , O. W. Vaughn, Monroe
Silvers, Joe McCarthy, Harry Ti e rney, 'vVill
Teller, Mr. DorneL .\. S. Gilbert, Francis Gil­
bert, L. G. Battin, AI. Kornhei se r, Raymond
Peck, Arthur Fields, Earl Carroll, F eli x Feist,
J os. Sheridan.
Thus closed the g reat es t Feist reunion.
The \iValter H. \i\Tayland Publishing Co.,
Girard, Ka n., have just issued a song entitled
"Carry On," a numb er of patriotic flavor. Be­
sid es the above the firm are also th e publishers
of "Ki ssing Time" and "B illy Possum."
Everyone will want a copy of the wonderful
new hook recently published
JUNE
1544 Broadway,
~
,;1
'"J
.,.
New York

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