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APRIL 5,
1919
47
THE MUSIC TRADE REVIEW
CONDUCTED BY V. D. WALSH
DIRECTORS PLAN FOR
CLOSER CO-OPERATION
Important Meeting of Directors of National As-
sociation of Sheet Music Dealers in Chicago
Last Week Results in Plans for Future Prog-
ress—E. G. Ege Elected Secretary
As was reported on the late news page of
The Review last week, the special meeting of
the directors of the National Association of
Sheet Music Dealers, held in Chicago last week,
developed into a miniature convention at which
a number of important trade subjects were dis-
cussed and prepared for presentation before the
general body at its next annual convention to
be held at the Hotel McAlpin, New York, on
June 9 and 11.
The meeting was called primarily to appoint
a new secretary to till the vacancy left by the
recent death of the late R. W. HefFelfmger, in
Los Angele*, one of the founders and most
active members of the association, who had acted
as its secretary since its organization. E. G.
Ege, who was elected as the new secretary to
fill out the unexpired term, represents an ex-
cellent selection. He is manager of the sheet
music department of the J. W. Jenkins Sons'
Music Co., Kansas City, has a wide acquaint-
ance and is very popular among both publishers
and dealers, and knows the sheet music game
thoroughly.
The announcement that the directors were
nuich impressed with the work of the Music
Industries Chamber of Commerce and were in
favor of taking up the question of joining that
central organization at the convention in June
is particularly interesting, and it is hoped that
the plan will be carried out.
Great optimism was voiced over the prospects
for the present year and satisfaction expressed
at the manner in which the organization has
proven beneficial to its members in the matter
of enabling dealers to carry better stock and
give better service. It is claimed that during
the past two years the sheet music business has
become an asset to the dealer, whereas during
the five years prior to the past two profits had
been very poor indeed. Before, it was not a case
of large profits, but of any profits at all. Now
the organization, in co-operation with the pub-
lishers, has put the business on a profitable
basis. During the course of the directors' meet-
ing the question of local co-operation between
the music dealers and the trade press was
brought up, and a representative of The Review
was called upon to address the music men, tak-
ing occasion to express the belief that members
of the trade press were only too willing.to co-
operate with the sheet music dealers wherever
possible.
Toward the end of the meeting there was a
good deal of talk about closer co-operation be-
tween dealers and publishers relative to the
retailing of music and music. books and the
best methods of advertising the same. The dis-
cussion brought forth many interesting sug-
gestions. One in particular concerned the pos-
sibility of co-operative advertising between the
music publisher and the manufacturer of talking
machine records, not forgetting the reflex bene-
fits which would come to the music dealers. The
idea was that the closest co-operation should be
brought about between the trade paper, the
music publisher, the talking machine record
manufacturer, and the music dealer so as to make
their relationships closer than they are at pres-
ent. It was further pointed out that it is up to
the publisher to say what material he considers
most effective. Some publishers present ar-
gued that the best form of co-operative pub-
licity would be found in placing the record
THE BIGGEST DANCE HIT IN YEARS
TUEM
Y0U LL KN0W
'
i f l L l l YOU'RE HOME"
(ONE STEP)
With a lyric by GORDON JOHNSTONE
Xr Ci\
ItH
OL C U . , L i l U .
numbers from various catalogs of talking ma-
chine records in the copy, together with the
titles of timely numbers which they think should
be recorded. Other publishers felt that they
have original ideas of their own which should
be carried out. It was agreed, however, that
this discussion of relationship and co-operation
among the above-mentioned factors would tend
in a great measure to increase the demand for
sheet music. Further discussion pertaining to
this will without doubt be resumed at the an-
nual meeting.
Those who attended the directors' meeting in-
cluded: T. F. Delaney, President, Lyon &
Healy, Chicago; Robert L. White, Robert L.
White Music Co., Cleveland; W. H. Witt, Witt
Music Co., Pittsburgh; W. M. Gamble, Gamble
Hinged Music Co., Chicago; Clayton F. Summy,
Clayton F. Summy Co., Chicago; Charles H.
Willis, Willis Music Co., Cincinnati; J. Elmer
Harvey, Grinnell Bros., Detroit, and Paul A.
Schmitt, Minneapolis.
Leo Feist, Inc., are the publishers of a new
song dedicated to Madge Kennedy, known as
the "Dream Girl of the Screen," entitled
"Daughter of Mine." This song will be re-
leased in conjunction with a motion picture of
the same title.
LONDON
TORONTO
NEW YORK
MELBOURNE
MUSIC PUBLISHERS INVOLVED
Federal Trade Commission's Investigation of
Vaudeville Managers' Protective Association
Has Interesting Developments
The investigation now being conducted by the
Federal Trade Commission into the workings
of the Vaudeville Managers' Protective Asso-
ciation promises to bring in the affairs of the
Music Publishers' Protective Association, ac-
cording to recent developments. At one of the
recent hearings before the Federal Trade Com-
mission a very well-known vaudeville singer
testified that she had arranged to sing three
songs published by a Chicago house, but was
informed that inasmuch as the publisher was
not a member of the Music Publishers' Pro-
tective Association the use of the songs would
result in the cancelation of her vaudeville con-
tract. The result was that the publisher joined
the association to save the situation, it is
claimed. Some interesting testimony in sup-
port of the singer's statements was introduced
at the hearing.
P. A. Johann, E. Engle and K. M. Fink have
incorporated the publishing firm of B. D. Nice
& Co., capitalized at $40,000.