Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
JULY 27, 1918
THE
MUSIC TRADE
REVIEW
55
CONDUCTED BY B. B. WILSON
FEATURING BUCKEYE NUMBER
Stone's Music House Uses Novel Advertising
Campaign to Feature "Kissable Child"
PETOSKY, MICH., July 22.—One of the most at-
tractive window displays which have been shown
in this city in some time was that of Stone's
Music House, which featured a new song, "Kiss-
able Child," recently. In addition to attracting
attention the display resulted in making the sales
oi the number quite heavy. Prior to the week
during which the song was featured a novel ad-
vertising campaign was carried on in the daily
papers. This was in the form of single line
ads leaving the reader in the dark as to what
was actually being advertised, such as "Coming
soon—'Kissable Child,' " "Not a cigar—'Kissable
Child,' " "Cute and cunning—'Kissable Child' "
and "Wanted, a home for 'Kissable Child,'" the
latter line bringing in many requests to the paper
NEW YORK
as to where the child could be seen. Presum-
CHAPPELL CQXTD.,
41 East 3 4 * 5*
ably the requests came from people who desired
/v7» J+J ywye Jr. ^
Write for \5pecKil Offer on these Numbers
to adopt it. However, the late ads announced
that the "Kissable Child" had arrived at Stone's
hearing any of her original, fascinating and ex-
MISS BAUER'S SONGS IN DEMAND
Music Store. Altogether it proved it to be a
pressive work.
business getting idea, and will put Stone's Music
Music dealers throughout the country who
House on their mettle to devise another stunt Host of Prominent Artists Using Numbers From are in touch with discriminating buyers of high-
the Pen of This Gifted Author—Instrumental
to bring in such good returns. The Buckeye
class music would do well to get the catalog,
Works Also Have Wide Vogue
Music Publishing Co., of Columbus, O., are the
or better still, the compositions of Miss Bauer
publishers of the song*
Among American composers, especially those from the Schmidt Co. for introduction to their
who make New York City their home, Miss customers. In doing this they will be fulfilling
QUINCKE BOOK IN DEMAND
Marion Bauer is figuring in a most prominent a patriotic purpose, for it is our duty to-day to
way these days as a writer of high-class songs emphasize that we have in this country com-
The Littig Guitar and Ukulele Folio Meeting and instrumental numbers which have won the posers of high-class music who are not only
worthy to take rank, but in many instances sur-
With Great Success
ecomiums of musicans of international fame.
pass those of the Teuton countries whose works
As was pointed out by a noted writer the other
W. A. Quincke & Co., of Los Angeles, Cal., day, the early promise shown by Miss Bauer, have been in vogue in the United States.
publishers of the Littig "Combination Steel whose debut as a song writer a few years ago
Guitar and Ukulele Folio," in a recent letter was sponsored by the distinguished contralto,
H. L. DUPONT IN THE ARMY
to The Review report this new book, which was Mme. Schumann-Heink, is rapidly coming into
H. L. Dupont, who was connected with some
recently added to the Littig series, as meeting fruition.
of
the leading music houses of this country,
with good success everywhere in the trade. The
It is not given to many to write songs worthy
new book is considered one of the easiest and of interpretation by the greatest artists, but Miss among others J. W. Jenkins & Sons and the
most practical books of its kind ever published Bauer is among the select few. Some of the Boston Music Co., is now a sergeant in the ar-
and is noted for its simplicity.
most exquisite songs to be found in the Ameri- tillery, stationed at Camp Jackson, Columbia,
S. C. Mr. Dupont will be pleased to hear from
can repertoire are those written by this young
all his friends in the trade. His address is Ser-
musician, and they have been sung by all the
geant H. L. Dupont, Battery B, Field Artillery,
important artists of this country and by many
Camp Jackson, Columbia, S. C.
European singers.
Imaginative beauty and fine musician-like com-
The Sovereign Publishing Co., of Buffalo, N.
position characterize Miss Bauer's work. They
Y.,
are now sending to the trade their new cat-
are songs that wear well, songs that once having
alog giving a complete list of all the numbers
been
heard
are
redemanded,
their
intrinsic
SOME OF OUR SUCCESSES
published by that firm.
beauty becoming clearer and more vivid with
every
repetition.
Besides
Mme.
Schumann-
"OLD GLORY GOES MARCHING ON"
Heink, among the artists who have used Miss
"THERE'S A LITTLE BLUE STAR IN THE
Bauer's songs with success are Mme. Julia
WINDOW"
Claussen, Alessandro Bonci, Alma Gluck, Flor-
i ' M HITTING THE TRAIL TO NORMANDY"
ence Macbeth, Helen Stanley, Marcella Craft,
"WHEN THE KAISER DOES THE GOOSE STEP
SONGS
Anna Case, Lenora Sparkes, Florence Hinkle,
To a Good Old American Rag"
Christine Miller, Constance Purdy, Rosalie
"SMILES"
"THE DIRTY DOZEN" (Coon Song Hit)
Wirthlin, Marie Morrisey, Mary Jordan, Jane
"I LOVE YOU MORE FOR LOSING
"WAY DOWN IN MACON, GEORGIA
Osborn Hannah, Lila Robeson, Merle Alcock,
YOU A WHILE"
I'll be Makin' Georgia Mine"
"WHEN WE MEET IN THE SWEET BYE
Nevada Van Der Veer, Lucy Gates, Reed Miller,
"I'M A REAL, KIND MAMA, LOO KIN'
AND BYE"
Dan Beddoe, William Wade Hinshaw, Vivian
"WE'LL BUILD A RAINBOW IN THE
FOR A LOVIN' MAN"
Gosnell and many others.
SKY"
"GIDDY GIDDAP! GO ON! GO ON!"
It is not alone as a song writer that Miss
"THERE'S A LUMP OF SUGAR DOWN
"I AIN'T GOT NOBODY MUCH"
IN DIXIE"
Bauer is so securely obtaining her position as a
"WHEN A BOY SAYS GOOD-BYE TO HIS
"SWEET LITTLE BUTTERCUP"
recognized American composer, for her works
MOTHER"
"ON THE ROAD TO HOME SWEET
for piano and other instruments are adding to
HOME"
"A-M-E-R-I-C-A MEANS
her reputation. Her latest work for the piano,
"YOU'RE IN STYLE WHEN YOU'RE
I Love You My Yankee Land"
WEARING A SMILE"
"Three Impressions," recently issued by the
"MOONLIGHT BLUES WALTZ"
"MANDY AND ME"
Arthur P. Schmidt Co., of Boston, is one of
"WHENJ WE WENT TO SUNDAY
"HAWAIIAN MOONLIGHT VALSE"
the finest sets of piano pieces written by a pres-
SCHOOL"
"LET'S KEEP THE GLOW IN OLD GLORY "
"RAGTIME MOSE'S BOMBOSHAY"
ent-day composer.
"The Tides," "Druids,"
"LET THE CHIMES OF NORMANDY BE
"MY GIRL FROM THE SOUTHLAND"
"The Vision" comprise a set which has re-
OUR WEDDING BELLS"
* BLUEBIRD"
ceived
the
endorsement
of
such
musicians
as
"N* EVERYTHING"
"SWEET HAWAIIAN MOONLIGHT "
Harold Bauer, Percy Grainger, Rudolph Ganz
"TELL HER OF MY LOVE"
and A. Walter Kramer. Miss Bauer is one of
JEROME H. REM1CK&CO.
the most richly gifted creative women of to-day,
an opinion which will receive confirmation after
JEROME n.REMlCK&CO.S
.Sensational Son£ Hit