Music Trade Review

Issue: 1918 Vol. 66 N. 3

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
JANUARY 19, 1918
MUSIC TRADE REVIEW
49
For Your Benefit—Mr. Dealer
As well as ours, is this Extraordinary Advertising and Promotion Campaign conducted
IT WILL HELP THE BUSINESS
OF EVERY SHEET MUSIC DEALER, EVERY PIANO ROLL DEALER, AND EVERY
TALKING MACHINE DEALER IN THE COUNTRY
TWO BIG SONG HITS
Featured in a Quarter-Page $1250.00 Advertisement in the
SATURDAY EVENING POST—JAN. 24th
In addition to this, thousands of dollars will be spent in other forms of promotion, making this one of the most costly, tremendous and
most carefully planned publicity campaigns that the sheet music industry has ever known. Thru this extensive campaign, we are exploit-
ing these songs in a sensational way, and the people are urged to get them for their piano, their player-piano or talking machine
FROM THEIR DEALER—FROM YOU
These songs are in a class by themselves, and will be among the biggest sellers of the year. The extent to which you will benefit thru
this campaign depends entirely upon the co-operation and interest you take in the matter. It will mean much to every dealer, and espe-
cially to # those who "hook up" with the campaign by making a prominent display of the songs on the day the ad appears—January 24th.
DO NOT OVERLOOK
This unusual opportunity. You can get just as much good out of this campaign as your competitor, if you go after the business. We'll
do our part. Will you do yours?
NOW IS THE TIME TO GET IN LINE
Don't Forget
to Order
the Songs
Don't Forget
the Date
January 24th
Don't Forget
to Make
a Big Display
"OBEY THAT IMPULSE"
W E ALSO CALL YOUR ATTENTION
To our present collection of wonderful selling songs and instrumental numbers, including the following: "Berenice", one of the greatest
instrumental numbers ever published, retailing at 30c per copy. "That Red Cross Girl of Mine", already one of the biggest hits and
sellers in the country. "Sailing Home", very popular, and destined to be even more popular. "It's A Long Way From Dreamland to
Loveland", a beautiful waltz ballad. "Virginia From Virginia Wait For Me", a number you are having calls for right along. "Rose Of
The Night", very new and very good. "Come In The Garden, Dear" and "Love and Honor Dear Old Dad", both wonderful ballads. And
last, but not least, "Twilight Chimes", the greatest and best chimes number ever published.
Regarding Service—Order Direct or From One of the Following Jobbers
F. J. A. FORSTER, Chicago; McKINLEY MUSIC CO., Chicago; ENTERPRISE MUSIC SUPPLY CO., New York City; PLAZA
MUSIC CO., New York City; SHERMAN, CLAY & CO., San Francisco.
JEROME H. REMICK & CO., Detroit, Mich
BUCKEYE MUSIC PUBLISHING CO., COLUMBUS, OHIO, OR ANY MUSIC JOBBER
Send us the following copies at once via
..'.
Also send
Name
at 7c copy:
The U. S. A. Will Lay the Kaiser Away
That Red Cross Girl of Mine
Long Way From Dreamland to Loveland
Rose of the Night
Come in the Garden, Dear
My Flower of Italy
Sailing Home
Virginia From Virginia
Love and Honor Dear Old Dad
Twilight Chimes (Instrumental)
Berenice (Instrumental Hit) at 18c per copy
Address
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE
50
REVIEW
JANUARY 19, 1918
POPULAR MUSIC PROVES ITS VALUE IN PRESERVING THE MORALE OF OUR SOLDIERS
sary that they sing the new patriotic war songs,
although there is ample evidence that they rel-
The Review reproduces herewith a picture of
some of the boys at Fort Oglethorpe, Ga., who
Soldiers at Ft. Oglethorpe Enjoying a "Sing"
exercise of their lungs on the leading melodies
ished them for a time, for the pub-
of the day is the time when every man off duty
lishers are constantly turning out songs
answers the call with more than usual willing-
that are being readily taken up by the
ness. While it is- true the boys sing other than public; and wherein does a soldier differ
the new songs, it is the hits of the day that are in musical taste? These include bal-
greeted eagerly. All of them, of course, know lads, novelty and comedy songs, enough to
"Dixie," "Suwanee River" and other old-time please any taste. It is a little more work for
songs, but in the up-to-date numbers they find the song instructor to teach the boys new songs
melodies that bring surprises. It is not neces- whereas they all know the melodies of the old.
are gathered a r o u n d Geoffrey
O'Hara, the song leader of the
post. Mr. O'Hara, by the way, has
written a song of his own, and the
boys not only sing it at Fort Ogle-
thorpe, but the other camps have
taken it for their own. It is entitled "Send Me
a Curl" and its swinging melody always attracts.
Huntzinger & Dilworth, of New York, are the
publishers.
USES PHONOGRAPH TO DEMONSTRATE
"Over There," "I Wish I Was in the Land of
Cotton," and a number of other songs.
When our soldier boys gather around the song
instructors at the various camps for the daily
I
FEIST SONGS HEARD AT ALHAMBRA
A. J. Stasny Music Co. Entertain Sheet Music
Buyers With Their Numbers That Have Been
Reproduced on Talking Machine Records
A vaudeville carnival was held at the Alham-
hra Theatre last week with an addition of 50
per cent, to the usual number of acts. One of
the features so far as the publishing field was
The A. J. Stasny Music Co. recently pur- concerned was the fact that Leo Feist, Inc., had
chased a talking machine for the purpose of twelve of their songs sung at every performance.
demonstrating their records to the buyers of Lambert & Ball sang "In the Land of Wedding
sheet music who call at the Stasny offices. Mr. Bells," and Ernie Ball's new ballad, "With All
Stasny is ever on the lookout for new ideas, and My Heart and Soul," and also Mr. Ball's new
in this case he thought there was no reason why Irish song, "There's a Little Bit of 'DiviP in
buyers of sheet music who invariably carry a Your Irish Heart."
Maurice Burkhart sang
line of records would not be interested also in Grant Clarke's new song, "There'll Be a Hot
the numbers recorded. The Sonora Supreme Time for the Old Men When the Young Men
was the instrument selected to grace the music Are Away." Bonita and Hearn sang "Tom,
room of the Stasny Co. Among the numbers Dick and Harry and Jack," the new patriotic
which have been recorded from the Stasny cat- song from the Feist catalog, and Arthur Fields
alog are "Just You," the feature ballad of the and Leon Flatow were represented with "Home-
house, and "When Yankee Doodle Learns to ward Bound," "It's a Long Way to Berlin,"
I'arlez Vous Francais," the novelty soldier song.
Two Sensational English
Ballad Successes
"Somewhere a Voice is Calling"
"The Sunshine of Your Smile"
T. B. Harms & Francis, Day & Hunter
62 West 45th Street
NEW YORK
BUY Y O U R MUSIC FROM
BOSTON
WALTER JACOBS
8 Bosworth St.,
BOSTON, MASS.
"See Dixie First"
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
White-Smith Music Pub. Co.
TWO CONCERT BALLAD SUCCESSES
WHEN SHADOWS
VICTOR DECEMBER RECORD
Sung by
JOHN BARNES WELLS
Victor and
as- DARLIN
15 CENTS FOR A LIMITED TIME
CHICAGO
THREE WONDERFUL BALLADS
"ATEAR,AKISS,ASMILE"
"THAT'S WHY MY
HEART IS CALLING YOU"
"THE KINGDOM OF MY HEART"
Two Splendid Sacred Songs
In Great Demand
"THE VOICE IN THE
WILDERNESS"
JOHN PRINDLE SCOTT
"TRUST YE IN THE
LORD"
JOHN PRINDLE SCOTT
These songs are suitable for all church services, including
Christian Science. Both issued in two keys
HUNTZINGER & DILW0m*5a5*nfth Ave., New York
The Song of the Moment
Music b y OTTO MOTZAN
KARCZAG PUB. CO., Inc.
62-64 W. 45th St., 7tta Floor, New York
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I CHAS. K. HARRIS'S 1
I 1918 SONG HITS 1
I
"KEEP THE HOME-
FIRES BURNING"
CHAPPELL & CO., Ltd.
NEW YORK
And the world's famous long hit:
Break the News to Mother
I'll See You Later, Yankee Land
Yankee (He's There. All There)
I Miss the Old Folks Now
Sweetness (Honeysuckle of Mine)
Love 'o Mine
PUBLISHERS, PRINTERS AND ENGRAVERS OF MUSIC
Main Offices: 62-64 Stanhope St., Boston.
Branch Houses: New York and Chicago.
ROBERT TELLER SONS & DORNER
Music Engraven and Printers
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
311 West 43d Street
New York City
Cfiurcti.
"KHAKI BILL"
The Favorite Song of the National Army
"EB'RY ROSE
And the biff waltz hit:
Dry Your Tears
Is Sweeter for de Rain"
Going by the thousands
The Dealers' Opportunity
:iu l ' \ eel lent
anb Companv
RKO.\i»WAv.
\ i : \ \
\ O F ; K
C. L. BARNHOUSE, ,°o
s
Price to Dealers 7 c
Is There a Letter for Me?
When the Cherry Trees Are Blooming
(in Japan)
Just a Bit of Briftwood (on the
Sea of Life)
Will You Be True?
What a Wonderful Dream It Would Be
(Till the Boys Come Home)
41 East 34th St.
McKLNLEY MUSIC CO.
GHAS. K. HARRIS
^8§ sAA
Broadway and 47th St.,
New York City
Columbia Theatre Building
ii
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