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THE MUSIC TRADE REVIEW
60
DICTAPHONE SALES FORCE TO MEET
Convention of Dictaphone Division of Columbia
Graphophone Co. to Be Held Next Week
COLUMBIA GLEANINGS
Rafael Cabanas Resigns—Miss Trussler a Yeo-
man in the Navy—J. P. Bradt a Visitor—Co-
lumbia Men in Pittsburgh
The Dictaphone division of the Columbia
Graphophone Co., New York, is planning to
hold the annual convention of its sales force
next week, the dates being 1 coincident with
the convention of the district and branch mana-
gers of the Graphophone division. The detailed
program has not yet been completed, but an
enjoyable three days will be the reward of the
Dictaphone salesmen who made their "conven-
tion quota." It is expected that from 100 to
150 members of the Dictaphone sales force will
be in attendance, and if the convention resembles
last year's meetings there will be much accom-
plished in a business sense, and a goodly amount
of pleasure on the side.
The Dictaphone visitors will assemble in the
ballroom of the Hotel McAlpin on Thursday
morning, and will have luncheon with the Ro-
tary Club that afternoon. Business sessions will
be held on Thursday afternoon and a dinner at
"Little Hungary" will complete the day's pro-
gram.
Friday will be devoted entirely to business
meetings, followed by a visit to the Hippodrome
in the evening, accompanied by the members
of the Graphophone sales force. There will be
further business meetings on Saturday, and in
the evening the visitors will have a joint ban-
quet with the Graphophone staff at the Hotel
McAlpin, New York. This banquet is being
awaited with interest, as last year's dinner is
remembered by the Dictaphone boys with un-
alloyed pleasure and delight.
Rafael Cabanas, manager of the Canadian
branch of the Columbia Graphophone Co., has
resigned from the company's service, his resig-
nation taking effect January 1. Mr. Cabanas
is planning to leave for Mexico, where he has
extensive interests, and where he was located
for many years prior to joining the Columbia
Co.'s sales organization.
Miss E. A. Trussler, a member of the Colum-
bia Co.'s advertising department, has been ap-
pointed a yeoman in the U. S. Navy, and on
January 1 will assume her new duties at the
Brooklyn Navy Yard. Miss Trussler leaves for
this patriotic work with the good wishes of all
her associates, with whom she has been very
popular for several years past.
James P. Bradt, general manager of the Co-
lumbia Co.'s Canadian business, was a visitor
this week to the company's executive offices,
bringing with him optimistic reports of the busi-
ness situation in his territory.
George W. Hopkins, general sales manager of
the Columbia Co., and Lambert Friedl, manager
of the New York branch, spent a few days this
week in Pittsburgh; Mr. Hopkins on business
matters and Mr. Friedl to "shake hands" with
some of his friends in the Smoky City, where he
was Columbia manager prior to being promoted
to the New York management.
Columbia dealers received from the Columbia
Craphophone Co., New York, a very attractive
Christmas reminder in the shape of a four-page
folder with an appropriate Christmas cover. The
text of this folder read as follows: "Christmas
comes to you with a finer glow than to others.
The Figures for September Presented—Exports
For you are one of the troubadours giving the
Show Machines Decrease and Records Increase
cheer and solace of good music to the world
WASHINGTON, D. C, December 19.—In the sum- at a time when it needs it most. . . . We are
mary of the exports and imports of the com- grateful for your efforts and wish you a Merry
Christmas and a Happy New Year."
merce of the United States for the month of
September, 1917 (the latest period for which it
has been compiled), which has just been is-
EMPHASIZE US^OF_BAND RECORDS
sued by the Bureau of Statistics of the Depart-
ment of Commerce and Labor, the following Suggestion of Pathe Freres Phonograph Co. is
Most Timely in View of Gen. Pershing's Or-
figures regarding talking machines and supplies
der That Army Bands Be Strengthened
appear:
Talking machines to the number of 6,437,
The Pathe Freres Phonograph Co., Brooklyn,
valued at $191,157, were exported in September,
1917, as compared with 7,955 talking machines, N. Y., has often suggested to its dealers that
valued at $181,847, sent abroad in the same they feature the many band records which are
month of 1916. The total exports of records listed in the Pathe catalog, and has frequently
and supplies for September, 1917, were valued at emphasized the fact that its repertoire of band
$150,554, as compared with $106,054 in Septem- recordings includes selections played by the best
ber, 1916. For the nine months 63,659 talking European bands. The company's enthusiasm over
machines were exported, valued at $1,606,555, in its European band records is well justified by an
September, 1917, and 45,210, valued at $1,128,602, article written recently by Thomas W. Johnson
in 1916, while records and supplies valued at that appeared in the New York Evening Sun.
$1,330,759 were sent abroad during 1917, as This article, which was entitled "Yankee Bands
to Be Remodeled," reads as follows:
against $823,858 in 1916.
TALKING MACHINE EXPORTS
" W I T H THE AMERICAN ARMY IN FRANCE, November 24.—
ENTERS THE FIELD^IN MILWAUKEE
Triumph Phonograph Co., Organized in That
City, to Manufacture Machines of New Type
MILWAUKEE, WIS., December 24.—As the result
of years of study of the reproduction of the
human voice by mechanical means, Albert C.
Ehlmann, a well-known singer and musician,
has evolved a new phonograph which will be
manufactured and marketed under the name of
the "Triumph." Mr. Ehlmann has organized
the Triumph Phonograph Co. with a capital
stock of $25,000 for this purpose, and with him
are associated Julius E. Kiefer and Robert A.
Kiefer. Offices have been opened in this city.
The Triumph Co. has decided for the present
to contract for the manufacture of its product.
It has made connections with concerns specializ-
ing in such work so that the machine will be
constructed strictly in accordance with the plans
of the designer and under his direct supervision.
Mr. Ehlmann has been elected secretary-treas-
urer and general manager of the new company.
Julius E.' Kiefer is president and Robert A.
Kiefer-is-vice-president.
Gen. Pershing has ordered that all army bands be im-
proved and strengthened so the troops may have the in-
spiration of first-class martial music. It is regrettable, but
true, that at present the French bands are far superior
to the American organizations, so the Americans are learn-
ing from the French.
"All bandmasters of the first contingent are visiting the
bands of French regiments stationed nearby. The Ameri-
cans are studying new methods, the result of which .will
change our bands, increasing the present maximum of
twenty-eight pieces so that they can attain the same volume
as the French bands, which often have fifty bandsmen in
addition to thirty-six drummers and trumpeters. American
musicians are to be regrouped so as to obtain a better
tone. Also they will have a larger money allowance for
the. purchase of music.
"The French are allowed ten times as much for buying
musjc as the Americans are. Their repertoires are far
larger than ours. Just now they practice six hours a day
to our three, because our bandsmen are learning first aid,
so as to act as stretcher bearers when our tro-ops go into
action.
"The American bandsmen are full of admiration for the
French musicians, who not only delight the ear but also
the eye, because of the fanfare in which the trumpets,
decorated with bright pennons, are tossed into the air.
"The importance of stirring music is fully recognized
in all armies. It has a great effect on the morale of troops,
as witness the inspiration of the 'Sambre et Meuse' for
the French at the battle of Verdun. The Yankees are
determined to be as good as the best."
Read (be Trade Mark carefully,
hear the machine, and you'll agree
that It Is truly
The World's Musical Instrument
Improves All Records
Send for our Specla I Proposition
QOFFAY TALKING MACHINE CO., Inc.
3 West 29th Street
New York City
FORECAST LIVELY BUSINESS YEAR
Otto Heineman Bases Optimistic View of 1918
Prospects on Authentic Reports from All Sec-
tions of the Country—Plans Expansion
"We are looking forward to an excellent talk-
ing machine business in 1918," said Otto Heine-
man, president of the Otto Heineman Phono-
graph Supply Co., New
York. As the head of
this v e r y successful
house, Mr. Heineman's
predictions for the com-
ing year are based on
authentic reports from
his s a l e s offices
throughout the coun-
try. Heineman motors
and the other products
manufactured by this
concern are being used
by all of the leading
manufacturers, and Mr.
Heineman's views re-
flect the sentiments of
Otto Heineman
manufacturers located in various parts of the
country. Continuing, Mr. Heineman said:
"There is every reason to believe that those
manufacturers who have established their prod-
ucts and their names during the past few years
will find no difficulty in developing profitable
business in- 1918. We have adopted the slogan
'A phonograph for every home,' and we firmly
believe that the talking machine can be re-
garded as more essential in times of war than
in times of peace. The public must have music
and the talking machine offers the ideal form
of entertainment at a minimum expenditure.
"The past year has been very satisfactory in
all divisions of our business, and we are mak-
ing plans for an increase all along the line in
1918. We have made arrangements for an ad-
ditional factory at Putnam, Conn., to handle
the Dean needle business, and during the past
six months our Meisselbach division has more
than doubled its machine equipment in order
to handle the fast growing demand for the
Meisselbach products. A. F. Meisselbach, sec-
ond vice-president of our company, and Pliny
Catucci, his technical expert, are working day
and night to furnish talking machine manu-
facturers with prompt deliveries of the Meissel-
bach motors, tone arms and sound boxes. At
Elyria, where the Heineman products are manu-
factured, we have enlarged practically every de-
partment of our factory during the past year.
Even with these increased facilities we have
found it impossible to keep pace with the de-
mands of our clients, and according to our pres-
ent plans there will be further factory enlarge-
ments at the Elyria plant after the first of the
year."
That Mr. Heineman's views regarding the im-
portance of the talking machine in war times
are sound and practical is indicated by the an-
nual report of the secretary of the Gramophone
Co., Ltd., Middlesex, England, one of the fore-
most members of the European talking machine
industry. In this report, dated November 17,
1917, the secretary of this company says:
"The trade in gramophone goods has been
splendidly maintained, and although owing to
war conditions it has been found impossible to
fully meet the great demand, the actual sales in
the United Kingdom during the past two years
have been in excess of the average of previous
years."
The Graham Piano Co., Cortland, N. Y., has
secured the agency for the Brunswick phono-
graph, manufactured by the Brunswick-Balke-
Collender Co., for that district.