Music Trade Review

Issue: 1917 Vol. 65 N. 20

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
PROPER RECOGNITION NECESSARY FOR THE MUSIC TRADE
Washington Officials Must Be Convinced That the Music Trade Is an Essential Industry, to Pre-
vent Curtailment of Sources of Supplies and Transportation Facilities
WASHINGTON, D. C, November 15.—The music the trade would bring about some sort of a
trade is likely to find itself with its back to compromise whereby substitutes might be dis-
the wall in a war-time commercial crisis that is covered for some of the raw materials of which
rapidly approaching in the United States. The it was proposed to deprive the industry and ar-
trade must fight and fight hard if it is to gain rangements made so that whatever readjust-
recognition at Washington as an "essential in- ments were deemed absolutely necessary could
dustry." The situation was not in the least be made gradually and in a manner to disturb
exaggerated in the leading editorial in last as little as possible the established trade struc-
week's issue of The Review. If anything, the ture.
contrary was the case. The recent ruling of the
A stitch in time will do a whole lot at Wash-
War Industries Board denying the use of open- ington in these trying times. When the sugar
top freight cars to the musical instrument in- famine came down upon us a few weeks a g o '
dustry was a straw that shows which way the the Food Administration cut off absolutely the
wind is blowing, but it was only one straw and supply of sugar going to candy factories and
others are coming thick and fast.
confectionery establishments. But when repre-
Before long it is going to be, not merely a sentatives of the affected industry promptly
case of skirmishing for freight cars for musical made vigorous representations at Washington,
shipments but of getting labor for music trade indicating that hardship would be imposed upon
factories, obtaining the needed raw materials an important section of the business community,
and, most vital of all, securing the coal required the Food Administration very promptly modified
to operate the manufacturing plants.
Uncle its tone and arranged a compromise whereby 50
Sam is just about ready to grapple in earnest per cent, of normal requirements in sugar is
with the question of what is non-essential busi- delivered to each manufacturer. Such a com-
ness in this country, with the idea of with- promise in the case of the musical industry
drawing, if need be, labor and materials from would be a whole lot better than what some
the industries that are deemed non-essential. music men have feared.
The Value of Compromise
Coming on the heels of an announcement of
There is good sense in the suggestion emanat-
policy whereby Governmental influence is to be
brought to bear to deter the banks from grant- ing from Waddill Catchings, of the Council of
ing loans for the construction of new theatres, National Defense, that every industry ought to
amusement parks and other enterprises that af- have its War Service Committee to devise ways
ford an outlet for musical instruments it will and means for meeting the present emergency
be seen that there is no rank pessimism, but and keeping the industry intact during the war.
merely a calm facing of the facts in the giving Music trade men, if they will only marshal their
of the alarm that the music trade must be up forces, have plenty of ammunition with which
and doing if it is to retain its proper place on to combat any move looking to the drastic re-
striction of music trade activities.
the business map.
That the whole attitude of the Government,
The Chamber of Commerce of the United
States has this past week recommended that even in the case of industries that are finally
before any business is classified as "non-essen- construed to be non-essential, will be one of
tial" a hearing should be granted at Washing- moderation is indicated by the latest statement
ton to duly accredited representatives of the from the Fuel Administration, which is to the
industry who may desire to convince the Gov- effect that whereas action will be taken in the
ernment authorities that a mistake of policy is immediate future to curtail shipments of coal
to be made. It is understood that executives to plants using coal in the production of non-
of the music trade associations will hold them- essentials there will be "curtailment rather than
selves in readiness to respond to such a call elimination" in order that the general situation
may be disturbed as little as possible.
to "show cause."
Government Recognizes Music Value
Even though spokesmen for the music trade
might not be able to wholly win the Federal
authorities to the view that musical instruments Richardson Illustrating Co. Offers Information
Regarding Its Copy Service
are necessary in time of war—even as the Gov-
ernment has virtually conceded that music and
The Richardson Illustrating Co., New York,
theatrical entertainments are necessary in order has just issued an elaborate folder calling atten-
to relieve the war tension on the part of the tion to a special exclusive advertising service
military and public—much good might be ac- which the company is prepared to furnish piano
complished by tempering any blow that may be and Victrola dealers. The service consists of
aimed at the music trade. It goes without say- four complete ads each month, with special
ing that Uncle Sam, in serving his war needs, illustrations, carefully prepared copy, etc., and
has no desire to work unnecessary hardships. with an electrotype in matrix form. The ads
In the case of the musical industry it is pos- are designed to fill two or three column space,
sible that if a designation as "non-essential" be and are designed to be suitable for all occasions.
threatened a frank conference between the
The Richardson service is given to dealers ex-
powers that be at Washington and envoys from
clusively in their territory under annual con-
tract, and may be divided between piano and
Victrola ads, or confined to one or the other
as desired.
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DISCUSSION OF j>AJENT QUESTION
The next meeting of the National Institute of
Inventors will be held at the Broadway Central
Hotel, New York, on Friday, December 7. At
a meeting held last Thursday Benjamin B.
Thayer, a member of the United States Consult-
ing Board, and Orville Wright, the aeroplane in-
ventor, were elected honorary members. The
secretary reported that the institute had grown
to 1,427 members, with 130 applications pending.
The question of guaranteeing the validity of
patents by the United States Government was
discussed, and a committee was appointed to go
into the matter more thoroughly.
The Chappell Music Co., of Salina, Kan., is
moving to a new location on Santa Fe street.
Operators Piano
Company
LOUIS M. SEVERSON, Pre«.
Clybourn Ave. and Osgood St.
CHICAGO, ILL.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
THE MUSIC TRADE REVIEW
CLEVELAND PIANO DEALERS TRYING TO GET SHIPMENTS
Visit Eastern Manufacturers in Effort to Get Additional Stock—Starr Co. Doing Excellent Player
Business—Hart Co. Recovering From Recent Fire—Nolan to Talk on Piano Insurance
CLEVELAND, O., November 12.—Representatives
of a number of Cleveland piano houses went to
New York, Boston, Philadelphia, and other
Eastern cities this week to hurry along ship-
ments of pianos from the factory to their Cleve-
land stores. Shipments have been so delayed
the past month that personal solicitation by the
merchants at the factories had to be resorted
to in order to get the stock to this city. As a
result of this move by the local dealers it is
hoped that orders will be filled here much more
rapidly than they have been the past few weeks.
The Starr Piano Co. is advertising the sale
of used pianos and players at low prices. This
move is made in part to make room for the
large holiday stock which is arriving daily from
the Starr factory at Richmond, Ind. Terms are
made to suit the customer.
The Starr Co. has recently opened six new
stores in Cleveland for the distribution of their
talking machines. The price of the Starr ma-
chine went up on November 1.
A. W. Holdgate, of the bookkeeping depart-
ment of the Cleveland Starr office, has resigned
to go into the realty business here. H. E. Eng-
lish, of the credit department, is ill.
Player-pianos are still enjoying a fine sale at
the local Starr store. In fact, the Cleveland
store is sold out for the present on the players.
The medium-priced style has been most in de-
mand of late. District Manager R. E. Taylor,
of the Starr Co., went to the Starr factory, at
Richmond, Ind., last week to push along ship-
ments to the Cleveland headquarters of the
company.
Henry Dreher, president of the B. Dreher
Sons Co., is going to New York next Tuesday
to attend the dinner of the New York Piano
Manufacturers' Association and at which
National Piano Merchants and Manufacturers
Associations' executives will be present. The
war tax bill will be discussed by the officers of
the associations at the joint sessions. Mr.
Dreher, while in New York, will rush ship-
ments of Steinways and Aeolian-Vocalions to
this city.
The Drehers have just closed a sale for a
$15,000 pipe organ to be installed in a beautiful
new home on the Heights. W. R. Dorr, of the
Aeolian Co., is coming to Cleveland to install
the new organ.
McMillin's announce an unusual line of new
violins for their holiday business at their store,
recently remodeled on East Ninth street. This
store has an especially good violin repair de-
partment and specializes in the rebuilding of old
violins. Clifford Kar, of Canton, O., has joined
the staff of McMillin's, and will be associated
with Walter Logan in managing the violin de-
partment at the store. Miss Rice, of the Victor
Talking Machine Co., will continue the educa-
tional work started by Mrs. Heaton at this store
last month.
The Hart Piano Co. is gradually getting in
new stock to replace that wrecked by water in
the disastrous Euclid avenue fire ten days ago.
Mr. Hart was well covered by insurance on the
stock of seventy-two pianos which he lost. The
basement where the pianos were stored is being
rebuilt and redecorated to receive the new stock
for the Christmas trade. The company lost
pianos valued at $15,000 by a flood of water that
reached high above the keyboards on all the in-
struments in the basement. But orders con-
tinue to keep coming in fast at Hart's and the
readjustment after the fire is speedy indeed con-
sidering the tons of water that poured down
upon the pianos for hours while the fire was
going on.
Henry F. Miller grands seem to hold the
center of the selling stage at the May Co.'s de-
partment. Quite a number of these instruments
were sold at May's this week. The Angelus
players are also selling well at this store. The
Behr piano sale has closed with the finest sales
results in the history of the company.
Dan J. Nolan, president of the Cleveland
Music Trades Association, will address that
body at its regular monthly meeting in the
Hollenden Hotel next Tuesday night on "Piano
Insurance." Mr. Nolan will explain the system
at May's by which if the head of a family dies
all instalment payments are automatically
stopped from that home and the piano becomes
the property of the family.
L. M. Bloom, wholesale manager of the
Phonograph Co. for this district, will go to
Detroit this week on business. The company
here announces a big increase in the sale of Edi-
son machines since the Ciccolini tone test last
month at the company's Cleveland offices. There
is a heavy demand for patriotic records and the
type of machines priced at $250 is having the
greatest sale now. Liberty Bonds are accepted
in payment for all Edison machines.
Caldwell's are planning a clearance sale of the
Kurtzmann piano and players. It is announced
that all this stock must be sold out by November
15 to make way for the holiday business. Small
first payments are taken on the Kurtzmann and
the pianos will then be held for the Christmas
delivery. Payments start January 1.
M. P. Fitzpatrick, formerly traveling sales-
man for the Eclipse Musical Co., has resigned
to go with the Silas E. Pearsall Co., New York.
Mr. Jones and Mr. Valentine, of Dreher's, at-
tended the opening of the new store of T. M.
Lerch at Canton, O., on November 8. This
store will handle the Dreher line of stock, lead-
ing with the Steinways and Aeolian-Vocalions.
The Fischer' Piano Co. announces a clearance
sale of all its stock as the firm, according to the
statement, "is quitting business."
BUFFALO DEALERS START DRIVE FOR HOLIDAY BUSINESS
Advising Prospects to Do Christmas Shopping Early—Adam & Co. Well Stocked With High
Grade Instruments—Wurlitzer Co. Seeking to Reduce H. C. of L.—Personals and Other News
BUFFALO, N. Y., November 12.—The importance
of early holiday shopping is being advertised by
Buffalo piano and talking machine dealers.
Many merchants in other lines say that their
trade is now 25 to 50 per cent, over that of a
year ago. This boom promises to be equaled
in the music business in November and Decem-
ber.
"Help the delivery man" will .be the slogan
of the Buffalo dealers from now until December
25. Customers are being asked to change their
old-time habit of having their holiday purchases
held at the store until the day before Christmas.
The delivery problem is serious this year and
patrons are being impressed with the fact that
they must not only shop early but must also
have their Chirstmas purchases delivered early
or disappointments will result.
Yvette Guilbert will appear at the Twentieth
Century Club on November 19. The concert
will be given under auspices of Mai Davis Smith.
Mme. Guilbert will use a Knabe grand piano
furnished by J. N. Adam & Co.
"'We are in excellent shape to meet the holi-
day trade," reports S. H. Butler, manager of
J. N. Adam & Co.'s piano department.
"Our shipments are arriving daily and by the
end of the week we will have a complete stock
of the various makes pianos handled by the
house, including all case designs and finishes.
'"Our high-grade business for the past month
has been fine. Our department will be open
evenings from now until Christmas in order to
get all the business possible."
Frank J. Keefe has joined the sales force of
J, N. Adam & Co.'s piano department.
A report from North Tonawanda, N. Y., says
that the Rudolph Wurlitzer Mfg. Co. and other
leading firms there have placed orders for large
consignments of potatoes for the use of their
employes, giving them the advantage of pur-
chasing them at prices which will mean a big
saving in securing their winter's supply. The
Wurlitzer Co. announced that it would deliver
two carloads of potatoes shortly at its plant and
that the company's 800 employes would have
the opportunity to purchase them at prices far
below those now charged in the stores. The
men are to be permitted to buy the potatoes at
their cost, plus the freight. They are New York
State potatoes.
A well-advertised concert was recently given
at the store of Bricka & Enos, New Edison
dealers. A New Edison was used. According
to that firm "the purpose of the concert, aside
from the delight of the program, is to educate
the masses in an appreciation of the works of
great composers and masters."
Denton, Cottier & Daniels are devoting ex-
tensive newspaper space to advertise the Stroud
Duo-Art Reproducing piano.
George H. Moessinger, of C. Kurtzmann &
Co., was a member of the entertainment com-
mittee in charge of "the fun and frolic" at the
first smoker of the season, held recently at the
Orpheus clubrooms.
In Batavia, N. Y., a plan to close the piano
and other stores of that city for two or three
days and send the employes to the farms of
Genesee county to help harvest the great crop
of potatoes and beans there is being considered.
The unharvested crops of the county are valued
at $2,000,000. This is as much money, according
to a Batavia business man, as a factory em-
ploying 2,500 men would pay out in wages in a
year. The comparison has served to impress
dealers, whose business depends in part upon
the farmers' trade, with the seriousness of the
situation. The dealers of Hornell, Attica and
Dansville, N. Y., are co-operating with other
merchants to aid the harvesting of potatoes on
the farms near these towns.
Adeline Francis, the "Grafonola Girl," recently
appeared at Shea's vaudeville theatre, Buffalo.
One of the hits was her singing of a duet with
herself by the side of a Grafonola. Her act was
a distinct novelty.
Alexander Dankman, wholesale salesman at
the Buffalo branch of the Columbia Co., recently
won the district salesman's cup offered by the
company.
Madame Schumann-Heink will sing at Elm-
wood Music Hall Wednesday evening, Novem-
ber 21. A Steinway grand, furnished by Denton,
Cottier & Daniels, will be used.
Friends and associates in Adam, Meldrum &
Anderson Co., Pathephone dealers, recently pre-
sented Major Walter F. Gibson, of that firm,
with a handsome silver loving cup and a ham-
mered gold cigarette case as expressions of their
esteem and as good luck wishes. Major Gibson
is now at Spartanburg.
For over 25 years Specialists
in high grade Piano Cases
Paterson Piano
Case Co.
PATERSON, N. J.

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