Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
50
THE
TRADE PROMOTION DEPARTMENT
Started by Columbia Co.—United States Man-
ager Fuhri Announces Appointment of F. K.
Pennington—Is Well Qualified for Place
W. C. Fuhri, United States manager of the
Columbia Graphophone Co., New York, has
announced the appointment of Frank K. Pen-
nington as manager of trade promotion, a de-
MUSIC TRADE
REVIEW
the most difficult in the Oliver organization, and
the goal towards which every member of the
staff aims. Mr. Pennington has made a study of
trade promotion from every angle, and with
his intimate knowledge of the general commer-
cial field, will be in a position to render invalu-
able service and co-operation to every member
of the Columbia organization.
In his letter to the Columbia staff announcing
the^appointment of Mr. Pennington, Mr. Fuhri
calls attention to the f-act that the Columbia
factory capacity has been doubled and that the
time is ripe for intensive work on the sales
end of the business.
MORE DRY KILNS_FOR VICTOR CO.
Latest Additions to Plant at Camden Will
Cover 67,706 Square Feet of Ground Space,
Be of Modern Construction With a Drying
Capacity of 1,000,000 Feet of Lumber Weekly
Frank K. Pennington
partment which will co-operate with the actual
producers of sales—district managers, store man-
agers, dealers and salesmen.
Mr. Pennington assumed his new duties the
first of the month, and is at present organiz-
ing a corps of trained sales experts who will
work under his direction and carry out the vari-
ous ideas which will be included in the service
rendered by the trade promotion department.
Frank K. Pennington was associated with the
Oliver Typewriter Co. for twenty years, re-
signing from the post of manager of the New
York branch to accept the position with the
Columbia Co. He worked in practically every
division of the Oliver sales force, having been
successively salesman, assistant manager of the
St. Louis branch, manager of the St. Louis head-
quarters, manager of the Chicago branch, gen-
eral field manager and head of the New York
division. The latter post is considered one of
CAMDEN, N. ]., February 5.—Work is now under
way for an addition of twenty-nine dry kilns to
the vast factory equipment of The Victor Talk-
ing Machine Co. The kilns have a drying ca-
pacity of over 1,000,000 feet of lumber per
week, and when completed will be the largest
and most efficient group of kilns in the world.
In preparing the ground for the erection of
the kilns, it was necessary to move to other
localities over six million feet of lumber. The
kilns will occupy a ground area of 67,706 square
feet and will be erected in twenty-nine separate
units. By this means, fire breaking out in one
kiln may be confined to that section and ex-
tinguished by automatic sprinklers without any
danger of damage to the lumber in other kilns.
Each compartment will contain 28,000 cubic
feet of space and will require 6,000 feet of radi-
ation, controlled by the most modern methods,
to insure uniformity in seasoning. The sep-
arate compartment arrangement will also have
the advantage of permitting the seasoning of
various sorts of woods under conditions that
will secure the best results.
COLUMBIA MEN ENTERTAINED
A group of members of the sales staff of the
Chicago office of the Columbia Grapho-
phone Co. were entertained last week at the
executive offices of the Columbia Graphophone
Co. by W. C. Fuhri, U. S. manager. A visit
to the factory at Bridgeport, Conn., an informal
discussion of methods and policies and a get-
together meeting at the executive offices served
to make their stay in New York a most enjoy-
able one. Among those present were R. G.
Winter, A. G. Boland, E. O. Zerkle, F. G. Cook,
C F Kennedv. R A. Beard and H Walley
EDISON PLANTS AT ORANGE, N.J. WORKING OVERTIME
Increase Your
Income
Piano merchants, who
have not investigated
the talking machine
field, will find that the
subject is one of deep
interest to them and
they will also learn that
talking machines con-
stitute a line which can
be admirably blended
with piano selling.
The advance that has
been m a d e in this
special field has been
phenomenal and every
dealer who desires
s p e c i f ic information
concerning talking ma-
chines should receive
The Talking Machine
World regularly.
This is the only publi-
cation in A m e r i c a
devoted exclusively to
the interests of the talk-
ing machine, and each
issue contains a vast
fund of valuable in-
formation which the
talking machine job-
bers and dealers say is
worth ten times the cost
of the paper to them.
You can receive the
paper regularly at a cost
of $1.00 a year and we
know of no manner in
which $1.00 can be ex-
pended which will sup-
ply as much valuable
information.
EDWARD LYMAN BILL
A night scene at one of the plants of Thomas
A. Edison, Tnc. at Orange, N. J. The picture
shows part of the record manufacturing build-
ing, and it indicates the continual activity that
is necessary to meet the demand for New Edison
Re-Creations and Blue Amberol records.
Publisher
373 Fourth Avc.
NEW YORK