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52
THE MUSIC TRADE REVIEW
THE COLUMBIA GRAPHOPHONE CO. LOVING CUP CONTESTS
DEALERS TO VISIT VICTOR PLANT
Members of Talking Machine Men, Inc., to
Make Journey to Camden on June 13—Will
Be Entertained at Luncheon at Factory
President Whitten Offers Trophy to District Which Makes Best Record of Sales;—Must Be Won
Three Times Before Permanent Possession Is Given—Five Cups Offered to Salesmen
The trade promotion department of the Co-
lumbia Graphophone Co., New York, has just
furnished the members of the Columbia sales
staff with detailed information regarding the
"President Whitten Cup," which, as announced
in a previous issue of The Review, has been
donated by Francis
S. Whitten, presi-
dent of the com-
pany.
Frank K.
Pennington, head
of the trade pro-
motion department,
has sent out the
following l e t t e r
which explains the.
conditions govern-
ing the qbnt'esi for
this cup:
"President Whit-
ten evidences his
warm personal and
Salesmen's Trophy
official interest in
the sales end of our Columbia enterprise by
offering a splendid Gorham-made, sterling sil-
ver, gold lined cup to be competed for by the
five districts. The contest will start June 1 and
will be continued from month to month until
such time as any one district shall have won
the cup for the third time.
"In the June contest the 'President Whitten
Cup' will be awarded to that district which
shows the largest percentage of gain in record
sales over that district's yearly average record
sales in 1916. To that store in the winning
district which will show the largest percentage
of gain in June record sales over its own
yearly average for 1916 will be awarded pos-
session and custody of the cup during .all the
month of July.
"The cup contests will continue from month
to month until the President Whitten Cup be-
comes the permanent trophy of the three times
winner district.
As each district wins the
names of the winning district manager and
winning store manager, together with the
month in which they won, will be engraved on
the President Whitten cup."
Another letter sent out by Mr. Pennington
announces another contest among Columbia
salesmen, the prizes for which are five sterling
silver cups, also donated by President Whitten.
The conditions governing this contest an-
nounced by the trade promotion department are:
"Prompted by a keen and lively interest in
the activities of the Columbia men on the firing
line, President Whitten has selected and offers
five sterling silver Gorham-made cups to be
cdinpeted for between salesmen within each
district. Contests for these cups like the con-
tests for the President Whitten cup will run
fi'ofn month to month until one particular sales-
man in each district has won for the third
time, whereupon the cup becomes his perma-
nent' perSorial fropliy.
"The o'ne's'alesrnan.in each district who shall
show the largest percentage of 'record to his
The members of the Talking Machine Men,
Inc., the local organization of talking machine
dealers, comprising those in New York and
nearby States, have arranged to visit the fac-
tory of the Victor Talking Machine Co., Cam-
den, N. J., on Wednesday, June 13.
The secretary communicated with W. G. Ful-
ghum, manager of the order department of the
Victor Co., who stated that such a visit would
be most welcome, and invited the officers to
stay for a luncheon at the Victor Luncheon
Club. It is certain that a large delegation of
the dealers will take the trip, and complete ar-
rangements are now being made through Sol.
Lazarus, secretary of the Talking Machine Men,
l.nc, at 216 Hast Fifty-ninth street, New York.
THE VITAPHONE C O T B A N K R U P T
Talking Machine Corporation Is Said to Have
Liabilities of $90,000 and Assets of $50,000—
William D. Newcorn Is Receiver
PLAIN FIELD, N. J., June 5.—The Vitaphone Co.,
a, Delaware corporation engaged in the manu-
facture of talking machines in this city, 'has
been placed in the hands of a receiver on alle-
gations that the concern has liabilities in excess
of $90,000 and assets of only $50,000. William
D. Newcorn has been named as receiver, and
has given bond for $40,000.
Included in the
outstanding liabilities there is commercial paper
amounting to $51,000, $15,000 due for salaries
and wages, and $12,000 due for merchandise.
E. C. BOYKIN IN ATLANTA FIRE
Edison Man Going to Conference Finds Deal-
ers Busy Fighting the Flames—Finds Condi-
tions Good in All Sections of the South
ORANGE, N.J., June 4.—Edwin C. Boykin, director
of sales promotion for Thos. A. Edison, Inc.,
recently made a flying trip through the South
and reached Atlanta, Georgia, on May 15, the
day of the big (ire in that city, which caused a
loss of nearly $5,000,000. Mr. Boykin imme-
diately joined in the work of rescue and reports
that he found many of the Edison dealers, who
were to attend the convention on that day at
the new Edison Shop, working like trojans,
aiding the authorities in putting out the fire.
After the conflagration was under control, the
convention of the Edison dealers was held with
much success and was followed by a luncheon
at the Winecoff Hotel. Mr. Boykin also visited
other Southern cities including Birmingham
and Montgomery, Ala., and he reported that
he found conditions most satisfactory.
Cup Offered to Best District
total sales will have possession of the cup for
all tbe calendar month following that in which
he wins. The name of each winning salesman
and the month in which he wins will be en-
graved on the cup."
BRUNSWICK PHONOGRAPHS ATTRACT ATTENTION AT SHOW
JAMESTOWN, N. Y., June 4.—At the recent Fur-
niture Show, held in the Armory, this city, one
of the most attractive exhibits was that of the
Brunswick-Balke-Collender Co., of 29 West
Thirty-second street, New York. The com-
plete line of Brunswick phonographs, including
all the various models,
was on exhibition, and
many furniture dealers
who attended the show
arranged to handle the
Brunswick line.
The exhibit was in
charge of J. J. Brophy
•and L. J. Farrell, both
of w h o m are well
known to the trade.
At the coming Furni-
ture Show, to be held
in New York on July
9, the full Brunswick
line will also be ex-,
hibited.
The photo-
graph herewith shows
the^ very artistic booth
occupied by the Bruns-
wick concern a-t the
Exhibit of Brunswick Phonographs at Furniture Show
/ Furniture Show here.
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GRAFONOLAS FOR OLD DOMINION LINE
The Five Steamships of This Line to Have Co-
lumbia Grafonolas and Full Library of Rec-,
ords—Selected After Exhaustive Tests
!
Arrangements have just been completed
whereby the hvc steamships of the Old Domin-
ion Line will include in their equipment Co-
lumbia Grafonolas No. 200, and representative
libraries of Columbia records.
These steam-
ships ply between New York and Norfolk, Va.,
and the line is patronized by people from all
parts of the country.
The Old Dominion Line selected the Columbia
Grafonolas and records after a careful test of
'their musical merits, and after a demonstration
which included many of the popular machines
now on the market. The Columbia Grafonola
200 was a chosen as embodying all the require-
ments of the line's musical division.
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