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THE MUSIC TRADE REVIEW
50
"SYBIL" TO REOPEN ON AUGUST 29
CENTURY CO. CAMPAIGN BEGINS
Musical Comedy Success to Begin Second Sea-
son in New York at Empire Theatre
Century Edition Publicity to Be Seen in Number
of Big Magazines for September
"Sybil," one of the biggest musical comedy
successes of last season, will re-open again in
New York at the Empire Theatre on August 29.
STILL WAVING THE FLAG
Anent the recent discussion in the public
press regarding the advisability of adopting a
new national anthem, McLandburgh Wilson
The advertising campaign of the Century Edi- presents his side of the argument in the follow-
tions now being conducted in publications of ing verses, published in the New York Sun:
national circulation will be found in the Sep- Again folks endeavor to have by decree
tember issues of all the leading magazines, and A hymn to replace the poor effort of Key;
will continue for several months. The Century The music won't do and the words are all
Co. is now sending to dealers through the mails
wrong,
pamphlets describing in detail just how the fall But the Star-Spangled Banner is fond of that
campaign is to be conducted. The pamphlets
song.
are to be followed in several weeks by other lit-
erature which is intended to assist the dealers They tell us of course that it cannot compare
in getting their share of the results of the above With oversea tunes as a national air,
advertising propaganda.
'Tis hard to remember and harder to sing,
But the Star-Spangled Banner is fond of the
thing.
NEW REMICK FOLIOS READY SOON
Jerome H. Remick & Co. will release for The song in the throat of the singer must die,
delivery on September 1 three new music But lives in the ear of the listener for aye,
folios. The "Star Dance •Folio No. 17A," So the words and the music forever remain,
"Star Mandolin Folio, No. 17A," and the "Star For the Star-Spangled Banner has love for the
twain.
Orchestra Folio, No. 17A." Alj the above folios
are well gotten up and contain an abundance of
"IRELAND MUST_BE^ HEAVEN" A HIT
the latest popular music carefully arranged.
The new Feist song, "Ireland Must Be
Heaven," is being used by a large number of
MILTON H. BERRY RETURNS
professionals, and the amount of applications
Milton H. Berry, traveling representative of for its use are rapidly being added to. Two
the estate of Hamilton S. Gordon, returned of the latest professional acts to place this song
Monday from a five weeks' vacation spent at in their repertoire are the team of Bonita and
Lew Hearn, and Andrew Mack.
Onset, Mass.
Victor Jacobi
Before the New York opening, however, it will
play several dates out of town. Victor Jacobi,
the composer, will conduct the opening perform-
ance. The cast will be exactly the same as last
season, the three stars, Julia Sanderson, Donald
Brian and Joseph Cawthorn being featured. This
production contains the biggest fox trot song
hit that has appeared for some time. The rat-
tat-tat song, "When Cupid Calls," is the biggest
number in the piece, with several others close
behind, "Love May Be a Mystery," "Lift Your
Eyes to Mine," etc., published by Chappell & Co.
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