Music Trade Review

Issue: 1915 Vol. 60 N. 4

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
54
TO BECOME VICTOR DEALER.
H. C. BROWN AS ABIG GAME HUNTER.
COLUMBIA NEWS GLEANINGS.
John H. Bieling Resigns from the New York
Talking Machine Co. to Enter Retail Field.
Advertising
Manager
of Victor Co. Gets
Recreation by Hunting in the Great North
Woods and Gets His Share of Big Game.
Mortimer D. Easton Elected Director of Co-
lumbia Co.—Removal of Columbia Whole-
sale Quarters to 93 Chambers Street—Great
Columbia Publicity Campaign for 1915.
John H. Bieling, who has been a member of the
road staff of the New York Talking Machine Co.,
SI Chambers street, New York, Victor distributer,
for the past year, resigned from this position this
week in order to enter business himself as a Victor
dealer. Before commencing work in the retail
field Mr. Bieling will take a short vacation, which
lie lias well earned after his many years' of active
participation in the talking machine industry.
As a member of the famous Hayden Quartet Mr.
Bieling recorded a great many selections for the
Victor library which have met with a world-wide
sale. He also recorded as a soloist, and for many
years was one of the most popular members of the
Victor recording staff. During his year's associa-
tion with the New York Talking Machine Co. Mr.
Bieling has acquired a host of friends, particularly
in Brooklyn, the territory he covered.
Henry C. Brown, the ever active advertising man-
ager of the Victor Talking Machine Co., is one of
those red-blooded men who believe that the greatest
relief from the cares of business is to get deep into
the North Woods for big game, and whenever the
opportunity offers Mr. Brown wires his guide,
packs up his hunting clothes and his rifles and is
off for Canada.
Mr. Brown, who is a member of the Campfire
Club, when he took a hunting trip two years ago
Mortimer D. Easton, son of Edward D. Easton,
president of the Columbia Graphophone Co., who is
at present advertising manager of the Dictaphone
division, was last week elected to the directorate of
the Columbia Co. Mr. Easton's election to this
important office is well deserved, as in addition to
being one of the most popular members of the
Columbia executive offices, Mr. Easton's training
has included all phases of talking machine mer-
chandising and production. Thoroughly conversant
with every detail entering into the manufacture and
marketing of Columbia product, Mr. Easton, al-
though a young man in point of years, has a broad
grasp of the business situation which well equips
him for his new honor. Mr. Easton will leave next
week for San Francisco to take charge of the
Columbia Co.'s booth at the Panama-Pacific Ex-
position.
TO INCREASE CAPITAL STOCK.
R. F. Bolton, New York district manager, is now
The stockholders of the Vanophone Co., a com-
busily engaged in supervising the many im-
pany recently formed to manufacture talking ma-
portant matters relative to the removal of the New
chines, with headquarters at 110 West Fortieth
York wholesale headquarters next week from 89
street, New York, have been notified by the secre-
to 93 Chambers street. According to present plans.
tary, L. C. Van Riper, to attend a meeting to be
the new store will be considerably more attractive
held at the company's offices January 30 for the
than the present home of the company, owing to
purpose of considering the increasing of the capi-
the installation of 'new furniture, additional booths
tal stock of the Vanophone Co. from $250,000 to
and
the adoption of a recently perfected system of
$375,000.
Henry C. Brown and His Caribou,
lighting that is both efficient and artistic.
an interesting story of his adventures for
The advertising department of the Columbia Co.
TALKING MACmNE^ARf LECTURES. wrote
the Field and Stream magazine under the alluring
lias arranged plans whereby the company's na-
(Special to The Review.)
caption of "The Moose That Charged." Last fall
tional publicity for the coming year will be even
BOSTON, MASS., January 18.—Municipal nickel-
the advertising man took another trip into the wilds
more far-reaching and helpful than that used in
in-the-slot art lectures were advocated by Henry and although he did not have to dodge wounded
1914. The national advertising will include the
Turner Bailey, prominent art authority and former moose, found game so thick that he soon had his
use of more publications than last year, and no
supervisor of drawing in the public schools, at the lawful limit of moose and caribou securely tagged. effort or expense will be spared to make this copy
Twentieth Century Club's discussion.of "The Sig- He tells of his latest trip in Field and Stream for so forceful and impressive that dealers throughout
January under the caption of "Getting Your Moose
nificance of Chinese Art."
the country will receive direct inquiries for Co-
"I would like to see installed in the Boston Mu- and Caribou Within Two Days of Broadway." The lumbia Grafonolas and records. The first adver-
seum of Fine Arts," said Mr. Bailey, "a slot ma- story is plentifully illustrated with snapshots of tisement in this campaign was in the nature of a
chine where, upon the dropping of a coin, by the author and his guides, and serves to create in back cover in colors in last week's Saturday Eve-
phonographic reproduction I could get an explana- the reader the desire to get after the big game on ning Post, which was one of the most attractive
tion of the particular subject I wanted to under- his own account. Such recreation between times ads used by the Columbia Co. in some time.
serves to augment Mr. Brown's great abundance of
stand and appreciate."
energy—for he is a wonder, judging from the
ATTRACTIVE VICTOR HANGER.
Lawrence McGreal has re-entered the talking amount of work he manages to dispose of.—The
Talking Machine World.
machine field in Milwaukee, Wis.
The Victor Talking Machine Co. sent out to its
dealers last week an attractive hanger listing Vic-
the Columbia Graphophone Co., 102 West Thirty-
POPULAR SINGER MAKING RECORDS. eighth
tor records for schools, colleges and universities.
street, New York, for the purpose of re-
1
hese records were divided jnto the following head-
Ed Morton "Caught in the Act" at the Re-
cording several new selections for the Columbia
ings, each one of which listed the records particu-
cording Laboratory of the Columbia Co.
record library was Ed Morton, the well-known
larly adapted to its class of educational work:
baritone, who is one of the best known perform-
Selections for general school use, marches, nursery
ers on the vaudeville stage. Upon the occasion
A recent visitor to the recording laboratory of
and primary grades, intermediate grades, readings,
of his recent visit Mr. Mor-
grammar grades and high school, American history
ton recorded a number of
series, Shakespeare records. This hanger furnishes
popular hits, which will be
the dealer with valuable information relative to
announced in the near fu-
this important field.
ture by the Columbia Co.
Mr. Morton's splendid
baritone voice is not at all
unfamiliar to Columbia en-
thusiasts throughout the
country, as he has recorded
quite a number of popular
selections which have met
with emphatic success. In
addition to his solo record-
ing, Mr. Morton also re-
cords with the Peerless
Quartet. In the illustration
herewith Mr. Morton is
singing with Prince's Band
For Best Service, write to
as accompanists.
Those
unacquainted with the proc-
ess of record making will
find this picture of inter-
Largest Distributors
CHICAGO
est from an educational
viewpoint.
Ed Morton and Prince's Band in Columbia Laboratory.
irohs
d
LYON & HEALY
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
55
HOLD GREAT MEETING IN BUFFALO. MINNESOTA SUPREME COURT UPHOLDS VICTOR CONTRACT.
Talking Machine Dealers of That City and
Western New York Attend Get-Together
Meeting of Local Association—Some Inter-
esting Addresses Made—A Successful Affair.
(Special to The Review.)
BUFFALO, N. Y., January 19.—Talking machine
dealers of every city, town, village and hamlet in
Western New York heeded the siren call of more
business last Thursday night. The Talking Ma-
chine Dealers' Association of Buffalo opened wide
its arms of greater co-operation and the out-of-
town visitors eager to assimilate ideas, enthusiasm
and fraternal aid came gladly into the fold. So
fired with life was the first annual banquet of the
association as held in the Dutch room of the Statler
Hotel that more than eighty-five live-wire distribu-
ters of talking machines assembled at the banquet
board and remained until the last toast, shop talk
and melody greeted the early morning. The guests
were the dealers from outside the city, and ac-
ceptances were numerous and regrets few, in the
cases of those who received invitations. As a direct
result of the "get-together" the membership of the
growing association was strengthened considerably.
More than a score of the visitors enrolled.
An atmosphere of general optimism was radiated
at the dinner. It was stated generally that sales
were never so numerous as in the holiday season
just passed and that the new year even promised
more. There was not one note of depression
sounded in the splendid gathering, and every in-
dication pointed that Western New York will more
than double sales within the next month if cam-
paigns proposed and planned work out as antici-
pated.
There were men at the association dinner who
have virtually grown up with the talking machine
industry, and their words of wisdom, joined with
those of factory representatives, sent many am-
bitious dealers away carrying plenty of resolves and
ideas. However, shop talk did not by any manner
of means dominate the affair, as plenty of music
and entertainment was offered from 6.30 o'clock
until the members went their various ways.
Wade H. Poling, widely known as the manager
of the musical department of J. N. Adam Co., who
is president of the Buffalo association, presided as
toastmaster. He introduced the speakers in splen-
did style and announced the various events in a
quiet, humorous manner.
Seated at the speakers' table, which was dec-
orated, was President Poling; Ernest John, of
the Victor Talking Machine Co. at Camden, N. J.,
who was guest of honor and principal speaker;
C. H. Utley, well-known musical instrument dealer;
Robert L. Loud, prominent in the local musical
trade world; W. D. Andrews, talking machine and
sporting goods dealer; O. L. Neal, B. E. Neal and
IT. B. Neal, members of Neal, Clark & Neal; John
F. Huber, manager of Denton, Cottier & Daniels:
Albert Poppenberg, of Poppenberg Bros.; H. E.
Hoover, of the William Hengerer Co.; W. J. Breul,
of the Neal, Clark & Neal Victrola department.
Prior to the speaking, E. K. Rose, of the
Hawaiian Quar'et of the Victor Co., who resides in
Buffalo, sang one of his selections without accom-
Approves Ruling of Judge of District Court in Case of Laurence H. Lucker Against Victor Co.
in Which Vital Issues Were Concerned—Defines Status of Foreign Corporation.
(Special to The Review.)
MINNEAPOLIS, MINN., January 18.—The Minne-
ships goods into the State only to fill such orders,
is engaged in interstate commerce, and it is not
sota Supreme Court has affirmed the judgment of
within the prohibitions of G. S. 1913. Sees. 6205-8
the District Court in the suit of the Victor Talk- relating to foreign corporations doing business in
this State. Its transactions are not rendered local
ing Machine Co., against Laurence H. Lucker, and
also has definitely established the rights of foreign by the fact that it advertises its goods in this State,
corporations doing business in Minnesota with or by the fact that its traveling salesmen turn in
local distributers. The decision is one of wide orders to local distributers to be filed by them, if
the corporation disposes of its goods only by out-
interest to all lines of business.
right sales in the manner above described.
The Victor Co. brought suit against Mr. Lucker
Second—Such foreign corporation does not lose
to recover about $6,500 for good sold to him, and
its right to enforce its interstate contracts in our
Mr. Lucker filed a counter claim for $240,000 dam-
courts by subsequently engaging in local business
ages for injury to business and loss of trade, al-
without complying with our laws.
leging that the Victor Co. had demanded that he
Third—A contract by one party to sell goods to
discontinue handling the Edison goods and that its
contract was in restraint of trade. The jury found another as ordered, but for no fixed period, is termi-
for Lucker, but Judge Steele, ordered a judgment nable at will of either party, and no right to damage
for the Victor Co., notwithstanding the verdict. can be predicated on its termination.
Fourth—•Competition in trade is lawful. One man
Following is the syllabus:
Victor Talking Machine Co., respondent, vs. Lau- may seek the business of a competitor and may tell
the trade not to buy of his competitor, so long as
rence H. Lucker, appellant.
Syllabus; A foreign corporation selling goods he indulges in no threat, coefcion, misrepresenta-
tion, fraud or other harassing means.
to purchasers within the State upon orders received
Ilallam. J.
from traveling salesmen or by mail, and which . Judgments affirmed.
paniment, and then joined with his own voice in
the number as played on a Victor Victrola. His
offering was the "Wreath of Carnations."
Cards containing the association's new official
song, composed by Mr. Bruel, were distributed.
With volume and vim the four verses were sung
to the tune of "Tipperary."
The various speeches were impromptu and brief,
dealing principally with the opportunities offered in
the still young new year and the growing popularity
of the talking machine, especially in the new high
priced styles. Mr. Johns brought greetings from
the main office of the Victor Co. and augured big
things for the association, contending that it was
just such an organization that puts the trade upon
a firm basis and brings about advantageous results
for both dealer and buyer.
Toastmaster Poling explained the meaning of the
banquet, pointing out in detail the mutual benefits
that would be obtained in an association where both
city and out-of-town dealers would be working
hand in hand for advancement of the trade. He
declared many of the big problems now presented
daily before dealers could be thrashed out by such
an organization.
At the conclusion of the dinner the majority of
the visitors enrolled with Secretary Albert F.
Schwegler, who stated that the roster is getting
longer each day.
Among the Buffalo dealers in attendance in
large numbers were: Goold Bros., S. J. Schwegler,
of Schwegler Bros., W. J. Crandall and others.
The out-of-town guests registered were: John
Belding, of John Belding & Son, Geneseo, N. Y.;
C. C. Bradley, of the same place; Alonzo Jenks, of
Mount Morris, N. Y.; H. C. Webster, of Silver
Creek, N. Y.; George H. Graff, of George H. Graff
& Co., Dunkirk, N. Y.; George Steffan, of Lockport,
N. Y.; JI. E. Ehlen, of Dunkirk, N. Y.; Jesse
Landaul, of Medina, N. Y.; James C. Cottrill, of
Arcade, N. Y.; J. W. Church, of Wellsville, N. Y.;
F. W. Burke, of Penn Yann, N. Y.; Henry
Schaefer, of Dunkirk, N. Y.; A. P. Jeffrey, of
Dunkirk, N. Y.; Bert D. Levalley, of Lockport, N.
Y.; Alex Molien, of Lackawanna, N. Y.; J. M.
Spencer, of Fredonia, N. Y., and others.
Although the association has only been organized
since October 15, it is reputed as one of the city's
most influential trade organizations.
NEW ROAD REPRESENTATIVES
Appointed by the New York Talking Machine
Co. to Visit the Trade.
The New York Talking Machine Co., 81 Cham-
bers street, New York, Victor distributer, an-
nounced this week the addition of two new road
representatives to its already large and efficient
road staff. These new travelers are Richard G.
Craig and Blaine Damon. Mr. Craig was formerly
associated with several large enterprises in the
moving picture field, where he scored a signal suc-
cess and acquired an intimate knowledge of dealer
co-operation. Mr. Damon's previous experience in
the advertising and sales fields was particularly
directed toward aiding the dealer in developing his
business.
Mr. Craig will cover Brooklyn, the territory
formerly handled by John H. Bieling, while Mr.
Damon's territory will consist of several slices
taken from the territories of the other New York
Talking Machine representatives, this readjustment
being necessary in order to adequately handle the
company's fast growing business.
The Phonograph Co., of Cleveland, O., la
was authorized by the Secretary of State to in-
crease its capitalization from $75,000 to $150,000.
TEN DOLLARS IN VALUE FOR ONE DOLLAR INVESTED
Numbers of subscribers have claimed that they had rather pay a ten-dollar note annually for
The Talking Machine World
than to be without it.
It is a large and splendidly arranged paper, containing from 50 to 80 pages, covering comprehensively every branch
of the talking machine industry.
Its educational articles, showing how to build a successful and paying talking machine department, are widely read
—and no one who sells talking machines can afford to be without this publication.
Every merchant and every salesman can gain much valuable information by its perusal. It costs but $1.00 a year to
have it sent to any address in the United States. Samples free for the asking.
THE TALKING MACHINE WORLD
373 Fourth Avenue, New York

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