Music Trade Review

Issue: 1915 Vol. 60 N. 18

SiMlemenl
THE Review
MUSIC TRADES
REVIEW arcade-museum.com
May I, 1915
Music to Trade
-- © mbsi.org,
THE
MOST
IMPOKIANT
MNIMUUNCEMENT
OF THE YEARS
THIS IS AN EXACT REPRODUCTION OF THE ADVERTISEMENT
WHICH WILL APPEAR IN
I
COST
$5,000.00
-- digitized with support from namm.org
"THE
NATIONAL SUNDAY
Broadway's ^ ^
CIRCULATION OVER
2,000,000
MAGAZINE"
NEWEST
SONG SENSATIONS!
With Each of these two New York Song Hits
C D ITT one of these Master-
piece Art Prints
All America asks, "What is Broadway singing?" T h e rest of the
country is eager to sing what is "big" in New York just as quickly as
they can get it. W e want to try something new, namely—let every city
in America get two songs that have the " O K " of New York music critics
on the very same day that Broadway gets them. New York will then have
nothing on you and your town will not play "second fiddle'' to New York.
Just to quickly introduce these two songs that will make Broadway and
the rest of the country "sit up and take notice," we offer FREE these
Masterpiece Art Prints (easily worth 50 cents each at most any art store).
This offer is good only for the month of May — you must obtain your
pictures on or before May 31st.
A Rose—Nature's queen of flowers—stunning in its noble red grandeur. A gem!
A feast of color for the eyes. At the right, a Huntswoman—athletic, dashing and
fair—ready for the hunt. Since it is hopeless to attempt to describe a color picture
with mere words, we ask you to turn to the front cover of this very magazine and see
the beautiful picture we are talking about. Fancy these two pictures (without adver-
tising of any sort) hanging in your room neatly framed. Won't home look cheerier,
happier? Remember that both A and B are printed on extra-fine paper (size 10 x 14)
ready for framing.
Your choice of either one of the above "Art Hits" with either one of these two "Song Hits." Of course you get two pictures if you get two songs (and nearly everybody
will jump at the chance to get two pictures and two songs for the mere price of the songs). These offers are Broadway's newest. Just out—and sure to sweep the country like
a whirlwind. Read what New York and her critics have to say. By all means try these few bars on your piano. Select your favorite song and poster-picture.
"Quick action" is necessary, for these songs—and these masterpiece pictures—will surely go like hot-cakes. Act now, for you may never get this chance again.
"A R o s e -
Painted
from Life"
"Ready for
the
Bridle Path"
Look for These Pictures and Song Hits in Your Music Dealer's Window TOMORROW
"Down Among the Sheltering Palms"
"If We Can't Be the Same Old Sweethearts, We'll Juit Be the Same Old Friends"
It took a record-smashing price to buy this song. "Down Among the Sheltering
youcant-get-away-from-itquality which will surely get
Written by James Brockman and Abe Olman. Get it quick.
A hypnotizing melody that deals with the oldest theme in the world in the newest
way. This song hit will surely be your Friend—if not your Sweetheart. Long after the
dust has settled on the covers of ordinary love ballads If We Can't Be The Same Old
Sweethearts" will be sung, and sung with increasing delight. Some New York critics
say the unprecedented popularity of this song is in its sweet, undying sentiment. Other
critics say its record-breaking success is in its appealing melody. "A million copy h i t "
is the prediction. It is that good ! It may go even
higher. So get your copy.
Will Ward and his"Bouquet of Girls" -—' -* u —•"—'— : n ~ " — " :
'—-
"If We Can't Be the Same Old Sweethearts,
We'll Just Be the Same Old Friends"
"Down Among the Sheltering Palms"
BROCKMAN. OLMAN
CHORUS
MCCARTHY-MONACO
CHORUS
^
0' m y
i ' r ^
* ^ f —¥—*—]—i-#—^j jr i f
D o \ v m _ a-innngtne sheltering pahns,0ji2ney, wait Tor me^Olimiey
If we earn bo the s,arae old sweet-hearts,
Tluiiwell just Mlif&umec
AL JOLSON
wait for m e ; _
*^
Meet me
trit'it't;.,
down by the, oldUolien Gate
Out where the suii goes down abo ut eight.
Howmy love
Kiir I wantfc<]inronuJJci-)tiu,.Wto k-llmy trouhfes t<>7 My
unyou )t all de - peiids; _FV»r IV« kiiownyoutoo long ti> for
is
tfrhtii
WILL W A R D
And His "Bouquet of Girls"
On Sale MONDAY, MAY 10th, at every Music Store, and at any Woolworth, Kresge, Kress, McCrory, or other 10c store
Look for these Art Prints and these Song Hits in your Dealer's Window
— — — — — — — — — —
Other Popular "FEIST" Songs!
When You Wore a Tulip and I Wore a Big Red Rose." The
song with the melody you can't forget.
The Violin My Great Grand-Daddy Made."
Bum Diddle-de-um Dum, That's It." Great Novelty.
I'm Glad My Wife's in Europe." Sung by Al. Jolson in " Danc-
ing Around," at the Winter Garden.
Dancing the Blues Away." Sung by Emma Carus.
Why Not Sing Wearin'of the Green?" Blanche Ring's big-
gest hit since " Bedelia."
Take Her Back if You Love Her," by Bryan & Fischer.
Fatima Brown," by McCarthy & Monaco.
I Didn't Raise My Boy to Be a Soldier." Song sensation of the
year. Over 700,000 copies sold in 8 weeks.
I Want to Go to Tokio." (I sing a-high a-lee a-low.)
Free Art
Print Coupon
(Not Good After May 31)
LEO FEIST, I n c . FEIST Bide, 231W. 40th St., New York City
Gentlemen-. Enclosed find 12c stamps or coin for which 9end
me FREE picture A or B (draw circle around the one you select).
Alto send me song (write name of title on tbe margin at the left).
If you want both Pictures and both Songs be sure to enclose
24c stamps or coin.
" When It's Moonlight in Mayo." Beautiful Irish Ballad.
" There's a Little Spark of Love Still Burning," Kitty Gordon's
hit.
" I'm So Lonely for You Only." Sung by Bernard Granville.
"I Want to Be There," Bessie Wynn's hit.
" My Own Venetian Rose." A haunting, resistless melody.
" You and I." Fiske O'Hara's hit.
" I've Loved You Since You Were a Baby."
" Just Bring Two Lips Along."
" Beautiful Roses." Song and Hesitation.
** On the Shores of Italy." A worth-while love ballad.
" Elaine, My Moving Picture Queen." New song just issued—
dedicated to Miss Pearl White and bearing her autographed
photograph in colors.
SPECIAL NOTE: You should get all these songs from your dealer. Please do so. Ij you can't,
send us six 2c stamps for one, or a dollar bill for any nine pieces, including the two art prints.
Orchestra or Band—I 5c each.
Most of these pieces may also be procured for your Talking Machine or Player Piano. Orchestra
leaders will gladly play any of them on request. Ask to hear them. Columbia double-disc
record No. A1770 contains these two big song hits—65c. On sale May 20th.
LEO FEIST, Inc., FEIST Building, 231 West 40th Street, New York City
Nam<
Addrrss
City
State
"You Can't Go Wrong
IE NATIONAL SUN DAY
Los Angeles Times
With a'Feist' Song"
MAGAZINE "
Hand
This to Your
DEALER for FREE]
Poster-Art
Picture
Free Art Print T Coupon
(.Mutt Be Uted on or Before May 31*0
Any Music Dealer: This coupon authorizes
you to deliver to bearer on receipt of 10c choice
of pictures A or B together with either song—
"If We Can't Be the Same Old Sweethearts,
We'll Just Be the Same Old Friends," or
"Down Among the Sheltering Palms."
(Twenty (20c) cents entitles you, of course,
to both Pictures and both Song Hits.)
REPRESENTATIVE
OF THE
PAPERS:
FOLLOWING
Buffalo Exoress
St. Louis Globe-Democrat
Boston Globe
Philadelphia North American
\go Tribune
Cincinnati Enquirer
Washington Post
Pittsburg
Dispatch
Cleveland Plain-Dealer
Cleveland
Plain-Dealer
Pittsburg Dispatch
St. Paul Pioneer-Press-Dispatch
a
r
city,
t
h
e
r
e
f
o
r
e
,
k n o w w h a t t h e i r ••iwii'ation is i n y o u r
P. P f f p , f
yourself w i t h a bi« s u p p l y o f t h e S o n g s a n d "Art Prints," a n d b e s u r e
MW
__UJ_21 * ~'*~ ri ~- v ^ ' . " . ' f ^_ ""** * u ** h i u i n e m .
For further particulars see other side)
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Reason for This $5000.00 Advertising
Campaign for "Feist" Dealers!
It usually takes from 30 to 90 days after a song is first
issued, until it is "On Sale" generally throughout the country.
We believe (and we "back up" our belief with this big
$5000.00 advertisement) that a customer in the West should be
able to get a copy of a late song as soon as it is published, and
as soon as a customer in the East can get it.
For that reason, and to inaugurate this new plan in a way
that will be remembered, we have also arranged to supply you
with the beautiful "Art Prints" as reproduced on the other side
—on the basis of one Art Print Free with each copy ordered—
(first order only) of the songs.
"Down Among the Sheltering Palms"
AND
" I f We Can't Be the Same Old Sweethearts, Well lust Be
the Same Old Friends"
You can then present one of these "Art Prints" with your
compliments to each customer purchasing a copy of either of
above songs at your Music Counter.
Can you imagine the increased business this will mean for
you? Undoubtedly many people who do not ordinarily buy
songs will do so now—just to get the "Free Art Prints," which
are easily worth more than is asked for the songs alone.
These songs will be placed on sale on May 1st, and no
copies will be shipped by us until that date—thereby giving every
one an equal chance—as all orders will be filled in rotation as
received.
On May 9th the advertisement will appear—and on May
10th the proposition will be in full swing throughout the country
—allowing each dealer ample time to receive his stock and
arrange his displays.
YOU CANNUI AITOKD NOF TO TAKE ADVANTAGE OF THIS—THE BIGGEST
CAMPAIGN THE MUSIC BUSINESS HAS EVER SEEN ?
USE THIS COUPON
LEO.
F E I S T , I n c . , Feist Bldg., 231-5 West 40th St., N E W Y O R K .
Please send a t your Special 7c. price
copies " D o w n A m o n g t h e Sheltering P a l m s / '
copies " I f W e
Can't B e t h e S a m e Old Sweethearts, We'll J u s t B e t h e S a m e Old Friends." You a r e also t o send F R E E a s m a n y of t h e
" A r t P r i n t s " a s w e order of t h e songs—on t h e basis of o n e " A r t P r i n t " for each song ordered. These " A r t P r i n t s " w e
a g r e e t o give F R E E t o each of o u r customers purchasing copies of t h e songs, a s p e r your $ 5 0 0 0 . 0 0 advertisement.
THE FREE "ART PRINT" OFFER APPLIES ON FIRST
ORDER ONLY AND IS VOID UNLESS ORDER IS
MAILED ON OR BEFORE MAY 25th, 1915.
N A M E
AnnRFSS
JUJUKJLDO
ON OTHER SIDE IS EXACT COPY OF THE $ 5 0 0 0 . 0 0 ADVERTISEMENT

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