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THE MUSIC TRADE REVIEW
Co.. of Buffalo, and R. W. Crowell, of Bradford,
I'a., into membership.
Business Showing Substantial Gains in That
Artistically Printed in Colors Sent Out This
The meeting was the third of the luncheon meet-
Section, Says Roy J. Keith, of Chicago, on
Week to Victor Dealers—'Suitable for Fram-
ings and was more than enjoyed. It is expected
Visit to New York—Importance of the Rec-
ing and Constitutes Good Window Display.
from now on that these meetings will be held at
ord Approval Proposition.
the
Statler, as greater co-operation seems to flow
The Victor Talking Machine Co. sent out to its
dealers this week an artistic supplement in colors
Roy j . Keith, of the Talking Machine Co., Chi- from such meetings.
showing a bird's-eye view of the immense Victor cago, 111., Victor distributer, was a visitor to New
COLUMBIA CO. BR1EFLETS.
plant at Camden, X. J. Accompanying this picture York this week to attend the formal opening of
was a guide sheet which indicated the various the new home of the New York Talking Machine F. F. Dawson Purchases Distributing Head-
quarters of Company in Lincoln, Neb.—A
buildings shown on the lithograph, which included
Co. at 119 West Fortieth street, and to attend the
Recent
Visitor
from
the
West—Rapid
the shipping department, machine factories, stor- annual dinner of the Talking Machine Men, held
Progress in Work of Enlarging Factories—
age building, record pressing plant, cabinet fac- \\ednesday evening.
Excellent Publicity for Foreign Records.
tories, recording and research laboratory, execu-
Referring to general conditions Mr. Keith, who
tive building, lumber yard, printing department, is a keen observer of all phases of the Victor in-
The distributing headquarters of the Columbia
etc. The company suggests that Victor dealers dustry, said: "The business situation in the
frame this supplement as it will convey a stronger Middle West is showing marked signs of im- Graphophone Co. at Lincoln, Neb., which were
impression to their customers than any number of
provement, and dealers in Toledo and Detroit, tormerly conducted by the company, have .been
skilfully chosen words.
where I recently visited, were optimistic to a purchased by F. F. Dawson, who will control
degree in discussing the outlook for the future. this important distributing branch under the name
seems to be an undertone of confidence of the Grafonola Stores Co. Mr. Dawson is
MANAGER SMITH "TALKER" STORE. There
which presages a healthy and normal business thoroughly familiar with the talking machine in-
(Special to The Review.)
wi.h a country-wide prosperity. Our own busi- dustry and is enthusiastic regarding the merits
Mn.WAiKEK, Wis., April \'A.—The new Columbia ness is phenomenal, our increase for the first and sales possibilities of Columbia products.
Edward D. Kaston, president of the Columbia
department at the Milwaukee store of the Smith three months of this year reaching the remark-
Graphophone Co., is at present spending a few
Piano Co., 90 Wisconsin street, has been placed in able figure of 43 per cent.'
charge of Joseph Gannon, formerly assistant man-
Mr. Keith commented briefly upon the fact that weeks at Atlantic City, N. J.
A visitor to the executive offices of the Colum-
ager of the former Wisconsin Talking Machine Victor dealers in the East are not paying the same
Co. F. D. D. Smith, genc"al manager of the Smith attention to the record approval proposition as bia Co. this week was D. H. Delzell, owner of the
Piano Co., has been meeting with much success in their associates in the Middle West. He pointed Columbia Stores Co., Denver, Col., Columbia dis-
the sale of Columbia goods since the agency was out that this is a phase of the retail trade which tributer in that territory. Mr. Delzell spent some
taken on some months ago. An interesting sale of
should receive the same careful attention as the time at the Columbia Co.'s factory in Bridgeport,
a Columbia machine was made recently to Frank securing of satisfactory terms on an instalment Conn., and also called at several of the local retail
stores merchandising Columbia machines and rec-
Fellenz, president of the Calumet Club.
contract and similar important problems.
ords. Referring to current business conditions in
Colorado, Mr. Delzell remarked that the outlook
NEW PATHEPHONE MODEL.
at the present time is better than during any time
The Pathe Freres Phonograph Co., 2'J West Active Plans to Report on and Trace Stolen in his four years' association with the Columbia
Thirty-eighth street, New York, announced this
Machines Discussed at Last Meeting of
industry. He states that there has been a steady
week the addition to its line of Pathephones of a
Talking Machine Dealers' Association.
improvement since the first of the year, and Den-
new model which will be placed on the market im-
ver merchants in all lines of trade are optimistic
(Sj.ee:al to The Review.)
mediately and which will retail at $200. The com-
BTKIAI.O, X. Y., April 12.— Buffalo record ma- and confident of the future.
pany also informed its trade that it had decided to chine dealers are hot on tie trail of stolen ma-
H. L. Willson, assistant general manager of the
eliminate the $17-") Pathephone model from its line- cin'nes, those instruments that the unscrupulous Columbia Co., stated this week that the enlarge-
in the future.
here are getting away with at a rate that is some- ment of the company's factory facilities at Bridge-
The new $200 Pat'.iephone is a valuable addi- times considered alarming.- The first definite step port, Conn., is proceeding at a rapid gait, and that
tion to the present Pathephonc line, as it embraces to wipe out the growing evil was taken at the April the trebling of the Columbia record output will be
certain features which should furnish tie Pathe meeting of the Talking Machine Dealers' Associa- fully realized in a very short while. Mr. Willson
dealers with important sales arguments. It has a tion, held in the Hotel Statler Dutch grill on commented on the general status of Columbia
four-spring motor and is equipped to play all
\\ ednesday evening, wiien the determined mem- business, which is not only reaching new high-
makes of records. All exposed parts of the new bers of the organization voted to formulate a list water marks as a whole but is showing a very
machine are gold-plated, and the cabinet work is of those machines lost so far m Buffalo.
large gain over last year's business week by week,
well calculated to attract the attention of dis-
"The so-much-do wn-and-the-rest-when-you-can- notwithstanding that 1914 was the previous banner
criminating music lovers.
catch-me" method that some dead-beat Buffalonians year.
have been employting came in for a lengthy round
The foreign record department of the Columbia
of discussion and much preliminary planning be- Co. is continuing its excellent co-operative work
ISSUES THE^PIPES 0' PAN."
fore a course of action was decided upon by the in the publicity realm, and this week issued a very
Southern California Music Co. Publishing At-
half-hundred
live wires. The dealers agreed to attractive window hanger featuring four patriotic
tractive and Interesting House Magazine.
tabulate t ie names and last known addresses of
selections from the German and Austrian cata-
The Southern California Music Co., Los Angeles, those persons who have "stolen machines" in their logs. The illustration used on this hanger is ex-
custody. Kach dealer is to submit his losses to ceptionally attractive, being a reproduction of the
Cal.. has selected as the title for a very attractive
Secretary "Al" Schwegler, who in turn with t'.ie from cover of the German catalog, which was
house organ published by the company at regular
rest of the members will compare lists, compile the sent out to the trade last week.
intervals, the "Pipes o' Pan," a name for which
a prize of $100 was awarded in a contest. In the names and then prepare a permanent list which
will be sent to all members for reference. It seems
publication, which is of generous size, well printed
and full of interesting reading matter, there are that often dealers are able to run down machines
published attractive announcements regarding the that are thus stolen, and with a list always before
them it is thought the evil will not only be lessened,
various instruments of the company's line, and
which include the Chickering, Kranich & Bach, but may aid to th.' recovery of a numb.T. Tin-
Apollo player-piano, the Hobart M. Cable, Arm- dealers agreed to send in names from time to time,
strong and other makes of pianos, Victor, Colum- or as often as they were "stung" by buyers.
bia and Fdison talking machines, musical merchan-
The "stolen machine" campaign was not the only
dise and sheet music.
co-operative stroke accomplished at the meeting,
for after a long treatment of the advertising prob-
DINNER OF TALKING MACHINE MEN. lem the association agreed to get together on cer-
certain phases. It seems at times that the adver-
The annual dinner >f the Talking Machine Men. tising situation has been in chaotic state in so far
For Best Service, write to
the organization of talking machine j 1 . >.bl:ers. as abiding by rules of the association was con-
dealers and others conn cted with the trade in cerned.
New York and vicinity, was held on Wednesday
In the absence of President Wade Poling the
evening of this week at the Hot.-l Gregorian. A presiding officer's chair was occupied by W. F.
Largest Distributors
CHICAGO
full report of the dinner will be found on another Goold, vice-president. In the routine business
p"ge of The Review this week.
transacted the association voted C. Kurtzmann &
BIRD'S=EYE VIEWJ3F VICTOR PLANT
IMPROVEMENT^ THE WEST.
BUFFALO TRADE AFTER DEAD BEATS.
Jfofqs
LYON & HEALY