Music Trade Review

Issue: 1915 Vol. 60 N. 1

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
CONDITIONS CONTINUE FAVORABLE ON PACIFIC COAST.
Piano Merchants Planning Lively Campaigns for New Year—Excellent Reports from Interior
Points—Stores Being Remodeled—Closing Out Eilers Branches—General News.
(Special to The Review.)
SAN FRANCISCO, CAL., December 20.—Conditions
for Christmas week have been favorable, with an
interruption in the rain that brought people flock-
ing to the business district, and the results to the
piano men have served to add materially to their
Christmas cheer. From all accounts the talking
machine departments have been most heavily pat-
ronized ; but as this line is featured by most of the
local piano stores, this feature gives no ground for
complaint. There has been a lot of talk about
Christmas presents consisting of cheap goods this
year, but it is hardly borne out by the number of
high-priced talking machines of all makes that
have been delivered in the last few days; and it
is believed that the volume, when finally counted
up, will exceed all former records. Piano sales
have bulked larger in some past seasons, with sev-
eral houses at least, but the sales have been fair,
and as compared with the rest of the year are
highly satisfactory.
Kohler & Chase Changes.
Kohler & Chase are making some changes in the
eighth floor of their building, on which their of-
fices are located. A space in the center is bein^
partitioned off to accommodate record files, etc.
Mr. Kline, of the Blasius Piano Co., is a visitor at
the Kohler & Chase headquarters this week.
Record-Breaking Talking Machine Trade.
Clark Wise says the talking machine business for
the last fortnight is the greatest he has ever seen,
leaving him almost cleaned out of stock. He says
there is still no particular life in the piano depart-
ment, though there is more movement than a few
weeks ago.
Good Prospects in the South.
Geo. R. Hughes, of the Wiley B. Allen Co., has
just returned from his Southern trip. He notes
little change so far in the South, though there have
been a few very good days there lately; but in the
San Joaquin Valley things look good, with a grow-
ing feeling of confidence owing to the prospect of
large crops and good prices. He says the local
Christmas trade has been good, both in pianos and
talking machines, Wednesday of this week being an
exceptionally good day.
L. S. Sherman, of Sherman, Clay & Co., says the
only thing worthy of comment at this time is a
record-breaking Victrola business.
December Big Month for Eilers Store.
Mr. Royster, California manager for the Eilers
Music House, says: "We are closing the greatest
month we have ever had in San Francisco, going
far ahead of November. Sales of the Chickering
and Autopiano have been remarkably large. We
arc going after the high-class trade, and are selling
Chickerings in some of the best homes of San
Francisco and the fashionable suburbs. It is a
desirable class of business, too; we are getting
good first payments, short-term contracts, with a
good proportion of cash sales."
Mr. McArthur, sales manager of the local house
is now at Knoxvilie, Tenn., and will leave on the
28th for Chicago and New York. He is making a
study of selling methods in the Eastern cities, and
is also giving considerable attention to the lead-
ing talking machine departments.
Portland Boosters to Visit San Francisco.
The Royal Rosarians, Portland's boosting organi-
zation, will visit San Francisco next week to dedi-
cate the Oregon building at the Exposition. Hy
Eilers, who came with the last visit of the organiza-
t:on, has sent out no advance notice, but it is expect-
ed that, if possible, he will join the crowd.
Closing Out Eilers Branches.
J. B. Alunjar, of the Eilers force is now closing
out the stock at Fresno, Cal., and expects to clean
up by the end of the year, and it is announced that
the Sacramento place will be closed at the same
time.
The Hauschildt Music Co. has completed fitting
up its first floor, with the exception of some wall
decorations, which have been postponed until after
the holidays. Mr. Galley, the local manager, says
the talking machine department is getting most of
the attention this week, and has made a fine record.
George J. Jackson Busy on the Road.
Geo. J. Jackson, Coast representative of the
American Piano Co., returned from the South
just in time for Christmas, and will leave Saturday
for the North. He expresses himself as well sat-
George H. Beverly. Manager of Sales
isfied with the year as a whole in the Western
territory, in view of the conditions that have pre-
vailed elsewhere and in other lines. Regarding
the south, he says Los Angeles is closing the sea-
son fairly well, and that the outlook in that end of
the State has improved greatly.
R. L. McFarland, local retail manager for the
Baldwin Co., characterizes the past week as the
best he has had this year.
Masteroll Co. to Open Permanent Offices.
The newly organized Masteroll Perforating Ma-
chine Co. has been making its headquarters tem-
porarily at the music roll establishment of Frank
Weems in the Musical building, but will, about the
first of the year, open a permanent office in the
Kohler & Chase building. Demonstrations of the
company's portable roll-making machine have been
held at the Kohler & Chase store and several other
houses, and the device is well spoken of by the
local trade. Some of the members of the com-
pany expect to make a trip East before long, to
make final arrangements for the manufacture of
the machines on a large scale.
OUR FOREIGj^CUSTOMERS;
ADOPT PROFIT SHARING PLAN
Pianos and Other Musical Instruments Shipped
Abroad from the Port of New York for the
Week Ending Nov. 28—An Interesting Array
of Musical Specialties for Foreign Countries.
On the Sales of Pianos Between December 15
and December 31—This Is the Plan of C. &
A. McKune, of Kenosha, Wis.
(Special to The Review.)
(Special to The Review.)
WASHINGTON, D. C, December 28.—The follow-
ing were the exports of musical instruments and
kindred lines from the port of iSiew York for the
week ending November 28, the last period for
which they have been compiled:
Barranquilla—4 cases pianos and material, $612.
Buenos Aires—9 pkgs. phonographic goods and
material, $261; 3 cases player-pianos and material,
$1,021.
Glasgow—9 pkgs. musical instruments and ma-
terial, $170.
Guayaquil—10 pkgs. phonographic goods and
material, $661; 12 pkgs. phonographic goods and
material, $272; 1 case pianos and material, $260.
Havana—3 pkgs. phonographic goods and ma-
terial, $284; 1 case player-pianos and material, $239.
London—51 cases pianos and material, $6,197.
Manila—6 cases organs and material, $127; 2
cases pianos and material, $265.
Montevideo—3 pkgs. phonographic goods and
material, $222.
Paita—2 cases pianos and material, $450; 1 case
organs and material, $110.
Rome—1 Pianola, $360.
CONTAINED VALUABLE INFORMATION.
ATLANTA, GA., December 24, 1914.
Music Trade Review, New York. Gentlemen:
I think of all of the musical numbers and maga-
zines I have ever read your issue of December 12
was one of the most valuable. Your Christmas
Number, I think, contained more valuable infor-
mation than any paper you have ever published.
You gave information on practically any subject
that could be brought out. While it is always a
pleasure to me to receive your trade papers, 1 must
say that your Christmas Number was appreciated
more than any other. With best wishes, I remain,
very truly yours,
J. D. WESTER.
A. Hernstein, who has been acting as receiver
for Stultz Bros., the bankrupt New York piano
manufacturers, was elected trustee for the con-
cern at the meeting of the creditors recently held in
this city.
WRIGHT
Sal** Offices at
437 5th Ave., New York
15
MILWAUKEE, WIS., December 26.—The famous
Ford plan of profit sharing has been adopted by
C. & A. McKune, of Kenosha, Wis., carrying the
W. W. Kimball Co.'s line in Kenosha County, ac-
cording to news received in this city. The fol-
lowing advertisement recently appeared in the
Kenosha papers:
"In order to increase our sales 25 per cent, be-
tween December 15. 1914, and December 31, 1915,
and secure a nice bonus offered by the W. W. Kim-
ball Co., provided we sell 100 new pianos in the
time specified, we have decided to adopt a profit-
sharing plan.
"The plan is of interest to everyone in Kenosha
County who is thinking of buying a piano or
player-piano within the next two or three years.
Do you want to share in this division of profits?
Come in and let us explain this plan to you, or
write us and one of our salesmen will call on you
and explain. One price to all, marked in plain
figures."
CHARGED WITH BURGLARY.
Police Arrest Trio for Breaking Into Piano and
Music Store of Edward Dolson in the Bronx.
Charles Moran, seventeen, of 3651 Third ave-
nue ; Robert Patrick, seventeen, of 3714 Third
avenue, and Edward Joachim, eighteen, of 1298
Brook avenue, were arraigned in the Morrisania
Police Court a few days ago, charged with break-
ing into Edward Dolson's piano store, 3649 Third
avenue, on December 9, and stealing goods valued
at $50 and destroying the keys on a number of
pianos, causing a damage of $300. They were
held on a short affidavit until next Thursday in
$1,500 bail by Magistrate Deuel.
Detectives Mclllargy and Hand, who arrested
the trio, allege Moran, who was formerly em-
ployed by Dolson, and the other two prisoners en-
tered the store by forcing a rear door. The de-
struction of the pianos, ihe police believe, was the
result of a grudge which Moran is alleged to have
held against his employer because of being dis-
charged. The detectives allege that some of the
tools were found in the house where Moran lives.
METAL PLAYER ACTION
About 100% in advance of any action ever offered. Investi-
gate the Wright. You will be astounded at its many exclusive
features, its simplicity of construction, its wonderful respon-
siveness, its absolute durability and its beauty. Can easily
be installed in seven hours.
M. S. Wright Company
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
16
REVIEW OF PIANO TRADE CONDITIONS IN BALTIMORE.
While the Volume of Business for Year Was Not
Excellent and Dealers Are Imbued
(Special to The Ktview.)
BALTIMORE, MD., December 29.—While the holiday
rush brought up the December business with many
dealers it failed to be sufficiently large to make up
for the general deficiency of 1914 as compared with
1913 in the piano business in Baltimore. None of
the many dealers in pianos did the same volume of
business in the past year, but those dealers, who
also handle the talking machines saved themselves a
deficiency through this department.
The closing year was only fair with most dealers,
many admitting that they had suffered a loss, which
they attributed in some measure to the general state
of the country's finances, while others had no hesi-
tancy in saying that the "Talker" had wrought al-
most as much trouble.
There is a general belief that had not the dealers
resorted to heavy advertising in the closing days
of the holiday rush it would have been disastrous
for them. The department stores with the piano
departments in a measure aided in stimulating the
trade in the instruments both in the piano and the
player.
"It was a grand rush at the closing of last week,"
was the comment of G. Fred Kranz, of Kranz-
Smith Piano Co., "but even that rush, which did
much to bring up December business in no way
made it possible to bring our 1914 business up to
1913. Our talking machine business was great," he
continued, "and we have not been able to complete
all our orders. Another thing, we did the largest
sheet music business in the ten years this depart-
ment has been in our establishment."
Lee Anderson, local manager for William Knabe
& Co., stated that the business continued with a
rush to the end and even on Saturday when the
store was practically closed a couple of sales were
made to persons who happened to be downtown.
The firm continued its advertising of the past two
weeks in Sunday's papers and are holding their
special club offer open until the close of the month.
The year's business has not been compared as yet.
but it is not believed that it will come up to the
previous year.
Sanders & Stayman, who are the Steinway rep-
resentatives here, are very well satisfied with the
month's business, and think the year will make a
pretty fair showing.
The Hub Piano Co. has added the Milton to its
line. They also carry the Christman and the Smith
& Barnes. Their business was fair for the month.
They also carry talking machines and report a rec-
ord business in this department. A heavy sale of
records in which dance music predominates, and
music rolls for the players is reported.
I. S. Cohen, of Cohen & Hughes, Int., reports
only a fair business in pianos for the month of
December and does not expect the year to be near-
ly as good as 1913, although there was a large in-
crease in the sale of players. The firm is one of
the distributers of the Victrola, and they report a
record business in this department.
J. P. Caulfield & Co., representatives of the Soh-
RUDOLF
PIANOS
are conscientiously made,
good instruments; in other
words, the sweetest things out.
RUDOLF PIANO CO.
172 But UTth St.
NEW YORK
the talk of the trade that has been coming in here.
1 know of many sales of Victrolas that were made,
Equal to That of 1913, December Business Was
because if I carried the line I would have sold
with a Strong Optimistic Feeling.
them myself, but I am sticking to the piano and
player
line, and think there is yet much business to
mer and Vichord, did a fair closing business for
the month of December. Yesterday they completed be had in it."
Isaac Benesh & Son carried a big piano spread
two sales, which had been hanging fire for more
than a week and this brought up the month's busi- in their general store advertisement of a page in
ness to a pretty fair showing compared with Decem- the Sunday papers. Besche Bros, made a special
feature of the Wagner pianos in a neat and attrac-
ber of last year.
tive ad in Sunday's papers.
Hammann-Levin Co., through Mr. Levin, report
Mr. Walker, of Charles M. Stieff, went to Harris-
only a fair piano business for the month, despite an
increase of sales toward the close of December. burg, Pa., on Saturday and will spend several days
The p : ano business for the year was below that there looking over the Stieff branch.
Lee Anderson, manager of William Knabe &
of 1913. "We did a great business Christmas month
Co., here, spent the Christmas holidays with his
however," said Mr. Levin, "but it was the Victor
family at Tacoma, near Washington, D. C, and re-
that did it. Victor business led everything else."
H. D. French, of the H. D. French Piano Co, turned to his post Monday afternoon. Charles
who represent the W. W. Kimball Co., in this city, McHenry, chief salesman of the Knabes here, took
left Baltimore for Chicago Christmas eve to visit a party of friends on a trip into Western Mary-
his family. He will be gone about ten days, and land over the holidays.
A great run was made on Tipperary in all sheet
during that time will visit the Kimball factory.
Joseph M. Mann, of the Mann Piano Co., said IK 1 music departments Kranz-Smith Co.'s sheet music
was pretty well satisfied with the December busi- department report a record sale of its music books.
One of the William Knabe & Co.'s pianos is be-
ness due to the closing rush. Continuing he said:
"I don't think there is a straight piano house that ing used this week in the chapel scene of Hall
made any money in 1914. Those firms that carry Caine's "The Christian," which is being presented
the talking machines on the side managed to bring this week by the Poli's Players at Poli's Auditorium
here.
up their gross business. I am sure for I can tell by
AEOLIAN HALLJiLEANINGS.
KURTZMANN FACTORIES BUSY.
Christmas Trade Up to Expectations—Trade
Stimulated by Effective Advertising—Some
Notable South American Visitors—Export
Trade Continues to Expand.
Buffalo Manufacturers Hard at Work Meeting
Demands for Piano and Player-Pianos—
Bison Head in Warerooms Attracts Notice.
"Our Christmas trade was fully
ap to expectations," said H. B.
Schaad, assistant manager of the
Aeolian Co., New York. "Consider-
ing general business conditions our
showing for December was most
encouraging, and as we had set no
minimum for our sales totals for
the month, notwithstanding the com-
mercial depression, the fact that
our Christmas business fulfilled all
expectations is very gratifying. We realized that
it would be necessary to stimulate trade consider-
ably more than usual this fall and winter, and the
favorable response to our efforts is reflected in the
satisfactory holiday business we closed." •
Adolfo Roth, Sanitary Commissioner of Argen-
tine Republic, with headquarters in Buenos Aires,
was a caller at Aeolian Hall this week. Mr.
Roth is an enthusiastic admirer of the Pianola,
having owned a Weber Pianola for some time. On
the occasion of his last visit to this country, some
ten years ago, he visited the old Aeolian Hall at
362 Fifth avenue, and the memories of this visit
were so pleasant that he decided to call at the
new Aeolian Hall. The Aeolian concert hall in
particular won the Commissioner's admiration,
and he was impressed with the simple dignity that
characterizes every detail of the furnishings.
G. C. Wells, treasurer of the Knight-Campbell
Music Co., Denver, Col., visited New York this
week, calling at Aeolian Hall. Mr. Wells' com-
pany handles the Steinway Pianola in its territory,
and through the use of aggressive sales methods
in the right direction have closed a very good
business with this high-class instrument.
Miss Lucy A. Goldsmith, head of the Aeolian
export department, is well pleased with the export
status of Aeolian trade, as shipments to Latin-
American countries have kept up amazingly well
considering general conditions. Miss Goldsmith
states that all reports from the Latin-American
business centers indicate a steady improvement in
commercial and financial circles in that part of the
world.
Within the next fortnight, the Aeolian Co.'s
concert department will present a number of novel-
ties as part of the regular Pianola concert season,
which will, undoubtedly, attract considerable atten-
tion in musical circles. These novelties will be
offered in addition to the school and suburban
work planned by the department.
BUFFALO, N. Y., December 29.—The three factor-
ies here of C. Kurtzmann & Co. are working over-
time here to keep up with the brisk trade, are latest
reports. More than 300 men in plants and stores
are employed by the Kurtzmann interests during
the Christmas season, and have been working
steadily since.
Pianos, player-pianos and baby grands are being
turned out in abundance. The factories are: One
at Niagara and Pennsylvania streets, another at
Seventh and Hudson streets, and the third at Hud-
son and Pennsylvania streets.
The head of a bison or buffalo exhibited in the
window of the Kurtzmann salesrooms, is attract-
ing considerable attention here. It is a magnificent
specimen of the national animal, and was the larg-
est buffalo ever shot in the State of Montana. The
bison head came from the Flathead reservation
there.
(Special to The Review.)
VISITING NEW ORLEANS.
John J. Schwab, son-in-law of Francis Connor,
the New York piano manufacturer, left on Wednes-
day for New Orleans, La., where he will spend a
week or so visiting his many friends in that his-
toric citv.
AEOLIAN CO. SECURES DRAWBACK.
A drawback allowance on the exportation of pi-
anos and player-pianos manufactured by the
Aeolian Co., New York, with the use of imported
piano keys, has been granted by the Treasury De-
partment.
Champion Meyer's piano store, Williston, N. D.,
was destroyed by fire recently, causing a loss esti-
mated at $10,000.
THE
HOLLAND
PIANO
MANUFACTURING CO.
Makers of Pianos and
Player Pianos
Factory:
Menoxnoota, Wla.
Offices and Wareroomat
Metropolitan Life Bid*.

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