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THE MUSIC TRADE REVIEW
COLUMBIA MANAGERIAL CHANGES.
TALKING MACHINE EXPORTS.
E. R. PERKINS WRITES COLUMBIA CO.
Recent Changes and Transfers of Managers in
the Various Branches of the Columbia Co.
Throughout the Country.
The Figures for July Presented—Exports Show
Falling Off for the Month.
Vice-President of the Aeolian Co. Writes Com-
plimentary Letter Anent Recent Contract
to Handle the Columbia Line at Retail in
Aeolian Hall and Various Branches.
The Columbia Graphophone Co. announced this
week a number of important changes concerning
the personnel of the managers of its various
branches throughout the country. It is interesting
to note in this connection that the company in
making the changes and transfers has followed its
successful policy of promoting the men who have
been in its employ for any length of time in
preference to securing the services of outsiders.
Frederick Dennison, manager of the Baltimore
headquarters of the Columbia Co. for several
years, has been placed in charge of the Detroit
branch, where he will be given a broader field for
development and expansion.
George A. Baker, assistant manager of the Co-
lumbia Co.'s wholesale establishment at 89 Cham-
bers street, New York, has been promoted to the
management of the Baltimore store, an advance
that he well deserves.
Kenneth Johns, formerly manager of the De-
troit store, will join the Columbia Co.'s offices in
New York, occupying an important post.
J. D. Westervelt, formerly agency supervisor
of the Dictaphone division of the Columbia Co.,
has assumed charge of the Dictaphone business of
the Pennsylvania Talking Machine Co., Philadel-
phia, Pa.
T. L. McManus, a special salesman from the
executive offices of the Dictaphone department,
has been placed in charge of the Springfield,
Mass., branch of the Columbia Co.
WASHINGTON,
(Special to The Review.)
D. C, October 3.—In the sum-
mary of the exports and imports of the commerce
the United States for the month of July (the la-
test period for which it has been compiled), which
has just been issued by the Bureau of Statistics of
the Department of Commerce and Labor, the fol-
lowing interesting figures relating to talking ma-
chines and supplies are set forth:
The total exports of talking machines for July,
1914, amounted in value to $86,701, while records
and supplies for July, 1914, amounted in value to
$104,252.
The importance of the recent deal closed by
the Columbia Graphophone Co. whereby the
Aeolian Co., largest manufacturers of musical in-
struments in the world, will handle the Columbia
line in New York and all its branch stores is fur-
ther enhanced by the receipt by General Manager
Lyle of the following letter from E. R. Perkins,
vice-president of the Aeolian Co., and one of the
most prominent men in the piano industry:
"Referring to contract signed by our house cov-
ering the handling of your line of merchandise
and orders for product which accompanied the
POMMER BUSINESS TRANSFERRED. same, I take pleasure in advising that this action
on our part was taken only after a most careful
Ellas Marx Co. Takes Over Talking Machine
investigation as to the quality of your product
Business of A. J. Pomner Co., Sacramento.
and the demand which you have created for same.
"The class of merchandise which we handle
(Special to The Review.)
made it essential that we should make no mistake
SACRAMENTO, CAL., October 3.—The A. J. Pom-
mer Co., one of the largest talking machine houses regarding this matter, and a rigid test of the
in the interior of California, has just closed a deal quality of your goods was made by our most
whereby its business is transferred to the Ellas qualified experts. The result of such investiga-
Marx Co., a leading piano house of this city. The tion was the contract referred to above and we
name of A. J. Pommer has for many years been look forward with pleasure to a very substantial
prominently identified with the piano and talking business with your line. Appreciating the facili-
machine business of California, the piano depart- ties you placed at our disposal for such investiga-
ment having been discontinued a few years ago; tion, and assuring you of our co-operation in every
while the Ellas Marx Co., whose standing is ma- way, we remain, very truly yours, The Aeolian Co.
(Signed)
"E. R. Perkins, Vice-President.'"
terially increased by this deal, is known as one of
George
W.
Lyle,
general manager of the Co-
the pioneers of the trade of central California.
lumbia Co., left this week for his annual trip to
the Pacific Coast. He will visit.a great many of
BUYS OUT SWITICV RETAIL STORE. the
MARKET FOR CHEAP "TALKERS."
leading trade centers en route West in addition
The Metropolitan Phonograph Co., Inc., New to calling on the trade in several of the large
Vice Consul-General Harry A. McBride, stationed
York, has been organized and incorporated for the Canadian cities.
at Boma, Belgian Kongo, under the heading "Com-
purpose of taking over the retail store of Benj.
H. A. Yerkes, manager of the Columbia whole-
mercial Study of Portuguese West Africa," gives
Switky, the well-known Victor talking machine dis- sale department, is away on a short trip through
an interesting account of conditions in this far-
tributer, at 9 West Twenty-third street. The offi- New England territory, where he is evidently find-
away land in the October 1 issue of the "Daily
cers of the new company are Wm. S. Finberg, ing business conditions greatly improved.
Consular and Trade Reports."
president, and David Kahn, secretary and treasurer.
Referring to the talking machine trade, Mr. Mc- Mr. Kahn was connected with Mr. Switky for ten
Bride states as follows: "There is a good market years before the latter decided to devote himself
WANTS MOTOR AND DIAPHRAGMS.
for cheap talking machines, these being in use even to the wholesale talking machine field exclusively.
A merchant in Spain has notified an American
by the poorer Portuguese families and the better- The new company took possession of the Switky
consular officer that he is desirous of establishing
class natives. A few of the higher-priced Ameri- store on Monday, Oct. 5.
relations with an American house manufacturing
can machines have been sold, but the trade demands
small motors, diaphragms and other accessories of
an instrument retailing at $10 to $20. Records
ELECTED VICE-PRESIDENT.
talking machines. Catalogs and price lists of the
such as are supplied for Brazil and Portugal would
find also a market if prices were right. At present
E. E. Robinson, formerly connected with the goods in question are earnestly solicited. Cor-
all the records used are imported from France export department of the Columbia Graphophone respondence should be in Spanish, and firms in-
1
through the medium of Lisbon firms."
Co. as a traveler, has been elected vice-president terested in this inquiry should address the Bureau
of
Foreign
Trade
Opportunities,
Department
of
and general manager of the Grafonola Co.,
Commerce,
Washington,
D.
C,
referring
to
No.
BOLD THEFTJ)F VICTROLA.
Rochester, N. Y., a prominent dealer in Columbia
products with a large and growing business. Mr. 13,801.
BOSTON,
(Special to The Review.)
MASS., October 5.—A pair
of
burg-
lars in North Cambridge proved last week that
the stealing of a Victrola XVI and a goodly sup-
ply of records was a comparatively easy matter
if a bold plan is followed.
The burglars entered the music store of W. E.
Brown, on Massachusetts avenue, and selected a
handsome Victrola and a large number of Red
Seal and popular records.
They used a Boston-bound trolley car to carry
off their plunder, setting up the big music box
between the seats with some difficulty, and paying
their fares as if traveling with a Victrola at 2 a. m.
was an ordinary occurrence.
Just as the car sailed off it was spied by Officer
Fabry, of the Cambridge police, who had discov-
ered the break. He was unable to make the car
stop and the burglars escaped, beguiling their ride
with various popular selections.
V. W. Moody, sales manager of the New York
Talking Machine Co., 81 Chambers street, New
York, Victor distributer, left Friday night for a
ten days' rest, which he will spend at various points.
Robinson, who has made extensive travels through
South America, the Orient and to Cuba in the in-
terests of the Columbia Co., is certainly well
qualified to achieve success in his new position.
VICTOR OCTOBER LITERATURE.
The Victor Talking Machine Co. sent out to its
trade last week a batch of timely literature for
use with the new October Victor records. The
"PRICE STANDARDIZATION."
advertising matter for this month is in accord
The Victor Talking Machine Co. sent out to its with the usual Victor aggressiveness and origi-
dealers this week a copy of an interesting and valu- nality, and the October national magazine advertis-
able publication entitled "Price Standardization," ing cannot fail to be of considerable value to deal-
by Charles T. Terry, New York. This book, issued ers throughout the country. A feature of the new
by the American Fair Trade League, discusses the Victor records for October is the appearance of a
value of the one-price method of doing business number of records for educational use, which are
from all standpoints, and the Victor Co. recom- particularly appropriate at this time of the year.
mends that Victor dealers give it their closest at-
tention, to the end that they may keep in touch
INCORPORATED.
with their representatives in Congress.
The Tri-State Talking Machine Co., El Paso,
. Tex., has been incorporated by J. M. Spain, W. C.
The Rex Sales Co., Philadelphia, Pa., has been Walz and H. T. Walz.
incorporated, with capital stock of $100,000, for the
purpose of selling or disposing of talking machines
Any member of the music trade can forward
and records. The incorporators are A. G. Trout, to this office a Want Advertisement and it will
J. R. Friedman and A. G. Walsh.
be inserted free of charge.
REX SALES JXX ORGANIZED.