Music Trade Review

Issue: 1914 Vol. 58 N. 8

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
50
THE
MUSIC TRADE REVIEW
UKULELES NOW A FAD.
lamily to any other type of instrument made.
"Then there is another class of American musi-
Big Call for Hawaiian Musical Instrument at
cian, who must have an instrument that can be
C. H. Ditson & Co., New York—Popular with
played with either a plectrum or the fingers. This
Colleges and Musicians Generally—Chance
class is enthusiastic over the mandolin, guitar,
for the Dealer to Cater to Demand.
banjo, ukulele, etc., while they fail to admire or
"Aside from our regular business, which has enthuse over the violin family or, in fact, any in-
maintained a most gratifying pace since the first strument that is not played with the fingers or by
of the year, we have experienced a really surpris- the use of a plectrum. Incidentally, it may be
ing demand for ukuleles," recently remarked H. added that this class of musician is growing quite
L. Hunt, manager of the musical merchandise de- as rapidly as the lovers of the violin family.
partment of IT. L. Hunt & Co., 8 East Thirty-
"We next come to the third class of American
fourth street, New York. "This popular instru- musicians, who must have an instrument that they
ment, which furnishes a decidedly original and can blow. These people constitute the band in-
distinctive sort of music, is the official musical in- strument devotees, and in this respect it is note-
strument of the people of Hawaii, where it is worthy that mechanics belong principally to this
played in almost every home.
class. This can be probably accounted for by the
"We have all our ukulele manufactured by one fact that the constant use of their hands has tended
of the best makers in Honolulu, the home of the to make them unfit for manipulation on a plectrum
ukulele, and our call for this type of instrument is instrument or with a bow.
so heavy that we have guaranteed to take care of
the entire output of this manufacturer. The
BUSINESS STEADILY IMPROVING
ukulele is made from koa wood, and its process of
manufacture is rather slow, as the Hawaiian man- As Far as the Musical Merchandise Field Is
Concerned, Says C. B. Hohmann, Who Has
ufacturer takes a personal pride in every instru-
Just Returned from an Extended Trip to
ment he turns out that insures excellent work and
Pacific Coast in Interest of Hohner.
splendid quality.
"The ukulele is played principally by college
''The harmonica business throughout the coun-
students, who use it as an accompanying instru- try seems to be in a very satisfactory shape, and
ment, for which use it is particularly adapted. the leading members of the trade all report a bet-
Quite a number of ukulele clubs have been formed ter business with this line during 1913 than in
in local circles the past year or so, and these clubs any previous year," said C. B. ITohmann, the well-
are increasing their membership as the popularity known traveler for M. Hohner, the harmonica and
of llie instrument steadily advances, and the ap- accordeon manufacturer, who returned this week
preciation of its value increases.
from an extended trip to the Pacific Coast.
"This present popularity of the ukulele brings
" 1 he most noteworthy incident in my trip was
up a phase of the retail musical merchandise trade the unexpectedly heavy demand for our "Hohner
that is somewhat interesting. We have learned
Hoy" cut-out display cards. Although these at-
from many years' experience that the musicians in tractive cards have already achieved an unprec-
this country can be divided into two or three gen- edented popularity in the East, it naturally has
eral classes. There is probably no particular rea- taken a little while longer to introduce them to the
son for this seeming preference for certain types trade in the Far West and on the Coast. On this
of instruments, but it is an absolute fact that a trip, however, T was greatly pleased at the splendid
certain class of musicians have absolutely no use reception given this cut-out display card, and by
for any instrument outside of the violin family. this time, the dealers on the Coast are undoubtedly
No matter if the instrument be played well or presenting this card as impressively as their asso-
badly, this class of musician will prefer the violin, ciates in the East.
'cello, bass viol and other members of the violin
"General business conditions arc steadily improv-
A Satisfied Customer
Is our best advertisement and musi-
cians using YORK Instruments are
—satisfied. YORK Instruments have
been tested In the grind of experience,
with the fire of a public musical opin-
ion, and have not been found wanting.
This test has covered a period of 30
years and each year has made YORK
a greater success. Does this mean
anything to you? If you are on the
anxious seat we want you to
"LET US PROVE IT"
by sending our catalogue and dealer! 1 proposition. Do
It to-day or some live one may do you out of your
chance.
J. W. York & Sons, Qrand Rapids, Mich.
M a n u facturers, Importers,
Publishers. Largest and
most complete stock of
Musical Merchan-
dise i n t h e
trade.
ATTRACTIVE
SPECIALTIES
ing, and the country's natural resources arc pros-
perous and encouraging. The citrus crop on the
Coast, for example, is one of the best this section
has ever experienced, and these optimistic reports
furnish good ground for predicting a generally
satisfactory year during 1914.
"The Panama-Pacific Exposition is, of course,
the subject of general discussion on the Coast, and
the enthusiasm of the business men regarding the
benefits to be derived from this exposition is be-
coming more marked as the scheduled opening
date for the fair approaches.
"It is very gratifying to note that the popularity
of the harmonica is steadily advancing in every
section of the country. The various additions
which we made to our line last year are all praised
by the trade, and our products are proving a profit-
able line for everv dealer handling them."
WEYMANN & SON
Incorporated
Manufbaturers ot
Tlie Famous
Weymann ManoVriotes and
"Keystone State" Instruments
1010 Chestnut St.. PhiUdetpUm, P . .
EXCELSIOR
DRUMS S S STANDARD
Some dealers may say that they coat more than
others.
Excelsior drams cost more because they are
worth more. Cost more to make.
We could make them cost less by using* cheaper
material, use less care in making 1 them, and dis-
pense with the new patented improvements.
If we did, however, Excelsior Drums would
not he the Standard as they are to-day. Write for
catalogue.
EXCELSIOR DRLJVI WORKS
A. a . SOXSTMA1T, Vice-Pres. and Gen. Manager,
Tenth and Market Streets,
CAMSEN, ST. J.
Black Diamond
Strings
Modern
Service
AUGUST MULLER
and J. HEBERLEIN, VIO-
LINS, VIOLAS AND CELLOS
MITTENWALD VIOLIN STRINGS
SEND FOR COMPLETE CATALOG
THE WORLD'S BEST
lational Musical String Co.
B
UEGELEISEN
& JACOBSON
1 1 3 - 1 1 5 University Place
NEW YORK
Largest Jobbers in America of
ODERN
USICAL
ERCHANDISE
M
WRITE FOR NEW CATALOG
A PROBLEM
SOLVED!
Warranted that neither Bow Screw Rings nor Caps can fall off on Bow Screws as above illustrated.
No advance in price if Violin Bows are purchased having the Patented Screw Attached to the Frog.
WM.
R. G R A T Z I M P O R T C O . ,
New Brunswick, N . J .
35-37 West 31st Street, New York City
WURUFZER
MUSICAL
Merchandise
Cincinnati
Chicago
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
SUBSTANTIALj\DVANCE
FOUND EXCELLENT CONDITIONS
51
wrist and forearm in a constrained position as,
for example in playing the upper notes on the G
In Business the Opening Months of the New On Trip Through the Middle West—What T.
string, i s a position difficult for beginners to learn,
Year Reported by Buegeleisen & Jacobson—
H. Stark, Representing C. Bruno & Son, Inc.,
and is acquired only by much practice and with
Healthy Tone to Merchandise Trade.
Has to Say of the Situation.
"Our business so far this year shows a substantial
increase over the corresponding period of 1913,"
said Samuel Buegeleisen, head of the prominent
musical merchandise house of Buegeleisen & Jacob-
son, 113 University place, New York. "There is
a healthy, steady tone to business that seems to in-
dicate a generally prosperous year in 1914.
"All the new lines that we introduced the latter
half of 1913 have maintained their popularity with
the trade, and in several of these new lines we are
still filling back orders. Our 'Silent Salesmen'
show cases, for example, have proven their true
worth to the dealers throughout the country in a
most impressive way, and the letters of apprecia-
tion that we have in our files certainly testify to
our wisdom in introducing these handsome show
cases.
"In a very short while we expect to announce
to the trade several other noveltiee which art
equally as important as the 'Silent Salesmen' show
cases. These novelties have all been designed to
help the dealer in selling musical merchandise, and
we have every reason to believe that dealers using
these new trade helps will find their musical mer-
chandise more profitable during 1914 than in any
previous year."
FIRE CAUSES ^ERIOUS DAMAGE.
The quarters occupied by Joseph Gaynor, man-
ufacturer of musical instrument cases, on the fifth
floor of the building at 62 Reade street, New
York, were badly damaged by a fire which turned
out to be a very serious one on Saturday last.
The loss is placed at $10,000.
If you desire a man for any department of
your service, either for your factory or for your
selling department, forward your advertisement
to us and it will be inserted free of charge.
T. H. Stark, special representative of C. Bruno
& Son, Inc., 353 Fourth avenue, New York, musi-
cal merchandise jobbers, has returned from a two
weeks' visit to the trade in the Middle West,
where he said he found conditions to be in ex-
cellent shape, considering the time of year. "What
impressed me most," continued Mr. Stark, "was
that a great many of the large industrial plants
were unusually active which, of course, gives em-
ployment to many people and naturally reflects it-
self in a large volume of small instruments. I
noticed a marked increase in demand for violins
of better quality, cornets and clarinets. Take the
Bruno line of violins that retail at $75 to $150
each and on these the orders have been greatly
in excess of what they were last year. These are
known as 'Bruno' artist violins, and also the gen-
uine models made by Heinrich Th. Heberlein, Jr.,
Sachsen. In the cornet line the 'Bruno Perfection'
model has had a very gratifying demand."
Mr. Stark added that he believes this year will
be an excellent one for the musical instrument
trade; as, .from all indications, conditions through-
out the country promise well. That Mr. Stark is
borne out in his optimistic statement, particularly
as far as Bruno & Son is concerned, is best shown
by the fact that this concern has been obliged to
work overtime for the past three weeks in an
effort to clean up the orders for goods.
PATENTS ^IOLIN REST.
(Special to The Keview.)
WASHINGTON, D. C, February 17.—Patent No.
1,087,066 was last week grinted to Cuyon Locke,
Boston, Mass., for a violin rest.
The proper position, in which a player should
hold a violin, in order to facilitate advanced play-
ing, where the fingers of the player must some-
times for a considerable period make rapid move-
ments on the high notes, with the cords of the
the aid of persistent correction by a teacher.
It is an object of the invention to accomplish
the important result, never before attained, of
providing means with the aid of which a person,
whether a beginner or otherwise, puts a violin
automatically into proper position and automatic-
ally holds it in such proper position while playing.
It is another object of the invention to provide
an improved construction of pad and of detach-
able fastening combined therewith,
VIOLIN MAKERS INTERESTED
In the Development of the American Academy
of
Violin
Makers—Fifty
Representative
American Manufacturers Already Entered.
August M. Gemunder, of August Gemunder &
Sons, 42 East Twenty-third street, New York, the
well-known violin and 'cello manufacturers is now
busily engaged in taking care of the many details
incidental to the formation of the American
Academy of Violin Makers which, as announced
exclusively in a recent issue of The Review, is in
a position to elect its officers at a very early date.
According to present plans, the election of offi-
cers for the new academy will be held on the
25th of this month, and Mr. Gemunder, as the
only nominee for secretary of the academy, is
practically elected to this important office. Elec-
tion blanks for the selection of the other officers
of the academy and the members of the various
committees are now being sent out.
In a chat with The Review Mr. Gemunder
stated that there are approximately fifty names of
representative American violin makers already en-
tered on the books of the organization, with ap-
plications for membership coming in from all
parts of the country. Mr. Gemunder is enthusi-
astic over the outlook for the success of the
academy which, he states, will be of great value
to the entire American violin industry.
Bell Brand Harmonicas
"Made in America"
Have won a national reputation because of their remarkable and durable
qualities. They are not the best merely because they are American made,
and the only harmonicas made in this country, but they stand competition
with the products of the world, embodying the very best musical qualities
and workmanship.
BELL BRAND HARMONICAS
CAN BE PROCURED FROM THE FOLLOWING WHOLESALE HOUSES
C. BRUNO & SON, New York City, N. Y.
BUEGELEISEN & JACOBSON, New York City, N. Y.
OLIVER DITSON CO., Boston, Mass.
C. H. DITSON & CO., New York City.
W. J. DYER & BRO., St. Paul, Minn.
J. W. JENKINS SONS' MUSIC CO., Kansas City, Mo.
THE RUDOLPH WURLITZER CO., Cincinnati, O.
ROBT. C. KRETSCHMAR, Philadelphia, Pa.
KOERBER-BRENNER MUSIC CO., St. Louis, Mo.
LYON & HEALY, Chicago, 111.
C. MEISEL, New York City, N. Y.
SHERMAN, CLAY & CO., San Francisco, Cal.
JOS. W. STERN & CO., New York City, N. Y.
TONK BROS. CO., Chicago, 111.
THE RUDOLPH WURLITZER CO., Chicago, III.
The National Musical String Co., S

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