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THE MUSIC TRADE REVIEW
56
THREE FAMOUS ARTISTS SIGN WITH THE VICTOR CO.
Emmy Destinn, Lucrezia Bori and Julia Culp Among the Latest Additions to Victor Co.'s Great
Staff of World-Famed Artists—All Three Prominent in Respective Fields.
The Victor Talking Machine Co. will present in
a very early supplement new records by Emmy
Uestinn, Lucrezia Bori and Julia Culp, who are
among the most recent additions to the comprehen-
sive list of world-famous artists recording for the
Victor Co. The company announces that these
celebrated operatic and concert stage stars have
signed exclusive contracts with the Victor Co. and
will record regularly for the Victor red seal
library.
All of these three new Victor artists are inter-
nationally prominent, having achieved impressive
success in this country, Europe and South America.
Emmy Destinn is one of the most famous sopranos
in the world, having been connected with the Metro-
politan Opera company for several years. Her
first two records for the Victor library are popu-
lar operatic airs which permit Mme. Destinn to
display all the beauty, tenderness and charm of her
magnificent voice.
Lucrezia Bori is one of the newer additions to
the Metropolitan Opera company, and is a lyric so-
prano of exceptional ability. Mme. Bori has
achieved a remarkable success in the short while
she has been playing in New York, and her first
two selections for the Victor library from "Travi-
ata" and "Pagliacci" are exquisitely sung.
Julia Culp, the great lieder singer, has invari-
ably received an ovation whenever she appears on
the concert stage in all parts of the world. She
possesses a mezzo-soprano voice of unusual range,
warmth and richness, and her Victor records are a
lullaby and an old English ballad, both of which
are typical, sung with all of Mme. Culp's art.
SECURES N. Y. SCHOOL CONTRACT.
ORGANIZING TO MAKE RECORDS.
Columbia Graphophone Co. to Supply Grapho-
phones and Records During
1914—Initial
Order of 60 Machines Now Being Filled.
National Talking Machine Record Co. Being
Formed in Chicago—Will Be Incorporated
Shortly—To Manufacture Both Lateral Cut
and "Hill and Dale" Disc Records—Those
Interested in Venture.
The educational department of the Columbia
Graphophone Co. has been awarded the contract
for supplying the New York public schools with
graphophones and records during 1914. The Co-
lumbia Co. secured this contract last year, and
this second important contract awarded the com-
pany by the local Board of Education is naturally
very gratifying to Frederic E. Goodwin, head of
the Columbia educational department.
An initial order of sixty machines and an ade-
quate supply of Columbia records is now being
delivered to the local public schools, and Prof.
Goodwin points out that the announcement of this
important award can be used to excellent ad-
vantage by all Columbia dealers. "This contract,
which is the most important school award in the
country," said Mr. Goodwin, "is a tribute to Co-
lumbia service and policies, and indicates that we
have successfully presented the slogan that the
graphophone is indispensable in the class room
from an educational standpoint, not merely from
an entertainment standpoint."
VICTROLA MAKING_YOUNG MOZARTS.
Crandall Hendershot Becomes a Vocalist at the
Age of Three, Thanks to the Victrola.
(Special to The Review.)
CLEVELAND, O., April 11.—It is history that
Mozart at the age of three played well on the
clavichord. If this can be taken as a criterion of
youthful precociousness in the musical realm, then
a brilliant future awaits Crandall, the son of Fred
K. Hendershot, of the suburban town of Chardon,
who is an enthusiastic admirer of the Victrola
and can sing a repertoire of popular songs, though
he has not yet reached the age of three. Musicians,
who have heard the boy sing, are astounded at
the correctness of key, the perfect time he main-
tains, and his clear enunciation. Among the
songs the boy sings perfectly are "On Moonlight
Bay," "Jungle Moon," "Marching Through
Georgia." When the Victrola plays he isn't satisfied
until his parents let him stand in front of the
talking machine, where with improvised baton, he
beats time with absolute precision.
RETURNS FROM JWUTH AMERICA.
E. F. Sause, assistant manager of the Columbia
Graphophone Co.'s export department, returned to
New York Saturday on the Lamport & Ho,lt Co.'s
steamer "Vauban," after a five months' trip to
South America, during which time he closed sev-
eral important deals for the company, including
important new representations for the Columbia
products.
(Special to The Review.)
CHICAGO, I I I . , April 14.—Information was re-
ceived by The Review to-day to the effect that the
"National Talking Machine Record Co." is being
organized here for the manufacture of records, and
that within about ninety days incorporation papers
will have been filed, officers elected and the entire
organization perfected.
It is said that the new company will manufacture
both lateral cut and "hill and dale" disc records and
that a large space is already under consideration for
the manufacturing plant.
A number of Eastern and Western business men
are interested in the venture, including several the-
atrical men. The latter plan, in making the regular
theatrical contracts, to include a provision for the
making of talking machine records by the different
artists booked by them.
NEW TRADEMARK BILL.
Representative Palmer Offers Amendment to
Present Law in House of Representatives—
Contains Several New Provisions.
(Special to The Review.)
WASHIINGTON, D. C, April 13.—Representative
Palmer last week introduced the following bill de-
signed to amend several of the important sections
of the present trade-mark law, and which reads as
follows:
"Sec. a. That no mark by which the goods of the owner
of the mafk may be distinguished from other goods of the
same class shall be refused registration as a trade-mark on
account of the nature of such mark unless such mark (a)
consists of or comprises immoral or scandalous matter; (b)
consists of or comprises the flag or coat-of-arms or other
insignia of the United States or any simulation thereof, or
of any State or municipality, or of any foreign nation, or
of any design or picture that has been or may hereafter be
adopted by any fraternal society as its emWem, or of the
name of any church, religious denomination or society, or
the name by which any church, religious denomination or
society is commonly known or called:
"Provided, that trade-marks which are identical with a
registered or known trade-mark owned and in use by an-
other and appropriated to merchandise of the same descrip-
tive properties, or which so nearly resemble a registered or
known trade-mark owned and in use by another and appro-
priated to merchandise of the same description properties as
to be likely to cause confusion or mistake in the mind of the
public, or to deceive purchasers, shall not be registered:
"Provided further, that no mark which consists merely in
the name of" an individual, firm, corporation or association
not written, printed, impressed or woven in some particular
or distinctive manner, or in association with a portrait of
the individual, or merely in words or devices which are de-
scriptive of the goods with which they are used, of the char-
acter or quality of such goods, or merely a geographical
name or term, shall be registered under the terms of this
act:
Provided, further, that no portrait of a living individual
may be registered as a trade-mark except by the consent
of such individual, evidenced by an instrument in writing:
"Provided, further, that nothing herein shall prevent the
registration of any mark used by the applicant or his pre-
decessors, or by those from whom title to the mark is de-
rived, in'commerce with foreign nations or among the sev-
eru.1 States or with Indian tribes, which was in actual and
exclusive use as a trade-mark of the applicant or his prede-
cessor from whom he derived title, for ten years next pre-
ceding Feb. 20, 19()fi:
"Provided, further, that nothing herein shall prevent the
registration of a trade-mark otherwise registrable because of
its being the name of the applicant or a portrait thereof."
NEWS OF COLUMBIA CO. DOINGS.
Contract Closed for Placing of Seven School
Outfits in Public Schools of Springfield,
Mass.—Paul Hayden to Enter Advertising
Field—Hard to Keep "Leader" Machines in
Stock—Christman Sons to Feature the Co-
lumbia Line in Energetic Manner.
The Columbia Co.'s educational department has
advised this week that it had been awarded the
contract by the Springfield, Mass., Board of Edu-
cation for the placing of seven Columbia school
outfits in the public schools of that city. This
award included seven horn machines with seven
Mobiles and a large supply of records.
Paul Hayden, connected with the Columbia Co..
for the past year, resigned from that position this
week to join the office of Herbert Flansburgh, ot
Bridgeport, Conn., a prominent advertising agent.
Mr. Hayden has been connected with both the
dictaphone and musical divisions of the Columbia
Co.'s advertising department, and his work there
well equips him for his new position.
"We have never been able to secure sufficient
stock pi 'Leader' machines since the first week
they were introduced," said R. F. Bolton, manager
of the wholesale store of the Columbia Co., 89
Chambers street, New York. "All of our dealers
report an exceptionally heavy demand for this
machine, as it presents a most attractive appear-
ance and appeals to many music lovers because of
its moderate price, $75. A cabinet machine at this
price, containing the tonal merits of the 'Leader'
could not fail to score the gratifying success which
fias been accorded the 'Leader.' "
Christman Sons, 35 West Fourteenth street, New
York, the prominent piano house which recently
closed arrangements to han-dle the complete Co-
lumbia line in its newly enlarged warerooms, is
planning to have these products represented in a
thoroughly high-grade and impressive manner.
The excellent location of the Christman ware-
rooms, coupled with the extensive clientele that
this house caters to, insures the success of the Co-
lumbia line with this piano concern. Christman
Sons are planning to devote several sound-proof
booths exclusively to the display of Columbia ma-
chines and records, and in addition will feature
them in their large show window.
A VALUABLE BOOK.
The Victor Co. sent out to its dealers this week
a valuable book giving instruction for the repair-
ing of Victor motors and the Exhibition sound
box. This sixteen page publication contains in-
formation of real interest to Victor dealers, de-
scribing in detail the lubrication of motors, their
adjustment, how to take down the motor, examina-
tion of parts, how to replace the spring, re-
assembling and other similar vital points. Clearly
defined drawings and illustrations serve to en-
hance the practical value of this book.
FOR EFFICIENCY EXPERTS.
As the baseball season is now with us again, the
following notice posted in a big warehouse during
the football season is most pertinent.
Special Notice!
All requests for leave of absence owing to funer-
als, weddings, lame back, house-cleaning, sore
throat, headache, indigestion, etc., must be handed
in not later than 10 A. M. on the day of the game.
It acted magically. Not one member of the staff
lost a mother or married a wife, and the health
of the whole crowd was normal.